Scribd
Upload
24 views

What Is Data Science

Data Science and Business

Uploaded by

F223027 Abdul Shakoor
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
24 views

What Is Data Science

Data Science and Business

Uploaded by

F223027 Abdul Shakoor
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 34

What is Data

Science?
DATAS CIE N CE F O R B U S IN E S S LE
A DE R S

Mari Nazary
VP of Content, DataCamp
Let's ask
Google!

DATA SCIENCE FOR BUSINESS


Making data work for
you

DATA SCIENCE FOR BUSINESS


What can data
do?
Describe the current state of an organization or process

Detect anomalous events


Diagnose the causes of events and behaviors

Predict future events

DATA SCIENCE FOR BUSINESS


Why
now?

DATA SCIENCE FOR BUSINESS


Why
now?

DATA SCIENCE FOR BUSINESS


Why
now?

DATA SCIENCE FOR BUSINESS


The data science
workflow
Data collection Exploration and visualization

Experimentation and
prediction

DATA SCIENCE FOR BUSINESS


Let's
practice!
DATAS CIE N CE F O R B U S IN E S S
A DE R S
LE
Applications of
Data
DATAS CIE N CE F O R B U S IN E S S LE
A DE R S
Science
Mari Nazary
VP of Content, DataCamp
More case
studies
Traditional machine learning

Internet of Things (IoT) Deep

Learning

DATA SCIENCE FOR BUSINESS


Case study: fraud
detection

DATA SCIENCE FOR BUSINESS


Case study: fraud
detection Amount Date Type ...

. . . .

. . . .

. . . .

. . . .

. . . .

. . . .

. . . .

DATA SCIENCE FOR BUSINESS


What do we need for machine
learning?
A well-dehned question
"What is the probability that this transaction is
fraudulent?"

A set of example data


Old transactions labeled as "fraudulent" or "valid"

A new set of data to use our algorithm on


New credit card transactions

DATA SCIENCE FOR BUSINESS


Case study: smart
watch

DATA SCIENCE FOR BUSINESS


Internet of
Things
Smart watches
Internet-connected home security systems

Electronic toll collection systems

Building energy management systems

Much, much more!

DATA SCIENCE FOR BUSINESS


Case study: image
recognition

DATA SCIENCE FOR BUSINESS


Case study: image
recognition

DATA SCIENCE FOR BUSINESS


Deep
learning
Many neurons work together
Requires much more training data

Used in complex problems

Image classihcation

Language learning/understanding

DATA SCIENCE FOR BUSINESS


Let's
practice!
DATAS CIE N CE F O R B U S IN E S S
A DE R S
LE
Building a data
science team
DATAS CIE N CE F O R B U S IN E S S LE
A DE R S

Mari Nazary
VP of Content, DataCamp
Members of your
team

DATA SCIENCE FOR BUSINESS


Data
engineering Information architects
Build storage solutions

Maintain data access

DATA SCIENCE FOR BUSINESS


Data engineering
tools SQL
Storing large quantities of data

Java, Scala, or Python


Programming languages for processing data
and automating tasks

DATA SCIENCE FOR BUSINESS


Data
analysis Creating dashboards
Hypothesis testing

Data visualization

DATA SCIENCE FOR BUSINESS


Data analysis
tools Spreadsheets (Excel or Google Sheets)
Simple storage and analysis

SQL
Large-scale analysis
BI Tools (Tableau, Power BI, Looker)
Dashboarding and sharing information

DATA SCIENCE FOR BUSINESS


Machine
learning Predictions and extrapolations

Classihcation
Stock price prediction

Image processing

Automated text analysis

DATA SCIENCE FOR BUSINESS


Machine learning
tools Python and R
Programming languages for creating
predictive models

DATA SCIENCE FOR BUSINESS


Review: members of your
team

Data Engineer Data Analyst Machine Learning Scientist

Store and maintain data Visualize and describe data Model and predict with data

SQL + Java/Scala/Python SQL + BI Tools + Spreadsheets Python/R

DATA SCIENCE FOR BUSINESS


Data science team
structure
Isolated

Embedded

Hybrid

DATA SCIENCE FOR BUSINESS


Team structure:
isolated

DATA SCIENCE FOR BUSINESS


Team structure:
embedded

DATA SCIENCE FOR BUSINESS


Team structure:
hybrid

DATA SCIENCE FOR BUSINESS


Let's
practice!
DATAS CIE N CE F O R B U S IN E S S
A DE R S
LE

You might also like