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Big Data and Technologies

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Big Data and Technologies

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Big Data and Technologies

By: Ankush Agrawal


Big Data Definition

• A massive volume of both Structured and unstructured


data which is difficult to process using traditional
database and software techniques.
• Is data whose scale, diversity, and complexity require
new architecture, techniques, algorithm, and analytics
to manage it and extract value and hidden knowledge
from it…
Big Data Characteristics

• Volume
• Velocity
• Variety
Big Data: Volume

• Transaction Based data stored through the years.


• Unstructured data streaming in from social media.
• Increasing amounts of sensor and machine-to-machine
data being collected.
Big Data: Velocity

• Data is streaming in at unprecedented speed and must


be dealt with in a timely manner.
• RFID tags, sensors and smart metering are driving the
need to deal with torrents of data in near- real time.
• Reacting quickly enough to deal with data velocity is a
challenge for most organizations.
Big Data: Variety

• Data today comes in all type formats.


• Structured, numeric data in traditional databases.
Information created from line of business applications.
• Unstructured text documents, email, video, stock ticker
data and financial transactions.
Big Data Analytics

• Examine large amount of data.


• Appropriate information.
• Identification of hidden patterns, unknown correlations.
• Competitive advantage
• Better business discussions: strategic and operational.
• Effective marketing, customer satisfaction, increased
revenue.
Why Big Data Analytics?

• To helps company make better business decisions.


• By enabling data scientists and other users to analyze huge
volumes of transaction data.
• That may be left untapped by conventional business
intelligence programs
• Used as part of advanced analytics disciplines such as
predictive analytics and data mining.
• Processing of large data sets across clustered system.
Different Data Stores

• Sql
• NoSql
• Key Value- Redis, Amazon SimpleDB.
• Column-Cassandra, HBase.
• Document- CouchDB, MongoDB.
• Graph- Neo4J, InfoGraph.
Philosophical Differences

• Traditional Methods • Big Data


• More Power • More machine
• Summarize data • Keep all data
• Transform and store • Transform on demand
• Pre-defined schema • Flexible / no schema
• Move data->compute • Move compute -> simple
• Less data/ less complex algorithms
algorithms

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