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theconceptco.in Concept Co.

Profile 2024
Concept Co. Profile 2024

STATEMENT OF
CONFIDENTIALITY.
This presentation and supporting materials contain confidential and proprietary business information of Concept Co- A division of Mindmap Integrated Communications
Pvt. Ltd. These materials may be printed or photocopied for use in evaluating the proposed project, but are not to be shared with other parties.
Concept Co. Profile 2024
Concept Co. Profile 2024

Elevating Brands
to Experiences
By understanding human behaviour, we
craft experiences that stir the senses
and help brands to go to the next level.
Concept Co. Profile 2024

Our
Services

Brand Brand Brand Digital Brand


Strategy Design Communication Communication Experience

Brand Purpose Logo Design Brand Campaign SEO Space Design


Vision, Mission Brand Identity Internal Branding SEM Visual Merchendising
Brand Positioning Brand Guideline Employer Branding Social Media Art Installations
Brand Archetype Brand Language Print Communication Websites Signage
Brand Persona OOH Apps Trade show design
Concept Co. Profile 2024

What The What we


World Needs are good at

Purpose

What we are
passionate about
Concept Co. Profile 2024

What The What we


World Needs are good at
In today's rapidly evolving world, strategic thinking with creative
businesses must thrive, connect with excellence and a deep understanding
their target audiences, and reach their of market dynamics, consumer
full potential through holistic brand behaviour, and emerging trends.
development and impactful
communication.

Purpose

What we are
passionate about
Creating meaningful, memorable,
relevant, and Result-driven Experiences
that foster lasting relationships and
shape the world we live in.
Concept Co. Profile 2024

Purpose
Concept Co. Profile 2024

Vision
To be the foremost catalyst in transforming brands into
unforgettable experiences that resonate deeply with
audiences and drive tangible results, shaping the future
of marketing and communication.
Concept Co. Profile 2024

Mission
Our mission is to empower businesses, keeping a deep
understanding of their industry dynamics and creating
sustainable and Responsible experiences that are New-age,
innovative, creative and executed with excellence.
Concept Co. Profile 2024

Ethos

Art being at our core, we are driven by a relentless pursuit of


excellence and innovation. We believe in the power of
collaboration, integrity, and authenticity in everything we
do by staying ahead of emerging trends, expanding our
creativity, and delivering result-driven solutions.
Concept Co. Profile 2024

RESPONSIBLE LOGICAL
LOGICAL HONEST

CONTEMPRORY
INNOVATIVE RESULT-DRIVEN

FUTURISTIC
Our DNA CREATIVE
ARTISTIC

SUSTAINABLE
AUTHENTIC

AGILE
LOGICAL
Concept Co. Profile 2024

Brand

Architecture
Concept Co. Profile 2024

Brand
Identity
Brand identity is the visual and sensory elements that make up a
brand, including its logo, color palette, typography, imagery, tone
of voice, and other design elements.
It serves as a visual representation of a company's personality,
values, and objectives, and differentiates the brand from others in
the marketplace. A strong brand identity helps a company build
recognition and loyalty among customers, and can have a
significant impact on its overall success.
Concept Co. Profile 2024

Stationery
The Brand Guidelines are a set of standards and guiding principles The purpose of brand stationery is to reinforce the

that establish the visual identity of Popley Eternal. They seek to company's brand and create a consistent and
professional image in all communications. It helps to
instill a sense of consistency, correctness, and care into the
establish trust and credibility with customers,
brand’s public face, just as the brand does in its products.
partners, and other stakeholders.
Concept Co. Profile 2024

Packaging
Something that is well designed and interesting is
bound to attract more potential customers than a
product that is poorly designed and looks bland. This
is the importance of packaging design. It is, after all,
the key part in marketing a product.
Concept Co. Profile 2024

Branding Collatrals
Brand collateral refers to creative assets designed to promote
your business. This can span from physical to digital items,
with each format serving a specific purpose. Your collateral
should align with your brand's strategy, and communicate
consistently with your visual and verbal identity.
Concept Co. Profile 2024

Brand Developement
Brand Brand Iconography
Guideline
Concept Co. Profile 2024

Popley Eternal
Brand Developement Bandra, Mumbai

Brand Brand Language


Guideline
Concept Co. Profile 2024

Brand

Experience
Concept Co. Profile 2024

A case for a strong brand

Brand
Experience
Concept Co. Profile 2024

Case Study
Brand Louis Vuitton
EXPERIENCES Delhi / Mumbai
Concept Co. Profile 2024

Case Study
Brand Louis Vuitton
EXPERIENCES Mumbai
Concept Co. Profile 2024

Case Study
Brand Louis Vuitton
EXPERIENCES Mumbai
Concept Co. Profile 2024

Case Study
Brand Gucci
EXPERIENCES Mumbai
Concept Co. Profile 2024

Case Study
Brand Amanora Mall
EXPERIENCES Pune
Concept Co. Profile 2024

Case Study
Brand Manubhai Jewellers
EXPERIENCES Mumbai
Concept Co. Profile 2024

Case Study
Brand Zoya
EXPERIENCES Khar
Concept Co. Profile 2024

Case Study
Brand Charu jewels
EXPERIENCES Surat
Concept Co. Profile 2024

Case Study
Brand DiA
EXPERIENCES Surat
Concept Co. Profile 2024

Case Study
Brand DiA
EXPERIENCES Surat
Concept Co. Profile 2024

Case Study
Brand Mehta & Sons
EXPERIENCES Mumbai
Concept Co. Profile 2024

Case Study
Brand Her Story
EXPERIENCES Kala Ghoda
Concept Co. Profile 2024

Case Study
Brand NMACC
EXPERIENCES Mumbai
Concept Co. Profile 2024

Case Study
Brand NMACC
EXPERIENCES Mumbai
Concept Co. Profile 2024

Case Study
Brand Popley Eternal

EXPERIENCES
Bandra, Mumbai
Concept Co. Profile 2024

Case Study
Brand Popley Eternal

EXPERIENCES
Bandra, Mumbai
Concept Co. Profile 2024

Case Study
Brand Popley Eternal

EXPERIENCES
Bandra, Mumbai
Concept Co. Profile 2024

Case Study
Brand Popley Eternal

EXPERIENCES
Bandra, Mumbai

theconceptco.in
Concept Co. Profile 2024
Concept Co. Profile 2024

Digital

Communication
Concept Co. Profile 2024

Social Media Management


Instagram
Concept Co. Profile 2024

62.2K Views
425K Views

57.7K Views
43.4K Views
Concept Co. Profile 2024

Social Media Management


Shoot
Concept Co. Profile 2024

Growth Strategy

Search
Engine
Optimization
Concept Co. Profile 2024

Comprehensive SEO: Comprehensive keyword research and


analysis.
Advanced on-page optimisation, technical SEO audit, content
optimisation, and meta tag optimisation.
SEO Offerings Advanced backlink strategy, high-quality link acquisition.
Content calendar, blog posts, articles, infographics, and
content creation.
Extensive monthly SEO performance reports.
Ongoing website updates and technical improvements.
Concept Co. Profile 2024

Identifying high-impact keywords for targeted content


optimisation.
Enhancing page elements for improved search engine
visibility.
Resolving technical issues for effective site crawling and
SEO Outcome indexing.
Ensuring relevance and value in existing content.
Building a strong backlink profile for credibility and authority.
Organising strategic content creation efforts.
Data-driven insights for ongoing performance improvement.
Continuous website enhancements for sustained success.
Concept Co. Profile 2024

Before

Organic Growth Rate- 999%

After

Keywords Growth Rate- 373%


Concept Co. Profile 2024

Search Engine Optimization


Clicks and Impressions

Before

After

Clicks
Growth Rate - 3359%

Impressions
Growth Rate - 16400%
Concept Co. Profile 2024

Search Engine Marketing

SEM
Concept Co. Profile 2024

Google Ads or other PPC platform management Ad campaign

creation and optimisation (Includes referencing and static ad


PPC creative creation)

Offerings Video ads (10 sec, 15 sec, 20 sec, 30 sec) (The length of the video

will depend upon the SEM strategy)

A/B testing and Monthly reporting


Concept Co. Profile 2024

Keyword Research & Strategy

Budget Management

Ad Copy Creation

Dedicated Account Holder

PPC
Monthly Reporting

Transparent Communication

Deliverables Agile & Adaptive Approach

Custom Cmpaigns

Stability & Flexibility

Multichannel Integration

Education & Training

Campaign Setup & Management


Concept Co. Profile 2024

Search Ads To create awareness about the brand via Text and Responsive

Ads.

Google
Ad Format
Concept Co. Profile 2024

Static Images To create awareness about the brand

Static Carousel Images To create awareness by giving TG a better overview of

the brand’s offerings with an appropriate Call To Action

(CTA)

Video In Different Time 6 seconds: Introducing the brand with a user toucepoint.

Meta Frame With Varying

Objectives.
20 seconds: With an interesting hook point.

30 seconds: Placing the contact info & appropriate CTA.

Ad Format
X Gajra
Concept
Co.Co.
Concept
Concept TWC
X 2024
Co. Group
Profile

Website
1. https://www.ju.st/learn
2. https://www.beo-architecten.be/
3. https://aycs.in/
4. https://cindybond.com/
5. https://www.7streetcorporation.com

Websites & 6. https://accessorizelondon.in/


7. https://conceptco.co/

Landing 8. https://conceptco.co/

Pages Landing Page


1. https://calendar.moneyedge.co.in/art-perseveres.php
2. https://artofinvesting.moneyedge.co.in/
Concept Co. Profile 2024

Brand

Case Study
3 Soul
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Concept Co. Profile 2024
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Concept Co. Profile 2024
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Concept Co. Profile 2024
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Facebook
Concept Co. Profile 2024
TVC Shoot
Concept Co. Profile 2024
TVC Shoot
Concept Co. Profile 2024
Concept Co. Profile 2024
Concept Co. Profile 2024

Thank You

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