Entrep12 W2-D2
Entrep12 W2-D2
Entrep12 W2-D2
Department of Education
Region III – Central Luzon
SCHOOLS DIVISION OF BULACAN
BULIHAN HIGH SCHOOL
PROCEDURES
4. Substitute Products
Substitute is one that serves the same purpose as another product in the market.
For example, the consumers decide to use margarine as a substitute for butter.
In case the price of butter increases, preferably the consumer will gradually
switch to margarine.
A substitute product can give a big threat in the industry environment if the
following factors are noticed:
a. Switching cost is low
b. Preferences and tastes of the customers easily change
c. Product differentiation is highly noticeable
d. The quality of substitute products dramatically improves
e. The price of substitute product is substantially lower
5. Suppliers
The Suppliers are the one that provide something that is needed in business
operations such as office supplies and equipment. In an example where supplies
and services being offered is unstable the intensity of the threat is strong in this
kind of the competitive force in the industry. This can be noticed if there is the
presence of the following factors:
a. The supplier has the ability for forward integration
b. Suppliers in the industry are few, but the sales volume is high
c. Substitute products are not readily available in the market
d. The switching cost is very high
e. The product or service is unique
Time Frame:10mins
Assessment
Assignment
Time Frame:5mins
Concluding Activity
Time Frame:
REMARKS
REFLECTION
Prepared by:
Checked by:
GRACE T. MILITAR
SHS Focal Person
Noted by: