11/1/24, 7:08 PM Inside Jumia Tech Stack And Infrastructure | Appscrip Blog

Home - Delivery - Inside Jumia Tech Stack and Infrastructure

Inside Jumia Tech Stack and Infrastructure

 July 15, 2023  11:58 pm

Arjun

Views: 974   

Jumia, often dubbed as the “Amazon of Africa,” is a leading ecommerce platform that is
revolutionizing online retail in Africa. This article delves into the technological backbone,
focusing on the Jumia tech stack and cloud infrastructure.

We will explore how the Jumia tech stack has evolved, shifting from traditional financial
service models to leveraging cutting-edge IT and cloud services. As we navigate through the
age of Hybrid Work, the role of efficient and robust tech stacks has become more pivotal than
ever. Book a Meeting with our
CEO, Rahul

Hi🖐 Call us for FREE !

Call or Chat with our sales analysts without
any phone carrier charges.

https://appscrip.com/blog/inside-jumia-tech-stack-and-infrastructure/ 1/9
11/1/24, 7:08 PM Inside Jumia Tech Stack And Infrastructure | Appscrip Blog

Frontend technologies of Jumia Tech Stack

Jumia tech stack relies heavily on advanced frontend technologies to provide user-friendly and
seamless shopping experiences to its customers.

HTML/CSS: At the core of any website, including Jumia, is HTML (HyperText Markup Language)
and CSS (Cascading Style Sheets). HTML is the standard markup language for creating
websites. It provides the structure of a web page, while CSS is used for styling the HTML
elements, giving the site its distinctive look and feel.

JavaScript: JavaScript is a must-have for any tech stack. It allows for interactive elements on
the site, enhancing user experience. JavaScript can handle tasks like form validation, dynamic
content updates, and interactive maps, which are all features on Jumia’s platform.

Redux: Jumia tech stack also utilizes Redux, a predictable state container
Book adesigned toour
Meeting with help
CEO, Rahul
JavaScript apps behave consistently across different environments. Redux makes it easier to
manage the state of the application, providing a single source of truth, and allowing for better
debugging and testing of the app.
Hi🖐 Call us for FREE !
Call or Chat with our sales analysts without
React.js: This popular JavaScript library, often usedany phone carrier with
in conjunction charges.
JavaScript, allows for
the creation of interactive UIs. It’s efficient and flexible, and can handle high volumes of data
updates without reloading the page – a key feature for an ecommerce site like Jumia.

https://appscrip.com/blog/inside-jumia-tech-stack-and-infrastructure/ 2/9
11/1/24, 7:08 PM Inside Jumia Tech Stack And Infrastructure | Appscrip Blog

Salesforce Social Studio: Another technology used by Jumia tech stack is Salesforce Social
Studio. While not traditionally classified as a frontend technology, it plays a key role in shaping
the frontend experience by enabling social listening, engagement, and publishing. It allows
Jumia to understand and engage with its customers on social media, which can influence the
design and functionality of the site.

Backend technologies of Jumia Tech Stack

Power BI: The most important tool in the Jumia tech stack is Microsoft Power BI. Power BI is a
business analytics tool that delivers insights to enable fast, informed decisions. With Power BI,
Jumia can visualize its data and share insights across the organization, or embed them in an
app or website. This helps Jumia to make data-driven decisions, improving operational
efficiency and strategic planning.

Salesforce Social Studio: Salesforce Social Studio can also be considered as a backend
technology and is a product under the Salesforce Marketing Cloud that allows businesses to
listen, publish, and engage across social platforms. With Social Studio, Jumia can manage,
schedule, create, and publish content across social media platforms, track its performance,
and engage with its customers in real-time. This enhances Jumia’s ability to manage their
social media presence, engage with customers, and measure the success of their social
media campaigns.

Book a Meeting with our

CEO, Rahul

Hi🖐 Call us for FREE !

Call or Chat with our sales analysts without
any phone carrier charges.

Apache: Jumia uses Apache, a free and open-source cross-platform web server software.
Apache is renowned for its robustness, making it a popular choice for high-volume websites. It

https://appscrip.com/blog/inside-jumia-tech-stack-and-infrastructure/ 3/9
11/1/24, 7:08 PM Inside Jumia Tech Stack And Infrastructure | Appscrip Blog

is responsible for serving static content to the client, handling SSL requests, and performing
other server-side tasks.

MySQL: MySQL is a relational database management system based on SQL (Structured Query
Language). Jumia uses MySQL to store, retrieve and manipulate data related to its users,
products, and transactions. Its scalability and high performance make it perfect for handling
large-scale data needs.

Amazon Web Services (AWS): AWS, or Amazon Web Services, is a comprehensive, evolving
cloud computing platform provided by Amazon. It offers a multitude of services including
computing power, database storage, content delivery, and other functionalities aimed at
helping businesses to scale and grow. Users can pick and choose from these services to
develop and scale new applications, or run existing applications, in the cloud. AWS provides
secure, reliable, scalable, easy-to-use, and cost-effective solutions that power hundreds of
thousands of businesses in 190 countries around the world.

Google Analytics: Google Analytics is a powerful tool that helps understand user behavior. It
provides insights about user interactions, such as time spent on the site, pages visited, and
items clicked, enabling Jumia to optimize the site and deliver a personalized shopping
experience.

Book a Meeting with our

CEO, Rahul

Hi🖐 Call us for FREE !

Call or Chat with our sales analysts without
any phone carrier charges.

https://appscrip.com/blog/inside-jumia-tech-stack-and-infrastructure/ 4/9
11/1/24, 7:08 PM Inside Jumia Tech Stack And Infrastructure | Appscrip Blog

Infrastructure technologies of Jumia Tech Stack

Platform as a Service (PaaS): PaaS offers a platform allowing customers to develop, run, and
manage applications without the complexity of building and maintaining the infrastructure
typically associated with developing and launching an app. It helps developers to speed up
the development of applications, saving time and resources.

Infrastructure as a Service (IaaS): IaaS includes automated and scalable environments that
provide high-level APIs used to dereference various low-level details of underlying network
infrastructure like physical computing resources, location, data partitioning, scaling, security,
backup, etc. This enables businesses to develop and manage their applications and services
more efficiently.

Software as a Service (SaaS): Software as a Service (SaaS) completes the Jumia tech stack.
SaaS allows companies to use third-party applications over the internet, eliminating the need
for organizations to install and run applications on their computers or data centers. This
eliminates the expense of hardware acquisition, provisioning, and maintenance, as well as
software licensing, installation, and support.

Conclusion
Jumia’s cloud infrastructure and technology stack are models of efficiency and scalability on
the African continent. Their flexible ecommerce platform is powered by a variety of cutting-
edge technologies, such as Javascript and React.

The ability to quickly adapt to new demands from a rapidly expanding customer base is thanks
in large part to their use of scalable cloud infrastructure provided by providers like Amazon
Disclaimer: The Blog has been created with consideration and care. We strive to ensure that all information
Web Services. Jumia is dedicated to providing services that are focused on their customers,
is as complete, correct, comprehensible, accurate and up-to-date as possible. Despite our continuing
as evidenced by their efforts to improve their technology and adopt the Bookbest practices
a Meeting with in the
efforts, we cannot guarantee that the information made available is complete, correct, accurate orour
up-to-
CEO, Rahul
ecommerce sector.
date.

Hi🖐 Call us for FREE !

Call or Chat with our sales analysts without
any phone carrier charges.

Similar Posts

https://appscrip.com/blog/inside-jumia-tech-stack-and-infrastructure/ 5/9
11/1/24, 7:08 PM Inside Jumia Tech Stack And Infrastructure | Appscrip Blog

Delivery October 24, 2024

Flink Funding: Star In The


Quick Commerce Niche
Flink was founded in 2020 by Oliver Merkel, Julian Dames, and Christoph Cordes in Berlin,
Germany, as a part of the grocery delivery brigade...

Delivery October 15, 2024 Book a Meeting with our

CEO, Rahul
Flink Delivery: A Game-


Changer for Urban Hi🖐 Call us for FREE !

Logistics Call or Chat with our sales analysts without
any phone carrier charges.
The Flink Delivery app operates as an on-demand grocery delivery service, offering a fast and
convenient shopping experience for users. The business model focuses...

https://appscrip.com/blog/inside-jumia-tech-stack-and-infrastructure/ 6/9
11/1/24, 7:08 PM Inside Jumia Tech Stack And Infrastructure | Appscrip Blog

Delivery September 13, 2024

How Grocery App


Features Can Drive
Growth for Entrepreneurs
Grocery apps have revolutionised the way consumers shop for essentials, offering
convenience, speed, and personalised experiences right from their smartphones. As per 2023
data,...

Read More
AI & IoT 

Business Model 

Creator Economy 

Ecommerce 
Book a Meeting with our
Industry Updates CEO, Rahul 

Logistics Hi🖐 Call us for FREE ! 

Call or Chat with our sales analysts without
Online Dating any phone carrier charges. 

Ride Sharing 

https://appscrip.com/blog/inside-jumia-tech-stack-and-infrastructure/ 7/9
11/1/24, 7:08 PM Inside Jumia Tech Stack And Infrastructure | Appscrip Blog

Success Story 
Augmented Reality 

Cannabis Delivery 

Delivery 

Food Delivery 

Latest Technology 

On Demand 

Online Marketplace 

Social Media 

Telemedicine 

Contact Us

Book a Meeting with our

CEO, Rahul

Hi🖐 Call us for FREE !

Call or Chat with our sales analysts without
any phone carrier charges.

https://appscrip.com/blog/inside-jumia-tech-stack-and-infrastructure/ 8/9
11/1/24, 7:08 PM Inside Jumia Tech Stack And Infrastructure | Appscrip Blog

Name

Name

Email address Products

Super App
Enter email
Social Media
Phone number Delivery Marketplace

Enter phone number Healthcare Platforms

Chat & Audio / Video Call

Your ideas / projects
E-commerce Marketplace
Write details of your ideas/project Taxi Booking

Creator Economy
Send
Dating Software

Professional Service Marketplace

TMS & Digital Freight Broker

The largest set of pre-built business ready products in the world. Book slots with our app bards here

About Us Career Blog

Book a Meeting with our
CEO, Rahul
Privacy policy Terms & Condition

Copyright 2011-2024 Appscrip All rights reserved. Hi🖐 Call us for FREE !
Call or Chat with our sales analysts without
any phone carrier charges.

https://appscrip.com/blog/inside-jumia-tech-stack-and-infrastructure/ 9/9