B.Com.

(Business Analytics)

Syllabus

AFFILIATED COLLEGES

Program Code: ***

2022 – 2023 onwards

BHARATHIAR UNIVERSITY
(A State University, Accredited with “A++” Grade by NAAC,
Ranked 21st among Indian Universities by MHRD-NIRF)
Coimbatore - 641 046, Tamil Nadu, India
 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

BHARATHIAR UNIVERSITY: COIMBATORE 641046

B.Com (Business Analytics)
(For the students admitted during the academic year 2022–23 Only)
Part Hours Maximum Marks
Title of the Course Credits
Theory Practic CIA ES Total
al E
FIRST SEMESTER
I Language-I 2 6 50 50 100
II English-I 4 6 50 50 100
III Core I: Financial Accounting 4 5 50 50 100
CoreII:II–Fundamentals of 4 4 50 50 100
III Business Analytics
III Allied I–Business StatisticsI 4 4 50 50 100
Core III: Computer Applications 3 30 45 75
3 -
III Practical - I –Analysis with Excel
IV Environmental Studies # 2 2 - 50 50
Total 23 27 3 280 345 625
SECOND SEMESTER
I Language-II 2 6 50 50 100
English-II 2 4 25 25 50*
Languageproficiencyforemploy
I ability
NaanMudhalvanScheme
http://kb.naanmudhalvan.in/Bharathiar_Un 2 2 25 25 50**
iversity_(BU)
III CoreIV– C++ 4 6 50 50 100
CoreV 4 - 4 50 50 100
III ComputerApplicationPracticalII–
C++
III AlliedII– BusinessStatisticsII 4 6 50 50 100
IV ValueEducation–HumanRights # 2 2 - 50 50
Total 20 26 4 250 300 550
THIRD SEMESTER
I Language-III 2 4 50 50 100
II English –III 2 4 50 50 100
III CoreVI–BusinessDataMining 4 4 50 50 100
III CoreVII– 4 3 50 50 100
SecurityAnalysisandPortfolioMana
gement
III CoreVIII–Database 4 4 30 45 75
Programming
III Allied III:Operationsand 4 3 30 45 75
StrategicManagement
III Core-IX: ComputerApplications 4 - 4 50 50 100
Practical III –DatabaseProgramming
IV Skilled Based Course 1–TechnologicalAnalytics–
3 2 30 45 75
JavaandLinuxFundamentals

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IV Tamil @ / Advanced Tamil #(or) Non- -

major Elective I:YogaforHumanExcellence# 2 2 50 50
/ Women’s Rights #ConstitutionofIndia

Total 29 26 4 340 435 775

FOURTH SEMESTER
I Language-IV 2 4 50 50 100
II English– IV 2 4 50 50 100
III CoreX–R Programming 3 3 50 50 100
III CoreXI–Business Intelligence 3 4 30 45 75
III CoreXII–Principles 4 4 50 50 100
ofFinancial Management
III AlliedIV:Principles of Marketing 3 3 30 45 75
III CoreXIII:Computer Application -
PracticalIV–Analysis with SPSS&R 3 3 50 50 100
IV SkillbasedSubject-2
Nan Mudhalvan – office 25 25 50
Fundamentals 2 3
http://kb.naanmudhalvan.in/Bharath
iarUniversity_(BU)
IV Tamil @ /Advanced Tamil # 2 2 - 50 50
(or)Non-major elective - II:
GeneralAwareness#
Total 24 24 6 335 415 750
FIFTH SEMESTER
III CoreXIV–Python 4 6 50 50 100
III Core XV – Cost and 4 6 50 50 100
Management Accounting
III CoreXVI–Income Tax 4 6 50 50 100
III Core XVII – Computer A 4 - 4 50 50 100
pplications: Python- Practical-V
III Elective-I 4 5 50 50 100
A. Business Organisation and
Models
B. BrandManagement
C. LegalAspectsofBusiness
IV Skill BasedCourse3:SAS & 3 3 30 45 75
SCILAB
Total 23 26 4 280 295 575
SIXTH SEMESTER
III CoreXVIII–Hadoop 4 7 50 50 100
III CoreXIX–Computer Applications: Hadoop- 4 7 50 50 100
Practical’sVI
III ElectiveII 3 6 30 45 75
A. FinancialMarketsandInstitutions
B. CyberLaw
C. GoodsandServiceTax
III ProjectVivaVoce 3 4 30 45 75
CorepracticalIISASSCILAB 3 3 30 45 75

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IV SkillBasedSubject-4–Naan
Mudhalvan– FinTech Course
– 2(Capital 2 3 25 25 50
Markets/DigitalMarketing/Operati
onalLogistics)
http://kb.naanmudhalvan.in/Bharathi
ar_University_(BU)
V ExtensionActivities@ 2 - 50 50
TOTAL 21 30 265 260 525
GRANDTOTAL 140 159 21 1750 2050 3800

List of elective papers (College can choose any one of the paper a selective)
A Business Organisation and Models
ElectiveI B Brand Management
C Legal A spects of Business
A Financial Markets and Institutions
Elective II B Cyber Law
C Goods and Service Tax

# No Continuous internal assessment (CIA) only University Examination.

@ No University Examination. Only Continuous internal assessment ( CIA)
*English II University Semester Examination will be conducted for 50
marks ( as per existing pattern of examination ) and it will be converted for
25 marks.
** Nan Mudhalvan – Skill courses- external 25 marks will be assessed by
industry and internal will be offered by respective course teacher.
Note to be added

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First
Semester

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Course code TITLE OF THE COURSE L T P C

Core 1 FINANCIAL ACCOUNTING 4 - - 4
HIGHER SECONDARY :Basic concepts of Syllabus 2021-2022
Pre-requisite
Accounts version
Course Objectives:
The main objectives of this course are to:
➢ To provide a strong foundation in fundamental accounting concepts, various elements of
financial statements and relevant accounting standards.
➢ To be familiar with partnership, companies and inventory accounts.
➢ To inculcate the knowledge of international financial reporting standards.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Relate accounting concepts and conversion to prepare financial statements K1
2 Outline the preparation of final accounts using AS1 & 5 K2
3 Explain the preparation of Depreciation and Bank Reconciliation statement K2
4 Examine the concepts of consignment and joint venture. K4
5 Outline the preparation of partnership accounts K2
K1 - Remember; K2 - Undestand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION 15-- hours

Accounting Concepts and Accounting Conventions – Journal – Ledger – Trial Balance.

Unit:2 FINAL ACCOUNTS 10-- hours

Final Accounts – AS 1, 5.

Unit:3 BANK RECONCILIATION STATEMENT 10-- hours

Depreciation–AS 6-Bank Reconciliation Statement –AS 27.

Unit:4 CONSIGNMENTS AND JOINT 15-- hours

VENTURES
Consignment–Joint Venture.

Unit:5 PARTNERSHIP ACCOUNTS 8-- hours

Partnership Accounts–Admission, Retirement and Death.

Unit 6 Contemporary Issues 2 hours

Expert seminars and lectures
Total Lecture hours 60-- hours
Text Book(s)
1 Jain S P and Narang K L - Advanced Accountancy - Kalyani Publishers - Reprint 2016 & 18th
Edition.
2 Reddy T S & Murthy – Financial Accounting – Margam Publications – 2016, 6th Edition.

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Reference Books
1 Nagarajan K.L., Vinayagam . N & P.L.Mani – Sultan Chand & Sons – 2010, 1st Edition
2 S.K.Maheswari, T.S.Reddy - Advanced Accountancy-Vikas publishers

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1 https://www.youtube.com/watch?v=FuDFXg4Onzc
2 https://www.youtube.com/watch?v=Z71rEnjW-Z4
3 https://www.youtube.com/watch?v=91m0siLj3-o

Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S M
S
CO3 S S S S
M
CO3 S M S S
S
CO4 S S S M S

CO5 S M S S S

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Course code TITLE OF THE COURSE L T P C

FUNDAMENTALS OF BUSINESS
Core 2 4 4
ANALYTICS
Basic In Business Analytics Syllabus 2021-2022
Pre-requisite
Version
Course Objectives:
The main objectives of this course are to:
➢ To achieve and establish vital understanding of big data application in business intelligence.
➢ To institute the concept of systematic transformation of process-oriented data into information
of underlying business process.
➢ To exhibit knowledge of data analysis techniques and to apply principles of data sciences
integrating enterprise reporting.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Outline the business analytical role K2
2 Examine the business view of information technology application K4
3 Explain the concepts of OLTP, OLAP and BI K3
4 Demonstrate the data integration and data modelling concepts K4
5 List the concepts of Enterprise reporting and BI in real world k4
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION TO THE BA 15-- hours

Introduction to the BA Role: Business Analysis -Business Analyst - The evolving role of the
Business Analyst - The BA roadmap: different levels of business analysis - The basic rules of
Business & Business Analysis - Classical Requirements and Tasks performed by Business
Analysts. Project Definition and Scoping: Aspects - Projects phases - Project approaches
(Waterfall, Agile, Iterative, Incremental) - The role of the BA across the project lifecycle.
Unit:2 INFORMATION TECHNOLOGY 10-- hours
APPLICATIONS
Business view of Information Technology Applications: Core business process – Baldrige
Business Excellence framework - Key purpose of using IT in business - Enterprise Applications -
Information users and their requirements. Data Definition: Types of Data – Attributes and
Measurement – Types of data sets – Data quality – Types of Digital Data.
Unit:3 OLTP and OLAP 10-- hours
Introduction to OLTP and OLAP – OLTP – OLAP – Different OLAP Architectures – OLTP
and OLAP – Data models for OLTP and OLAP – Role of OLAP Tools in BI Architecture. Business
Intelligence – Business Intelligence defined – Evolution of BI and Role of DSS, EIS, MIS and
Digital Dashboards – Need for BI – BI value chain – Introduction to Business Analytics. BI
Definitions and Concepts – BI Component Framework – Need for BI – BI Users – Business
Intelligence applications – BI roles and responsibilities.
Unit:4 DATA INTEGRATION 15-- hours
Data Integration – Data Warehouse – Goals – Data sources – Extract – Transform, Load – Data
Integration – Technologies – Data Quality maintenance – Data profiling. Data Modelling –
Basics – Types – Techniques – Fact table – Dimension Table – Typical Dimensional Models –
Dimensional modeling life cycle – Designing the Dimensional Model.

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Unit:5 KPIs and PERFORMANCE 8-- hours

MANAGEMENT
Measures, Metrics, KPIs and Performance Management – Definition - Measurement
system terminology – Role of Metrics and metrics supply chain – fact based decision making and
KPIS use of KPIs – potential source for metrics. Enterprise Reporting – Report standardization
– Balanced score card – dashboards – scoreboards vs. dashboards. BI in Real world – BI and
mobility – BI and cloud computing – BI for ERP systems –Social CRM
and BI.
Unit 6 Contemporary Issues 2 hours
Expert seminars and lectures
Total Lecture hours 60-- hours
Text Book(s)
1 RN Prasad, Seema Acharaya - Fundamentals of Business Analytics – Wiley – Revised
Edition 2015.
2 Pang-Ning Tan, Michael Steinbach, Vipin Kumar – Introduction to Data Mining – Pearson
Education - Revised Edition 2015.

Reference Books
1 Haydn Thomas – Demonoid – Business Analysis Fundamentals – Pearson Education –
2015 Revised Edition

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 M S M S S
CO3 S S S S M
CO4 S S S M M
CO5 S S M M M

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Course TITLE OF THE COURSE L T P C

code
ALLIED I BUSINESS STATISTICS – I 4 4
Pre-requisite Syllabus 2021-
ALLIED I: BUSINESS STATISTICS Version 2022
–I
Course Objectives:
The main objectives of this course are to:
➢ To enrich the knowledge in statistics and to solve the statistical problems in analysis of
business problems.
➢ To be familiar with data collection, graphical presentation and classification of tables.
➢ To inculcate the knowledge of relationship between measures of variation and value deviation.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Produce appropriate graphical and numerical descriptive statistics for different K1
types of data.
2 Apply statistical concepts to analyze the business problems. K2
3 Explain the concepts of average and range of data collection. K2
4 Examine the relationship between the variations. K4
5 Outline the preparation of graph and table. K2
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create
INTRODUCTION OF BUSINESS STATISTICS Hours - 12
UNIT –I
Introduction of Business Statistics-Functions, Scope, Importance and Limitations of Statistics-
Meaning of Data and information - Classification and Collection of Primary and Secondary Data-
Preparing Primary data collection tools- Sampling & Sampling techniques.

UNIT – II PRESENTATION OF DATA Hours - 12

Presentation of Data – Formation of Frequency distribution table – Classification and Tabulation-
Diagrammatic (1D, 2D) and graphical presentation- Graphs of Frequency Distribution –frequency
curves – Ogive curve.

UNIT – III CENTRAL TENDENCY Hours - 12

Measures of Central tendency – Different methods of calculation of Mean, Median, Mode,

Geometric Mean and Harmonic Mean – Empirical Relation.

UNIT - IV MEASURES OF DISPERSION Hours - 12

Measures of Dispersion - Different methods of calculation of Range, Quartile deviation, Mean
Deviation, Standard deviation (Grouped and Ungrouped data) , Coefficient of Variation –
Relationship between measures of variation, Correcting incorrect values of standard deviation,
Lorenz curve.
UNIT - V CORRELATION Hours - 12
Skewness – Meaning – Measures of skewness- Pearson’s and Bowley’s coefficient of skewness
Correlation- Meaning and Definition- scatter diagram, Karl Pearson’s coefficient of correlation,
Spearman’s Rank correlation, and Methods of Least squares.

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Reference Books
1 S.P. Gupta and M.P. Gupta, Business Statistics– Sultan Chand & Sons Educational Publishers –
New Delhi., 18th Edition -
2
3 J.K. Sharma,
4 KVK Sharma, Statistics Made Simple: Do it Yourself on PC-
5 Gupta, S.C, and V.K. Kapoor, Fundamentals of Mathematical Statistics- Cultan Chand & Sons
– New Delhi. 2001
6 Mood A.M. Graybill F.A and Boes D.C, Introduction to the Theory of Statistics, Mcgraw Hill.
7
8
Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]
1
2
4
Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S M
CO3 S S S M S
CO3 S M S S S
CO4 S S S M S
CO5 S M S S S

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Course code TITLE OF THE COURSE L T P C

COMPUTER APPLICATION PRACTICALS - 4
Core 3 - 4
I – ANALYSIS WITH EXCEL
Basics knowledge in MS-Office Syllabus 2021-
Pre-requisite
Version 2022
Course Objectives:
The main objectives of this course are to:
➢ To inculcate the knowledge of MS Excel
➢ To understand the basic statistics tools & methods

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 To outline the Analytical commands in Excel K2
2 To identify the statistical tools for problem solving K2
3 To analyze a program using appropriate analytical tool K3
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create
(60 MARKS)

1. Suppose that at the beginning of May 2012 you purchased shares in Apple, Inc.
(Nasdaq: AAPL). It is now five years later and you decide to evaluate your
holdings to see if you have done well with this investment. The table below shows
the market prices of AAPL.
DAT PRICE
E
2012 59.77
2013 121.19
2014 188.75
2015 135.81
2016 256.88
2017 337.41

a) Enter the data, as shown, into a worksheet and format the table as shown.
b) Create a formula to calculate rate of return for each year. Format the
results as percentages with two decimal places.
c) Calculate the total return for the entire holding period. What is the
compound average annual rate of return?
d) Create a Line chart showing the stock price from May 2006 to May2011.
Make sure to title the chart and label the axes. Now, create an XY Scatter
chart of the same data. What are the differences between these types of
charts? Which type of chart is more appropriate for this data?
e) Experiment with the formatting possibilities of the chart. For example,

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you might try changing it to a 3-D Line chart and fill the plot area with a
marble background. Is there any reason to use this type of chart to display
this data? Do the “enhancements” help you to understand the data.

2. In your position as research assistant to a portfolio manager, you need to analyze the
profitability of the companies in the portfolio. Using the data for Chevron Corporation
below:

Fiscal Year 2017 2016 2015 2014 2013

Total Revenue 1,98,198 1,71,636 2,64,958 2,20,904 2,04,892
Net Income 19,024 10,483 23,931 18,688 17,138

a) Calculate the net profit margin for each year.

b) Calculate the average annual growth rates for revenue and net income
using the GEOMEAN function. Is net income growing more slowly or
faster than total revenue? Is this a positive for your investment in the
company?
c) Calculate the average annual growth rate of total revenue using the
AVERAGE function. Is this result more or less accurate than your result
in the previous question? Why?
d) Create a Column chart of total revenue and net income. Be sure to
change the chart so that the x-axis labels contain the year numbers, and
format the axis so that 2017 is on the far right side of the axis.
3. Repeat Problem 2 using the data below for Qualcomm Inc. However, this time you should
create a copy of your worksheet to use as a template. Replace the data for Chevron with
that of FQisucaalcloYmeamr.
2017 2016 2015 2014 2013
Total Revenue 10,991 10,416 11,142 8,871 7,526
Net Income 3,247 1,592 3,160 3,303 2,470

a) Do you think that Qualcomm can maintain the current growth rates
of sales andnet income over the long run? Why or why not?
b) Which company was more profitable in 2010? Which was more
profitable if you take a longer view? Would this affect your desire to
invest in one company over the other?

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Using the data for Paychex, Inc. (Nasdaq: PAYX), presented below:

Fiscal Year 2017 2016 2015 2014 2013

Sales $ 2000.82 $ 2082.76 $ 2066.32 $ 1886.96 $ 1674.60
EBIT 729.31 812.08 854.82 743.27 674.77
Total Net Income 477.00 533.54 576.14 515.45 464.91
Dividends Per 1.24 1.24 1.22 1.02 0.69
Share
Basic EPS from 1.32 1.48 1.56 1.35 1.23
total operations
Total assets 5,226.30 5,127.42 5,309.79 6,246.52 5,549.30
Accounts payable 37.3 37.33 40.25 46.96 46.67
Total liabilities 3,824.32 3785.94 4113.15 4294.27 3894.46
Retained earnings 856.29 829.50 745.35 1595.10 1380.97
Net cash from 610.92 688.77 724.67 631.23 569.23
operating activity
a. Calculate the ratio of each year’s data to the previous year for each of the
above items for Paychex,Inc. For example, for the year 2010,
$2,000.82/$2,082.76 = 0.9607.
b. From your calculations in part a, calculate each year‟s rate of growth. Using
the example in part a, the ratio is 0.9607, so the percentage growth in sales for
2010 is 0.9607 – 1 or – 3.93%.
c. Calculate the average growth rate (using the AVERAGE function) of each of
the above items using the results you calculated in part b. These averages are
arithmetic averages.
d. Use the GEOMEAN function to estimate the compound annual averagegrowth
rate (CAGR) foreach of the above items using the results that you calculated
in part a. Be sure to subtract 1 from the result of the GEOMEAN function to
arrive at a percent change. These averages are geometric averages.
e. Compare the results from part c (arithmetic averages using the AVERAGE
function) to those for part d (geometric averages using the GEOMEAN
function) for each item. Is it true that the arithmetic average growth rate is
always greater than or equal to the geometric average (CAGR)?
f. Contrast the results for the geometric averages to those for the arithmetic
average for the variables listed below. What do you observe about the
differences in the two growth estimates for Sale and Accounts Payable? What
do you observe about the differences in the two estimates for Total Assets and
Retained Earnings? Hint: Look at the results from part b (the individual yearly
growth rates) for each variable to draw some conclusions about the variation
between the arithmetic and geometric averages.

1. Sales
2. EBIT
3. Total Assets
4. Accounts Payable
5. Retained Earnings
2. Cash budget using What If Analysis
3. Using Goal Seek to calculate Break Even Points
4. Sensitivity analysis of Capital Budgeting – Scenario Analysis, NPV Profile Charts
5. Financial Forecasting- Income Statement, Assets and Liabilities on Balance Sheet
6. Analysing Datasets with Tables and Pivot Tables.

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Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S S S S
CO3 S S S S M

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Second
Semester

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Course code TITLE OF THE COURSE L T P C

Core 4 C++ 4 4
Syllabus 2021-
Pre-requisite Basic knowledge in C
rsion 2022
Course Objectives:
The main objectives of this course are to:
➢ To understand the concepts of object oriented programming.
➢ To develop programming skills in C++ language.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Define the concepts of Object Oriented Programming in C++ K1
2 Summarize the concepts of tokens, expression and control structures C++ K2
3 Develop program involving classes and objects & other concepts. K3
4 Apply the concept of operator overloading K4
5 Explain the use of pointer in developing c++ prpgram K2
K1 - Remember; K2 - Undestand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION TO OBJECT ORIENTED 20-- hours

PROGRAMMING
Principles of Object Oriented Programming – A Look at Procedure and Object Oriented
Programming Paradigm – Basic Concepts of Objects Oriented Programming – Benefits of OOP
– Object Oriented Languages – Application of OOP – Beginning with C++ – What is C++ –
Application of C++ – C++ Statements – Structure of C++ Program.
Unit:2 OPERATORS IN C++ 18-- hours
Tokens, Expressions and Control Structures – Tokens – Keywords – Identifiers – Basic and
User Defined Data Types – Operators in C++ – Operator Overloading – Operator Precedence –
Control Structures. Functions in C++ – The Main Function – Function Prototyping – Call by
Reference – Return by Reference – Inline Functions.
Unit:3 CLASSES AND OBJECTS 17-- hours
Classes and Objects – Introduction – Specifying A Class – Defining A Member Function –
Static Data Members – Arrays of Objects – Objects as Function Arguments – Friendly Function
– Pointers to Members. Constructors and Destructors – Constructors – Copy Constructors –
Dynamic Constructors – Destructors.
Unit:4 OPERATOR OVERLOADING 15-- hours
Operator Overloading – Type Conversions – Introduction – Defining Operator Overloading –
Overloading: Unary and Binary Operators – Overloading Binary Operators Using Friends –
Manipulation of String Using Operators – Rules for Overloading Operators – Types Conversions
– Inheritance – Extending Classes – Defining Derived Classes – Single, Multilevel,Multiple,
Hierarchical and Hybrid Inheritance – Virtual Base Classes – Abstract Classes.
Unit:5 VIRTUAL FUNCTIONS & WORKING WITH 18-- hours
FILES
Pointers, Virtual Functions and Polymorphism – Pointers to Objects – Pointers to Derived
Classes – Virtual Functions. Working With Files – Classes For File Stream Operations –
Opening and Closing of a File – File Pointers and their Manipulation – Sequential I/O
Operations.

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Unit 6 Contemporary Issues 2 hours

Expert seminars and lectures
Total Lecture hours 90-- hours
Text Book(s)
1 Balaguruswamy. E - Object Oriented Programming with C++, Tata McGraw Hill Publishing
Co. Ltd, 4th edition, Reprint 2009.
2 Ravichandran.D - Programming with C++, Tata McGraw Hill Publishing Co. Ltd, 5th
edition, Reprint 2009.

Reference Books
1 Venugopal K.R., Rajkumar, Ravishankar T. - Mastering C++, Tata McGraw Hill Publishing
Co. Ltd, 2nd edition, Reprint 2008.

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1
2
4

Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S S S M
CO3 S S S S S
CO4 S S S M M
CO5 S S M M M

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 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Course code TITLE OF THE COURSE L T P C

COMPUTER APPLICATION PRACTICAL II 4
Core 5 4
– C++
Basic application knowledge in C Syllabus 2021-
Pre-requisite
Version 2022
Course Objectives:
The main objectives of this course are to:
➢ To inculcate C++ programming ability among the students.
➢ To provide knowledge about the implementation of C++ concepts in to programming

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Demonstrate C++ Programming Structure K1, K2
2 Apply operators and functions of C++ K3
3 Illustrate the object oriented concept in programming K2
K1 - Remember; K2 - Undestand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create
60-- hours
Syllabus
1. Odd and Even series
2. Maximum and Minimum Numbers
3. Arithmetic operations using member functions
4. Students details
5. Details of manager using array of objects
6. Computation of mean values using friend function
7. Swapping of two values using friend function
8. Static Member function using static data member
9. Sum of two complex numbers using constructors
10. String Manipulation using dynamic constructors
11. Destroy the object using Destructors
12. Simple and compound interest using Single Inheritance
13. Calculation of Depreciation
14. Hybrid Inheritance
15. Virtual Functions.

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S M S S
CO3 S S S S S

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Course TITLE OF THE COURSE L T P C

code
Allied II Business Statistics II 4 4
Pre-requisite Basic Knowledge In Arithmetic Syllabus 2021-
Calculation Version 2022
Course Objectives:
The main objectives of this course are to:
➢ To analysis a data for the purpose of exploration using descriptive and inferential statistics.
➢ To solve the creative application statistical problems
➢ To enable the students to learn the Statistical methods of inferential statistics.
Expected Course Outcomes:
On the successful completion of the course, student will be able to:
1 Explain the creative application of linear regression in multivariate context for K1
predictive purpose.
2 Understand probability and sampling distribution. K2
3 Understand the concepts of chi-square test. K2
4 Understand the statistical tools for multivariate data set. K2
5 Examine the data reliability and validity of the data set. K4
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create
UNIT –I REGRESSION ANALYSIS Hours - 12
Regression Analysis - Meaning of regression and linear prediction- Regression in two variables-
Regression equation - Regression coefficients, Standard errors of estimates, Coefficient of
determination.
Time Series- Meaning, Components and models – Business forecasting- Methods of estimating trend-
Graphic, semi- average, Moving average and Method of Least squares- Different variation (Seasonal,
cyclical, irregular).

UNIT – II PROBABILITY Hours - 12

Probability – introduction, meaning and application of Probability – Addition and Multiplication
theorem- Bayes theorem – Practical problems.
Sampling from finite population – simple random sampling, stratified random sampling and systematic
sampling- estimation of mean, total and their standard errors. Sampling and non- Sampling errors
(concepts only).

UNIT – III HYPOTHESIS & STANDARD DEVIATIONS Hours - 12

Test of Hypothesis: Type I error and II errors- one tailed and two tailed test -Test of significance –
standard error- large sample tests with respect to mean, standard deviation proportion, difference
between means, standard deviations and proportions - Power test – Neyman – Pearson lemma-
Likelihood ratio tests – concept of most powerful test (statements and results only) - chi- Square test
– Applications.

UNIT - IV ANALYSIS OF VARIANCE Hours - 12

Analysis of Variance: one way, two classifications- fundamental principles of experimentation-
CRD, RBD and LSD, analysis of co-variance.
UNIT - V MULTIVARIATE STATISTICS Hours – 12
Multivariate Statistics-validity, Reliability, Types-Multiple regression, Logistic regression- Factor
analysis, conjoint analysis, cluster analysis, correspondence analysis, multivariate model building.

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Reference Books
1 S.P. Gupta and M.P. Gupta, Business Statistics– Sultan Chand & Sons Educational Publishers –
New Delhi., 18th Edition -2014
2 Anderson, David.R., Thomas A. Williams and Dennis J. Sweeney, Statistics for Business and
Economics, New Delhi: South Western.
3 J.K. Sharma, Business Statistics, Pearson Education India, 2007.
4 KVK Sharma, Statistics Made Simple: Do it Yourself on PC- PHI Publication
5 Gupta, S.C, and V.K. Kapoor, Fundamentals of Mathematical Statistics- Cultan Chand & Sons
– New Delhi. 2001
6 Mood A.M. Graybill F.A and Boes D.C, Introduction to the Theory of Statistics, Mcgraw Hill.
7 Lee, Cheng. et.al, Statistics for Business and Financial Economics, New York: Wiley
Heidelberg Dordrecht
8
Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]
1
2
4
Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S M S S
CO3 S S S S S
CO4 S S S S M
CO5 S S S S M

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B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Third
Semester

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 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Course code TITLE OF THE COURSE L T P C

Core 6 BUSINESS DATA MINING 4 4
Syllabus 2021-
Pre-requisite Basic knowledge in data mining
Version 2022
Course Objectives:
The main objectives of this course are to:
➢ To understand data mining techniques and algorithm in business analytics.
➢ To apply data preprocessing techniques and tools to solve business problems.
➢ No prerequisite required

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Define the concepts of data warehousing, data mining and data preprocessing K1
2 Outline the concepts of association rule mining K2
3 Define the concepts of classification of predication of data using c++ K1
4 Explain the methods of clustering using C++ K4
5 Analyze the data mining tool K4
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 DATA WAREHOUSING 20-- hours

Data Warehousing - Operational Database Systems vs. Data Warehouses - Multidimensional
Data Model - Schemas for Multidimensional Databases – OLAP Operations – Data Warehouse
Architecture– Indexing – OLAP queries & Tools. Datamining & Data Preprocessing-
Introduction to KDD process – Knowledge Discovery from Databases - Need for Data
Preprocessing – Data Cleaning
– Data Integration and Transformation – Data Reduction – Data Discretization and Concept
Hierarchy Generation.
Unit:2 ASSOCIATION RULE MINING 18-- hours
Association Rule Mining: Introduction - Data Mining Functionalities - Association Rule Mining
- Mining Frequent Item sets with and without Candidate Generation - Mining Various Kinds of
Association Rules - Constraint-Based Association Mining. Data Mining: Data mining tasks-
Data mining vs KDD- Issues in data mining, Data Mining metrics, Data mining architecture -
Data cleaning- Data transformation- Data reduction - Data mining primitives.

Association Rule Mining: Introduction Mining single dimensional Boolean association rules
from transactional databases - Mining multi- dimensional association rules.
Unit:3 CLASSIFICATION & PREDICTION 17-- hours
Classification & Prediction: Classification vs. Prediction – Data preparation for Classification
and Prediction – Classification by Decision Tree Introduction – Bayesian Classification – Rule
Based Classification – Classification by Back Propagation – Support Vector Machines –
Associative Classification – Lazy Learners – Other Classification Methods – Prediction –
Accuracy and Error Measures – Evaluating the Accuracy of a Classifier or Predictor – Ensemble
Methods – Model Section.
Unit:4 CLUSTERING 15-- hours
Clustering: Cluster Analysis: - Types of Data in Cluster Analysis – A Categorization of Major
Clustering Methods – Partitioning Methods – Hierarchical methods – Density-Based Methods –
Grid- Based Methods – Model-Based Clustering Methods – Clustering High- Dimensional Data
– Constraint- Based Cluster Analysis – Outlier Analysis.

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Unit:5 DATA MINING TOOL 18-- hours

Data Mining Tool: Introduction to WEKA – Loading the data (Simple) - Filtering attributes
(Simple) - Selecting attributes (Intermediate) – Training a classifier (Simple) - Building your
own classifier (Advanced) - Tree visualization (Intermediate) - Testing and evaluating your
models (Simple)Regression models (Simple) - Association rules (Intermediate) - Clustering
(Simple) - Reusing models (Intermediate) - Data mining in direct marketing (Simple) - Using
Weka for stock value forecasting (Advanced).
Unit 6 Contemporary Issues 2 hours
Expert seminars and lectures
Total Lecture hours 90-- hours
Text Book(s)
1 Jiawei Han and MichelineKamber – Data Mining Concepts and Techniques – Morgan
Kaufman – 2011 3rd Edition.
2 Ian H. Witten and Eibe Frank – Data Mining Practical Machine Learning Tools and
Techniques, Morgan Kaufmann Publication – 2016 4th Edition.
M. H. Dunham – Data Mining Introductory and Advanced Topics, Imprint Pearson
Education, 2011 4th Impression.

Reference Books
1 Arun K. Pujari – Data Mining Techniques, Universities Press (India) Pvt. Ltd.,
2013 Kindle Edition.

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1
2
4

Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S M S S
CO3 M S S S M
CO4 S S S M M
CO5 S S S M M

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Course code TITLE OF THE COURSE L T P C

SECURITY ANALYSIS AND PORTFOLIO
Core 7 3 3
MANAGEMENT
Basic knowledge in investment avenues Syllabus 2021-
Pre-requisite version 2022
Course Objectives:
The main objectives of this course are to:
➢ To familiarize the fundamental concept of Securities and Portfolio Management
➢ To provide knowledge of risk and return involved in the different types of Securities
Expected Course Outcomes:
On the successful completion of the course, student will be able to:
1 Outline the nature and scope of Investment management K2
2 Explain the concepts of Security valuation using various techniques K2
3 Demonstrate the fundamental analysis and its theories K3
4 Examine the process of portfolio analysis and its relevant theories K4
5 List the techniques of portfolio plans K4
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION TO INVESTMENT 15-- hours

MANAGEMENT
Nature and scope of Investment management: Investment speculation and Gambling- Factors
favorable for investment–Investment Media–Features of an investment Programme –The
investment Process–Stages in Investment–Structure of Financial Markets-DEMAT-ing –
Functions.
Unit:2 SECURITY VALUATION 15-- hours
Security Valuation: Elements of Investment–Approaches to Investment–Historical Developments
of Investment Management–Basic Valuation Models–Bonds, Preference Shares, Common Stock.
Returns: Measurement–Traditional Technique -Holding Period–Yield– Probability Distributions–
Statistical Methods. Risk: Risk Classification–Systematic,
Unsystematic Risk Measurement–Standard Deviation and Variance–Regression Equation–
Correlation Coefficient– Co-variance–Investor’s Attitude towards Return and Risk.
Unit:3 FUNDAMENTAL ANALYSIS 15-- hours
Fundamental Analysis: Economic Analysis–Industrial Analysis–Company Analysis. Technical
Analysis: Assumptions–Dow Theory Charts and Signals–Technical Indicators. Efficient Market
Theory: Weak Form–Semi-Strong Form–Strong Form of Market– Experiments and Analysis of
Theory. Comparisons with Fundamental and Technical Analysis.
Unit:4 PORTFOLOIO ANALYSIS 15-- hours
Portfolio Analysis: Traditional Vs. Portfolio Analysis–Markowitz Theory–Efficient Frontier –
Sharp ideal Index – Foreign Security Investment – Affecting the India Investor – Opportunities.
Portfolio Selection and International Diversification: Types of Investors – Finding Cut off Rate
– Internal Diversification.
Unit:5 TECHNIQUES OF PORTFOLOIO 13-- hours
Techniques of Portfolio Revision: Formula Plans – Constant Rupee Value – Constant Ratio –
Variable Ratio – Rupee Cost Averaging. Classification of Investment Companies - Management
Performance evaluation – Sharp’s Index – Treynor’s Index – Jensen’s Index – Empirical Tests.
Unit 6 Contemporary Issues 2 hours
Expert seminars and lectures
Total Lecture hours 75-- hours

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Text Book(s)
1 Preeti Singh – Investment Management, Himalaya Publishing House, 2011, 1st Edition.
2 Punithavathi Pandian – Security Analysis and Portfolio Management, Vikas Publishing
House Pvt. Ltd., 2012 2nd Edition.
3 Fransics – Investment, S.Chand & Co, 2015, 5th Edition.

Reference Books
1 Bhalla V.K – Investment Management, S.Chand & Co, 2010, 10th Edition.

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1
2
4

Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S M S S
CO3 S S S S S
CO3 S S S S M
CO4 S S S S M
CO5 S S S S M

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 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Course code TITLE OF THE COURSE L T P C

Core 8 DATABASE PROGRAMMING 4 4
Syllabus 2021-
Pre-requisite Basic knowledge in SQL
Version 2022
Course Objectives:
The main objectives of this course are to:
➢ To provide comprehensive knowledge about relational and nosql database management
system

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Interpret relational database management concepts K1
2 Develop the tables using normalization K2
3 Illustrate SQL operators and keys K3
4 Explain the overview and history of SQL database K4
5 Motivate the concepts of MongoDB K4
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION TO DATABASE 15-- hours

MANAGEMENT SYSTEM
Introduction to database management system-Data models-Database system architecture-The
SQL Language-Relational database Management System-Candidate key, primary tables key,
Foreign key-Relational operators-Attribute domains and their implementations-New
conventions for Database object-Structure of SQL statements and SQL writing guidelines-
Creating tables-Describing the structure of a table-Populating tables.
Unit:2 NORMALIZATION PROCESS 15-- hours
Functional dependencies-Normalization process: 1NF- 2NF-3NF-BCNF. The E-R model-
Entities and attributes-Relationships-Normalizing the model-Table instance charts-
Implementation of the selection operator-Using aliases to control column headings-
Implementation of the projection and join operators-Creating foreign keys and primary keys and
check constraints-adding and modifying columns-Removing constraints from a table.
Unit:3 INTRODUCTION TO GROUP FUNCTIONS 15-- hours
Built in functions-Numeric-Character conversion functions-Introduction to group functions-sum,
avg, max, min, count-combining single value and group functions- Displaying specific groups-
Introduction to processing date and time-Arithmetic with dates - Date Functions-Formatting dates
and time. Sub queries-Correlated queries-Using sub queries to create, update, insert and delete
rows from a table-Transaction-Commit, rollback, save point and auto commit-Introduction to
PL/SQL-user defined functions-Triggers-Stored procedures.
Unit:4 OVERVIEW AND HISTORY OF NOSQL 15-- hours
Overview and History of NoSQL Databases Definition of the Four Types of NoSQL Database,
The Value of Relational Databases, Getting at Persistent Data, Concurrency, Integration,
Impedance Mismatch, Application and Integration Databases, Attack of the Clusters, The
Emergence of NoSQL. Aggregate Data Models: Aggregates - Key-Value and Document Data
Models - Column- Family Stores - Summarizing Aggregate-Oriented Databases - More Details
on Data Models - Distribution Models - Consistency.
Unit:5 INTRODUCTION TO MONGODB 13—hours
Introduction to MongoDB- Getting Started – Querying - Creating, Updating, and Deleting
Documents – Querying - Designing Your Application: Indexing - Special Index and Collection
Types – Aggregation.
Unit 6 Contemporary Issues 2 hours

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Expert seminars and lectures

Total Lecture hours 75-- hours
Text Book(s)
1 Ramon A Mata-Toledo Pauline K Cushman – Database Management System, Tata McGrew-
Hill Publishing Company Limited, New Delhi, 2010, 2nd Edition.
2 Pramod J. Sadalage & Martin Fowler - NoSql Distilled, Pearson Education Inc.,
2013Edition.
3 Kristina Chodorow – MongoDB: The Definitive Guide, O’Reilly Media Inc., 2013 2nd
Edition.

Reference Books
1 Ramakrishnan & Gehrke – Database Management Systems, Tata Mc Graw Hill, 2009, 8th
edition.
nd
2 Nilesh Shah – Database System using Oracle, PHI learning Pvt. Ltd., 2014, 2 edition.

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1
2
4

Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S M S S
CO3 S S S S S
CO3 S S S S S
CO4 S S S S M
CO5 S S S S M

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SCAA DATED: 18.05.2023

Course TITLE OF THE COURSE L T P C

code
ALLIED III OPERATIONS AND STRATEGIC 4 4
MANAGEMENT
Pre-requisite Syllabus 2021-
Version 2022
Course Objectives:
The main objectives of this course are to:
➢ To provide an in-depth study of the various business processes.
➢ To analyze various operations of business system
➢ To enable the production and operation planning of different strategy.
Expected Course Outcomes:
On the successful completion of the course, student will be able to:
1 Explain the modern operations functions and MRP in production. K1
2 Understand product life cycle and control measures of operational system. K2
3 Apply the concepts of basic tools of quality measurement techniques. K2
4 Understand the maintenance system of production K4
5 Examine the SWOT analysis of different strategies. K2
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create
UNIT –I OPERATIONS MANAGEMENT Hours - 12
Operations Management – Introduction – Scope characteristics of modern operations functions – recent
trends in production / operations management. Operations planning: Demand forecasting – capacity
planning - capacity requirement planning - facility location - facility layout – Resource aggregate
planning – Material requirements planning – Manufacturing resource planning – Economic
Batch quantity.

UNIT – II OPERATIONAL SYSTEMS AND CONTROL Hours - 15

Designing of operational systems and control: Product Design, Process design - Selection - Product
Life Cycle – Process Planning – Process Selection. Production Planning and Control: Introduction –
Control Measures – Time study, Work study, Method study, Job Evaluation, Job Allocation
(Assignment Technique), Scheduling Queuing Models, Simulation and Line Balancing – Optimum
Allocation of resources – Lean Operations – JIT – Transportation Model and Linear Programming
Technique (Formulation of equations only).

UNIT – III PRODUCTIVITY AND QUALITY MANAGEMENT Hours - 12

Productivity Management and Quality Management: Measurement techniques of productivity index,
productivity of employee, productivity of materials, productivity of management resources,
productivity of other factors – productivity improving methods – TQM basic tools and certification
– ISO standards basics. Project Management: Project planning – project life cycle – Gantt charts, PERT
and CPM.

UNIT - IV SPARES MANAGEMENT Hours - 9

Economics of Maintenance and spares Management: Break down Maintenance – Preventive
Maintenance – Routine Maintenance – Replacement of Machine – Spare Parts Management.
UNIT - V STRATEGIC ANALYSIS AND STRATEGIC PLANNING Hours - 12
Strategic Analysis and strategic planning Situational Analysis –SWOT Analysis – Portfolio Analysis
– BCG Matrices – Stages in Strategic Planning – Alternatives in Strategic Planning- Formulation and
Implementation of strategy: Strategy formulation function wise (Production Strategy, Marketing
Strategy, Man Power Strategy) – Structuring of Organisation for implementation of strategy –
Strategic Business Unit – Business Process re-engineering.

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Reference Books
1 Richard, B. Chase, F. Robert, Jacobs Nicholas, J. Aquilano and Nitin, K. Agarwal – Operations
Management for Competitive Advantage, Tata McGraw-Hill Education, Reprint 2014, 11th
Edition.
2 Arunkumar, B.K.Agnihotri, Operation Management and Information system,
ShuchitaPrakashan (P) Ltd., 2016, 14th Edition.
3
4
Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]
1
2
4
Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S M
CO3 S S S M S
CO3 S M S S S
CO4 S S S M S
CO5 S M S S S

Page 29 of 77
 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Course code TITLE OF THE COURSE L T P C

COMPUTER APPLICATION PRACTICAL III 4
Core 9 – DATABASE PROGRAMMING 4
Basic application knowledge in SQL Syllabus 2021-
Pre-requisite
Version 2022
Course Objectives:
The main objectives of this course are to:
➢ To provide comprehensive knowledge about relational and nosql database management
system

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Interpret relational database management concepts K1
2 Develop the tables using normalization K2
3 Illustrate SQL operators and keys K3
K1 - Remember; K2 - Undestand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

60-- hours

Syllabus
1. Normalize the following dataset:
a) Employee database
b) Students database
c) Hospital database
2. Data Definition Language and Data
Manipulation Language Table: Student
Regno number
(5) primary key
Studname
varchar2
(15)
Gender char (6)
Deptname char (15)
Address char (25)
Percentage number (4, 2)
Queries:
a) To create a table, describe a table, alter a table, drop a table, and truncate a table
b) To insert values, retrieve records, update records, delete records
3. Create an Employee table with
following field.
Eno number (5) primary key
Ename
varchar2 (20)
not null Deptno
number (2) not

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null Desig
char
(10) not null
Sal number (9, 2) not null
a) Insert values and display the records
b) Display sum, maximum amount of basic pay
c) List the name of the clerks working in the department 20
d) Display name that begins with „G‟
e) List the names having „I‟ as the second character
f) List the names of employees whose designation are „Analyst‟ and
„Salesman‟
g) List the different designation available in
the Employee tablewithout duplication
(distinct)
4. Create a student table with
the following fields
Stuno number (5)
primary key
Stunm Varchar2 (20)
Age number (2)
Mark1 number (3)
Mark2 number (3)
Mark 3 number (3)Queries:
a) Insert values and display the records
b) List the names and age of the student whose age is more than
12
c) Display total and average of marks
d) Display the names of the maximum total & minimum total
student
e) List the names of the student that ends with „A‟
f) List the names of student whose names have exactly 5
characters

5. Create the table PAYROLL with the following fields and insert the values:
Emplno number (8)
Emplname varchar2 (8)
Dept varchar2 (10)
Baspay number (8, 2)
HRA number (6, 2)
DA number (6, 2)
Pf number (6, 2)
Netpay number (8, 2)
Queries:
a) Update the records to calculate the net pay.
b) Arrange the records of the employees in ascending order of their
net pay.
c) Display the details of the employees whose department is "Sales".
d) Select the details of employees whose HRA>= 1000 and
DA<=900.

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e) Select the records in descending order.

6. Create a Table
Publisher and Book with
thefollowing fields:
Table: publisher
Pubcode Varchar2 (5)
Pubname Varchar2 (10)
Pubcity Varchar2 (12)
PubState Varchar2 (10)
Bookcode Varchar2 (5)
Table: BookBooktitle Varchar2 (15)
Bookcode Varchar2 (5)
Bookprice Varchar2 (5) Queries:
a) Insert the records into the table publisher and book.
b) Describe the structure of the tables.
c) Show the details of the book with the title "DBMS".
d) Show the details of the book with price>300.
e) Show the details of the book with publisher name "Kalyani".
f) Select the book code, book title; publisher city is "Delhi".
g) Select the book code, book title and sort by book price.
h) Count the number of books of publisher starts with "Sultan chand".
i) Find the name of the publisher starting with "S".

7. Create Orders table and customers

table with followingfields: Table:
order
Orderid number (10)
Customerid number
(5) Orderdate date
Table: customers
Customerid number (5)
Custname varchar2 (10)
Contactname varchar2 (10)
Country varchar2 (10)
a) Perform INNER JOIN, that selects records that have matching values
in both tables
b) Perform LEFT JOIN, that selects records that have matching values in
both tables
c) Perform RIGHT JOIN, that selects records that have matching values
in both tables.

8. Create Customer Table

and supplier table with
following fields: Table:
Customer
cusidnumber(10)
FirstName varchar2 (10)
LastName varchar2 (10)
City varchar2 (10)

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Country varchar2 (10)

Phone number (10) Table:
SupplierSupid number (10)
CompanyName varchar2 (10)
ContactName varchar2 (10)
City varchar2 (10)
Country varchar2 (10)
Phone number (10)
Fax number (10)
a) Insert the records into the table customer and supplier.
b) Describe the structure of the tables.
c) List details of customer table and supplier table.
d) Perform full outer join from customer on supplier table order by country
MONGODB:

9. Create a Student Database in MongoDB using “use” Command.

10. Create program using crud operation using MongoDB.
11. Create program text search and indexes using MongoDB.
12. Create the replica set in the mongo shell and test the configuration
WEKA:
13. Demonstration of preprocessing on dataset student.arff
14. Demonstration of classification rule process on dataset employee.arff
using id3algorithm
15. Demonstration of clustering rule process on dataset student.arff using
simple k-means
16. Demonstration of preprocessing on dataset labor.arff.
Mapping with Programme Outcomes
COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S S S M
CO3 S M S S S

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Course code Technological Analytics - Java & Linux L T P C

Fundamentals
Skill based subject-1 Basic knowledge in java 4 - - 4
Syllabus
Pre-requisite 2021-2022
Version
Course Objectives:
1. This course introduces various tools and techniques commonly used by
Linux programmers,
2. System administrators and end users to achieve their day to day work in
Linux environment.
3. It is designed for computer students who have limited or no previous
exposure to Linux
Expected Course Outcomes:
On the successful completion of the course, student will be able to:
1 Understand the fundamental programming concepts of Java K1
2 Clear Knowledge on Linux K2
3 Relate analysis techniques to data sets K3
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 8 hours
C++ Vs JAVA,JAVA and Internet and WWW, JAVA support systems, JAVA environment. JAVA program
structure,Tokens, Statements, JAVA virtual machine, Constant & Variables, Data Types, Declaration of Variables,
Scope of Variables, Symbolic Constants, Type Casting. Operators : Arithmetic, Relational, Logical Assignments,
Increment and Decrement, Conditional, Bitwise, Special, Expressions & its evaluation. If statement, if…else…
statement, Nesting of if…else… statements, else…if Ladder, Switch, ? operators, Loops – While, Do, For, Jumps
in Loops, LabeledLoops

Unit:2 9 hours
Defining a Class, Adding Variables and Methods, Creating Objects, Accessing ClassMembers,
Constructors, Methods Overloading, Static Members, Nesting of Methods. Inheritance: Extending a
Class, Overriding Methods, Final Variables and Methods, Final Classes, Finalize Methods, Abstract
methods and Classes, Visibility Control.

Unit:3 8 hours
Arrays: One Dimensional & two Dimensional, strings, Vectors, wrapperClasses, Defining Interface
Extending Interface, Implementing Interface, Accessing Interface Variable, System Packages,
Using System Package, Adding a Class to aPackage, Hiding Classes.

Unit:4 7 hours
Packages - Creating Threads, Extending the Threads Class, Stopping and Blocking a Thread,
Life Cycle of a Thread, Using Thread Methods, Thread Exceptions, Thread Priority,
Synchronization, Implementing the Runnable Interface.

Unit:5 11 hours

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Linux Basics: Introduction to Linux, Managing Files and Directories: File System ofthe Linux, File
Compression and Archiving. Managing Directories: Creating Directories, Deleting Directories, Dot
Directories. General usage of Linux kernel & basic commands: Shell Prompt Terms, Opening and
using a Shell Prompt, pwd, ls, cp, mv, head Command, tail Command, cat, grep, chmod

Unit 6 Contemporary issues 2 hours

Expert lectures and seminars
Total Lecture hours hours
Text Book(s)
1 E. Balaguruswamy, “Programming In Java”, 2nd Edition, TMH PublicationsISBN

2 Red Hat Enterprise Linux 4: System Administration Guide Copyright, 2005 Red Hat,Inc

Reference Books
1 Peter Norton, “Peter Norton Guide To Java Programming”, Techmedia Publications

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1 -
2

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S L M M
CO2 S M M S M
CO3 S M L M S
S- Strong; M-Medium; L-Low

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Fourth
Semester

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SCAA DATED: 18.05.2023

Course code TITLE OF THE COURSE L T P C

Core 10 R PROGRAMMING 4 4
Syllabus 2021-
Pre-requisite Basic knowledge in Research
rsion 2022
Course Objectives:
The main objectives of this course are to:
➢ To introduce R Programming concepts and to develop programming skills in R Programming

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Relate R Programming concepts with Datasets K1
2 Explain data frames using data sets K2
3 Outline the data manipulating using SQL for data analyse K2
4 Demonstrate the reading and writing of CSV file K2
5 Applying statistical tools for complex data analyze K4
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION TO R 20-- hours

An overview of R: Introduction to R expressions, variables, and functions-Vectors: Grouping
values into vectors, then doing arithmetic and graphs with them- Matrices: Creating and graphing
two-dimensional data sets- Calculating and plotting some basic statistics: mean, median, and
standard deviation- Factors: Creating and plotting categorized data.
Unit:2 DATA FRAMES & WORLD DATA 18-- hours
Data Frames: Organizing values into data frames, loading frames from files and merging them-
Working With Real-World Data: Testing for correlation between data sets, linear models and
installing additional packages.
Unit:3 DATA MANIPULATIONS 17-- hours
Data manipulations: Overview of how to connect database from R-How to run SQL queries from
R to fetch data- Data manipulation using SQL to prepare data for analysis.
Unit:4 READING AND WRITING OF CSV FILE 15-- hours
Reading and writing of csv file- Importing and exporting of data set-Merging of file having same
or different number of column-Reading a file involving date and converting this date into different
format-Plotting two series on one graph-one with a left y axis and another with a righty axis-
histogram-Multivariate Statistical Techniques like Discriminant Analysis, Factor Analysis.

Unit:5 COMPLEX STATISTICS 18-- hours

Formula notation and complex statistics: Analysis of Variance(ANOVA) - Manipulating Data
and Extracting Components: Creating data for complex analysis – summarizing data Regression
– Simple Linear Regression – Multiple Regression – Curvilinear Regression.

Unit 6 Contemporary Issues 2 hours

Expert seminars and lectures
Total Lecture hours 90-- hours

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Text Book(s)
1 Beginning R: The Statistical Programming Language (Wrox) – Dr.Mark Gardener, John
Wiley & Sons, Inc., 2016 Revised Edition.
2 The Art of R Programming – Norman Matloff, No Starch Press, 2011 Edition.
3 The R Book – Michael J. Crawle, Wiley, 2008 Edition

Reference Books
1 Statistical Analysis with R – M.John, Tata Mcgraw Hill Publishing Co.Ltd., October 2010,
Edition.
2 Learning R – Richard Cotton, O’Reilly Media, September 2013, Edition.

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1
2
4

Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S M S S
CO3 S S S S S
CO4 S S S S M
CO5 S S S S M

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 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Course code TITLE OF THE COURSE L T P C

Core 11 BUSINESS INTELLIGENCE 4 4
Basic knowledge in BI Syllabus 2021-2022
Pre-requisite
rsion
Course Objectives:
The main objectives of this course are to:
To equip knowledge on technical components of Business Intelligence.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Outline the framework of business intelligence K2
2 Explain the concepts of Business performance management K2
3 Illustrate the method of text and web mining K2
4 Examine the business integration and implementation in business K4
5 Outline the Legal, ethical and privacy issues in Business Intelligence K2
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 Title of the Unit (Capitalize each Word) 18-- hours

Introduction to Business Intelligence: Framework for Business Intelligence–Intelligence Creation–
Transaction Processing Versus Analytic Processing–Major Tools and Techniques of
BI.
Unit:2 Title of the Unit (Capitalize each Word) 20-- hours
Business Performance Management – Strategize–Plan–Monitor–Performance Measurement–
BPM Methodologies–Performance Dashboards and Scorecards.
Unit:3 Title of the Unit (Capitalize each Word) 17-- hours
Text and web mining – text mining concepts and definitions – natural language processing – text
mining applications – text mining process – text mining tools – web mining overview – web
content mining and web structure mining – web usage mining – web mining success stories.
Unit:4 Title of the Unit (Capitalize each Word) 15-- hours
Business Intelligence Implementation: Integration and Emerging Trends– Implement BI– BI and
Integration implementation –Connecting BI systems to Databases and other enterprise systems.
Unit:5 Title of the Unit (Capitalize each Word) 18-- hours
On-Demand BI–Issues of Legality, Privacy and Ethics–Emerging Topics in BI – the
web2.0 revolution – online social networking – virtual worlds – social networks and
BI: collaborative decision making – RFID and new BI application opportunities – reality
mining.
Unit 6 Contemporary Issues 2 hours
Expert seminars and lectures
Total Lecture hours 90-- hours
Text Book(s)
1 Efraim Turban, Ramesh Sharda, Dursun Delen and David King – Business Intelligence – A
Managerial Approach, Pearson, 2012, 2nd Edition.
2 Stuart Russel and Peter Norvi, Artificial Intelligence: A Modern Approach, Prentice Hall,
2009, 3rd Edition.

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Reference Books
1 Galit Shmueli, Nitin R. Patel and Peter C. Bruce – Data Mining for Business Intelligence,
Prentice Hall, 2009, 3rd Edition.

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1
2
4

Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S M M S S
CO3 S S S S S
CO4 S S S M M
CO5 S S M M M

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 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Course code TITLE OF THE COURSE L T P C

PRINCIPLES OF FINANCIAL
Core 12 MANAGEMENT 3 3
Basic knowledge in finance Syllabus 2021-2022
Pre-requisite version
Course Objectives:
The main objectives of this course are to:
➢ To familiarize the students with the principles and practices of financial management.
➢ To understand the concepts of Financial Management and their application for managerial
decision making

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Define and identify the concepts of Financial Management K1
2 Understand Capital Structure and leverage for strategic Financial K2
Decision Making
3 Apply the concept of cost of capital and techniques of capital budgeting to K3
enhance the investment proposal.
4 Illustrate the importance and estimation of working capital in the K2
organization
5 Outline the concepts of dividend policy K2
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION TO FINANCIAL 15-- hours

MANAGEMENT
Business Finance – Meaning, Definition, Scope, Importance, Finance Functions, Fixed and
variable objectives of Financial Management – Factors influencing Financial Decisions – Source
of Capital – Financial Planning – Capitalisation – Time Value of Money.
Unit:2 CAPITAL STRUCTURE 10-- hours
Capital Structure – Introduction – Importance – Financial Break Even Point – Point of
Indifference – Optimal Capital Structure – Risk Return Trade off - Theories of Capital Structure,
NI, NOI, MM, Arbitrage process – Factors Determining Capital Structure – Capital Gearing.
Leverage – Meaning, Types, Impacts, Significance and Limitation.
Unit:3 COST OF CAPITAL & CAPITAL 10-- hours
BUDGETING
Cost of Capital – Meaning – Significance – Classification of cost – Computation of cost of
capital – Cost of debt, Preference, Equity and Weighted average Cost of Capital. Capital
Budgeting – Meaning – Need – Importance – Kinds and process of Capital Budgeting Techniques
of Appraisal of Investment Proposal.
Unit:4 WORKING CAPITAL MANAGEMENT 15-- hours
Working Capital Management – Meaning, Concepts, Classification, Importance, Objects of
working Capital – Factors determining the Working Capital Requirements – Management of
working capital – Methods of Estimating Working Capital Requirements. Cash Management –
Determining optimum cash balance.
Unit:5 RECEIVABLES MANAGEMENT & 8-- hours
DIVIDENDPOLICY
*Receivables Management – Forming of credit policy. Inventory Management – Tools and
Techniques of Inventory Management.* Dividend Policy - Factors Affecting Dividend –
Types of Dividend – Advantages and disadvantages of stable dividend policy – Theory of
Relevance and Irrelevance – Bonus Issue – Rights Issue. *Theory Only

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Unit 6 Contemporary Issues 2 hours

Expert seminars and lectures
Total Lecture hours 60-- hours
Distribution of marks Theory 40% Problems 60%.
Text Book(s)
1 Shashi .K.Gupta, Sharma R.K – Financial Management, Kalyani Publishers, 2013, Reprint.
2 Khan&Jain - Financial Management, Tata McGraw Hill, 2014, Reprint
3 Maheshwari S.N - Financial Management, Sultan Chand & Sons, 2013 Reprint

Reference Books
1 Pandey I.M - Financial Management, Vikas Publishing House Ltd,q2013, Reprint.
2 Prasanna Chandra - Financial Management, Tata McGraw Hill, 2014, Reprint.

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1
2
4

Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S S S S
CO3 S S S S M
CO4 S S S S M
CO5 S S S M M

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SCAA DATED: 18.05.2023

Course TITLE OF THE COURSE L T P C

code
Allied IV PRINCIPLES OF MARKETING 4 4
Pre-requisite Syllabus 2021-
Basic Knowledge In Marketing Concepts Version 2022
Course Objectives:
The main objectives of this course are to:
➢ To emphasize on the importance of marketing as a strategy for market segmentation and for
establishing a market share.
➢ To highlight the role of advertising and personal selling for increased turnover and
profitability.
➢ To enable the students to learn the consumer protection act and new marketing approaches.
Expected Course Outcomes:
On the successful completion of the course, student will be able to:
1 Explain the modern marketing concepts. K2
2 Understand functions of marketing and standardization systems. K2
3 Understand the concepts of marketing promotional strategy. K3
4 Understand the consumer behavior needs and factors of buying behavior. K4
5 Examine the needs of consumer protection act and new approaches of marketing. K4
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create
UNIT –I INTRODUCTION TO MARKETING Hours - 12
Marketing-Definition of Market & Marketing–Classifications of Markets-Marketing & Selling-
Objectives & Importance of Marketing – Modern Marketing Concept.

UNIT – II MARKETING FUNCTIONS Hours - 12

Marketing Functions-Marketing Process-Classification-Functions of Exchange-Physical Supply-
Facilitating Functions-Standardization and Grading -AGMARK-BIS/ISI.

UNIT – III MARKET MIX Hours - 12

Market Mix-Product Mix- Price mix-Market Segmentation-Promotion Mix-Advertising and
Personal Selling-Physical Distribution Mix-Functions-Types of Middlemen.

UNIT - IV CONSUMER BEHAVIOR Hours - 12

Consumer Behavior-Meaning - Need for Studying Consumer Behavior- Factors Influencing
Consumer Behavior- Buyers Decision Making Process.
UNIT - V CONSUMERISM & CONSUMER PROTECTION ACT Hours - 12
Consumerism-Need for Consumer Protection-Consumer Protection Act-Features-Competition Act-
Commission Act-RTI Act- Unfair and Restricted Trade Practices-New Approaches in Marketing-
Web-Based Marketing-E-Marketing-E-Retailing- Multi Level Marketing- Tele Marketing – Plano
gram.

Reference Books
1 Rajan N. Nair and Sanjith, Nair R – Marketing, Sultan Chand & Sons, 2012, 7th edition.
2 Chandrasekaran K.S – Marketing Management, The McGraw Hill Companies, 2010 1st
Edition.
3 Pillai R.S.N and Bhagavathi – Modern Marketing Principles and Practice, Sultan Chand &
Sons, 2010, 14th edition.
Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]
1
2
4
Course Designed By:

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B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S M S S
CO3 S S S S S
CO3 S S S S M
CO4 S S S S M
CO5 S S S S M

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 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Course code TITLE OF THE COURSE L T P C

COMPUTER APPLICATION PRACTICAL 4
Core 13 IV – ANALYSIS WITH SPSS & R 4
Basic application knowledge in research Syllabus 2021-2022
Pre-requisite
Version
Course Objectives:
The main objectives of this course are to:
➢ To explore and acquire skills in SPSS and R Programming.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Understand the fundamental programming concepts of R K1
2 Application of SPSS and R Statistical tools to problems K2
3 Relate analysis techniques to data sets K3
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

60-- hours
Syllabus
1. Find Factorial of a number using recursion
2. Write program to calculate Multiplication Table using R
3. Check if a Number is Positive, Negative or Zero
4. Creating vector and matrices using R program.
5. Import and Visualize data using scatter plots
6. Logical statements, cbind/rbind command in R and Create dataset using
dataframes and factors and plot a graph.
R and SPSS
7) Create an SPSS and R Dataset and determine the number of 18-22 year
old population in 2000, 2004 and 2005
PARTICULARS 2000 2004 2005
UNIVERSITY
47498 66309 70153
STUDENT
NUMBER OF
17302 19103 18098
TEACHERS
NUMBER OF
77 91 90
INSTITUTIONS
NUMBER OF
STUDENTS IN THE % OF THE 15
18-22YEAR-OLD POPULATION 10.4 13.9

8) The data below are about the number of tourists in Hungary between 1988 and 1994.

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a) Is there any trend in this model? (Normality test)

b) Create a graph from the time series!
c) Which seasonal decomposition should you use? Why?
d) Do a seasonal decomposition! Analyze the parameters and the
seasonalfactors!
e) Create graphs from the seasonal factors (saf_1, sas_1, stc_1)!
f) Determine the number of tourists for the 2nd, 3rd and 4th quarter of 1993!

9) Open the Employee_data.sav file! and analyse the following inSPSS and R
Transform / Select Data
g) What is the proportion of custodials?
h) What is the proportion of women within managers?
Graphs
Create a column diagram about the proportion of employees grouped bygender! Embellish
the graph! Put the value of proportions into the chart!
a) Transform this column diagram into a pie chart!
b) Create a scatter plot about month since hire and beginning salary ifyou set
markers bygender! Embellish the graph!
c) Create a scatter plot about month since hire and previous experience if you
set markersby employment category! Embellishthe graph!
d) Define simple box plot about previous experience! Embellish the graph!
e) Define simple box plot about the month since hire categorized by
theemployment category! Embellish the graph!
f) Define box plot about the previous experience categorized by the employment
category clustered by gender! Embellish the graph!
g) Create a graph to test the normal distribution of beginning salary!
Central Tendencies, Measures of Distribution, Measures of Asymmetry
a) Define the central tendencies of month since hire!
b) Define the characteristics of distribution of previous experience!
c) What is the average salary of employees belonging to the minority?
Correlation and Linear Regression

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 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
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Is there any relation between previous experience and month since hire?
b) Determine a linear relation between the month since hire andprevious
experience of employees!
c) Define a 90% confidence interval for its b0 and b1 parameters!
d) Define a 90% confidence interval for the y variable!
e) Open the Cars.sav file!
Transform / Select Data
a) How old are the cars? Create a new variable as age!
b) What is the ratio of American, European and Japanese cars within
cars with higher consumption than 20 miles per gallon?
c) What is the ratio of those American cars which have 4-6-8 cylinders?

10. Estimation and Hypothesis Testing

a) Define a 95% confidence interval for the vehicle weight!
b) Define a 90% confidence interval for the horsepower!
c) Define a 98% confidence interval for the time to accelerate!
d) Test the hypothesis that the average consumption of cars is 20 miles per gallon! (α
= 5%)
e) Use One Sample T Test to determine whether or not the average miles
per gallon significantly differ from 24 at 10%significance level!
f) Test the hypothesis that the average horsepower of cars is 100! (α = 5%)
g) Test the hypothesis that the average consumption of Japanese and
American cars is the same! (α = 5%)
h) Test the hypothesis that the average consumption of European and
American cars is the same! (α = 10%)
i) Check if the horsepower follows a normal distribution or not!

Statistical Dependence
a) Create a crosstabs from the model year and the country of origin!
b) Create a crosstabs from the number of cylinders and the country of origin!
c) Is there any relationship between the country of origin and engine displacement?
d) Is there any relationship between the country of origin and horsepower?
e) Is there any relationship between the country of origin and vehicle weight?

COs PO1 PO2 PO3 PO4 PO5

CO1 S S S S S
CO3 M S S S M
CO3 S S M S S

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Fifth
Semester

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 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Course code TITLE OF THE COURSE L T P C

Core 14 PYTHON 4 4
Syllabus 2021-2022
Pre-requisite Basic knowledge in analytics
version
Course Objectives:
The main objectives of this course are to:
➢ To introduce Python concepts and to develop programming skills in Python Programming.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Understand the Python concepts with Datasets K2
2 Outline the concepts of data frames, data wrangling, plotting and vectorized K2
computation
3 Explain the application of strings K2
4 Illustrate the unit test using refactoring and generation of XML files K2
5 Experiment with serializing python objects and packaging python libraries K3
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION TO PYTHON 20-- hours

Installing Python- Your First Python Program – Native Data Types: Boolean- Numbers-Lists-
Tuples-Sets- Dictionaries. Comprehension: Working with files and dictionaries-List
Comprehensions-Dictionary Comprehensions- Set Comprehension.
Unit:2 VISUALISATION 18-- hours
Pandas – Series and Dataframes – DataFrames and Data wrangling – Visualisation – Plotting –
Histograms – Grouping Data – Time series and Statistics - Visualisation in Python- I Python –
NumPy Basics: Arrays - Vectorized Computation.
Unit:3 STRINGS 17-- hours
Strings: Unicode – Diving in – Formatting Strings – Compound Field Names – Format Specifier
– Other common string methods – Slicing a string – Strings versus bytes – Charater encoding
of python source code. Regular expression- closure and generators – classes and iterators –
Advanced iterators.
Unit:4 REFACTORING & FILES 15-- hours
Unit test - Refactoring: Handling changing requirements – Refactoring. Files: Reading from text
files – Writing to text files – Binary files – Streams objects from non file sources – standard input,
output and error. XML: Parsing XML, Elements are lists, attributes are dictionaries.
Generating XML, Parsing broke XML.
Unit:5 HTTP WEB SERVICES 18-- hours
Serializing Python Objects- HTTP web services: Features of HTTP, How not to fetch data over
HTTP, Beyond HTTP GET, Beyond HTTP POST. Packaging python libraries: Dictionary
Structures – Classifying your package – Checking your setup script from error – creating a source
distribution – creating a graphical installer.
Unit 6 Contemporary Issues 2 hours
Expert seminars and lectures
Total Lecture hours 90-- hours

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Text Book(s)
1 Mark Pilgrim - Dive into Python3, Apress, Revised Edition
2 Phuong Vo. T., H., Martin & Czygan, Getting started with Python Data Analysis,
Packt Publishing, 2011.
3

Reference Books
1 Allen Downey - Think Python, Green Tea Press Needham, Massachusetts, Revised Edition.

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1
2
4

Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S M S S M
CO3 S S S S M
CO4 S S S S M
CO5 S S S M M

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 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
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Course code TITLE OF THE COURSE L T P C

COST AND MANAGEMENT
Core 15 ACCOUNTING 4 4
Basic knowledge in Accounting Syllabus 2021-2022
Pre-requisite rsion
Course Objectives:
The main objectives of this course are to:
➢ Knowledge on Classification of Material, Labour and Overheads.
➢ To provide the fundamental knowledge and techniques in Management Accounting
➢ To apply the tools and techniques used to plan, control and make decisions

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Recall various concepts of costing and costing methods K1
2 Analyze the material costing with various methods K4
3 Explain the labour wage payment system K2
4 Outline the various concepts relating to management accounting K2
5 Analyze financial statements using ratio analysis K4
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION TO COST ACCOUNTING 18-- hours

Cost Accounting – Definition, Meaning & Scope – Relationship of Cost Accounting with
Financial Accounting and Management Accounting – Methods of Costing – Cost Analysis,
Concepts and Classifications – Elements of Cost, Preparation of Cost Sheet and Tender –
Costing as an Aid to Management – Limitations and Objections Against Cost Accounting -
Reconciliation of Costs and Financial Accounts.
Unit:2 MATERIAL ISSUES 20-- hours
Materials – Purchasing of Materials, Procedure and Documentation Involved in Purchasing –
Requisitioning for Stores – Methods of Valuing Material Issues – Maximum, Minimum & Re-
ordering Levels – EOQ – Perpetual Inventory.
Unit:3 LABOUR 17-- hours
Labour – Systems of Wage Payment, Idle Time, Control Over Idle Time – Labour
Turnover. Overhead – Classification of Overhead – Allocation and Absorption of Overheads.
Activity Based Costing.
Unit:4 INTRODUCTION TO MANAGEMENT 15-- hours
ACCOUNTING
Management Accounting- Meaning, Objectives & Scope - Need and Significance - Relationship
between Management Accounting, Cost Accounting & Financial Accounting. Financial
Statement and their importance- Tools for Analysis and Interpretation- Common Size
Statements, Comparative statement and Trend Analysis.
Unit:5 RATIO ANALYSIS 18-- hours
Ratio Analysis - Significance of Ratios - Ratios for Long term and Short term - Financial
Position – Profitability, Liquidity - Uses and Limitations of Ratios. Fund Flow & Cash
Flow Analysis.

Unit 6 Contemporary Issues 2 hours

Expert seminars and lectures
Total Lecture hours 90-- hours

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Text Book(s)
1 Maheswari. S N - Principles of Cost Accounting, Sultan Chand & Sons, Reprint 2016.
2 Sharma R.K, Sashi K.Gupta & Neeti Gupta – Management Accounting, KalyaniPublishers,
Reprinted 2016, IV edition.
3 Reddy T.S and Reddy H.P – Management Accounting, Margham Publications, 2013, VIII
Edition.

Reference Books
1 Jain and Narang - Cost and Management Accounting, Kalyani Publishers, 2013, 21st Edition.
Maheswari S.N - Management Accounting, Sultan Chand and Sons, 2013,Reprint.

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1
2
4

Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S S S S
CO3 S S S S S
CO4 S S S S M
CO5 S S S S M

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 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Course code TITLE OF THE COURSE L T P C

Core 16 INCOME TAX 4 4
Syllabus 2021-2022
Pre-requisite BASIC KNOWLEDGE IN TAX
rsion
Course Objectives:
The main objectives of this course are to:
➢ To state the laws relating to income tax and procedures.
➢ To equip the students with revised provisions of The Income Tax Act of 1961.
➢ To lay down a foundation for computing gross total income, rebate and the total tax liability
of an individual.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Outline the various terminologies related to income tax K1
2 Understand the method of calculating and levying tax K2
3 Apply the various tax laws and available provisions in tax computations K3
4 Evaluate the set off and carry forward of losses while calculating personal K5
income
5 Analyze self-assessment of income and tax computation K4
K1 - Remember; K2 - Undestand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION TO TAX 20-- hours

The Income Tax Act - Definition of Income - Assessment Year - Previous Year - Assessee –
Types of Assessee - Scope of Income - Charge of Tax - Residential Status – Exempted Incomes-
Incomes which do not Form Part of Total Income - Tax Rates.
Unit:2 SALARIES 18-- hours
Computation of Income from salaries – annual accretion – allowances, perquisites
and their types and treatment – Profits in lieu of salary and exempted profits –
Deductions U/S 16
Unit:3 INCOME FROM HOUSE PROPERTY & 17-- hours
PROFITS AND GAINS OF BUSINESS
Income from House property – Determination of Annual value – Deductions out of annual value -
Profits and Gains of Business or Profession - Meaning of Business or Profession - Computation
of Profits and Gains of Business or Profession of an Individual- Expenses Expressly Allowed -
Expenses Expressly Disallowed.
Unit:4 INCOME FROM CAPITAL GAINS 15-- hours
Income from Capital Gains - Computation of Capital Gains-Income from Other Sources -
Computation of Income from Other Sources.
Unit:5 SET OFF AND CARRY FORWARD 18-- hours
Set off and Carry Forward Set off losses – Deductions to be made in computing Total
Income – Computation of Gross Total Income - Assessment of Individuals. Introduction to
e-Filing.
Unit 6 Contemporary Issues 2 hours
Expert seminars and lectures
Total Lecture hours 90—hours
Note: 20% theory and 80% problems

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Text Book(s)
1 Gaur V.P. and Narang D.B. - Income Tax and Practice, Kalyani Publishers, Current
Edition.
2 Dinkar Pagare - Income Tax and Practice, Sultan chand & Sons, Current Edition.

Reference Books
1 Mehrothra - Income Tax and Practice, Sultan chand & Sons, Current Edition.

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1
2
4

Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S S S S
CO3 S S S S S
CO4 S S S S M
CO5 S S S S M

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 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Course code TITLE OF THE COURSE L T P C

COMPUTER APPLICATIONS
Core 17 4 4
PRACTICAL V - PYTHON
BASIC APPLICATION KNOWLEDGE IN Syllabus 2021-2022
Pre-requisite STATISTICAL CALCULATIONS Version
Course Objectives:
The main objectives of this course are to:
➢ To explore and acquire skills in Python Programming

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Relate statistical calculations K1
2 Describe pandas K2
3 Apply plotting graphs K3
K1 - Remember; K2 - Undestand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

60-- hours
1. Word frequency analysis
Exercise 1.1. Write a program that reads a file, breaks each line into words,
strips whitespace and punctuation from the words, and converts them to
lowercase.
Exercise 1.2. Go to Project Gutenberg (http: // gutenberg. org ) and download
your favorite out-of-copyright book in plain text format. Modify your program
from the previous exercise to read the book you downloaded, skip over the
header information at the beginning of the file, and process the rest of the words
as before.
Then modify the program to count the total number of words in the book, and
the number of times each word is used. Print the number of different words used
in the book. Compare different books by different authors, written in different
eras. Which author uses the most extensive vocabulary?
Exercise 1.3. Modify the program from the previous exercise to print the 20
most frequently- used words in the book.
Exercise 1.4. Modify the previous program to read a word list (see Section 9.1)
and then print all the words in the book that are not in the word list. How many
of them are typos? How many of them are common words that shouldbe in the
word list, and how many of them are reallyobscure?
2. Random numbers
Exercise 2.1. Write a function named choose_from_hist that takes a histogram
as defined in and returns a random value from the histogram, chosen with
probability in proportion to frequency.
3. Word histogram

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Exercise 3.1.reads a file and builds a histogram of the words in the file Exercise
3.2.reads emma.txt, which contains the text of Emma by Jane Austen.
Exercise 3.3.updates the histogram by creating a new item or incrementing an
existing one. Exercise 3.4.count the total number of words in the file by add up the
frequencies in the histogram.
4. Most common words
Exercise 4.1. Find the most common words by applying the DSU pattern;
most_common takes a histogram and returns a list of word-frequency tuples,
sorted in reverse order by frequency.
Exercise 4.2. Prints the ten most common words.
5. Optional parameters
Exercise 5.1. Prints the most common words in a histogram.
6. Dictionary subtraction
Exercise 6.1. Python provides a data structure called set that provides many
common set operations. Read the documentation at http: // docs. python. org/ 2/
library/ stdtypes. html#types-set and
Exercise 6.2. Write a program that uses set subtraction to find words in the book
that are not in the word list.
Solution: http: // thinkpython. com/ code/ analyze_ book2. py .
7. Random words
Exercise 7.2: Use keys to get a list of the words in the book, Build a list that
contains the cumulative sum of the word frequencies. The last item in this list is
the total number of words in the book, n, Choose a random number from 1 to n.
Use a bisection search to find the index where the random number would be
inserted in the cumulative sum, Use the index to find the corresponding word in
the word list.
Exercise 7.2. Write a program that uses this algorithm to choose a random word
from the book. Solution: http:// thinkpython. com/ code/ analyze_ book3. py .
8. Markov analysis
read a text from a file and perform Markov analysis
Add a function to the previous program to generate random text based on the
Markov analysis.
Finally mashup:
Solution:http://thinkpython.com/code/markov.py. You will also need
http://thinkpython.com/code/emma.txt.
9. docstrings for polygon, arc and circle.
Draw a stack diagram that shows the state of the program while executing
circle(bob,radius). Solution: http: // thinkpython. com/ code/polygon. py .
10. Draws an Archimedian spiral.
Read about spirals at http: // en. wikipedia. org/ wiki/ Spiral, then (or one of the
other kinds).Solution: http:// thinkpython. com/ code/ spiral. py.

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Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S M S S S

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Course code TITLE OF THE COURSE L T P C

Elective I A) BUSINESS ORGANISATION AND MODELS 4 4
Basic knowledge in organizational behavior Syllabus 2021-2022
Pre-requisite version
Course Objectives:
The main objectives of this course are to:
➢ To enable the students to learn principles and concepts of Business.
➢ To provide a theoretical knowledge about the process of decision making with models
of business.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Classify the basic ideas of Business K2
2 Indicate the Preparation method of business models. K2
3 Outline the financial models of business K2
4 Illustrate the marketing and selling models to promote business K2
5 Explain the models of HR in business K4
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION TO BUSINESS 15-- hours

Meaning of Business – Entrepreneur (Meaning, Characteristics of an entrepreneur)- Enterprise-
a business venture- Business idea and opportunity- Examining some business ideas in
agriculture, agro-based enterprises, general trade (including shops), manufacturing products and
services (including hotels) and their unique features by incorporating outsourcing.
Unit:2 BUSINESS PLAN 15-- hours
Preparing a Business Plan – Retail selling grocery shop; a textiles selling shop; any other
consumer goods selling business; a small scale manufacturing unit –Printing Press- Electrical and
Electronic goods dealership. Contract works as business - Estimating the returns or profits-
Preparing a conceptual and graphic model.
Unit:3 FINANCING MODEL 15-- hours
Financing model for a business: Sources for a small business- owned capital, friends and relatives;
banks; government sources; suppliers and customers; interest and other costs and the terms and
conditions attached to such sources and investing the finance in assets-The working capital cycle.
Unit:4 MARKETING AND SELLING MODELS 15-- hours
Marketing and Selling models- Advertising and soliciting customers, customer relationship;
Quality assurance; Pricing Methods; Competition and strategies in facing the competition.
Unit:5 HUMAN RESOURCES IN THE BUSINESS 13-- hours
Models for managing the human resources in the business- recruitment, training, employee
productivity and compensation; Building up organizational procedures and commitment, loyalty.
Unit 6 Contemporary Issues 2 hours
Expert seminars and lectures
Total Lecture hours 75-- hours

Text Book(s)
1 Y.K.Bhushan - Business Organisation and Management, Sultanchand& Sons, 2012 edition.
2 C.B. Gupta – Business Organisation and Management, Mayur Paperbacks, 2011 Edition.

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3 S.A. Sherlekar – Modern Business Organisation and Management- A System Approach,

Himalaya, 2010 edition.

Reference Books
1 Rashmi Bansal - Take Me Home: The Inspiring Stories of 20 Entrepreneurs,
Westlands, 2014 edition.
2

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1
2
4

Course Designed By:

Mapping with Programme Outcomes

Cos PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S S S M
CO3 S S S S S
CO4 S S S S S
CO5 S S S S M

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Course code TITLE OF THE COURSE L T P C

Elective I B) BRAND MANAGEMENT 4 4
Syllabus 2021-2022
Pre-requisite Basic knowledge in branding
version
Course Objectives:
The main objectives of this course are to:
➢ To teach the importance of brand and its impacts among the customers

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Recall the basic concepts of branding and related terms K1
2 Compare brand image building and brand positioning strategies K2
3 Analyze the impact of brand, brand loyalty and brand audit. K4
4 Explain the brand rejuvenation and brand monitoring process K4
5 Apply various strategies for brand building and monitoring K3
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION TO BRANDING 15-- hours

Introduction- Basic understanding of brands – concepts and process – significance of a brand –
brand mark and trade mark – different types of brands – family brand, individual brand, private
brand – selecting a brand name – functions of a brand – branding decisions – influencing
factors.
Unit:2 BRAND ASSOCIATIONS 15-- hours
Brand Associations: Brand vision – brand ambassadors – brand as a personality, as trading asset,
Brand extension – brand positioning – brand image building.
Unit:3 15-- hours
Brand Impact: Branding impact on buyers – competitors, Brand loyalty – loyalty programmes –
brand equity – role of brand manager – Relationship with manufacturing - marketing- finance -
purchase and R & D – brand audit.
Unit:4 BRAND REJUVENATION 15-- hours
Brand Rejuvenation: Brand rejuvenation and re-launch, brand development through acquisition
takes over and merger – Monitoring brand performance over the product life cycle. Co-branding.
Unit:5 BRAND STRATEGIES 13-- hours
Brand Strategies: Designing and implementing branding strategies – Case studies.
Unit 6 Contemporary Issues 2 hours
Expert seminars and lectures
Total Lecture hours 75-- hours
Text Book(s)
1 Kevin Lane Keller, “Strategic brand Management”, Person Education, New Delhi, 2003.
2 Lan Batey Asian Branding – “A great way to fly”, Prentice Hall of India,
Singapore 2002.
3 Jean Noel, Kapferer, “Strategic brand Management”, The Free Press, New York, 1992.

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Reference Books
1 Paul Tmeporal, Branding in Asia, John Wiley & sons (P) Ltd., New York, 2000.

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1
2
4

Course Designed By:

Mapping with Programme Outcomes

Cos PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S S S M
CO3 S S S S S
CO4 S S S S M
CO5 S S S S M

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Course code TITLE OF THE COURSE L T P C

Elective I C) LEGAL ASPECTS OF BUSINESS 4 4
Syllabus 2021-2022
Pre-requisite Basic knowledge of law related to business
version
Course Objectives:
The main objectives of this course are to:
➢ To acquaint the student with the knowledge of basic legal aspects under various laws.
➢ To provide knowledge of the various rights and liabilities under the various laws.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Outline the essential elements of Indian Contract Act K2
2 Understand the sale of goods act K2
3 Inspects the nature and registration process in partnership act K4
4 Explain the importance, types and claim settlement of insurance K4
5 Examine the need for consumer protection act, its procedures for consumer K4
grievances
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 LEGAL RULES 15-- hours

Indian Contract Act – Classification of contracts – Essential elements of contract – Legal rules as
to Offer – Acceptance – Consideration. Capacity – Competent parties to a contract – Free consent
– Flaw in consent – Legality of object. Performance of contract – Discharge of contract
– Remedies for breach of contract.
Unit:2 NEGOTIABLE INSTRUMENTS ACT 15-- hours
Sale of Goods Act – Formation – Conditions and Warranties – Transfer of property – Performance
of contract - Negotiable Instruments Act – Nature – Types- Liabilities of parties – special rules for
cheque and drafts- Discharge of negotiable instruments.
Unit:3 LAW OF PARTNERSHIP 15-- hours
Law of Partnership – Introduction, meaning and nature of partnerships – Registration of firms –
Partnership Deed – Relations of partners to one another and third parties – changes in a firm -
dissolution
Unit:4 INSURANCE 15-- hours
Insurance – Definition – Functions – Types of insurance – Principles – Importance to business.
Fire insurance – Kinds – Procedure for effecting fire insurance – Policy conditions – Settlement of
claims. Marine Insurance – Kinds – Procedure for taking a marine insurance policy – Policy
conditions – Settlement of claims.
Unit:5 CONSUMER PROTECTION ACT 13-- hours
Consumer Protection Act – consumer rights, procedures for consumer grievances redressal – types
of consumer redressal machinaries and forums – Competition Act 2002 – copy rights – trademarks,
patent Act
Unit 6 Contemporary Issues 2 hours
Expert seminars and lectures
Total Lecture hours 75-- hours
Text Book(s)
1 N.D.Kapoor - Elements of Mercantile Law, Sultan Chand, 32nd Edition.
2 AkhileshwarPathak - Legal aspects of business, Tata McGraw Hill, 4th Edition

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Reference Books
1 Paul Tmeporal, Branding in Asia, John Wiley & sons (P) Ltd., New York, 2000.

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1 S.S.Gulshan - Business Law, Excel books, 4th Edition.
2
4

Course Designed By:

Mapping with Programme Outcomes

Cos PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S S S M
CO3 S S S S S
CO4 S S S S M
CO5 S S S S M

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Course code SAS & SCILAB L T P C

Skill based subject-3 Basic knowledge in statistics - - 4 4
Syllabus
Pre-requisite 2021-2022
Version
Course Objectives:
1. To understand and analyse using tools in business analytics.
2. To enlighten Programming and graphing capabilities to solve business proble
Expected Course Outcomes:
On the successful completion of the course, student will be able to:
1 Statistical Analytical Software K1
2 Analysis using Dataset K2
3 Numerical Computational Package K3
4 Programming in SAS, using Procedures within SAS and Data Visualization K4
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 8 hours
Accessing Data: Use FORMATTED, LIST and COLUMN input to read raw data files - UseINFILE
statement options to control processing when reading raw data files - Use various components of an INPUT
statement to process raw data files including column and line pointer controls, and trailing @ controls -
Combine SAS data sets using the DATA step. Creating Data Structures: Create temporary and
permanent SAS data sets - Create and manipulate SASdate values - Control which observations and
variables in a SAS data set are processed and output.

Unit:2 9 hours
Managing Data: Sortobservations in a SAS data set - Conditionally execute SAS statements - Use
assignment statements in the DATA step - Modify variable attributes using options and statements in the
DATA step - Accumulate sub-totals and totals using DATA step statements.

Unit:3 8 hours
Use SAS functions to manipulate character data, numeric data, and SAS date values - Process data using
DO LOOPS - Process data using SAS arrays. Generating Reports: Generate list reports using the PRINT
and REPORT procedures - Generate summary reports and frequency tables using base SAS procedures.
Enhance reports through the use of labels, SAS formats, user-defined formats, titles, footnotes and SAS
System reporting options - Generate HTML reports using ODS statements. Handling Errors: Identify and
resolve programming logic errors.

Unit:4 7 hours
Introduction To Scilab - How to get and install Scilab–Programming: Variables,assignment and display –
Loops – Tests - 2 and 3D plots - Supplements on matrices and vectors - Calculation accuracy - Solving
differential equations - Scilab functions: Analysis - probability and statistics - To display and plot – Utilities.

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Unit:5 11hours
INPUT/OUTPUT in Scilab –savind and loading variables–unformatted output to screen -unformatted
output to file – working with files – writing to files – reading from keyboard – reading from files –
Manipulating strings in Scilab: string concatenation – string function – converting numerical values to
strings – string concatenation for a vector of a strings - converting strings to numbers – executing Scilab
statements represented by strings – producing labeled output – using disp function

Unit 6 Contemporary issues 2 hours

Expert lectures and seminars
Total Lecture hours hours
Text Book(s)
1 Venkat Reddy Konasani, Shailendra Kadre, Practical Business Analytics Using SAS: A Hands-
st
on Guide, Apress, 2015,1 Kindle Edition

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S L L L M
CO2 S L L M M
CO3 S L L L M
C04 M L S L L
S- Strong; M-Medium; L-Low

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Sixth
Semester

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Course code TITLE OF THE COURSE L T P C

Core 18 HADOOP 4 4
Syllabus 2021-2022
Pre-requisite BASIC knowledge in computer
version
Course Objectives:
The main objectives of this course are to:
➢ To explore and acquire skills in Hadoop, Pig and Hive.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Relate Hadoop concepts with Datasets K1
2 Outline the use of Hadoop distribution file system K2
3 Experiment with MacReduce application for development K3
4 List the features of MacReduce applications K2
5 Apply PIG and Hive concepts to integrate K4
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 MEET HADOOP & MAP REDUCE 23-- hours

Meet Hadoop: Data – Data Storage and Analysis – Comparison with other systems – A brief
history of Hadoop – The Apache Hadoop Project – Map Reduce: A weather dataset – Scaling
out - Hadoop streaming - Hadoop pipes.
Unit:2 HADOOP DISTRIBUTED FILESYSTEM 20-- hours
The Hadoop Distributed Filesystem: The design of HDFS – HDFS concepts – The Command
Line interface – Hadoop File Systems – The Java Interface – Data Flow – Parallel copying with
distcp – Hadoop archives. Hadoop i/o: Data Integrity – Compression – Serialization – File based
data structure.
Unit:3 MAPREDUCE APPLICATION 20-- hours
Developing a MapReduce Application: The Configuration API – Configuring the development
environment – Writing a Unit Test – Running locally on test data – Running on a cluster –
Tuning a job – Map Reduce workflows. MapReduce Types and Formats: MapReduce Types –
Input Formats – Output Formats.
Unit:4 SETTING UP A HADOOP CLUSTER 20-- hours
MapReduce Features: Counters – Sorting – Joins – Side Data Distribution – MapReduce
library classes. Setting up a Hadoop Cluster: Hadoop Specification – Cluster setup and
installation – SSH Configuration – Hadoop Configuration – Post Installation – Benchmarking a
Hadoop Cluster – Hadoop in the cloud.
Unit:5 PIG & HIVE 20-- hours
PIG: Features – modes – modes – PIG Latin – Dataset – Commands and Functions – Operators –
Evaluation Functions – Batch Mode – Embedded Mode – PIG vs. SQL. HIVE: Features –
Architecture – Data Units – HIVE Quesry Languages – Database Operations – Tables – Joins –
HIVE vs. PIG.

Unit 6 Contemporary Issues 2 hours

Expert seminars and lectures
Total Lecture hours 105-- hours
Text Book(s)
1 Tom White - Hadoop: The Definitive Guide, O‟Reilley, 4th Edition,2015.

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Reference Books
1 Mark Kerzner, Sujee Maniyam - Hadoop Illuminated, Git-Hub, 2016 Edition

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1
2
4

Course Designed By:

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S S M M
CO3 S M S S S
CO4 S S S M M
CO5 S S S M M

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Course code TITLE OF THE COURSE L T P C

COMPUTER APPLICATIONS
Core 20 4 4
PRACTICALS VI – HADOOP
Basic application knowledge in computer Syllabus 2021-2022
Pre-requisite Version
Course Objectives:
The main objectives of this course are to:
➢ To explore and acquire skills in Hadoop Programming.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Relate data as data sets K1
2 Describe PIG AND HIVE K2
3 Relate analysis techniques to more complex data sets K3
K1 - Remember; K2 - Undestand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

90-- hours

Syllabus
1. Perform File Management in Hadoop.
2. Perform Health Care Analysis using Map Reduce.
3. Perform Word Count in Map Reduce using Politics dataset.
4. Find Maximum temperature using Map Reduce.
5. Perform Inner joins in PIG using Human Resource dataset.
6. Program to perform job tracker, word count using Travel dataset.
7. Perform PIG operations using Telecom dataset.
8. Perform HIVE operations using Politics dataset.
9. Cross Operation in PIG using Logistics dataset.
10. Order the data by Ascending and Descending operations Retail Dataset.

Mapping with Programme Outcomes

Cos PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S M S S M
CO3 S S M S S

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Course code TITLE OF THE COURSE L T P C

FINANCIAL MARKETS AND
Elective II A) 4 4
INSTITUTIONS
Basic knowledge about financial institutions Syllabus 2021-2022
Pre-requisite version
Course Objectives:
The main objectives of this course are to:
To enable the students to know the functioning of Indian financial markets and institutions.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Relate the concepts of Indian financial system K1
2 Outline the concepts of New issue market K2
3 Examine the role and functions of Investment Institutions in India K4
4 List the types, role and performance of Mutual funds and its regulations K4
5 Identify the importance and kinds of derivatives K4
K1 - Remember; K2 - Undestand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INDIAN FINANCIAL SYSTEM 23-- hours

Indian Financial System: Financial Market - Meaning - Need and Objectives. Functions-
Classifications of Financial Market. Capital Market: Role of Capital Markets - Functions -
Capital market instruments - Recent Trends in capital market in India – Money Market: Money
market instruments.
Unit:2 NEW ISSUE MARKET 20-- hours
New issue market - Secondary market. Stock Exchange - Objectives - Functions. SEBI:Role and
Powers of SEBI. Recent Trends and developments in Security Market - OTCEI - NSE - BSE -
Achievements - Guidelines - DEMAT - Objectives – Importance.
Unit:3 INVESTMENT INSTITUTIONS IN INDIA 20-- hours
Investment Institutions in India: UTI - ICICI - IDBI - IFCI - SFC. Commercial Banks -Role and
functions - Central Bank - Objectives and Functions - Insurance Companies
–History and Development of Insurance Companies - kinds of Insurance - IRDA - Powers and
Functions – Debt Market - Types of Bonds.
Unit:4 MUTUAL FUND 20-- hours
Mutual Fund - Meaning, Definition–Advantages–Types - Mutual Fund Products - Performance of
Mutual Fund - Role of Mutual Fund Sector - SEBI Regulations on Issue of Mutual Fund - Recent
Developments in Mutual Fund. Credit Rating - Features – Advantages - CRISIL & ICRA -
Domestic and Global Credit Rating Agencies.
Unit:5 DERIVATIVES 20-- hours
Derivatives –Meaning–Definition–Importance - Kinds of Financial Derivatives– Forwards –
Features - financial forward - Futures - Types of Futures – Options – Types – Benefits – Swap –
Kinds - Derivatives in India – Securitization – Definition - Mechanism of Securitization –
Securitization in India.
Unit 6 Contemporary Issues 2 hours
Expert seminars and lectures
Total Lecture hours 105-- hours
Text Book(s)
1 Varshney P.N.& Mittal D. K. - Indian Financial System, Sultan Chand & Sons, 2014 edition.

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2 Avadhani V.A - Marketing of Financial Services, Himalaya Publishing House, 3rd edition
2017.

Reference Books
1 Gordan E, Natarajan K - Financial markets and services, Himalaya Publishing House,
10thedition2018

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1 S.S.Gulshan - Business Law, Excel books, 4th Edition.
2
4

Course Designed By:

Mapping with Programme Outcomes

Cos PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S S S M
CO3 S S S S S
CO4 S S S S M
CO5 S S S S M

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 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Course code TITLE OF THE COURSE L T P C

Elective II B) CYBER LAW 4 4
Syllabus 2021-2022
Pre-requisite Basic knowledge in cyber securities
rsion
Course Objectives:
The main objectives of this course are to:
After the successful completion of the course the student should have a thorough knowledge
on the basic concepts which lead to the formation and execution of electronic contracts

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Relate the concepts of Cyberspace K1
2 Outline the technical aspects of encryption K2
3 Analyze the law of procedures and factors influencing computer crime K4
4 Interpret and Analyze the Legal frame work for Electronic Data Interchange K2
5 Examine the authentication of electronic records K4
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION TO E-COMMERCE 23-- hours

Introduction- Concept of Cyberspace-E-Commerce in India-Privacy factors in ECommerce-
cyber law in E-Commerce-Contract Aspects.
Unit:2 INTELLECTUAL PROPERTY ASPECTS 20-- hours
Introduction-Technical aspects of Encryption-Digital Signature-Data Security.
Intellectual Property Aspects: WIPO-GII-ECMS-Indian Copy rights act on soft
propriety works- Indian Patents act on soft propriety works.
Unit:3 EVIDENCE & CRIMINAL ASPECTS 20-- hours
Evidence as part of the law of procedures –Applicability of the law of Evidence on
Electronic Records-The Indian Evidence Act1872. Criminal aspect: Computer Crime-
Factors influencing Computer Crime- Strategy for prevention of computer crime
Amendments to Indian Penal code 1860.
Unit:4 ELECTRONIC DATA INTERCHANGE 20-- hours
Legal frame work for Electronic Data Interchange: EDI Mechanism-Electronic Data Interchange
Scenario in India.
Unit:5 ELECTRONIC RECORDS 20-- hours
Definitions-Authentication of Electronic Records Electronic Governance-Digital
Signature Certificates.
Unit 6 Contemporary Issues 2 hours
Expert seminars and lectures
Total Lecture hours 105-- hours
Text Book(s)
1 The Indian Cyber Law: Suresh T.Viswanathan, Bharat Law House, New Delhi.
2
Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]
1 S.S.Gulshan - Business Law, Excel books, 4th Edition.
2
4

Course Designed By:

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 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Mapping with Programme Outcomes

Cos PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S S S M
CO3 S S S M M
CO4 S S S S M
CO5 S S S M M

Page 73 of 77
 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Course code TITLE OF THE COURSE L T P C

Elective II C) GOODS AND SERVICE TAX 4 4
Syllabus 2021-2022
Pre-requisite Basic knowledge in taxation
version
Course Objectives:
The main objectives of this course are to:
➢ To provide an in depth knowledge of the various provisions of indirect taxation
➢ To know the various types of indirect taxes like, excise duty, customs duty,
production linked tax, and Value Added Tax
➢ To identify situations where input tax credit is available.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Relate the concepts of Indirect Taxes K1
2 Understand the Levy and Collection of Cost of GST K2
3 Explain the concepts relating to supply of goods and services K3
4 Analyze the registration procedure under GST K4
5 Outline the scope, objectives relates to customs law K2
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

Unit:1 INTRODUCTION TO INDIRECT TAX 23-- hours

Indirect Taxes – Introductory Concept: Introduction -Importance -Meaning – Definition -
Characteristics -Objectives -Canons of Taxation -Impact Shifting and Incidence of Tax -
Classification of Taxes- Advalorem and Specific Duties - GST in India. Basics of Goods and
Services Tax: Introduction - GST Law – GST Levy -Features of GST -Taxes Subsumed under
Goods and Services -Benefits of Goods and Services Tax -GST Rate Structure -Types of
Supplies under GST in India.
Unit:2 LEVY AND COLLECTION OF COST 20-- hours
Levy and Collection of Cost:-Introduction - GST – Supply - Levy and Collection – concept of
supply - Composite and Mixed Supplies - Composition Levy-Reverse Charge Mechanism - Place
of Supply of Goods and Services:-Introduction-Importance -Time of Supply of Goods And
Services:-Introduction -Importance of time of supply in GST -Rules for Determination of Time of
Supply -Time of Supply of goods -Time of Supply of services.
Unit:3 VALUATION OF SUPPLY OF GOODS AND 20-- hours
SERVICES

Valuation of Supply of Goods and Services: Valuation of supply -Transaction value - Inclusion in
value of supply -Elusive in value of supply -Valuation Rules. Input Tax Credit under GST: -
Introduction -GST – Solution for Double Taxation and Cascading -Input Tax Credit– Salient
Features of GST-Methods - Mechanism -Framework - Input Tax Credit in Special Circumstance-
Documents Required For Claiming -Utilization - Recovering Input Credit Distributed In Excess.
(Simple Problems only).
Unit:4 REGISTRATION UNDER GST 20-- hours
Procedures under GST - Introduction - Registration under GST -Tax Invoice, Credit and Debit
Notes-Accounting and Records-Filling of Returns. Integrated Goods and Services Tax Act 2017 –
Introduction – Scope – Levy and Collection – Powers to Grant Exemption – Determination of
Nature of Supply – Inter State Supply – Intra State Supply – Place of Supply – Zero Rated Supply

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Unit:5 INTRODUCTION TO CUSTOMS LAW 20-- hours

Introduction to Customs Law: -Introduction -Objectives - Scope. Customs Act 1962: Legal
Structure – Definition - Prohibitions on Importation and Exportation of goods - Levy and
Collection of Customs Duty -Taxable Event -Types of Customs Duty -Computation of Customs
Duty- Classification and Valuation of Goods Under Customs Law: Classification of Goods -
Customs Valuation.
Distribution of Marks Theory 80%. and Problems 20%.
Unit 6 Contemporary Issues 2 hours
Expert seminars and lectures
Total Lecture hours 105-- hours
Text Book(s)
1 Dr. R.Parameswaran - Indirect Taxes GST and Customs Laws, Kavin Publications, 1st
Edition, 2018.
2 V. S. Datey – GST, Taxman‟s Publications (P) Ltd., 2017 Edition
3 Radhakrishnan P - Indirect Taxation, Kalyani publishers, 2016, 4th Edition.

Reference Books
1 CA. Kamal Garg, Neeraj Kumar &Sehrawat - Beginner‟s guide to Goods & Services Tax,
Bharat Law House Pvt. Ltd., New Delhi, 2018.

Related Online Contents [MOOC, SWAYAM, NPTEL, Websites etc.]

1 S.S.Gulshan - Business Law, Excel books, 4th Edition.
2
4

Course Designed By:

Mapping with Programme Outcomes

Cos PO1 PO2 PO3 PO4 PO5
CO1 S S S S S
CO3 S S S S M
CO3 S S S S S
CO4 S S S M M
CO5 S S S M M

Page 75 of 77
 B.Com. (Business Analytics)Changes w.e.f. 2022-23 onwards - Affiliated Colleges - Annexure No.42B
SCAA DATED: 18.05.2023

Course code SAS & SCILAB L T P C

Skill based subject-4 Basic knowledge in statistics - - 4 4
PRACTICAL
Syllabus
Pre-requisite 2021-2022
Version
Course Objectives:
• To understand and analyse using tools in business analytics.
• To enlighten Programming and graphing capabilities to solve business problems.

Expected Course Outcomes:

On the successful completion of the course, student will be able to:
1 Statistical Analytical Software K1
2 Import and generate CSV files K2
3 Analyze the data with different statical measures K3
4 Perform conditional and logical operations K4
K1 - Remember; K2 - Understand; K3 - Apply; K4 - Analyze; K5 - Evaluate; K6 - Create

45 hours
SAS
1. Student database:
Writing a Basic SAS Program Accessing Data in SAS Libraries
Create a sas program by getting input from user for name, age, phone, address.
Give datelines with required variables.
Enter print command to display result of student.
. Car database:
Reading and Generating CSV Files Using Snippets & Using the Import Data Utility in SAS Studio
Import a car database from permanent database from sas using snippets
Rename the file name and generate same csv file.
By using import utility option, import an excel file into sas and display the result.
3. Car Database:
Creating a New Column in SAS, Performing Conditional Logic in SAS
a) from permanent database take car dataset
b) Add new column called Markup by subtracting MDRP with Invoice
4. Heart Database:
a) Pick out heart dataset from permanent database
b) give appropriate values to filter a data and display the result
c) By using Air Dataset
d) Format the date column
Baseball Database:
a) Pick out Baseball dataset from permanent database
b) Select scatter plot and series plot
b) Change the settings in tab, option with necessary arguments
6. Iris Database:
a) Transform the dataset and set analysis variable, categorical variable.
b) Apply necessary arguments for selected graph and display the result.
7. Fish Dataset:

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Summary Statistics, Distribution Analysis Using SAS Studio

a) Perform summary & distribution analysis on fish dataset.
b) Set required variable and give statistic measure to plot the graph
8. Class Database:
a) Assign single variable to analyse.
b) Apply necessary arguments for selected graph and display the result.
9. Cars Database:
a) Perform Correlation Analysis, One-Way ANOVA
b) Set required variable and give statistic measure to plot the graph
10. Fish Databse:
Analysis of Covariance & Forecasting Using SAS Studio
a) Assign single variable to analyse.
b) Apply necessary arguments for selected graph and display the result.
SciLab
11. Matrix manipulation using Scilab
12. Celsius temperatures can be converted to Fahrenheit by multiplying by 9,
dividing by 5, and adding 32. Assign a variable called C the value 37, and implement
this formulato assign a variable F the Fahrenheit equivalent of 37 Celsius.
13. Least Square Curve Fitting and plotting in scilab
14. Solve an ODE using Scilab
15. Write a program to input 2 strings from the user and to print out (i) the
concatenation of the two strings with a space between them, (ii) a line of asterisks
the same length as the concatenated strings, and (iii) the reversed concatenation. For
example:
i. Enter string 1: Mark ii. Enter string 2: Huckvale iii. Mark Huckvale iv. elavkcuH kraM

Mapping with Programme Outcomes

COs PO1 PO2 PO3 PO4 PO5
CO1 S L L L M
CO2 S L L M M
CO3 S L L L M
C04 M L S L L
S- Strong; M-Medium; L-Low

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