Business-Driven UX
Business-Driven UX
Business-Driven UX
ness-
dri
venUX
Connect
ingbusi
nessst
rat
egywi
thuserneeds
USER-
CENTEREDDESI
GN
Busi
ness Busines
s
Res
ear
ch Def
ine Des
ign Ev
aluat
e
str
ategy out
comes
• Busi
nessgoal
s* • Per
sonas • UXSt
rat
egy* • Wi
ref
rames • A/
BTest
ing
• Mi
ssi
onSt
atement* • TaskAnal
ysi
s •I
nfor
mat
ionAr
chi
tect
ure • Cont
entWr
it
ing • Met
ri
csAnal
ysi
s
• Tar
getMar
ket* • Compet
it
iveAnal
ysi
s • UserSt
ori
es • Cl
i
ckabl
ePr
otot
ype • Usabi
l
ityTest
ing
• For
ecast
ing* • Jour
neyMappi
ng • Desi
gnSpeci
fi
cat
ions • Vi
sual
Desi
gn • Guer
il
laTest
ing
• Val
uePr
oposi
ti
on • Ser
viceBl
uepr
int • UserFl
ow •I
conogr
aphy • UserSur
vey
• SWOTAnal
ysi
s • UserI
nter
view • Tax
onomy • UI
Desi
gnSy
stem • Heat
map
• Et
c. • Et
c. • Et
c. • Et
c. • Et
c.
(
*)Mandat
oryi
nfor
mat
ion