Morocco 2023 - ES - Implementation Report
Morocco 2023 - ES - Implementation Report
Implementation Report
I. Introduction
This document provides information on the World Bank Enterprise Surveys (WBES)
implemented in Morocco between May 2023 and October 2023. The WBES collect both objective
data based on firms’ day-to-day experiences, and perceptions of enterprises regarding the business
environment in which they operate. The WBES currently cover over 180,000 firms in 154
countries with a total of 306 surveys since 2006. The WBES are also used to build a panel of
enterprise data that will make it possible to track changes in the business environment over time.1
This report describes the sampling design of the survey, the data set structure as well as
additional information that may be useful when using the data, such as information on survey non-
response and the appropriate use of the sampling weights.
1
A “panel interview” refers to an interview with a business that was also interviewed in the previous WBES.
2
The Sampling Note is available at:
https://www.enterprisesurveys.org/content/dam/enterprisesurveys/documents/methodology/Sampling_Note-
Consolidated-2-16-22.pdf. For further methodological background see, Richard L. Scheaffer; Mendenhall, W.;
Lyman, R., “Elementary Survey Sampling”, Fifth Edition, 1996.
3
The WBES universe includes: all manufacturing (ISIC 4.0 codes 10-32), services (ISIC 4.0 codes 33, 41-43, 45-47,
49-56, 58, 61, 62, 69-75, 79, 95). Details on sectoral coverage and the WBES universe of inference can be found in
the Enterprise Surveys Manual and Guide (p. 4).
1
II.1 Stratification Categories
The Morocco 2023 WBES uses the following stratification categories:
• Industry: 5 categories:
• Within manufacturing: Food, Garments, Other manufacturing
• Within services: Retail, Other Services
• Size: 3 categories: Small (5 to 19 employees), Medium (20 to 99 employees), Large
(100 or more employees)
• Region: 4 categories: North, Casablanca-Settat, East, South
Industry strata for the manufacturing sector were selected by their contribution to total
number of establishments, using HCP database. The manufacturing sectors stratified separately
represent 23% and 16% of number of establishments, respectively, with the rest of sectors grouped
into a residual, "Other Manufacturing", stratum. By number of establishments, the manufacturing
sectors stratified separately represent 7% of the whole ES universe.
The strata for the services sector were selected by contribution to total number of
establishments, using information from HCP database. The sectors stratified separately represent
10% of the total number of establishments in the services sector, and 9% of the whole ES universe.
Region strata of the Morocco 2023 WBES were selected based on administrative divisions,
with some territories grouped together to achieve minimum required precision of estimates at the
level of each stratification region. North comprised Tanger-Tétouan-Al Hoceima, Rabat-Salé-
Kénitra; Casablanca-Settat comprised Casablanca-Settat; East comprised Fès-Meknès, Oriental,
Béni Mellal-Khénifra, Drâa-Tafilalet; South comprised Marrakech-Safi, Souss-Massa, Guelmim-
Oued Noun, Laayoune-Sakia El Hamra.
II.2 Universe
The universe of inference includes all formal (i.e., registered) private sector businesses
(with at least 1% private ownership) and with at least five employees. In terms of sectoral criteria,
all manufacturing businesses (ISIC Rev 4. codes 10-33) are eligible; for services businesses, those
corresponding to the ISIC Rev 4 codes 41-43, 45-47, 49-53, 55-56, 58, 61-62, 69-75, 79, and 95
are included in the Enterprise Surveys. Cooperatives and collectives are excluded from the
Enterprise Surveys. All eligible establishments must be registered with the registration agency. In
the case of Morocco, the registration was from CNEA. The universe table is the total number of
eligible establishments, and the table is partitioned by the stratification groups (industry
classification, establishment size, and subnational region) in a country.
For the Morocco 2023 WBES, the universe table, shown in Table 1 below, was obtained
from HCP database.
II.3 Sampling Frame
The WBES requires the most complete and up-to-date Sampling Frame, the list of eligible
establishments with information on industry classification, size, address and other contact
2
information that will be used to randomly select the sample. In countries where a previous round
of the WBES exists, the Sampling Frame also includes the Panel Sampling Frame, which provides
information about all the establishments that participated in the previous round of the WBES in
the country.
The Sampling Frame for the Morocco 2023 WBES was constructed from the following
sources (see counts of establishments in the frame in Table 2). The Panel Sampling Frame was
constructed using information on all the establishments that participated in the Morocco 2013-
2019 WBES. The Fresh Sampling Frame, i.e., list of establishments that are in the WBES universe
and that have not participated in the Morocco 2013-2019 WBES, for both the manufacturing sector
(ISIC 4.0 codes 10-33) and the services sector (ISIC 4.0 codes 41-43, 45-47, 49-56, 58, 61, 62,
69-75, 79, 95), was obtained from CNEA-HCP database.
For every WBES, necessary measures are taken to ensure the quality of the frame; however,
the sample frames are not immune to the typical problems found in establishment surveys: positive
rates of non-eligibility, repetition, non-existent units, etc. Given the impact that non-eligible units
included in the sample universe may have on the results, eligibility adjustments may be needed
when computing the appropriate sampling weights for individual observations (if and only if the
weights are computed the sampling frame that is also the universe). Table 4 reports response
outcomes.
II.4 Sample Design
The WBES sample design, i.e., target number of interviews in each combination of
stratification categories (cells), is generated using the two primary criteria: 1) minimize the
difference from the purely proportional sample within each cell; and 2) achieve a sufficient sample
size by stratification category to allow for estimates of a given level of precision. 4 Additional
information on the criteria for determining the sample size by stratification category is given in
the Sampling Note, and additional information on the sample design is given in the Enterprise
Surveys Manual and Guide.5 The original survey design for the Morocco 2023 WBES is given in
Table 3.
4
Additional constraints are also considered in the design stage. These are generally practical and include, for
example, having a sufficient number of available contacts in the sample.
5
The Enterprise Surveys Manual and Guide is available at:
https://www.enterprisesurveys.org/content/dam/enterprisesurveys/documents/methodology/Enterprise-Surveys-
Manual-and-Guide.pdf
3
III.1 Questionnaire
The standard WBES questionnaire covers several topics regarding the business
environment and business performance. These topics include general firm characteristics,
infrastructure, sales and supplies, management practices, competition, innovation, capacity, land
and permits, finance, business-government relations, exposure to bribery, labor, and performance.
Information about the general structure of the questionnaire is available in the Enterprise Surveys
Manual and Guide.
The questionnaire implemented in the Morocco 2023 WBES included additional questions
tailored for the Business Ready Report covering infrastructure, trade, government regulations,
finance, labor, and other topics. Based on the needs of Business Ready Report, 287 establishments
are asked the question J.35a regardless of the selection of tax_select variable.
III.2 Contractor
The fieldwork for the Morocco 2023 WBES was implemented by Integrate Consulting.
The selection for the implementing agency followed the standard World Bank procurement
practices that are described in more detail in the Enterprise Surveys Manual and Guide.
III.3 Sampling and screening
Samples are drawn by the Enterprise Surveys team in batches, following the stratification
and sample design. The contractor conducted a thorough screening process before scheduling the
ES interviews. Results of the screening are provided using the eligibility and status codes as listed
in Table 4. In cases of unit non-response (either a refusal or an inability to obtain an interview after
exhaustive attempts), the contractor proceeded with the contact that appeared next in the list drawn
in the respective cell. The process of sampling and screening is described in more detail in the
Enterprise Surveys Manual and Guide.
III.4 Survey response
In all surveys, including the WBES, some respondents choose not to participate. The
Enterprise Analysis team and the contractor take all necessary measures to boost participation,
through various methods of recruitment. The proper management of the screening process and
sample replacement ensures that the resulting sample remains random.
The main measure of survey participation is the yield, which is the ratio of the total number
of achieved interviews to the total number of contacted establishments. There are two main
elements that boost yields. First is the survey participation rate, measured as the share of
establishments that participated among those that can be assumed to have been eligible. The second
element is the quality of frame. If only a small fraction of the contacted establishments is actually
eligible to participate in the survey, then the sampling frame is far from ideal. This quality is
measured by the ratio of the total number of establishments that can be assumed to be eligible for
the WBES with the total number of contacted establishments in the frame. In other words:
𝑌𝑖𝑒𝑙𝑑 = 𝑆𝑢𝑟𝑣𝑒𝑦 𝑟𝑒𝑠𝑝𝑜𝑛𝑠𝑒 𝑟𝑎𝑡𝑒 ∗ 𝑅𝑎𝑡𝑒 𝑜𝑓 𝑞𝑢𝑎𝑙𝑖𝑡𝑦 𝑜𝑓 𝑡ℎ𝑒 𝑓𝑟𝑎𝑚𝑒
4
which can rewritten as follows:
𝑇𝑜𝑡𝑎𝑙 𝑖𝑛𝑡𝑒𝑟𝑣𝑖𝑒𝑤𝑒𝑑 𝑇𝑜𝑡𝑎𝑙 𝑖𝑛𝑡𝑒𝑟𝑣𝑖𝑒𝑤𝑒𝑑 𝐴𝑠𝑠𝑢𝑚𝑒𝑑 𝑒𝑙𝑖𝑔𝑖𝑏𝑙𝑒
= ∗
𝑇𝑜𝑡𝑎𝑙 𝑐𝑜𝑛𝑡𝑎𝑐𝑡𝑒𝑑 𝐴𝑠𝑠𝑢𝑚𝑒𝑑 𝑒𝑙𝑖𝑔𝑖𝑏𝑙𝑒 𝑇𝑜𝑡𝑎𝑙 𝑐𝑜𝑛𝑡𝑎𝑐𝑡𝑒𝑑
Table 5 provides these measures for the Morocco 2023 WBES and across its stratification
levels.
III.5 Achieved Sample
Tables 6 and 7 provide count of the WBES interviews collected for each stratification cell,
i.e., broken down by industry, establishment size, and region. Table 6 reports full sample, while
Table 7 shows counts of only panel interviews.
III.6 Sampling Weights
Since the WBES uses stratified random sampling, individual observations should be
properly weighted when making inferences about the population, since unweighted estimates are
biased unless sample sizes are proportional to the size of each stratum. For each WBES, special
care is given to correctly compute sampling weights. Whenever the Universe is used to draw the
sample (i.e., Sampling Frame is the same as the Universe) it is imperative to accurately adjust the
universe within each stratum to account for the presence of ineligible establishments (e.g., the firm
discontinued businesses, or is deemed ineligible due to its business activity or having fewer than
five employees). Proper treatment of panel establishments is also crucial. Details about how the
WBES sampling weights are calculated are given in the Sampling Note.
Three versions of sampling weights are calculated, depending on the assumptions that
determine eligibility of establishments to be counted towards the WBES universe. These
assumptions are called weak, medium, and strong; and are defined as given in the table below.
Prevalence of each of these outcomes for the Morocco 2023 WBES is given in Table 4. All
indicators and analysis conducted by the Enterprise Surveys team use the sampling weights based
on the median assumption. Tables 8-10 report estimated universe based on the respective
assumption.
Assumption Eligibility codes for inclusion in the WBES universe
Strict 1,2,3,4,16
Median 1,2,3,4,16,10,11,13
Weak 1,2,3,4,16,10,11,13,91,92,93,94,12
For descriptions of each eligibility code, see Table 4.
5
responses to specific survey questions.6 The WBES, as any survey, suffer from item non-response;
and different strategies are used by the data collection team to address this. In particular:
• For sensitive questions, such as on corruption or tax evasion, enumerators were instructed
to collect the refusal to respond (-8) as a separate response category from don’t know (-9).
• Establishments with incomplete information were re-contacted to fill gaps.
Table 11 provides item response rates for several key variables, broken down across the
stratification levels.
III.8 Database Structure
The WBES datafiles are organized in ways that reflect the corresponding questionnaire.
The variables that are standard across countries have the first letter in their name correspond to the
questionnaire section where the variable belongs in the questionnaire, i.e., a1 denotes section A.
All variables are numeric with the exception of those variables with an “x” at the end of their
names. The suffix “x” denotes that the variable is alpha-numeric.
The WBES datafiles contain two establishment identifiers, idstd and id. The former is a
global unique identifier of each establishment, while the latter is unique identifier within each
survey. The variable idstd can be used to match the WBES establishment one-to-one across
databases. The variables wweak, wmedian, and wstrong corresponding to sampling weights based
on, respectively, weak, median, and strong assumptions about eligibility (see Section III.6). The
variable strata corresponds to the stratum of each observation.
Additionally, the WBES datafiles contain many standard variables. The variable d1a2_v4
denotes the main activity of the establishment, as obtained during the WBES interview, coded in
the four-digit ISIC Rev. 4. Users should note that this activity may differ from the industry
classification given in the Sampling Frame, a4a. Users are generally advised to use industry
categories based on the realized information in d1a2_v4. Additional sampling information is
contained in variables a2 (region) and a6a (size). The variable panel identifies panel
establishments, i.e., those that participated in the Morocco 2013-2019 WBES. The combination of
a4a, a2, a6a, and panel forms stratum of each establishment, which is contained in variable strata.
The last complete fiscal year for each establishment is contained in variables a20m (last
month of last complete fiscal year) and a20y (last complete fiscal year).
Note that when an entry in the WBES database is empty, this means that the question was
not asked to the corresponding respondent. This happens when the question is deemed
inapplicable, due to skip patterns or other reasons. In cases when the question was posed, some
entry is provided, including don't know, which is an example of item non-response.
6
The WBES questionnaire is organized so that there is always some entry in the database when the question was
posed. An empty entry means that the question was not asked to the corresponding respondent, typically, due to skip
patterns, or lack of applicability of that question in general.
6
IV. Useful Links
The users of the WBES data may find the following links useful:
• Sampling Note is available at:
https://www.enterprisesurveys.org/content/dam/enterprisesurveys/documents/methodolog
y/Sampling_Note-Consolidated-2-16-22.pdf
• The Enterprise Surveys Manual and Guide is available at:
https://www.enterprisesurveys.org/content/dam/enterprisesurveys/documents/methodolog
y/Enterprise-Surveys-Manual-and-Guide.pdf
• The WBES global questionnaires are available at:
https://www.enterprisesurveys.org/en/methodology
• The projects that are currently being implemented by the Enterprise Surveys team are
available at: https://www.enterprisesurveys.org/en/methodology/current-projects
• The list of all WBES databases and detailed information about each is available here:
https://www.enterprisesurveys.org/content/dam/enterprisesurveys/documents/methodolog
y/DataDetails.xls
• The description of the WBES indicators is available at:
https://www.enterprisesurveys.org/content/dam/enterprisesurveys/documents/Indicator-
Description.pdf
7
Fact Sheet
Source of Universe HCP
Table
Source of Sampling CNEA-HCP
Frame
Stratification sectors Manufacturing of: Food, Garments, Other
manufacturing; Retail, and Other Services
Stratification sizes Small (5 to 19 employees), Medium (20 to 99
employees), Large (100 or more employees)
Stratification regions North, Casablanca-Settat, East, South
Contractor Integrate Consulting
Fieldwork dates May 2023 – October 2023
Interview languages Arabic and French
Survey software Survey Solutions
Currency for nominal Moroccan Dirham
variables
Reference fiscal year 2022 (535 obs.) and 2023 (63 obs.)
Sample Size Total: 598 Fresh: 318 Panel: 280
Survey response rates Yield: 30.4% Response rate: 34.9% Frame quality:
87.3%
Item response rates d2: 100% n2a: 100% l1: 100% all TFP vars.: 100%
Additional topics None
covered in the
questionnaire
Additional surveys None
available (if any)
8
Tables
Source: CNEA-HCP
Table 2: Morocco 2023 WBES Sample Frame (Fresh and Panel Combined)
Other Grand
Food Garments Manufacturing Retail Other Services Total
Source: CNEA-HCP
9
Table 3: Original Survey Design (Fresh and Panel Combined)
Other Other
Food Garments Manufacturing Retail Services Grand Total
Rates relative to
Totals total contacted
Overall Contacts available in frame 7,439
Issued 2,264
Contacted 1,974
Screening phase Eligibles 712 36.1%
Screener refusals 936 47.4%
Assumed eligibles 1,720 87.1%
Ineligible + out of target 43 2.2%
Unobtainables 280 14.2%
Interview phase Interview refusals 113 5.7%
(only if eligible) Complete interviews 598 30.3%
10
Table 5: Survey Yield Rates
Other
Food Garments Manufacturing Retail Other Services Grand Total
11
Table 7: Achieved Panel Sample
Other Other
Food Garments Manufacturing Retail Services Grand Total
57 58 62 72 31 280
12
Table 9: Median Universe Estimates
13
Table 11: Item Response Rates
all TFP
Screener/Interview d2 l1 n2a variables
Panel Fresh 100.0% 100.0% 100.0% 100.0%
Panel 100.0% 100.0% 100.0% 100.0%
Size Small (5-19) 100.0% 100.0% 100.0% 100.0%
Medium (20-99) 100.0% 100.0% 100.0% 100.0%
Large (100+) 100.0% 100.0% 100.0% 100.0%
Region North 100.0% 100.0% 100.0% 100.0%
Casablanca-Settat 100.0% 100.0% 100.0% 100.0%
East 100.0% 100.0% 100.0% 100.0%
South 100.0% 100.0% 100.0% 100.0%
Sector Food 100.0% 100.0% 100.0% 100.0%
Garments 100.0% 100.0% 100.0% 100.0%
Other Manufacturing 100.0% 100.0% 100.0% 100.0%
Retail 100.0% 100.0% 100.0% 0.0%
Other Services 100.0% 100.0% 100.0% 0.0%
Overall Morocco 2023 100.0% 100.0% 100.0% 100.0%
Notes: the rates are calculated as follows. The number of responses with informative content in the respective
variable (or combination of variables in the case of TFP) is divided by the same number plus the number of
responses that are "don't know" (code -9) or refusal (code -8).
14