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18 views4 pages

Paper

Uploaded by

Rizwan Sikandar 6149-FMS/BBA/F20
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Service Products of Dabba Chetty Shop

Dabba Chetty Shop have a range of items, including Siddha medicine, natural-ingredient blenders, and
crude materials which is used for healing and wellness purposes. The shop offers three primary
categories of products:

1. Outsourced Medicinal Products: These are ready-to-use items obtained from certified companies
that take after great fabricating improvement. They are used for control or curing diseases and
contribute to almost 48% of sales.

2. In-House Wellness Products: These include healing and items which are use to cure arranged in-
house by the shop. This category contribute for around 32% of deals and includes food, inner solutions,
and wellness items that are custom-built according to client needs.

3. Raw Materials for Direct Consumption: This includes forest-based plants, plant extracts, and herbs
that are either fresh(new) or dried in sun . These items experienced thorough approval some time
recently being sold, and they speak to approximately 20% of the shop's sales.

Framework to Map the "Eye of the Storm" in Service Business

The term "eye of the storm" in Dabba Chetty Shop talk about the crucial elements that boost
the store's success in a wild setting, like during the COVID-19 pandemic. To explain this, the
system would consist of

1. Client Relationship Management: The store places a strong importance on building


relationships with customers, giving them priority and believing that their involvement is
important when things get rough like in covid.

2. Item Quality and Consistency: To guarantee that customers receive dependable and
attractive items, the store maintains strict principles for quality and consistency over its products.
Maintaining customers trust needs this stability.

3. Specialty Advertise Center: Dabba Chetty Shop has well-known strong competitive
advantage by aiming to promote common and conventional wellness products . This center
helps the store maintain a loyal customer base and set himself different from competitors.

4. Flexibility and Development: The store has extendes to the range of items it offers and
considered global growth in response to shifting showcase demands. Being adaptable is
important to successful in the "eye of the storm."

This system shows how Dabba Chetty Shop overcomes obstacles and makes the most of its
advantages to sustain its business.

Question no 2

Dabba Chetty Shop, a well-established in Chennai which is in India is competing in the industry by using
few Important strategies:

1. Niche Showcase Center: The shop's main specialization is in the Siddha medication, natural-
ingredient blenders, and crude materials for healing and wellness or curing purposes. This focus on a
specialty showcase licenses the shop to fulfill specific client needs, separating itself from Other big
competitors

2. Legacy and Brand Esteem: Having been in operation since 1885, Dabba Chetty Shop has built a solid
brand value over years . This legacy contributes to client believe and commitment, making it a favored
choice for characteristic and medical items in the region.

3. Client Relationship Administration: The shop give priority client involvement and fulfillment, which is
seen as the foundation of its business prove. Badrinath, the current owner, focuses on personalized
benefits, frequently giving advice on item use and guaranteeing high-quality medicinal products

4. Item Quality and Consistency: The shop is known for keeping up strict quality control over its items,
which are either sourced from certified providers or arranged in-house. This commitment to quality
guarantees Good business and long-term client loyalty.

5. Adaptation and Advancement: During the COVID-19, Dabba Chetty Shop adjusted by taking orders
through dispatch, which not as it were made a difference in maintaining business but too opened up
openings for development into worldwide markets. The shop's eagerness to enhance and adjust to
changing circumstances makes a difference it remaining competitive.

6. Selective Item Range: Dabba Chetty Shop offers a curated extend of items that are in request based
on regular occasions, celebrations, and nearby wellbeing needs. This specific item extension makes a
difference the shop oversees stock proficiently whereas the assembly client demands
7. Customer-Centric Approach: The shop works with the principle that taking care of clients will
normally lead to an increase in trade. This customer-first approach, coupled with a center on item
esteem or maybe fair benefit edges, sets the shop separated in the competitive market.

Question no 3

Suggestion for Badrinath

Focus on Specialty Operations:

Built up Competitive Advantage: Dabba Chetty Shop has built a solid reputation over four eras by
specializing in Siddha pharmaceutical, natural-ingredient blenders, and wellness items. The shop's
competitive advantage lies in its deep information of conventional items, solid client connections, and
reliable item quality. Keeping up this specialty center will license Badrinath to proceed with leveraging
the shop's built up brand esteem and client loyalty.

Operational Ability: The shop has a particular way of working that requires critical ability, especially in
sourcing, planning, and suggesting items. Growing universally seem to weaken the operational center
and may lead to challenges in keeping up the same level of quality and client benefit, which are basic to
the shop's success.

Client Relationship Administration: Dabba Chetty Shop focuses on personalized client benefits and the
belief that clients put in its items. Growing into worldwide markets might complicate the capacity to
keep up this personalized approach, particularly given the administrative and calculated challenges of
trading wellness and therapeutic products.

Potential Dangers of Expansion:


Administrative Compliance: Extending globally would require exploring complex administrative
situations, which may be expensive and time-consuming. Ensuring agreement with diverse countries
well-being and security measures may have to deal with critical challenges.

Supply Chain Complexity: The shop's current operations are closely overseen, with Badrinath and his
family managing quality control. Scaling up generation to meet worldwide request seem extend to
decarse in assets and possibly compromise item quality, driving to a disaster of believe from both
nearby and worldwide customers.

Focusing on these points The company should not focus on going international , it should be important
for Badrinath to strengthen Dabba Chetty Shop’s set up competitive advantage by proceeding to center
on specialty operations. This approach will permit the shop to support its bequest, keep up high-quality
benchmarks, and proceed conveying the personalized client encounter that has been the establishment
of its victory. Extension must to be considered as it were if a clear, reasonable technique is created that
does not compromise the center values and operations of

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