IROG KONG ILOG: Tarlac River Rehabilitation Project

An Advocacy Plan Presented to the Faculty of

Basic Education Department – Senior High School (HUMSS and GAS Cluster)
Holy Angel University
Angeles City

In Partial Fulfillment
of the Requirements in the Subject
Community Engagement, Solidarity, and Citizenship (SHS-COMENGAGE)

Submitted by:

Balina, Marcuz Antonio E.

Bonifacio, Irish Julia T.
Manio, Marla Alexa M.
Navarro, James Ryan L.
Sanchez, Arvin Jay G.

Submitted to:

Mr. Vincent John V. Patiag, LPT, MAEd

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TABLE OF CONTENTS

Acknowledgement…………………………………………………………………… 3

Phase I

Advocacy Description………………………………………………………………… 4

Rationale/Background………………………………………………………………… 5

Background Information……………………………………………………………… 6

Phase II

Specific Problems to Address………………………………………………………… 7

Target Audience and Partners………………………………………………………… 10

SWOT Analysis……………………………………………………………………….. 11

Phase III

Developing an Advocacy Plan (SMART Goal) ……………………………………… 15

Enabling Objectives…………………………………………………………………… 19

Phase IV

PEP – Program Evaluation Plan……………………………………………………….. 21

Phase V

Advocacy Message……………………………………………………………………… 25

Scoring Rubrics………………………………………………………………………… 27

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Acknowledgement

We, the proponents, Marcuz Antionio E. Balina, Irish Julia T. Bonifacio, Marla Alexa M. Manio,

Arvin Jay G. Sanchez, and our group leader, James Ryan L. Navarro, acknowledge that this

advocacy plan without the following sources of information, strength, and motivation.

To our Community Engagement, Solidarity, and Citizenship teacher, Mr. Vincent John V.

Patiag, for have been a pillar in our journey as HUMSS students, in which he has served as the

teacher for our previous subjects, Disciplines and Ideas in the Social Sciences (SOCSCI 1) and

Trends, Networks, and Critical Thinking in the 21st Century (TRENDS). In the two years we

have spent under his tutelage we have formed a vast background of knowledge in our chosen

strand.

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Phase I

I. Advocacy Description

The advocacy is centered on stabilizing the supply of clean drinkable water of the chosen

community while protecting the ecosystem and the climate. The proposed title for this project is

"Irog Kong Ilog: Tarlac River Rehabilitation Project." The advocacy plan’s locale will be the City

of Tarlac, the capital of the Province of Tarlac, through which flows the Tarlac River. The scope

of this advocacy project is within the local community of the city. The growing population of the

city will result in increased consumption of water, a problem made more serious by the river’s

weakening flow and risk of pollution.

This advocacy has three main goals. First, to ensure the river’s survival, the proponents

will conduct an awareness campaign that focuses on the importance of conservation and

sustainable use of water. Next, the proponents will petition the City Government of Tarlac to

increase regulations on private companies extracting resources from the river. The final step will

be to collaborate with the Department of Environment and Natural Resources – Tarlac Province

(DENR – PENRO Tarlac) to research the feasibility of rehabilitating the river. Rehabilitating the

project will also require the cooperation of the local construction industry, which scours the

riverbed for sand, stone, clay, and other building materials. Currently, the procurement method of

these companies damages the natural flow of the river and spreads sediment, which causes

pollution of its waters. The City Government has also passed ordinances to protect the river and

penalize the disposal of garbage in its vicinity, although it is not strictly enforced.

The public and private sectors’ cooperation needs to be secured in order to successfully
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implement this advocacy. The City Government will have to balance the needs of the communities
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affected, local construction companies will have to source their materials more sustainably, and

the inhabitants will also have their part to play by practicing conservation practices and responsible

waste disposal. The proponents hope by through cooperation, engagement, and solidarity, the

concerned sectors of the City of Tarlac will find a solution to their growing water supply problem

and save the Tarlac River, which plays a vital role in the local economy and ecosystem.

II. Rationale/Background

The Tarlac River is an important waterway which provides irrigation for agriculture and

water for daily use. The river originates from the Zambales Mountains and joins with the Agno

River along the border of Tarlac and Pangasinan.The river is an important – yet dwindling source

of water for the Poblacion, as well as Barangay Matatalaib, Maliwalo, San Isidro, and Tibag.

Therefore, these communities will be the focal point of the advocacy. Since the river goes beyond

the borders of the aforementioned communities, the City and Provincial Government will also be

concerned about this matter.

Before the 1991 eruption of Mt. Pinatubo, the Tarlac River was once the site of various

recreational activities. Swimming, raft riding, and fishing were indulged upon by families upon

the shores of the river. Anecdotes told to one of the proponents noted that the water was “clean

enough to do laundry in.” Since then, however, the eruption of Mt. Pinatubo caused the flow of

water to weaken and be filled with lahar and silt. Now, the river is only a few meters in width and

a few feet in depth, with parts of the riverbed now exposed into the air. Additionally, few, if any

wildlife remains in the river. The decline of the Tarlac River was caused by natural and man-made

actions. Therefore, the feasibility of rehabilitation should be investigated, to help conserve the
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biosphere and keep the river flowing for more generations to come.
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III. Background Information

Tarlac City has a population of 385,398 as of 2020. It is ethnically diverse, the city is home

to people of Ilocano, Kapampangan, Tagalog, Pangasinense, and indigenous origin. Tarlac City is

known for its history of political engagement. The Province of Tarlac was one of the first provinces

to revolt against the Spanish colonizers. It is also the birthplace of Corazon and Ninoy Aquino, Jr.,

who were influential figures in toppling the dictatorial Marcos regime.

For its geographic profile, Tarlac City is mostly flat and known for its rice plantations and

massive sugar reserves. Famous with firms, Tarlac City also has its own corn mills and logging

facilities. This is where the Tarlac River plays an important role. The river provides irrigation that

sustains Tarlac City’s massive rice yield.

Lastly, Tarlac City has faced problems before it became a well-modernized one today.

Back in 2018, Tarlac City was one of the most commonly flooded areas whenever there are natural

calamities. Since the city was surrounded by high mountains and steeps, damage brought by

calamities are inevitable. With that, the city government had doubled their budget, investment, and

effort with their Disaster Risk Reduction Management (DRRM).

The complete decline of the Tarlac River is tantamount to the decline of Tarlac City’s

economic output and quality of life. With several barangay’s relying on it for irrigation and

household use, the demand becomes more than what can be sustainably provided by the river. Of

course, conservation is one thing, but securing alternative water sources is also of great importance

to the local community.

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As we chose the Tarlac River, we consider that citizens in the community will be affected

by the issue. As mentioned, river is an important source of water for them yet, they are starting to

experience a diminishing supply of water in their own area, where it was not only surrounded by

one community but also by four local barangays. It's a severe issue since many people will be

hindered by it given that Tarlac is known for its thriving agriculture, where this issue may also

have an impact on people's employment, particularly for those who work in the fields. The people

of Tarlac might face challenges once this matter has not been perceived.

Although the problem mostly affects during summer, people might experience it at all

times because of environmental pollution. We can't even guarantee that people won't pollute in

certain areas, thus the town might face significant consequences. As a result, it may take some

time for individuals to recognize or notice the issue. Yet, little did they know that it was already a

part of their everyday life because they were one of the contributing factors to the issue that Tarlac

has been dealing with.

Phase II

I. Specific Problems to Address

• High levels of water pollution - The Tarlac River is polluted with various types of waste

mainly plastic and untreated sewage. This pollution not only affects aquatic life, which is

already in a decline, but also poses a threat to the health and safety of nearby

communities who use the river for fishing, washing clothes, and other daily activities.

The high levels of pollution also affect the aesthetic appeal of the river, which could

discourage potential tourists from visiting the area. The causes of pollution include illegal

dumping, inadequate waste management systems, and lack of environmental awareness.

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Figure 1: Trash in the northern shore (Tibag section) of the river

• Erosion and sedimentation - Erosion and sedimentation have significantly impacted the

natural flow and quality of the Tarlac River. As soil erodes, it can accumulate in the river

and cause sedimentation, which affects the water's oxygen levels and can lead to the

death of aquatic life. Sedimentation can also cause flooding in nearby areas during heavy

rainfall. The erosion can be attributed to the changes in local geology caused by the

eruption of Mt. Pinatubo. As seen in the figure below, the actual waterflow (dark blue)

has been significantly reduced.

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Figure 2: Satellite view of the Tarlac River

• Unregulated extraction of sand - Unregulated settlements have been built along the

banks of the Tarlac River, leading to encroachment and land-use issues. These

settlements contribute to the river's pollution, as residents often dump their waste directly

into the river. The lack of proper land-use planning also contributes to the problem. The

presence of informal settlements makes it difficult to implement effective rehabilitation

measures and enforcement of laws and regulations.

• Lack of public awareness and participation - There is a lack of awareness among the

general public on the importance of protecting the Tarlac River and its ecosystem. The

lack of understanding of environmental issues and the consequences of pollution hinders

the progress of rehabilitation efforts. The lack of participation from the public in

rehabilitation efforts also hampers the success of projects. Education and awareness

campaigns, as well as community participation, are essential in the success of

rehabilitation efforts.

• Poor wastewater treatment - The discharge of untreated wastewater from domestic and

industrial sources is a significant contributor to the pollution of the Tarlac River. The

absence of proper wastewater treatment facilities and systems leads to the discharge of

pollutants such as pathogens, heavy metals, and other chemicals, which are harmful to

aquatic life and human health. The need for more comprehensive wastewater treatment

facilities and better enforcement of regulations is crucial in the protection of the river and

its ecosystem. The absence of proper treatment facilities also affects the river's ability to

support recreational activities, such as swimming and fishing.

• Weakening Flow of Water and Water Scarcity - The Tarlac River is the primary
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source of irrigation water for the rice fields in Tarlac City, household use by Tarlaqueños,
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and other industrial applications, but its flow has weakened significantly over the years

due to sedimentation, evaporation, and riverbed extraction. As a result, there is a

significant risk of water scarcity for the citizens in Tarlac City.

II. Target Audience and Partners

• Provincial and City Government of Tarlac - The Tarlac River rehabilitation project

would benefit from the support of local government officials and staff, who can help with

planning, funding, and implementing various initiatives related to cleaning and improving

the river. The manpower, influence, and executive weight that LGUs possess can also

promote environmental awareness, regulate damaging industrial activities such as

dredging, pass provincial and city ordinances that help preserve the river and advocate for

policies that protect water resources and preserve the natural environment.

Figure 3: Tarlac Provincial Capitol

• Environmental Organizations: Organizations that focus on environmental conservation

and advocacy can be key partners in promoting the Tarlac River rehabilitation project.
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These groups have expertise in environmental policy and regulation and can help
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mobilize community members and other stakeholders to support river clean-up efforts.
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The main organization the proponents aim to petition is the Department of Environment

and Natural Resources – PENRO Tarlac.

Figure 4: Office of the DENR – PENRO Tarlac

• Local businesses and industry associations: Businesses and industry groups that operate

in or near the Tarlac River can be important partners in promoting the project. They can

help fund and support initiatives that reduce pollution and promote sustainable practices,

and can also promote the project to their employees and customers. In addition,

businesses can help generate political support for the project by lobbying policymakers

and advocating for policies that support environmental protection and sustainable

economic development.

III. SWOT Analysis

STRENGTHS WEAKNESSES

1. Strong motivation and passion from 1. Limited funding and resources that

the proponents to address the issue of may hinder the implementation of the

the declining state of Tarlac River. advocacy plan.

2. The use of various communication

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channels to reach out to a wider

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audience, including social media, 2. The lack of expertise or skills among

community meetings, and educational the proponents in certain areas, such

campaigns. as data analysis or policy advocacy.

3. Collaboration with local government 3. The potential resistance from

units and non-government industries or individuals who may be

organizations to mobilize resources negatively affected by the advocacy

and support for the advocacy plan. plan's initiatives.

4. The inclusion of specific and 4. The possibility of limited public

measurable objectives that enable the awareness or engagement, particularly

proponents to evaluate their progress in hard-to-reach areas or among

and impact. specific demographics.

5. The engagement of the community in 5. The challenge of sustaining

the planning and implementation of momentum and commitment towards

the advocacy plan, promoting a sense the advocacy plan's objectives over

of ownership and empowerment. the long-term.

6. The integration of educational 6. The risk of relying too heavily on

components that aim to promote technology-based solutions, such as

behavioral change and reduce waste management apps or monitoring

improper waste disposal. tools, which may not be accessible or

7. The use of data-driven strategies to effective for all communities.

identify and target areas with high 7. The potential difficulty in achieving

levels of pollution and improper waste behavioral change among the

disposal. community, particularly if it involves

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8. The alignment of the advocacy plan significant changes in lifestyle or

with national and local environmental habit.

policies and regulations. 8. The challenge of coordinating and

mobilizing different stakeholders with

competing interests or priorities.

We can use our partnerships with local government units and community organizations

to address the lack of resources and funding for the advocacy plan. Our extensive

networks can also help us expand our reach and increase participation in our

awareness-raising campaigns, which can help address the issue of low public

engagement. Using our communication and public relations skills, can develop more

effective and targeted messaging that resonates with our target audience. We know that

dealing with internal factors of our advocacy will require teamwork and self-

improvement

OPPORTUNITIES THREATS

1. The growing interest and support for 1. The potential impact of external

environmental conservation and factors, such as natural disasters or

sustainability among the general climate change, which may affect the

public. advocacy plan's initiatives and

2. The potential to tap into government progress.

funding and programs that align with 2. The possibility of regulatory or policy

the advocacy plan's objectives. changes that may not align with the

3. The possibility of collaborating with advocacy plan's objectives or

private companies or corporations priorities.

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with a vested interest in environmental 3. The potential competition from other

sustainability. advocacy groups or initiatives that

4. The potential to leverage social media may divert resources or support away

and other digital platforms to reach a from the advocacy plan.

wider audience and promote the 4. The risk of political instability or

advocacy plan's objectives. economic recession that may affect

5. The opportunity to engage with funding and resources available for the

educational institutions and integrate advocacy plan.

the advocacy plan's objectives into 5. The possibility of limited public

curricula or programs. awareness or interest in the advocacy

6. The potential to create job plan's objectives, particularly in a

opportunities and stimulate economic highly saturated media landscape.

growth through the development of 6. The potential backlash from

sustainable and environmentally- individuals or industries who may feel

friendly industries. negatively affected by the advocacy

7. The possibility of leveraging local plan's initiatives.

cultural practices and traditions that 7. The possibility of technological

promote respect and stewardship limitations or challenges that may

towards the environment. hinder the implementation or

8. The opportunity to partner with other effectiveness of the advocacy plan's

advocacy groups or organizations with initiatives.

similar objectives, promoting 8. The potential for burnout or lack of

collective action and impact. motivation among the proponents or

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stakeholders, particularly if progress

or impact is slow or not immediately

visible.

Partnerships with local businesses and organizations can be leveraged to provide

funding and resources to the advocacy plan, which can mitigate the threat of limited

resources. Collaborating with the LGU of Tarlac and national organizations can also

help address the potential threat of opposition to the advocacy plan. Utilizing social

media and other digital platforms can help reach a wider audience, which can

counteract the threat of limited awareness and engagement. Furthermore, using creative

and innovative strategies can help address the threat of donor fatigue and disinterest

from the community. We will also establish a strong network of volunteers and

supporters can provide additional resources and advocacy efforts to address any

potential threats to the plan.

Phase III

I. Developing an Advocacy Plan (SMART Goals)

Initial goal The initial goal of the advocacy plan is to raise awareness and promote

action towards the rehabilitation of Tarlac River. The plan aims to educate

the community and stakeholders about the importance of the river as a

valuable resource for the environment, economy, and social development.

The plan also seeks to engage various sectors, including government

agencies, private companies, and non-government organizations, to support

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and participate in the rehabilitation efforts. Additionally, it also aims to

provide a comprehensive understanding of the issues facing the Tarlac River

and the solutions that can be implemented to address them. It seeks to

generate support for the implementation of policies and programs that will

help mitigate the negative impacts of pollution, erosion, and flooding. The

plan also aims to encourage the adoption of sustainable practices among

communities, businesses, and industries in the area. This plan will promote

sustainable management of the waters of Tarlac River in securing access to

clean water and adequate sanitation practices, with the participation of key

sectors of Tarlac.

SPECIFIC The rehabilitation of the Tarlac River is a pressing issue that needs

immediate attention, and the advocacy plan seeks to initiate action to restore

the river's health and improve the quality of life of the people who depend

on it. The plan also aims to increase public knowledge about the importance

of the Tarlac River as a natural resource and the consequences of its

degradation.

The advocacy plan targets different groups, including students, local

communities, civic organizations, and government officials, to raise

awareness and mobilize action towards the rehabilitation of the Tarlac River.

The plan also aims to foster collaboration among various stakeholders and

create a sense of ownership and responsibility towards the river's health.

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The advocacy plan will be implemented in phases, with the first phase

focusing on raising awareness and mobilizing support through information

dissemination, education, and community engagement activities. The plan

will then move towards specific actions, such as river clean-up drives,

reforestation, and waste management programs, in collaboration with

various partners and stakeholders.

The advocacy plan's overarching goal is to create a sustainable and healthy

Tarlac River, which will benefit the people, the environment, and the

economy in the long run. The rehabilitation of the river will lead to increased

biodiversity, improved water quality, reduced flood risks, and enhanced

recreational opportunities, among other benefits.

MEASURABLE The progress and success of the advocacy plan can be measured through

quantitative and qualitative indicators such as the number of participants

engaged in the activities, the amount of funds raised, the number of policy

changes implemented, and the overall improvement in the condition of

Tarlac River. Additionally, conducting surveys and feedback mechanisms

from the target audiences and partners can also provide insights on the

effectiveness and impact of the plan. These metrics can be used to monitor

the progress of the advocacy plan and determine if the initial goal has been

successfully met.

ACHIEVABLE As students, we may not have all the skills required to achieve the goal of

rehabilitating Tarlac River, but they can acquire them through research,

training, and collaboration with experts and relevant organizations. Our

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motivation for this goal is driven by their desire to improve the environment

and quality of life in Tarlac City. The amount of effort required for this goal

is significant, but it is commensurate with the potential benefits of a cleaner

and healthier river ecosystem, improved access to clean water, and increased

awareness of environmental issues among the community. Additionally, the

project can provide valuable learning experiences and skill development

opportunities for the students involved, which can be beneficial for their

future endeavors.

Let us not also forget that our group has the advantage of using our creative

tech skills in spreading our advocacy at a fast rate, through online and offline

methods. Ultimately, the effective management of our group will guarantee

that its members will work to fully convince the people and government of

Tarlac City to accept our calls of rehabilitating Tarlac River for the greater

good of all Tarlac.

RELEVANT We are setting this goal now because they have identified the urgency and

importance of rehabilitating the Tarlac River, which is facing various

environmental issues. Additionally, the goal is aligned with overall

objectives of promoting environmental sustainability and protecting the

well-being of communities that depend on the river for their livelihood and

daily needs. By addressing the identified problems and implementing

solutions, the proponents aim to improve the overall health and condition of

the Tarlac River, which will have positive impacts on the ecosystem, water
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quality, and the people and businesses that rely on it. Overall, setting this

goal now is a necessary step towards achieving long-term sustainability and

improving the quality of life in the City of Tarlac.

TIME-BOUND The proponents have identified two major points in the advocacy plan, the

date of official government action in line with the advocacy, and the actual

rehabilitation for the river itself. We have set a deadline for official

government action to be 90 days, whereas the total rehabilitation may take

up to three years. Of course, the latter deadline is an estimate, once experts

conduct research and feasibility studies, it will adjust accordingly.

SMART GOAL The ultimate goal of the advocacy plan is to achieve the full rehabilitation

and restoration of Tarlac River as a healthy and thriving ecosystem that

supports biodiversity and sustains the needs of the people and the economy.

The plan aims to build a movement that will continue to push for the

rehabilitation of the river beyond the initial phase of the advocacy plan. By

mobilizing a wide range of stakeholders and partners, the plan aims to create

a collective impact that will ensure the long-term success of the

rehabilitation efforts.

II. Enabling Objectives

ENABLING OBJECTIVES

1 Increase public awareness - Develop and implement an awareness

campaign that includes social media, educational programs, and community

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events to educate the public about the importance of preserving and

rehabilitating the Tarlac River.

2 Form partnerships with key stakeholders - Establish partnerships with

local government agencies, community leaders, and environmental

organizations to gain their support and collaboration in the river

rehabilitation efforts.

3 Conduct a feasibility study - Conduct a feasibility study to assess the

current condition of the Tarlac River, identify potential rehabilitation

strategies, and estimate the costs and resources required for successful

implementation.

4 Develop a rehabilitation plan - Develop a comprehensive plan for river

rehabilitation that incorporates strategies for improving water quality,

enhancing aquatic habitats, reducing pollution, and engaging the

community in ongoing efforts to preserve the river.

5 Secure funding - secure funding from government agencies, concerned

private donors, and grant opportunities to support the rehabilitation plan's

implementation.

6 Monitor and evaluate progress - Develop a monitoring and evaluation

framework to assess progress towards the rehabilitation plan's goals, track

the impact of interventions, and identify areas for improvement.

7 Ensure sustainability - Develop strategies for the long-term sustainability

of the rehabilitation efforts by engaging and empowering the community,

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incorporating innovative technologies, and ensuring ongoing support from

8 key stakeholders.

Reach the Sustainable Development Goals – Ensure that the

rehabilitation project’s completion has met the standards of the United

Nations’ Sustainable Development Goals, such as nos. 6, 13, 14 & 15.

Phase IV

I. PEP – Program Evaluation Plan

Program Activities Components/Evaluati Data Source, Data

Objective on Questions Data Collection Analysis

s Method

To raise • Organize a • What • Attendance Descriptive

awarenes public forum on percentage of the sheets and Statistics

s of the the importance city's population sign-up forms

declining of the Tarlac attended the river at events

state of River to the clean-up drives, organized by

the city's public forums, and the advocacy

Tarlac ecosystem. other events group.

River • Partner with organized by the • School Descriptive

local schools to advocacy group? participation Statistics

hold a drawing • How many records and

and essay schools participated student

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contest about in the drawing and

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the Tarlac essay contest, and feedback

River. how many students forms. Descriptive

• Distribute were involved? • Distributio Statistics

flyers and • How many n logs and

brochures about flyers and brochures surveys to

the state of the were distributed, measure the

river and ways and what was the reach and

to help improve reach of these impact of the

it. materials? flyers and

• How many brochures.

social media posts • Outlook of Thematic

and online articles participants Analysis

were created by the regarding the

advocacy group, advocacy

and how many

people engaged

• Conduct with them?

To help information • Surveys Descriptive

reduce campaigns • Effectiveness of and Statistics

improper and information feedback

waste education campaigns and from
disposal drives on education drives participant
in the
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proper in promoting s in
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Tarlac waste proper waste informatio

River disposal disposal n

methods in practices among campaigns

target target and

communitie communities. education

s near the • Impact of drives.

river. cleanup drives • Volume

• Organize and waste and types

cleanup segregation of waste Descriptive

drives and activities on collected e Statistics

waste reducing the during

segregation amount of waste cleanup

activities in in the river. drives and

partnership • Compliance of waste

with local local segregation

government government activities.

units and units with • Reports

community existing laws from

organization and ordinances governmen Descriptive

s. on waste t agencies Statistics

• Implement management on

strict and pollution compliance

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enforcement control. with laws

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of existing • Trends in the and

laws and amount and ordinances.

ordinances types of waste • Regular

on waste disposed of in monitoring

management the river and its of the

and tributaries. amount

pollution • Success of and types

control. partnerships of waste in

• Monitor the with industries the river

amount and and businesses and its

types of in implementing tributaries.

waste proper waste • Reports

disposed of management from

in the river practices. partner

and its industries

tributaries. and

• Establish businesses

partnerships on their

with waste

industries manageme

and nt

businesses practices.
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along the
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river to

implement

proper

waste

management

practices.

Phase V

Figure 5: T-shirt and mug with the advocacy logo

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Figure 6: The Summer Hope: A Children’s Storybook

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Scoring Rubrics

PHASE ONE – 50pts.

Describe the topic With credible and With minimal credible No credible and

with credible and reliable sources. sources. reliable sources.

Title and
reliable sources.
Background
Information is Information used are No research/articles
Information
Information used somewhat valid. somewhat reliable. used to prove the

are valid. rationale of the

Used some Used some problem.

Used much research/articles to research/articles to

research/articles to prove the rationale of prove the rationale of

prove the rationale. the problem and the problem and explain

explain the causes the causes and effects

and effects of it. of it.

49-50 45-48 39-44

30-38

PHASE TWO – 50pts.

Target Chosen target Chosen target Chosen target audience Chosen target

audience and audience and partners and partners are audience and partners
Audience
partners are suitable are suitable in the suitable in the are suitable in the
and
in the Advocacy Advocacy plan with Advocacy plan and Advocacy plan but
Partners
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plan with excellent satisfying analysis explanation but limited lack of analysis and
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analysis and and explanation proofs/facts. explanation without

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explanation supported by enough supporting

supported by facts/proofs. proofs/facts.

enough

facts/proofs.

20-23
24-25 16-19 15

SWOT Able to provide Able to provide Able to provide Able to provide

complete and complete and complete analysis and complete analysis and
Analysis
excellent analysis satisfying analysis explanation but limited explanation but lack

and explanation and explanation about to explain its Strengths, to explain its

about its Strengths, its Strengths, Weaknesses, Strengths,

Weaknesses, Weaknesses, opportunities, and Weaknesses,

opportunities, and opportunities, and Threats. opportunities, and

Threats. Threats. Threats.

24-25 20-23 15
16-19

PHASE THREE – 50pts.

SMART Able to provide Most of the long- Able to provide The provided long-term

relevant, feasible, term goals are relevant, feasible, goals needed clear
Framework
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reasonable, with clear relevant, feasible and reasonable long- explanation.

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and Enabling explanation long-term and with clear term goals but needs Able to provide only

goals. explanation. elaboration. one objective that is

Objectives
sustainable and fully

The three objectives Able to provide Able to provide at articulated.

are appropriate for the three objectives least two objectives

advocacy plan and are that are that are sustainable

sustainable and fully appropriate for and fully articulated.

articulated. the advocacy plan

and are

sustainable and

fully articulated.

45-48 39-44 30-38

49-50

PHASE FOUR – 50pts.

PEP Able to complete the Able to complete Some of the other Parts of the Advocacy

other parts of the the other parts of parts are missing and plan are poor and
Presentation
advocacy plan with the advocacy limited in terms of lacking and didn’t

excellent analysis and plan with analysis and provide satisfying

explanation. satisfying explanation. analysis and

analysis and explanation

explanation.
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49-50 39-44
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 HOLY ANGEL UNIVERSITY
45-48 30-38

PHASE FIVE – 100pts.

Advocacy Able to show the core Able to show the Able to provide very Able to show the core

statement that you other parts of the few parts of the core statement of the
Message
would use to define core statement of statement of the advocacy message but

your advocacy the advocacy advocacy message. lack of explanation.

mission to the public. mission. Most of the contents

are creative,

The contents are The contents are informative, and few

creative, informative, creative, errors.

and no errors. informative and

few errors.

97-100 90-96 81-89 75-80

32
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