CV Ananda Mutiara Al-Hakimah - 2023 Ok

Ananda Mutiara Al-Hakimah
Was born in Atambua, April 23, 1998 | Nusa Tenggara Timur, Indonesia.
Phone: (+62)89609688352 | wa.me/089609688352
Email: [email protected]
LinkedIn: linkedin.com/in/ananda-mutiara-al-hakimah/
Instagram: @an.myutea
Summary
Mutiara is a person with cheerful energy, eager to lead & learn, agile, and easily adaptable to new
environments. She is actively being MC, Broadcaster, and Host since 2014 and now she also builds her career
in Beauty Industry especially in Beauty Content Creator. In the last 10 months, Mutia has quite a lot of
experience in the beauty industry and digital marketing such as having the opportunity to intern at Base as a
KOL and Affiliate intern, become a Beauty Advisor, Live Streamer, and become a KOL Manager at PT. Good
Sale Tech. She always seeks for new opportunities to grow, improve, and develop herself. Her career goals
are to become a professional in digital marketing and also become a professional in the beauty industry.
Educational Background
Bachelor in Biology Education, Semarang State University | 2018-2022.
GPA: 3.40 out of 4.00, graduate on November 2022.
Work Experiences
KOL Manager at PT. Good Sale Tech | April 2023-July 2023.
• Managing, approaching, and dealing Elformula’s KOL by level (nano-micro-middle-macro-mega) on
TikTok, Instagram, and Twitter platform.
• Analyzing insight by audience views on Eformula’s KOL social media content and analyzing TikTok
sales affiliate.
• Making a weekly and monthly plan such as make a SOW and Elformula product briefs and responsible
to input weekly & monthly sales report on a TikTok & Shopee and also analyzing social media traffic of
Elformula KOL’s.
• Successfully achieve sales targets by achieving TikTok’s ROI through content that has been created by
Elformula’s KOL.
Host Livestreamer at PT. Royal Pesona Indonesia (Beautyhaul Somethinc) | March 2023-April 2023.
• Executing and maintain live streaming on a-day-to-day basis at many platform such as TikTok
Somethinc Official, TikTok Somethinc Make Up, TikTok BeautyHaul Indonesia, Tiktok Glowinc Potion,
Shopee Somethinc Official.
• Creating and analyze topic for livestream campaign, manage strategy to reach out daily sales target,
and building a close relation with customer based on the BeautyHaul stream integrating channel.
• Operating OBS system for TikTok Somethinc Official and TikTok Somethinc Make Up.
• Successfully achieved daily sales targets and sales during campaigns such as TikTok brand day and
managed to achieve revenue of up to 30 million rupiah in running one live streaming session.
Marketing KOL and Affiliate Internship Program at PT. Basis Inovasi Global (Base) | October 2022-
December 2022.
• Establishing cooperation and communication with influencer, internal and external communities.
• Creating and implementing an affiliate program containing community networking activities, product
introduction, and skill improvement activities for BASE BFF.
• Successfully recruited 150 people into the BFF BASE community spread across the Indonesia within 3
months.
Beauty Advisor and Host Live Streaming at PT. Basis Inovasi Global (Base) | October 2022-December
2022.
• Educating, offering, and selling to customers about local skincare products are made from vegan and
cruelty free.
• Successfully sold more than 100 skincare products at the OH Beauty and Beautyfest Asia 2022 events.
• Managing and shifting to become a Host Live Stream on Shopee and Tiktok e-commerce platforms
Organizational Experiences
General Manager Organization at HIPMI PT UNNES in Semarang State University | January 2021-
January 2022.
• Creating an organization's grand design in one joint period organizational leader.
• Performing the function of supervision and control of the work plan and actualiasation programs of
each division of the organization.
• Creating key performance indicators (KPIs) for each division.
Head of Public Relation Teman Mendengar UNNES | June 2020-June 2021.
• Maintaining and developing communication between internal and external organization towards 38
member of Teman Mendengar .
• Actively become a connector between professional Psychologist and Psychiatrist to conduct mental
health webinar events.
• Creating more than 20 Educational Mental Health awareness webinar event.
Public Relations Assistant at HIPMI PT UNNES in Semarang Sate University | January 2020 -January
2021.
• Performing the function of the organization together with the members of each division.
• Creating technical public relations activities within the scope of the organization or an organizational
event.
• Ensuring material delivered from all media platforms owned by the organization is in accordance with
the rules of the organization.
Volunteer & Campus Activity Experiences

Future Leader Summit, Think the Unthinkable! held by FLS in Semarang, Indonesia | September 2019.
• Participated in the FLS (Future Leader Summit) with 200 participants who had been selected. They are
the best students from all universities in Indonesia. Mutiara entered the chamber of "Education.
• Being participant on this event, accordance with her talents and interests there she along with other
students discussed the problems of Education and found solutions for the advancement of Indonesian
Education in the future such as development of STEM (Science, Technology,
Engineering, and Math) to concerning the SDG #4 Quality Education.
Independent Study Awardee Kampus Merdeka at MyEduSolve | August 2021– December 2021.
• Get the facility to take classes and competency international standardization exams through 3
Applications, Microsoft Excel, Project Management Ready and Adobe Photoshop.
• Get guidance facilities in Career Mentoring classes with professionals to explore her potential and
prepare herself in the face of the world of work later.
Project
Freelance of MC, Broadcaster, Beauty Content Creator, Skincare Reviewer, Copywriter and
Moderator at online and offline event. | June 2014 –Present.
• Facilitator of Sambang Sedulur: Merajut Kebersamaan dengan Berbagi Wawasan with Kawan Dengar
UNNES | July 2021 | Key project.
• Beauty Content Creator and Member of Somethinctown by Somethinc | June 2021-Present | Key project.
• Skincare Reviewer on social media Instagram & Twitter. Cooperate with local skincare brands to do
product review. (@an.myutea & @skinsmoothiara) | March 2021-Present | Key project.
Training, Courses, and Certificates

Student Awardee Independent Study Kampus Merdeka at MyEduSolve | August 2021 – December 2021.
• Responsible for taking the International standard competency exam through the certiport website and
successfully get a satisfactory final score of 3.62/4.00 (A)
• Successfully get an International Certification Ms. Excel Associate score of 800/1000.
• Successfully get an International Certification Ms. Excel Expert score of 820/1000.
• Successfully get an International Certification Project Management Ready score of 746/1000.
• Successfully get an International Certification Adobe Photoshop score of 850/100.
Honours and Awards

• Silver Medallist SDGFC Choir Competition at Radjawali Cultural Center in Semarang | August 2019.
• Runner-up 3rd Place National Hero Speech Competition at JAKOPRADA in Tuban | June 2015.
• Third place winner on the Broadcaster competition held by Radio Kalimaya Bhaskara FM at Hotel
Santika in Malang | November 2014.
Skills and Interests

Microsoft Office Certified | Communication | Teamwork and Networking | Public Speaking | Project
Management Certified | Critical Thinking | Adobe Photoshop Certified | Creativity | Strategy & Marketing |
Canva | Copywriting | Logic and Win-Win Solution Oriented | Biology Educator | Beauty Content Creator.

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Ananda Mutiara Al-Hakimah

Volunteer & Campus Activity Experiences

Training, Courses, and Certificates

Honours and Awards

Skills and Interests

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