Advanced - French Test
Advanced - French Test
Department of Translation
2021- 2022
Social networks
Business applications
Social networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking
to expand their contact base. These networks often act as a customer relationship management tool for companies
selling products and services. Companies can also use social networks for advertising in the form of banners and
text ads. Since businesses operate globally, social networks can make it easier to keep in touch with contacts
around the world.
Medical applications
Social networks are beginning to be adopted by healthcare professionals as a means to manage institutional
knowledge, disseminate peer to peer knowledge and to highlight individual physicians and institutions. The
advantage of using a dedicated medical social networking site is that all the members are screened against the
state licensing board list of practitioners. The role of social networks is especially of interest to pharmaceutical
companies who spend approximately "32 percent of their marketing dollars" attempting to influence the opinion
leaders of social networks.
Business model
Few social networks currently charge money for membership. In part, this may be because social networking is a
relatively new service, and the value of using them has not been firmly established in customers' minds.
Companies such as MySpace and Facebook sell online advertising on their site. Hence, they are seeking large
memberships, and charging for membership would be counter productive. Some believe that the deeper
information that the sites have on each user will allow much better targeted advertising than any other site can
currently provide. Sites are also seeking other ways to make money, such as by creating an online marketplace or
by selling professional information and social connections to businesses.
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Privacy issues
On large social networking services, there have been growing concerns about users giving out too much personal
information and the threat of sexual predators. Users of these services need to be aware of data theft or viruses.
However, large services, such as MySpace, often work with law enforcement to try to prevent such incidents. In
addition, there is a perceived privacy threat in relation to placing too much personal information in the hands of
large corporations or governmental bodies, allowing a profile to be produced on an individual's behavior on which
decisions, detrimental to an individual, may be taken.
Investigations
Social network services are increasingly being used in legal and criminal investigations. Information posted on
sites such as MySpace and Facebook, has been used by police, probation, and university officials to prosecute
users of said sites. In some situations, content posted on MySpace has been used in court.
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II. Fill the blanks with the correct words to complete the following sentences. There is an additional
option that you will not use. (Score: 02/ 0.5 for each)
1. “Any man can make mistakes, but only an __________persists in his error.”
2. With its narrow____________ streets and gabled houses, Bruges must be one of the most beautiful cities in
Europe.
3. Generally, it will be rather ____________today, with some hill fog.
4. It can be ___________ for children to tell complete strangers about such incidents.
3. Lawyers for the league contend employees never get ______________ during lockouts.
a. touch b. paid c. worse
4. There was no army, the administration was __________, and the finances were in a hopeless state.
a. chaotic b. sedentary c. alternative
8. Because he wanted ____________ to hear their parts with real voices, he had also taken on the arduous task
of recording all of them for the audio file himself.
a. bands b. guitarists c. vocalists
9. On which of the following can you most probably find a ‘zipper’?
a. a jacket b. running shoes c. sunglasses
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Part Three: Grammar
IV. Circle the correct answer to make the sentences grammatically correct. (Score: 10/ 01 for each)
1. When I started to work here I needed a lot of help, but now I ___________ all the work on my own.
a. used to do b. am used to doing c. get used to doing
2. Mr. William _____________several books a month, but he doesn't have time any more.
a. was used to reading b. got used to reading c. used to read
3. At first the employees didn't like the new open-space office, but in the end they __________it.
a. get used to b. got used to c. are used to
5. I promised _______________ (care) for the cat but I'm not much good at _____________(babysit).
a. to care, babysitting b. caring, babysitting c. to care, to babysit
7. Someone has spilled ink __________ this rug and has burned a hole ___________ that one.
a. on, in b. in, on c. on, on