Scribd
Upload
69 views22 pages

Chapter 2 Visual Representation 1

Data analysis and Visualization

Uploaded by

shristipok2000
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
69 views22 pages

Chapter 2 Visual Representation 1

Data analysis and Visualization

Uploaded by

shristipok2000
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 22

Chapter 2

Visual Representation
Overview
❖ Visual Representation
❖ Visual reference model
❖ Visual mapping
❖ Visual analytics
❖ Design of visual application
Visual Representation
❖ Words don’t always paint the clearest picture. Raw data
doesn’t always tell the most compelling story.
❖ The human mind is very receptive to visual information.
That’s why data visualization is a powerful tool for
communication.
❖ But if “data visualization” sounds tricky and technical
don’t worry—it doesn’t have to be.
❖ Explain the fundamentals of data visualization in a way
that anyone can understand.
❖ Included are a ton of examples of different types of data
visualizations and when to use them for your reports,
presentations, marketing, and more.
Visual Representation

❖ Visual representations are graphical description of data


used in data visualization.
❖ They provide an intuitive way to explore and communicate
information, making it easier for viewers to understand
complex concepts and patterns.
❖ Data visualizations often use elements of visual storytelling
to communicate a message supported by the data.
Visual Representation

❖ Data visualization can be used for:


➢ Making data engaging and easily digestible
➢ Identifying trends and outliers within a set of data
➢ Telling a story found within the data
➢ Reinforcing an argument or opinion
➢ Highlighting the important parts of a set of data
Visual Representation
Visual Representation

Lets See some visual representation in python code.


Visualization Reference Model
❖ The visualization reference model is a framework that
describes the various stages involved in creating a visual
representation of data.
❖ It provides a structured approach for transforming raw data
into insightful visualizations that can be easily understood
and interpreted.
❖ Example: A weather forecasting company collects data from
various sources to predict weather patterns. The data is
cleaned and transformed into a format suitable for
visualization, and visual mapping is used to map the data to
visual elements such as a map or a graph. Finally, the
visualization is rendered for analysis.
Visualization Reference Model
Visualization Reference Model
Visual Mapping

❖ Visual mapping is the process of mapping data to visual


elements such as color, shape, and size. It is an essential
step in creating effective visualizations that can be easily
understood by users.
❖ The choice of visual mapping can influence how the data is
interpreted by the viewer.
❖ Example: A chart that shows the growth of a company
can use a color-coded line to represent the different
product lines. This visual mapping can help the viewer
quickly identify which product lines are growing and which
ones are declining
Visual Mapping
Visual Mapping
Visual Mapping
Visual Analytics
Visual Analytics
Visual Analytics
Visual Analytics
Design of Visual Application
Design of Visual Application
Design of Visual Application
Thank you.

You might also like