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Unit II RESEARCH METHODOLOGY

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Unit II RESEARCH METHODOLOGY

Uploaded by

Sisily George
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Unit II

VARIABLES
Research
Research is a systematic and organized process of investigation that involves
the collection, analysis, interpretation, and synthesis of information to answer a
specific question, solve a problem, or contribute to knowledge and
understanding in a particular field. It is a methodical inquiry that follows a
structured approach to gather relevant data, test hypotheses, or explore new
phenomena.
Key components of research include:
1. Purpose: Clearly defining the objective or goal of the research, whether
it's to discover new knowledge, validate existing theories, solve a
practical problem, or contribute to the understanding of a particular
phenomenon.
2. Methodology: Designing a plan or strategy to conduct the research,
which includes selecting appropriate research methods, data collection
techniques, and analysis procedures.
3. Data Collection: Gathering information or data through various methods
such as experiments, surveys, interviews, observations, or archival
research. The choice of method depends on the nature of the research
question and the goals of the study.
4. Analysis: Examining and interpreting the collected data using statistical,
qualitative, or other analytical techniques to draw meaningful conclusions
and insights.
5. Results: Communicating the findings of the research through reports,
articles, presentations, or other forms of dissemination.
6. Peer Review: Subjecting the research process and outcomes to scrutiny
by other experts in the field to ensure its validity, reliability, and
adherence to ethical standards.
Research is conducted in various disciplines, including science, social science,
humanities, and business, among others. It plays a crucial role in advancing
knowledge, addressing societal challenges, and informing decision-making
processes in academia, industry, and public policy.
Research methodology
Research methodology refers to the systematic process or framework that
researchers use to plan, conduct, and analyse their research. It involves the
application of various techniques, procedures, and tools to collect, analyse, and
interpret data in order to answer research questions or test hypotheses. The
primary goal of research methodology is to ensure the accuracy, reliability, and
validity of the research findings.
Key components of research methodology include:
1. Research Design: This outlines the overall strategy for conducting the
research. Common designs include experimental, correlational,
descriptive, and exploratory.
2. Sampling: This involves selecting a subset of individuals or elements
from a larger population to represent it. The sample should be chosen in a
way that is representative and minimizes bias.
3. Data Collection: Researchers use different methods to gather
information, such as surveys, interviews, observations, experiments, and
archival research. The choice of method depends on the research
questions and the nature of the study.
4. Data Analysis: Once data is collected, researchers use statistical or
qualitative methods to analyse and interpret it. This step involves
identifying patterns, relationships, and trends within the data.
5. Instrumentation: Researchers use various tools and instruments to
measure and collect data. This could include surveys, questionnaires,
interviews, laboratory equipment, or other measurement tools.
6. Validity and Reliability: Validity refers to the accuracy and
appropriateness of the research design and instruments, while reliability
concerns the consistency and stability of the research results. Both are
crucial for ensuring the credibility of the study.
7. Ethical Considerations: Researchers must adhere to ethical standards
and guidelines to ensure the well-being of participants and the integrity of
the research. This includes obtaining informed consent, protecting
confidentiality, and avoiding harm to participants.
8. Timeframe and Budget: Research methodology should include a
realistic timeline for completing the study and a budget outlining the
resources required.
The specific approach to research methodology can vary depending on the
discipline, research questions, and the nature of the study. Researchers often
tailor their methodology to suit the unique requirements of their research
project.
Meaning and types of variables' in research
In research, variables are elements or characteristics that can vary and are
subject to measurement. They are the key components studied to understand
relationships, patterns, and effects in a research study. Variables can be
classified into different types based on their nature, role, and level of
measurement. Here are the main types of variables:
1. Independent Variable (IV):
 The independent variable is the variable that is manipulated or
controlled by the researcher.
 It is the presumed cause or predictor of changes in the dependent
variable.
 In an experiment, the independent variable is intentionally varied
to observe its effect on the dependent variable.
2. Dependent Variable (DV):
 The dependent variable is the variable that is observed or measured
in response to changes in the independent variable.
 It is the outcome or response variable that researchers are
interested in understanding or explaining.

3. Control Variables:
 These variables are held constant or controlled in order to isolate
the relationship between the independent and dependent variables.
 By controlling for certain variables, researchers can ensure that
changes in the dependent variable are due to the manipulation of
the independent variable and not other factors.
4. Categorical Variables:
 Categorical variables represent categories or groups.
 They can be nominal (categories with no inherent order) or ordinal
(categories with a meaningful order).
5. Continuous Variables:
 Continuous variables can take any numerical value within a given
range.
 They are measured on a continuous scale and can have decimal
values.
6. Discrete Variables:
 Discrete variables are countable and can only take on specific,
distinct values.
 They often represent whole numbers and cannot have fractional
values.
7. Extraneous Variables:
 Extraneous variables are unwanted variables that may affect the
relationship between the independent and dependent variables.
 Researchers try to control or account for these variables to ensure
the validity of the study.
8. Moderator Variables:
 Moderator variables influence the strength or direction of the
relationship between the independent and dependent variables.
 They help identify under what conditions or for whom the
relationship is more or less pronounced.
9. Mediator Variables:
 Mediator variables explain the process or mechanism through
which the independent variable affects the dependent variable.
 They provide insight into the underlying causal pathway.
Understanding and clearly defining variables are essential for designing and
conducting valid and reliable research studies. Researchers must carefully
choose and measure variables to draw meaningful conclusions from their
investigations.

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