Gps 612 Revision Notes
Gps 612 Revision Notes
Critically examine the strategies used to stimulate and encourage creativity in governance.
(10 Marks)
Main points to increase or encourage creativity in governance are:
• to be happy, to have fun
• keep channels of communication open
• trust, failure accepted
• contacts with external sources of information
• independence, initiatives taken
• support participatory decision-making and employees’ contribution
• experiment with new ideas
Explain the expected results of a creative governance process in Africa (10 Marks)
Some expected results of the creativity process are:
• innovation through new product and process ideas
• continuous improvement of products or services
• productivity increase
• efficiency
• rapidity
• flexibility
• quality of products or services
• high performance
Discuss factors considered to encourage the creative work climate in governance (10 Marks)
According to Higgins (1999) factors to encouraging the creative work climate are:
• A secure environment with minimal administrative interference.
• An organisational culture that makes it attractive and easy for people to discover and
solve problems.
• Rewards for employee performance and enhancement of intrinsic motivation.
• Managerial willingness to take risks for creativity and innovation, as well as an open
and flexible attitude on the part of management.
• Providing people with formal and informal training to enhance creativity.
Elucidate on brainstorming phases and their application in governance (10 Marks)
• Orientation
• Preparation
• Warm-up
• Production of ideas
• Incubation
• Syntheses
• Evaluation
Explain the stimulus to extend perspectives to approach a governance problem (10 Marks)
• List the elements that would bring on success.
• List the elements that we visualise as failure.
• Visualise success seen from the viewpoint of fifty years from now.
• Visualise success seen from the perspective of one hundred years ago.
• Look for impossible and desirable ideas.
• Create analogies with other things that have been successful.
• Imagine and write down ideas that are wild, illegal, crazy, etc.
• Insert the problem from its present scenario to a totally different scenario.
• Return from the fantasy scenario to the present scenario and try to associate the ideas
generated in the fantasy scenario, with ideas that might apply to the real problem.
• Imagine what people we admire would say.
• Search for pairs of ideas that are apparently unconnected and that can be associated by
a third.
• Imagine that everything exists and all we have to do is find it.
• Change the level on which the problem is approached.
Discuss the application of various creative techniques for solving a governance problem
(10 Marks)
Brainstorming: This is one of the best known and most used in the business world group
based creativity process for problem solving. It is a method of getting a large number of ideas
from a group of people in a short time. It can be used for generating a large number of ideas
or solutions for well-defined strategic or operational problems, such as for engineering design
processes. It forms also a basic framework or constitutes the initial phase for the
implementation of many other groups based on creative techniques.
Story boarding: It is a creativity technique for strategic and scenario planning based on
brainstorming and used mainly by groups. It requires a leader, a secretary and takes place in a
group of 8-12 people. The leader arranges the ideas generated by brainstorming in a logical
order on a white board creating a story. This technique allows identify the interconnections of
ideas and how all the pieces fit together. It can be used to identify issues, problems, solve a
complex problem and determine ways to implement solutions.
Lotus Blossom: This technique can also be used in scenario planning and is very useful for
forecasting strategic scenarios. It is designed for groups and is used to provide a more in-
depth look at various solutions to problems. It begins with a central core idea surrounded by
eight empty boxes or circles. Using brainstorming, eight additional ideas (solutions or issues)
are written in these boxes. In the next step, each of these eight ideas becomes the core of
another set of eight surrounding empty boxes, which are filled in by new ideas using
brainstorming.
Checklists: This creative technique is used mainly for product improvement or modification.
It involves applying a series of words, verbs, adjectives or phrases contained in checklists or
tables to an existing product or service or its attributes. Osborn’s Checklist is the best known
and includes the verbs: put to other uses, adapt, modify, magnify, minify, substitute,
rearrange, reverse and combine.
Morphological Analysis: This method is another product improvement technique, permitting
the in-depth analysis of products or processes. It involves applying a set of words to an item
another set of words. Normally, one set of words is verbs and the other set are attributes of
the product. Another way is that one set of words would be components of the product
(breaking the product down into its parts) and the other set of words would be alternative
solutions. The method is to combine each word of one set with each word of the other set.
Mapping Process: The use of maps is particularly useful in strategic management thinking
in organisations, helping to organise discontinuities, contradictions or differences, and bring
pattern, order and sense to a confusing situation, acting as a spatial representation of a
perspective.
The Excursion Technique: Is a very useful technique for forcing a group to have new
thought patterns to formulate strategies. The process involves five steps (see Higgins 1996):
In the 1st step - the excursion - the consultant asks participants to take an imaginary
excursion to a physical location (a museum, a jungle, a city, another planet, etc.), which has
nothing to do with the real problem. After the excursion each participant writes down 8-10
images, which he/she saw during the journey (things, people, places or items) in the 1st of 3
columns.
In the 2nd step, the consultant asks participants to draw analogies or express relationships
between what they saw on the excursion and the problem as defined, and to write them in the
column 2 next to each of the items identified in the first column.
In the 3rd step, participants are asked to determine what solutions to their problems are
suggested by the analogies or the relationships in column 2, and write them in column 3
beside the items and analogies identified in the other columns.
In the 4th step, participants share their experiences from the excursion: what they saw, their
analogies and their solutions.
In the 5th step, as with brainstorming, participants may discuss on each other’s ideas.
Eventually the leader helps the group come to a common solution or a set of solutions to the
problem.
Computer-based creativity techniques: Computer-based supporting techniques to stimulate
the human creative process have an immediate and pragmatic aim, which is the
implementation of computational models (computer software) for generate and organise ideas
for creative work. They are used more frequently in research planning, product design,
knowledge acquisition, decision making, motivation, etc. We can distinguish groups of
computerised creativity techniques, such as AI models, Idea Processors systems and
visualisation and graphical systems.
Expound Guilford in Haefele, (1962) elements of creative thinking and its application in
governance. (10 Marks)
Guilford says that creative thinking has eight important elements (Haefele, 1962):
• Sensitivity to problems (needs, seeing the unconventional)
• Fluidity (multitude of thoughts and associations)
• Flexibility (getting rid of thinking laziness and adaptive set)
• Originality (not having a general impulse)
• Dominance (dominance on the situation and having divergent associations)
• Analysis (defining, recognition)
• Synthesis (closure ability)
• Redefining
Guilford’s thought can be simplified to four elements as below:
• Flexibility: not sticking to certain solutions for a problem.
• Originality: creating thought different than the others’
• Efficiency: creating more than one solution suggestion to a problem.
• Elaboration: dealing with problems with a detailed manner.
Discuss the four main differential approaches to creativity and their application to governance
(10 Marks)
The person approach, which attempts to identify the major characteristics of creative
individuals, looking primarily at the personality traits and ability levels of creative people. As
such, it is comparable to the dispositional approach to personality (which focuses on the
individual rather than the situation or context), although it also deals with the relationship
between creativity and established ability constructs.
The process approach to creativity, on the other hand, aims at conceptualizing the cognitive
mechanisms underlying the process of creative thinking, for example, associative and
divergent thinking. Unlike the person approach, process approaches to creativity are not
aimed at distinguishing between creative and non-creative individuals but try to explain the
general process of creative thinking in all individuals alike. They are thus concerned with
actual creativity rather than creative individuals and draw heavily from cognitive psychology.
In fact, the process approach to creativity is best represented by the collaborative effort
between cognitive and differential psychologists.
The product approach to creativity studies the characteristics of creative outcomes or
products, such as art works (e.g., paintings, designs, sculptures) and scientific publications
(e.g., theories, experiments, discoveries). The product approach is closely related to the study
of aesthetics, which is a classic area of philosophy. Accordingly, it is largely concerned with
productivity and achievement and focuses on individuals’ creations rather than their
personalities or the processes facilitating creative production (Simonton, 2004).
Finally, the press approach to creativity looks at the relationship between individuals as
creators and their environments. It therefore deals with the contextual determinants of
creativity, resembling the situational rather than dispositional.
Discuss the characteristics of the creative person as given by McFadzean (2000) (10 Marks)
McFadzean (2000:15) manages to conclude and summarise the traits of the creative person as
follows:
• A desire to achieve a goal or winning attitude
• A high level of motivation, dedication and commitment
• A high level of self-confidence, not risk aversive and accepting of failure
• The ability to link different (unrelated) elements or entities
• The assimilation of negativities regarding failed projects or attempts
• An ability to shift existing paradigms and assess different perspectives
• Problem and opportunity conceptualisation in a different or new frame of mind
• A “single minded” vision or road map
• A working style that induces hard work and relaxation in order to enhance incubation
• The ability to determine whether individual or group creativity should take place.
Explain the concept of creativity and the four main steps in creativity process development
suggested by Graham Wallas in 1926.
(10 Marks)
Graham Wallas in 1926 suggested a creativity process development consisted of four steps
namely:
• Preparation (problem assessment)
• Incubation (conscious and unconscious mental dynamic)
• Illumination (new idea conception)
• Verification (evaluation of idea/s).
Discuss factors in the social environment that influence negatively creative behaviour of an
individual. (10 Marks)
The social environment
• The social environment entails all the variables affecting the human being, whether
individually or in group format on a social or societal level. The following factors in
this environment can influence creative behaviour negatively:
o A lack of understanding and support for new ideas in communities, among
peers and parents.
o Many families have an autocratic decision-making structure, and therefore do
not allow children to think independently.
o Risk taking is not allowed.
o Culture and certain customs or beliefs within a sub-culture might form barriers
to creative behaviour (e.g. women in particular African cultural structures are
not allowed to own or run entrepreneurial ventures. Their sole purpose is to
raise children.)
Discuss the cultural barriers to creativity development process. (10 Marks)
The following barriers are reckoned to be generic cultural barriers:
• Individuals have to go to school, after that study at a university or college, then find a
job with a governmental institution (cultural mindset). Entrepreneurial endeavour is
not a feature of such a cultural group.
• The unknown is unsafe and therefore risk averseness is the rule. Although calculated,
entrepreneurship entails a certain level of risk-taking.
• An expectation is created in certain cultures, which prescribes that one has to be
practical and think economically before your ideas can be generated.
• To ask a question, or to question an issue, is impertinent and unacceptable.
• Stereotyping implies making assumptions about certain issues without proper
knowledge of the background or particulars of the matter, with specific reference to
cultural characteristics.
• The policy of a company is to follow strict orders and procedures, and also stay in line
with the organisational structure.
Discuss qualities of an innovative person in a governance process. (10 Marks)
• Intellectual ability: This is the ability to see problems in a new way, and the ability to
cross the borders of conventional thought; the ability to distinguish between ideas that
are worthwhile to investigate and those that aren’t; the ability to influence and
persuade other individuals. It includes obvious and explicit knowledge of the area of
interest, problems, products and services. There is a preference for new thoughts
regarding own choices to be made.
• Personality traits: A willingness to overcome obstacles; to take calculated and
worthwhile risks; to accept and handle ambiguities and chaos and self-efficiency are
regarded as positive personality traits. All the above qualities are largely motivated
and strengthened by intrinsic task motivation, which is part of a successful
entrepreneur. The fact remains that these variables can be taught as was pointed out
by various authors and the omission of this aspect definitely won’t set up true
entrepreneurial achievement.
Critically examine the use of the six thinking hats in governance problem solving (10 Marks)
Design options can generate much discussion during the evaluation process. This needs to be
controlled if we are to make good use of our time. It is easy to take sides, to defend our own
ideas and to attack what we may see as opposing ideas. This may not be constructive.
An approach that helps to avoid confrontation and which channels our critical analysis is the
‘Six Thinking Hats’ approach (Dr Edward de Bono). Using this technique, a group can
evaluate an idea and can argue both the pros and cons whilst remaining as objective as
possible.
A chairperson should formally facilitate the process. An individual may ‘wear’ a hat to
produce a comment without any possible attached stigma - ‘wearing the black hat for a
moment I don’t think that this will work…’. The person who is always critical without being
constructive has to become constructive (or lose face) when asked by the chair - ‘now let us
wear the yellow hat and see what good things may result from this idea’.
The hats…
i. White hat - neutral - (think of white paper)
Information - What do we know? What information do we want? What do we need?
ii. Red hat - fire, warmth
Feelings, emotion, intuition, hunches
iii. Black hat - caution
Legality, judgement, morality
iv. Yellow hat - sunshine
Positive, optimism, benefits
v. Green hat - growth
New ideas, new slants, options, opportunities
vi. Blue hat - sky
Overview, control of the process, agenda, next step, action plans, conclusions
Explain the characteristics of good governance ideas (10 Marks)
• solve, or partially solve, more than one identified problem
• can be implemented quickly. Your client will often be attracted to a partial solution
that relieves the problem, while you continue to work on the complete solution
• can be implemented independently. In governance we often put forward complex
solutions that depend upon the successful implementation of other systems. When a
problem occurs with one system there is often a domino effect of delays
• mesh well with overall governance strategies. These will always find favour with
leadership and management.
• can be implemented step-by-step, incremental implementation. Implement a basic
solution, then implement more sophistication. In this way you offer a faster solution
delivery - albeit not a complete solution – at first. Management may well be willing to
wait for the full solution, especially if the business concepts are new.
Discuss the ideal process of brainstorming on any governance issue (10 Marks)
• Organise the team, materials and scribe
• Appoint a chairperson
• State the problems we are trying to solve
• Restate the problem a number of times:
- How to reduce time to...?
- How to speed up ...
• Inhibit the left brain
• Have a warm up session e.g.
Other uses for:
- A gumboot
- A torch
- A paper clip
• Brainstorm the restated problems and record the ideas
• When the session slows down, invite the ‘wildest idea’
• At the end of the session, classify all ideas then evaluate
• do not eliminate ideas too quickly
• Request assistance from management on matters of policy, don’t speculate
To be successful, brainstorming sessions need a good chairperson. It is vital that no
discussions are allowed on any idea during the session, the idea is just recorded. The
chairperson’s role is to keep the ideas coming, often fast and furious, with people striking
sparks off each other.