Final Business Proposal 2024123 2
Final Business Proposal 2024123 2
Final Business Proposal 2024123 2
"Guavalicious Sauce"
In Partial Fulfillment
APPROVAL SHEET
This business proposal entitled, “Mang Jose Guava Barbecue Sauce Corp.” was
prepared and submitted by Alday, Geof Martin, Demalerio, Ryan, Ejurango, Jane, Eyao,
Angela, Juban, Catherine, Jugan, Cyril Dave, Lucmayon, Janine Kyla, Pelostratos,Hannah,
and Tumabang, Danila in partial fulfillment of the requirements in Industrial Organization
and Management subject for Bachelor of Science in Industrial Engineering program, has
been examined and is recommended for acceptance and approval for Business Proposal
Defense.
BUSINESS PROPOSAL ADVISORY COMMITTEE
RODA L. LARGA
Chairman
BENGIE S. SANCHEZ
Member
PANEL OF EXAMINERS
RODA L. LARGA
Chairman
BENGIE S. SANCHEZ
Member
CAMILO ARGAWANON
Campus Director
ACKNOWLEDGEMENT
This work was only possible with the people who offered their time and patience in
sharing their wisdom and effort in making this proposal. In line with this matter, we would
like to express our sincerest gratitude to the following individuals whom we are truly
indebted:
To our business proposal instructors, Mr. Bengie S. Sanchez and Miss Hanimie
Sinajonon, who tirelessly allocated their expertise in giving us recommendations, ideas, and
To our parents and siblings whose love and guidance are with us all the time, And
most of all, to our Almighty Father who immeasurably blessed us with His love, grace,
guidance, spirit, wisdom, and skills that without these, we would not be able to finish this
paper.
unconditionally love and support us mentally and financially. With their inspiration when we
We also dedicate this paper to our brothers and sisters, friends and relatives, as well as
to our mentors and classmates who shared their words of advice - positive and negative
And most of all, we offer this work to our Almighty Father, the source of all strength
and wisdom needed to finish this output, the grace who guided us all through the making of
this paper, and the only one who gave us many blessings to keep on living.
The entrepreneurs,
Demalerio, Ryan
Ejurango, Jane
Eyao, Angela
Juban, Catherine
Pelostratos,Hannah
Rosatase, Joseph
Tumabang, Danila
TABLE OF CONTENTS
Pages
DEDICATION ------------------------------------------------------------- iv
Pages
I. INTRODUCTION
V. MANAGEMENT PLAN
---------------- 15
BIBLIOGRAPHY ---------------- 61
LIST OF TABLES
Pages
Pages
The Problem
Healthy habits have been less of a priority these days since access to cheap and instant
food has risen significantly. Artificial food is one of the reasons why people become less
healthy. The word “artificial” refers to the simulation of humans that is opposed to natural.
This kind of food is far more beneficial compared to natural and organic ones. For ages,
various cultures and civilizations have recognized and utilized specific chemical substances
to improve or maintain the flavor, freshness, texture, appearance, taste, or qualitative qualities
of food. The supply of nutritious and secure food will continue to be impacted by the rapid
population growth as well as the ongoing changes in taste and eating preferences.
Furthermore, Mang Jose Guava Barbecue Sauce Corp. introduces the healthy and all
organic barbecue sauce made with guava as one of the influences promoting the practice of
having a healthy lifestyle by starting with everything we put into our stomachs. Moreover, it
becomes less to feel guilty when having a barbecue party knowing that the magic making the
The company does not only focuses on the benefits the product brought to its
consumer, but also consider the fact that it is more healthier if people live in a less polluted
environment. Since the ingredients of the product do not contain synthetic substances, this
In addition to that the company’s goal also is to support local economy as well as
local farmers that has plantation of guavas. Choosing to purchase goods from nearby farmers
and food producers helps the local economy. The money supports the local food system and
stays in the community, giving farmers and other small business a source of income. It also
expands the resources they can offer. The consistency of the opportunities encourages and
Furthermore, one at a time step to reach the peak of mounting dreams and an
opportunity to contribute something beneficial not just for the consumer and economy, but
Barbecue sauce is a product that has gained popularity in due to its unique taste and
nutritional benefits. However, like any other product, there are always areas for improvement.
Since guava barbecue sauce is not available in the Philippines, specifically in barangay
Tambongon, it would be beneficial to introduce new flavors and variations of barbecue sauce.
By offering a new variety of sauce, consumers can have more choices to suit their taste
preferences.
Furthermore, one of the key features of company’s guava sauce is its versatility. It can
be used as a dipping sauce for snacks, a marinade for meats, or a glaze for roasted vegetable.
Not only does the guava sauce taste amazing, but it also offers numerous health benefits.
Guavas are packed with essential vitamins and minerals, including vitamin C, fiber, and
antioxidants. By incorporating the guava sauce into your meals, you're not only adding a
burst of flavor but also nourishing your body with wholesome nutrients.
The Company’s Product
The Mang Jose's Guava Barbecue Sauce Corp. is a company that manufactured guava
sauce. The term Guava Sauce directly translates to "sauce made from guava fruit". The
company tagline is "Guavalicious Sauce" which simply implies that the food is delightfully
A business fundamental pillar is a clear explanation of its vision, mission, goals and
objectives. All of the company's efforts are aim towards attaining all of these goals. As a
MISSION
The Mang Jose's Guava BBQ sauce's objective is to provide a premium, a tasty food
with health benefits at the most affordable cost, while adhering to great demand from
costumers.
VISION
A sustainable future will be provided by Mang Jose's Guava Barbecue Sauce in the
future business over the following 5 years, as well as products that are in line with their value
GOALS
Making barbeque sauce from guava fruit is the aim of Mang Jose's Guava Barbecue
Sauce aimed to rank among top companies producing sauced of the highest caliber to expand
and increased the visibility of new branches to achieve high levels of client satisfaction.
II. MARKET ANALYSIS AND COMPETITION
2.1 Objectives
To offer low cost, high quality sauced that satisfy costumer’s culinary desires.
food supply.
The Mang Jose's Guava Barbecue Sauce Corp. is a company that manufactured guava
sauce. The term Guava Sauce directly translates to "sauce made from guava fruit". The
company tagline is "Guavalicious Sauce" which simply implies that the food is delightfully
● Guava Barbecue Sauce known for its vibrant flavor and sweetness
Mang Jose Guava Barbecue Sauce Corp. produces a healthy, delicious, and affordable
sauce that aims to be accessible to all. Partnership with local farmers specifically, the
Dalaguete Guava Farm and the Pinamungahan Guava Farm benefits not just our company
and the farm but also the local economy. A high-quality yet low-cost product guarantees its
best. The will promote their product through their marketing channels, which are business
economic reasons. Mang Jose Guava Barbecue Sauce Corp. partners with a local farm
producing guava fruits, which benefits not just the farmer and the company but also the local
economy. The unique taste of our guava barbecue sauce gave us the most competitive
advantage amongst other products. The aromatic flavor of guava leaves an exceptional taste
in every dip.
The special thing about Mang Jose Guava Barbecue Sauce is that it is not just for
dipping but can also be used as a marinade for the meat, making it a very convenient and
stress-free way to prepare your barbecue. Our corporation also focuses on the pricing aspect,
where it targets the low to upper social class, which means our product is accessible to all.
Since guava, the main ingredient of our barbecue sauce can be found locally, the cost of
supply also means that our company's expenses are lower. Researchers have become
increasingly interested in life style as a significant role in health in recent decades. The WHO
estimates that lifestyle has a 60% correlation with aspects associated to an individual's health
lifestyle can lead to issues like metabolic disorders, bone and joint issues, cardiovascular
diseases, hypertension, obesity, violence, and more. Health and lifestyle are closely related,
and this should be taken into account. Our guava barbecue sauce contains all natural
ingredients and no artificial substances promoting the practice of having a healthy lifestyle by
consuming healthier treats. Our team's exceptional performance leaves us with a significant
advantage in terms of knowledge, skills, and character. We build and enable every challenge
One of the most crucial elements of introducing a new product is pricing. You might
not make enough money on your goods if you set your price too high. However, if you set
your price too low, you can sell a lot of units but not generate enough revenue to keep your
business going.
BARBECUE SAUCE
CAP
2.5.2 Product
Figure 3. The Products and its corresponding sizes
The figures above show the products to be sold by the company. It consist two
varieties of the products and its corresponding sizes. A 250ml bottled guava barbecue sauce
2.5.3 Place
The Mang Jose Guava Barbecue Sauce Corp. is located in Tambongon, San Remigio,
Cebu, Philippines. The chosen location was perfect mainly because our company consider
cost in terms of labor and building. We also consider the environmental impacts by taking it
2.5.4 Promotion
Posters
Figure 4. Poster
Posters can be an extremely effective way to advertise and promote a product, service,
or event. That’s why the company chose to use posters as part of its marketing tool.
Calling Card
Figure 5. Calling Card
The figure above shows the calling card of the company. It consist contact details
Social Media
Figure 6. Social Media Page
The figure
weakness, opportunity, and threats. The strengths are available online, affordable and it’s
recyclable. Their weakness is improving the brand advertising to compete in the tangible
market. And the opportunity is our products are not commonly known and they don’t have
many competitors. And the threats they are facing are the existing big brand competitors and
4.1 Objectives
The objective of this chapter is to know what strategy we are using to gain profit.
4.2 Unique selling proposition
4.3.1 Describe how the business plans to price its products in a way that allows it to
make a profit.
Products are affordable and high quality. It is 100 % made from guava and promotes and
Mang Jose’s Guava Barbecue Sauce ensures the best product quality and services, and
with the combination of its affordability, consumers can surely value the products.
4.3.2Give details on how the company‘s products will be distributed to the target
V. MANAGEMENT PLAN
management architects the ways to achieve the goals and ultimate optimization of
management in Mang Jose Guava Barbecue Sauce Corp. the organizational structure,
the company and their ownership percentages, Internal and external professionals that
the company plans to hire and how they will be compensated, Scheduling and lastly,
5.1 Objectives
objectives of management in Mang Jose Guava Barbecue Sauce Corp. can be divided
Organization Objectives
● Revenue generation
Social Objectives
Personal Objectives
● Financial requirements
● Social requirements
Description
CEO
corporate decisions, manage the company's overall resources and operations, and
communicate with the board of directors, management team, and corporate operations
(Hayes 2022).
CEO Responsibilities:
● Work with senior stakeholders, chief financial officer, chief information officer, and
other executives.
● Assure all legal and regulatory documents are filed and monitor compliance with laws
and regulations.
● Work with the executive board to determine values and mission, and plan for short
● Work closely with the human resource department to ensure great hiring.
enforcing, and evaluating legally compliant human resources policies, procedures, and
management goals.
Duties/Responsibilities:
and goals; identifies ways to support this mission through talent management.
● Identifies key performance indicators for the organization’s human resource and talent
● Provides guidance and leadership to the human resource management team; assists
and issues.
● Ensures compliance with employment, benefits, insurance, safety, and other laws,
● Drafts and implements the organization's staffing budget, and the budget for the
FINANCE DIRECTOR
grounds operations, purchasing and contracts, and auxiliary enterprises (Leger, Hatmi,
Duties/Responsibilities:
compliance with budgets. Issue regular status and ad hoc report to senior
management.
growth needs.
● Developing and maintaining all necessary accounting policies and systems, including
general ledger and financial reporting. Ensuring that records are maintained in
bookkeeper.
with other team members to understand revenue and cost drivers and define
● Managing all tax planning and compliance with all required federal, state, local,
STORE MANAGER
store, making sure it runs smoothly and effectively. Their duties include motivating
sales teams, creating business strategies, developing promotional material, and
Duties/Responsibilities:
● Motivate the sales team to meet sales objectives by training and mentoring staff.
● Create business strategies to attract new customers, expand store traffic, and enhance
profitability.
● Undertake store administration duties such as managing store budgets and updating
financial records.
MERCHANDISING LOGISTICS
product sales and product sales margins, monitoring stock levels, advising on stock
strategy, product promotions, range planning and buying strategy, to maximize sales
Duties/Responsibilities:
● Handle quotes from prospective shippers and ensure delivery of the shipment
● The first point of contact for all vendors to provide shipping instructions and
packaging direction
● The first point of contact for all vendors to maintain shipping schedules
● Create and process Auto Shipments for New Initiatives as well as New Accounts
● Support all aspects of product sales conferences and sales meetings, including
PUBLIC RELATIONS
also be required to carry out other, more general, marketing responsibilities. This can
involve working on websites and social media and writing and/or producing
presentations, reports, articles, leaflets, journals, and brochures for both external and
internal distribution.
● dealing with inquiries from the public, the press, and related organizations
● organizing and attending promotional events such as press conferences, open days,
PR campaigns progress
● liaising with clients, managerial and journalistic staff about budgets, timescales and
objectives
DISTRIBUTOR
Duties /Responsibilities:
● Conduct market research to learn about the demand for different goods. Convince
FACTORY/MANUFACTURING MANAGER
including the Beet processing campaign, Juice and Extract campaigns, Chemical
Duties/Responsibilities:
● Maintains and assures all OSHA and maintenance safety procedures are followed.
● Set specific targets and timelines to achieve production goals, tracking results,
facility includingR&M, Capital planning, payroll, operating costs, and losses through
● Ensure the facility meets or exceeds quality targets to ensure production sugar and
byproducts meet feed and food safety and customer quality standards. Together with
customer service and QA personnel, investigate product quality issues, document and
● Ensure all employees comply with regulatory and company requirements for personal
● Provide site leadership for continuous improvement processes within the Operations
department.
● Work with direct reports to optimize process and equipment maintenance spending to
● Organize with the maintenance manager R&M, projects, and PM’s to maximize plant
efficiency.
● Identify and implement training and development for succession planning to ensure
the necessary people skills and resources are applied currently and in the future.
● Assure all Feed and Food safety programs are followed as they relate to USDA and
SQF.
PROJECT MANAGER
The Project Manager is responsible for planning, overseeing, and leading
and requires interaction with a range of internal and external stakeholders, most often
Duties/Responsibilities:
● Conducting project review and creating detailed reports for executive staff
● Optimizing and improving processes and the overall approach where necessary
SALES MANAGER:
The sales manager leads a sales team by providing guidance, training, and
mentorship, setting sales quotas and goals, creating sales plans, analyzing data,
Duties/Responsibilities:
● Achieve growth and hit sales targets by successfully managing the sales team
● Design and implement a strategic business plan that expands the company’s customer
representatives
● Present sales, revenue and expenses reports and realistic forecasts to the management
team
● Identify emerging markets and market shifts while being fully aware of new products
BRAND MANAGER
to date, and exciting to customers. Brand managers plan ways to promote – and
change the public perception of brands. Organizations hire brand managers to work
‘in-house’ on their own brands, where it is likely that they will work solely on a single
brand.
they may be working on a number of brands for different clients. Brand managers are
also responsible for making sure that branding is consistent across advertising and
campaigns.
Duties/Responsibilities:
● carrying out market research in order to keep up to date with customer trends, as well
online platforms to ensure that products and services meet customers’ expectations
consistency in branding
● meeting with clients and working with colleagues across multiple departments (such
5.4 Internal and External professionals of Mang Jose Barbecue Sauce ongoing
The
VI. OPERATING PLAN
Mang Jose Guava Barbecue Sauce operations start with the product fully
manufactured and packed to be shipped and distributed throughout the country. The
product will be dropped off from our delivery partner which in Tambongon, San
Remigio, Cebu and distributed evenly throughout the different regions of the country.
From our local store up to our prospecting retailers, Mang Jose Guava Barbecue
Sauce products travel nationwide to reach the customers who need our products.
Mang Jose Guava Barbecue Sauce will operate 6 days a week, from Monday to
Saturday. The service will start from 8:00 am to 7:00 pm. Orders are accepted through
6.1. Objectives
Increase quality
Dependability
Environmental
for the market and other factors. It is the center of trade and industrialization. The
availability of the utilities, man power and even materials can be found. The place
also is near from 7|11 where proximity and security of the place is assured.
Location
Pic
In this business Mang Jose Guava Barbecue Sauce will hire laborers who
make the business run effectively. They are very important in this kind of business
because through them they could give the best quality of products and marketing.
CEO The person who is responsible for every decision and has ethical and
Finance Director An employee who is directing all aspects of accounting operations and
Public relation An employee who is responsible for planning publicity strategies and
releases.
Sales manager An employee who is responsible in meeting the sales target, devises
cash registers and takes in and out money from the store.
logistic information.
Brand manager An employee who is responsible in promoting and changing the public
perception of brands
POSITION QUANTITY
CEO 1
MANUFACTURER 3
TOTAL 9
Mang Jose Guava Barbecue Sauce has 9 total numbers of employees and some
of the employees will be given 2 (two) positions except for CEO and Manufacturer.
are:
manager. They do the advertising and branding of products to increase sales in the
market.
manager. They count up all the money spent anywhere in the company, and how
much money they have. They give the OK or the red light if any department wants to
They ensure that the finished product will be shipped to the customer and entertain
their business
Manage risk
legal accountability to
shareholder.
Training and
development skills
reporting
Analytical skills
Active listening
Effective
communication
strategies Leadership
STORE MANAGER
Hire, train, and oversee Customer service
Respond to customer
to annual operation
budget
and company
requirements for
safety
shipment Adaptability
as needed
Create and process auto
accounts
documentation
operations GED
purchase order
Analyzing the success of At least a bachelor’s degree
branding
Dependability
Time management
equipment
Writing
EMPLOYEES EMPLOYMENT
PIEZON FULL-TIME
(CEO)
PAEZ PART-TIME
GAPATE PART-TIME
ROSATACE FULL-TIME
(STORE,FACTORY/MANUFACTURING MANAGER)
GALLARDE FULL-TIME
CATAGA PART-TIME
(DISTRIBUTOR,BRAND MANAGER)
MANUFACTURER PART-TIME
Table 6 Employee tenure
The table above shows the employees and their employment status. We
determine their employment status by their qualification and their importance in a day
to day operation. For the meantime Mang Jose Barbecue Sauce Corp. will pay the
employee evenly with a minimum salary of 350 a day to sustain salary expense
further changes will be applied if the company will be successful in selling the
products. Full-time employees are those who are needed in a day to day operation, the
operation will not complete without them. Part –time employees will work less than
35 hours a week. Their work is not necessarily needed in the daily operation.
7.1 Objectives
• To share details about the business's financial performance, including its operations,
• To provide insight into the business's profitability and its ability to generate a profit.
• To examine patterns and trends in the company's income statement to analyze its
operational performance.
• To update the reader on the current status of the business as reflected in the balance sheet.
• To illustrate the types of cash received and spent by the business, categorized in various
ways.
7.2 Source of Funds Financial Performance A funding source refers to where a business
obtains money to support its activities. Businesses can acquire finance from either internal or
external sources. The diagram above illustrates the funding sources of Mang Jose Guava
Barbecue Sauce Corporation. It indicates that the primary source of funding is the personal
savings of the management, which enabled the establishment of the business. Owner's capital
refers to the funds invested by the business owners, often sourced from their personal
savings. Personal savings represent the money accumulated by an entrepreneur. This form of
finance does not incur any costs for the business, as there are no interest charges involved.
7.3.1 Income Statement The income statement evaluates the financial performance of a
revenue, expenses, and net profit or loss incurred during that period. The income statement
offers insights into the operational performance of the company for the given timeframe.
Based on the projected income statement of Mang Jose Guava Barbecue Sauce Corporation,
it indicates a higher gross profit to cover its expenses. Gross profit is calculated by deducting
the cost of goods sold from the sales. As sales increase, the net income also increases,
although expenses also rise. Mang Jose Guava Barbecue Sauce Corporation demonstrates an
average net income in peso. The company's favorable net income reflects its ability to grow
7.4 FINANCIAL RATIOS Examining various financial ratios allows for an evaluation of a
shop's financial position relative to its competitors. By analyzing financial statements, one
can assess the business's operations and financial status at a specific point in time. We
conduct a thorough evaluation of the company's stability and profitability, using the data to
recognized that profits are essential for a company's growth and to provide investors with a
satisfactory return. • Net Profit Margin: This ratio assesses the company's efficiency. It is
calculated by subtracting expenses and income tax payable from sales, then dividing the
result by sales. The table presentation demonstrates that Mang Jose Guava Barbecue Sauce
VIII. CONCLUSION
that always wants to make its product good quality and environmentally friendly. Our
business can compete well with other similar businesses as well. Moreover, Mang
Jose Barbecue Sauce Corp has made lots of efforts during the survey for the
that, we are aiming to provide our service according to our customers' wants, desires
and needs. We are very confident and believe that our business venture will create and
especially in terms of marketing to ensure that the business is well known to the
customers. We hope that we will be able to build a good loyal customer base every
year.