LOG208 Jan2024 Seminar5
LOG208 Jan2024 Seminar5
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Previous Lesson Recap
• Many factors affect warehouse size and they must be considered.
Warehouse layout can have a profound effect on the flow of goods within
the facility.
• Examine ways to estimate the receiving and dispatch areas, storage
space in terms of total pallet capacity and aisle width.
• Choice of storage system depend on type of operations and trade-off
between storage density versus speed of access.
• Factors that can affect the choice of handling equipment and the features
of handling equipment are inspected.
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Previous Lesson Recap (Racking Computation)
Role of
Warehouse Workplace
Warehousing Receiving and Warehouse Pricing for
Management Safety and
in the Supply Put-away Layout Design Warehousing
Systems Health
Chain
8
Pricing for Warehousing
Warehouse Costs
How To Charge for Warehouse Services?
Warehouse Pricing
• Last week, you bought an apartment.
• Started to do planning
– Renovation, Types of furniture to buy, Location for the furniture
• With the plan, you started to source for contractor.
• Your research indicated the cost to do the renovation is approx. $30K.
• You called up a few contractors to compare pricing and service offerings.
• If you are one of the the subcontractor, what would you do to secure the business ?
• Provide your views in Chat or Audio
• Provide freebies
• Provide reference list of happy customers or past projects
• Quality service
• Most competitive rate
– To do this, need to know your cost base
10
Why need to know our cost?
• Profit or Cost Centre
– Profit Centre (typically 3PL/Service Provider)
• Revenue – Cost = Profit
– Cost Centre (manufacturer/distributor)
• Cost only. No revenue
• Budgeting
– To determine the cost of providing the services
– To determine a selling price
• To determine Cost efficiency
– Benchmark against industry
• To determine revenue target to turn in a profit (3PL/Service Provider)
• To determine the lowest cost possible to price the produced goods competitively (In-
house provider)
11
Global warehouse rental rates in central areas - 2016 Warehouse Cost Index (2020)
(Source: CBRE Research) (Source: bca.gov.sg)
PRICES and rentals of industrial space edged up quarter on quarter in Q4 2020 as a delay in new
completions nudged the occupancy rate upwards, although prices and rents were still down year
on year.
Compared to the previous year, however, prices of industrial space were 2.7 per cent lower, while
rents were down 1.5 per cent.
The total available stock in Q4 2020 rose by 38,000 square metres (sq m), down sharply from the
average quarterly increase of 188,000 sq m racked up over the last three years. At 357,000 sq m,
2020 saw the lowest yearly increase in available stock since 2005.
Mr Tay added: “With the distribution of Covid-19 vaccines, the city-state’s strategic location and
developed IT infrastructure would position Singapore as a key warehousing and storage hub.
Logistics properties are expected to benefit, with price and rent increases ranging from 1 to 3 per
cent in 2021.”
To be a key warehousing and storage hub, Singapore’s Warehousing Operation must be
highly effective and efficient. 13
Pricing for Warehousing
Relative average prices of industrial property across the different regions
Class Discussion:
What are the factors that may influence
warehouse costs?
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Source: https://blog.spaceship.com.sg/comparison-of-warehouse-rental-prices-in-singapore
Type of Costs
15
Type of Costs
Total Warehouse
Costs
Management
Sales and Miscellaneous
Space Costs Labour Costs Equipment Costs and
Marketing Costs
Administration
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What is Return On Investment ?
19
What is Return On Investment ?
20
Return on Investment (ROI)
Savings from Investment − Cost of Investment
Return on Investment, ROI = × 100
Cost of Investment
21
Return on Investment (ROI)
Savings from Investment − Cost of Investment
Return on Investment, ROI = × 100
Cost of Investment
To improve the picking process, you decided to invest in a AGV that cost
$20,000
With this investment, you can redeploy 3 workers with a total annual salary of
$30,000 to shipping departmenr
Should we approve this investment?
$30,000 − $20,000
(Return on Investment, ROI ) 50% = × 100
$20,000
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Return on Investment (ROI) (negative return)
Savings from Investment − Cost of Investment
Return on Investment, ROI = × 100
Cost of Investment
To improve the picking process, you decided to invest in a AGV that cost
$30,000
With this investment, you are able to redeploy 2 workers with total annual
income of $20,000 to shipping department
Should we approve the investment ?
23
Return on Investment (ROI)
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Return on Investment (ROI) Summary
In the business world, ROI computation is not straight forward
• Interest (Rate of return)
• Cost of Capital
• Depreciation Period
• Maintenance Cost
• Additional Revenue Stream (Not just cost saving)
• Can improvement/innovation provide differentiation?
• Risk Assessment
• What are the probabilities of realizing the benefits?
• Known and Unknown future developments/trends
• Company may invest “negative” ROI project for future capabilities
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Traditional Costing vs.
Activity-Based Costing (ABC)
Page 378
Traditional Costing vs. Activity-Based Costing (ABC)
Allocate
Visit the Material Handling and Logistics website and read the article by Tan Miller
(2017) on activity-based costing for logistics.
(a) Figure 1 compares the channel profitability of company XYZ using traditional costing
and ABC method. What are your thoughts on this?
(b) Figure 2 shows the ABC model of XYZ’s DC operations represented by a flowchart.
What do you observe about the ABC model?
(c) There is a beverage company who sales soda water, tonic water, and ginger ale. The
relevant cost and revenue information are listed as below table. The total operating
overhead for all three products together is $548k. What is the net profit of each product
type respectively using traditional accounting and ABC?
(d) What do you think are the disadvantages of using ABC?
(e) The article argues that ABC is becoming important for logistics operations in today’s
business environment. Do you agree? Why or why not?
Read the article to provide your views for the following questions
Actual operating
costs are determined
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Source : https://www.mhlnews.com/transportation-distribution/article/22054501/the-abcs-of-activitybased-costing-for-logistics
Traditional Accounting – Revenue Ratio Computation
Total Operating Cost must align with company’s financial reporting system at an “aggregate level
Source : https://www.mhlnews.com/transportation-distribution/article/22054501/the-abcs-of-activitybased-costing-for- 35
logistics
Crowd Sourcing : Viewpoints
(a) Figure 1 compares the channel profitability of company XYZ using traditional costing and ABC
method. What are your thoughts on this?
Crowd Sourcing : Viewpoints
(b) Figure 2 shows the ABC model of XYZ’s DC operations represented by a flowchart. What do you
observe about the ABC model?
Crowd Sourcing : Viewpoints
(e) The article argues that ABC is becoming important for logistics operations in today’s business
environment. Do you agree? Why or why not?
(e) Agree
• ..
• ..
(f) Disagree
• ..
• …
(c) There is a beverage company who sales soda water, tonic water, and
ginger ale. The relevant cost and revenue information are listed as
below table. The total operating overhead for all three products together
is $548k. What is the net profit of each product type respectively using
traditional accounting and ABC?
Soda water operations cost = 548 * 0.4 = 219.2 Assign Operation Cost
Tonic water operations cost = 548 * 0.27 = 147.96 Total Operation Cost x Revenue ratio
Soda water net profit = 1200 – 300 – 219.2 = 680.8 Compute Net Profit for each product
Product Revenue - Product Cost
Tonic water net profit = 800 – 400 – 147.96 = 252.04 (253.87)
Ginger Ale net profit = 1000 – 500 – 180.84 = 319.16 (317.33)
Values in red fonts : excel spreadsheet computation. Rounding error from the number of decimal points.
ABC costing is based on the actual cost:
Soda water operations cost = 40 + 80 + 15 + 60 + 12 = 207 Work out Total Operation Cost by product
Tonic water operations cost = 40 + 40 + 15 + 80 + 8 = 183 Sum up the various cost elements for each
product
Ginger ale operations cost = 60 + 20 + 10 + 60 + 8 = 158
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How to Charge for Warehouse Services?
Shared-User
Warehouse
Charges
44
Activity 2: Charging for Storage
and Handling
Individual Calculation (10 min)
Present findings (10 min)
Total (20 min)
Suppose you work for a 3PL company that offers warehousing services. Assume the
pallet storage data in textbook Table 12.5 pp 358 applies. The warehousing agreement
with the customer is based on the following pallet storage and handling charges:
Calculate the amount to bill the customer for the following scenarios:
(a) Scenario 1: Dedicated storage space for 220 pallets and handling
10 minutes to compute
Pallet storage: $8.50 per pallet per week
Handling – Pallet-In: $3.00 per pallet
Handling – Pallet-Out: $3.00 per pallet
Calculate the amount to bill the customer for the following scenarios:
(a) Scenario 1: Dedicated storage space for 220 pallets and handling
Watch the following video from Merchandise Warehouse to find out why key
performance indicators (KPIs) matter from a warehousing perspective.
(b) What is the goal for the company? Is it only meant for senior management?
• …
(c) What are the two main KPIs set by Merchandise Warehouse? Why do you think
they involve accuracy?
• …
(e) Do you agree with the views expressed in the video? Why or why not?
• For
• …
• Against
• …
(f) What lessons can I learn from this? How can I apply this to my work, study or life?
• …
Why Measure?
Ensure customers are satisfied through
service improvement. (Customers)
Trade-off
Customer
Reliability Flexibility expectations
(Customer
Service)
Warehouse’s
own
Cost Utilisation resources
(Cost)
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What to Measure?
58
How to Choose the Right KPIs
Specific
Timely Measurable
SMART
Relevant Achievable
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How to Choose the Right KPIs (SMART Goal)
Acronym to establish KPI / Set Goal
Specific Specific
• Objectives should be clear and
unambiguous
Measurable
Timely Measurable • Can be measured
Achievable
• Can be achieved
SMART
Relevant
• Relevant to the objectives
Timely
• Realistic timescale.
Relevant Achievable • When to measure
Space
Labour : Sick leave or not enough work
What areload
Space : Congestion or insufficient the objectives for these KPI?
Equipment : High equipment failure or not enough work
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Cost
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Cost (Examples)
Total warehouse cost
% Cost of goods sold = × 100
Total sales revenue
Total warehouse cost
Cost per unit dispatched =
Total number of units dispatched
Scenario 1 2 3
Total Warehouse Cost $ 10,000 $ 10,000 $ 10,000
Total Sales Revenue $ 8,000 $ 10,000 $ 12,000
% Cost of Goods Sold 125% 100% 83%
Units picked
Units picked per hour =
Total hours available
Dock-to-stock time = time taken from arrival of vehicle at receiving dock to visibility
of stock on the system when put-away
Order cycle time
= time required to fulfil customer orders indicating how responsive the company can
satisfy demand
= Delivery date – Order date
% Pefect order rate = On−time rate × In−full rate × Damage free rate × Accurate invoicing rate× 100
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Textbook – Page 406
Inventory
Current stock level
Stock cover in days = × 365
Total annual sales
Total number of units sold
Stock turn =
Average number of units in stock
Number of correct locations
Stock location accuracy = × 100
Number of locations counted
Number of correct lines counted
KPI to measure Inventory Stock line accuracy = × 100
Total number of lines counted
Accuracy from Physical
Inventory Counting. (once Actual quantity by SKU
Stock unit accuracy = × 100
a year or periodically) Expected quantity by SKU
Items found damaged
Damaged inventory = × 100
Items despatched per month
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Inventory
Current stock level
Stock cover in days = × 365
Total annual sales
Total number of units sold
Stock turn =
Average number of units in stock
Number of correct locations
Stock location accuracy = × 100
Number of locations counted
Which is the Number of correct lines counted
Stock line accuracy = × 100
most important Total number of lines counted
one?
Actual quantity by SKU
Stock unit accuracy = × 100
Expected quantity by SKU
Items found damaged
Damaged inventory = × 100
Items despatched per month
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Activity 4: Choosing the Right
KPIs
Breakout room discussion (10 min)
Present findings (10 min) Review the PDF at Class Level
Total (20 min) Class Discussion to source insights
https://www.cisco.com/c/dam/en_us/about/ac50/ac142/docs/wsa_representative.pdf
As a VMI Hub warehouse manager, you are about to enter into an agreement with
a client. Refer to the Warehousing and Logistics Agreement at the following URL
(a) Identify the KPIs to meet the client’s requirements in Exhibit A Standard
Services Scope of Work.
• Read Exhibit A – relates the information to SU2 – Warehouse
Operation
• Read Exhibit B – performance requirements specified by CISCO
• Facilitate a review of the Document
(c) What target service levels of the KPIs would you set for your warehouse
team?
(d) Suggest other KPIs that you think are important that are not specified in
the Warehousing and Logistics Agreement.
Review the pdf file
Switch to PDF document
How would you measure the KPIs?
KPI Measurement How do measure ?
Time from Goods delivery to Priority Goods (“Hot Lot”) Dock to Stock – enabled by WMS
Goods’ reflection on WMS - 2 Business Hours Date / Time Stamp
and availability for Standard Goods • GRN: date / time stamp
EMS Provider pull request - - 8 Business Hours • Put-away confirmation: date/time stamp
Time from EMS Provider 2 to 4 business hours Stock to Dock – enabled by WMS
Pull Order to Ship Date / Time Stamp
• Pull Order date / time stamp
• Dispatch confirmation: date/time stamp
Cycle Count Accuracy 99.8% Count Quantity / System Quantity
Time from Goods delivery to Priority Goods (“Hot Lot”) Dock to Stock – enabled by WMS
Goods’ reflection on WMS - 2 Business Hours Date / Time Stamp
and availability for Standard Goods • GRN: date / time stamp
EMS Provider pull request - - 8 Business Hours • Put-away confirmation: date/time stamp
Time from EMS Provider 2 to 4 business hours Stock to Dock – enabled by WMS
Pull Order to Ship Date / Time Stamp
• Pull Order date / time stamp
• Dispatch confirmation: date/time stamp
Cycle Count Accuracy 99.8% Count Quantity / System Quantity
Class Sourcing
..
..
..
Activity 5: Calculations of KPIs
Class Calculation
BHD is a leading manufacturing company. It has a warehouse space of 9,600
square metres with 30 warehouse staffs. The available working time for each
warehouse staff is 6 days a week with 8 hours per day. The space utilisation is
70% and the labour utilisation is 75%. The average warehouse cost per month is
$20,000, and the total sales revenue per year is $600,000. Current stock level is
400 units, and monthly sale is 6,000 units.
a. What is the used space for this warehouse? How many hours are all the
staffs actually working?
20,000 x 12
Percentage of Cost of goods sold = × 100
600,000
= 40%
= 2.03 days
• 3PLs can charge clients for warehouse services from the perspective of
shared use.