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    Chapter 11 The Team Concept

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    Sủu Sủu
    BMW Team concept

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    Chapter 11 The Team Concept

    Uploaded by

    Sủu Sủu
    24 views1 page
    BMW Team concept

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    © © All Rights Reserved

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    DOCX, PDF, TXT or read online from Scribd

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    BMW Team concept

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    24 views1 page

    Chapter 11 The Team Concept

    Uploaded by

    Sủu Sủu
    BMW Team concept

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 1

    Because the term Team concept is very broad, so my answer is focus on the perspective of the senior

    leader of the Design team of BMW.

    One of BMW's senior executives said " The reason for BMW became a huge success worldwide
    automobile company because of their commitment for teamwork."

    As the senior leader in the Team of the design process of BMW, to motivate and enhance the
    effectiveness of the design team, he always recruits and chooses the member to have high teamwork
    skills and a creative mind. As the leader, he always legitimized the work, clear explanation of the broad
    picture of the new design, set up the goals and tasks for each group to implement (Buy-in). Moreover,
    he acknowledges that each mind will have a different perspective and creative ideas, so he builds the
    freedom-culture for his team to share, learn from each other. So the performance is improved and the
    skills of each persona will develop through-sharing and learning from each other (Learning). Because of
    the limit of resources and time, therefore, as the leader of the team, he needs to wisely allocate the
    human and physical resources, systemizes how the work of the team, and using the resources effectively
    (Infrastructure).

    As his experiences in the past, BMW understands the power of working together. Because of their
    teamwork from all departments of BMW. Since building a car is a very difficult job, it requires several
    departments to work together in order to complete the order, everything should be done at the same
    time as the whole system, so from manufacturing to promotion to sale. Therefore, he needs to interact
    and work together to achieve success not only on the team but also across organizational units
    (Partnering). Without any of these departments, a complete sale will be impossible. Therefore,
    partnership skill is one of the essential skills for each team members to adapt to the BMW culture.
    Finally, when individual and team get the result with high performance, as the leader, he needs to
    established and managed the rewarded policy so it will motivate the team to move foward with full of
    motivation. BMW offers many benefits for their each of top employees such as raise in salary, bonus,
    and stock options. To recognize the best contribution of the team, reward the team is the most direct
    way for their outstanding effort (Accountability). The highest level of Maslow's Hierarchy of Needs.

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