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VICTORIOUS GROUP OF SCHOOLS
*Creche *Nursery *Primary *Secondary
Address: Beside Teacher’s Cooperative Building Orogun, Ibadan, Oyo State THIRD TERM EXAMINATION (Objective part answer all Questions) SUBJECT: MARKETING CLASS: SS2 1. Different levels of marketing can be expressed in the following term expect _________ marketing (a) Domestic (b) Foreign (c) International (d) Global 2. Marketing involves these requirement except (a) Marketing organization objectives (b) Focusing on the needs and wants of customers (c) Orienting the company towards the process of providing satisfaction (d) Multiplicity of markets that constitute the global market place 3. The following are the features of International marketing excluding (a) Demographic (b) Psychology (c) Social (d) Economic 4. Selling skills require by an Entrepreneur are the following except _______ skills (a) Intrapersonal (b) Decision (c) Communication (d) Interpersonal 5. ________ comes with all the important shipment details (a) consignment note (b) Waybill (c) Bill of lading (d) Manifest 6. Factors affecting the choice of transportation are listed below aside from (a) Cost (b) Bulkiness (c) Flexibility (d) Invoice 7. Problems of distribution of commodities in West Africa are the following except (a) Insecurity on the road (b) Hoarding and speculation (c) Long Chain of distribution (d) Value of the goods 8. _________ is the information about the product direction on how to use the product (a) Image (b) Attraction (c) Promotion (d) Differentiation 9. _________ place strict restrictions on where and how alcoholic products are marketed (a) Loi James (b) Loi Edwin (c) Loi Evan (d) Loi Evin 10. __________ means acceptable behaviour for using the interest (a) Internet Moral (b) Internet Ethos (c) Internet Surfing (d) Internet Ethics SECTION B: Attempt all questions 1a. Write 7 advantages of ICT in International Marketing b. Mention 5 Internet Ethics c. State 5 Importance of E-marketing to i. An Organisation ii. A Consumer 2a. What is International Marketing? b. Mention 3 approaches to entering international market c. Give five reasons why marketing plans are important in International Marketing 3a. List and explain five importance of international marketing b. List 5 reasons of International Marketing c. Explain International Trade. VICTORIOUS GROUP OF SCHOOLS *Creche *Nursery *Primary *Secondary Address: Beside Teacher’s Cooperative Building Orogun, Ibadan, Oyo State THIRD TERM EXAMINATION (Objective part answer all Questions) SUBJECT: MARKETING CLASS: SS1 1. The use of feedback in marketing research include the following expect (a) price level can be reduced or increased (b) It can be used to charge products features (c) Advertising can be intensified (d) They are usually used for introduction 2. Pricing Strategies are classified into _________ (a) 4 (b) 3 (c) 5 (d) 7 3. ________ is the dissemination of message through different media that are paid for in order to build brand preference and educate target audience (a) Branding (b) Promotion (c) Advertising (d) Merchandising 4. Goals of marketing system are the following except (a) Maximize choice (b) Maximize profit (c) Maximize Consumer satisfaction (d) maximize labour force 5. ________ is a tangible or intangible offering of a firm that satisfies consumers needs and wants (a) product (b) Services (c) Branding (d) Advertising 6. __________ describes the different kinds of choices organizations have to make in the whole process of bringing a product or service to market (a) Mobilization of workforce (b) Marketing Mix (c) Organization Behaviour (d) Consumer Behaviour 7. There are ______ types of markets (a) 2 (b) 3 (c) 4 (d) 7 8. In the modern philosophy of marketing customer is treated as (a) Consumer (b) Family (c) Kings (d) Bureaucracy 9. Stages of the consumer buying process are (a) Problem recognition – Information search – Evaluation of Alternatives – Purchase decision – Post Purchase behaviour (b) Problem Recognition – Evaluation of Alternatives – Purchase decision – Post Purchase – Information search (c) Problem Recognition – Information search – Purchase decision – Evaluation of Alternatives – Post Purchase behaviour (d) Problem Recognition – Purchase decision – Evaluation of Alternatives – Information search – Post Purchase behaviour 10. The key elements in marketing planning include ________, ________, and ________ except (a) Situation analysis (b) Target audience (c) Goals (d) Denomination 11. The goal of marketing research is to ___________ (a) Provide fact and direction that managers need to make important marketing decisions (b) Inaccessibility to business location that lead to consumers dissatisfaction (c) Bad behaviour of staff (d) Provide slow response to customers request which bring about promotion of products 12. _________, __________, and _________ are the causes of customer dissatisfaction in a product except (a) Inadequate packing space can lead to customer dissatisfaction (b) Poor Service delivery by the company leads to customers dissatisfaction (c) Fraudulent Practices by Staff (d) Advertising being done by the manufacturer. 13. Attributes of a product brand are the following except (a) The brand name should be legally safe (b) The brand name should reflect the nature of the product (c) The brand marks or trade should be ignored (d) The brand name should ne easy to pronounce 14. Features of merchandising are ________ except (a) Labelling (b) Promotion (c) Packaging (d) Branding 15. ________ products are bought often in a routine manner without much thought on a regular basis (a) Primary (b) Secondary (c) Tertiary (d) Bi – product 16. ________ is a market that consists of individuals that buy product from direct use in manufacturing other products for resale or for use in the daily operation of the business (a) Government market (b) Industrial market (c) Reseller market (d) Consumer market 17. _________ is the array of techniques or tools used by marketers to stimulate immediate purchase or sale of a product (a) Production (b) Sales Promotion (c) Advertising (d) Merchandising 18. Among the forms of promotion are the following except (a) Loyalty Programmes (b) Trade Incentives (c) Personal selling (d) waybill 19. There are ______ types of warehouse (a) 6 (b) 5 (c) 4 (d) 7 20. Qualities of merchandiser are the following exchanging (a) Communication skills (b) Planning Capability (c) Loyalty (d) Hoarding of products / goods ESSAY Instructions attempt all questions 1a. Explain the four Ps of Marketing b Define Market c. Write 5 benefits of Advertising 2a. Explain the following actions before marketing i. Mobilization of Workforce ii. Production of quality goods and Services b. Write 5 reasons for carrying out marketing research c. List ten Advertising Media 3a. Differentiate between “Price and Pricing” b. List Seven forms of promotion and explain three out of them c. Write Seven Characteristics of Warehousing d. What is Merchandising e. List three functions of Promotion VICTORIOUS GROUP OF SCHOOLS *Creche *Nursery *Primary *Secondary Address: Beside Teacher’s Cooperative Building Orogun, Ibadan, Oyo State THIRD TERM EXAMINATION (Objective part answer all Questions) SUBJECT: MARKETING CLASS: SS2 1. ________ is the value which a seller sets on his goods in the market (a) Strategies (b) Price (c) Premium (d) Skimming 2. Advertising media include the following except _______ (a) Journals (b) Catalogue (c) Posters (d) Packaging 3. ________ merchandising is a situation when a retail business offers a mix of unrelated products that do not reflect the company’s original focus (a) Packaging (b) Skimming (c) Scrambled (d) Economy 4. Problems of distribution of Commodities in West Africa include the following except __________ (a) Hoarding and Speculation (b) Long Chain of Distribution (c) Inadequate information (d) Cost – plus Pricing 5. Main documents used in transport are the following except ______ (a) Manifest (b) Consular invoice (c) Bill of Lading (d) Dispatch Rider 6. The type of warehouse are ________ in number (a) 6 (b) 5 (c) 3 (d) 7 7. ________ is the willingness of an individual to Identify a business opportunity, establish, bear the risk and manage the business at a profit (a) Entrepreneurship (b) Consumer (c) Facilitator (d) Conglomerate 8. Market unions are responsible for the following except (a) They enlighten Customers about product and services (b) They prevent exploitation of personal and political interest (c) They train members regarding effective leadership (d) They prevent settlement for dispute through negotiation 9. _______ is a tangible or intangible offering of a firm that satisfies consumers needs and want (a) Branding (b) Services (c) Products (d) Advertising 10. Pricing strategies are classified into _______ (a) 5 (b) 7 (c) 4 (d) 3 11. The goal of marketing research is _________ (a) Provide slow response to consumers request which bring about promotion of products (c) Encourage staff to indulge in theft (d) Provide facts and directions that managers need to make important marketing decisions 12. ________ is the array of techniques or tools used marketers to stimulate immediate purchase or sale of a product (a) Sales promotion (b) Advertising (c) Production (d) Merchandising 13. _______ products that are purchased without any planning (a) Staple (b) Shopping (c) Emergency (d) Impulse 14. Attributes of a products brand include the following excluding _______ the brand (a) Name should be legally safe (b) Name should be short (c) The trade mark should be unique (d) Name shouldn’t be easy to pronounce 15. The actions taken by the organization before marketing are ______ except (a) Managing distribution network (b) Mobilization of workforce (c) Production of quality goods and services (d) Fabrication of raw materials 16. ______ types of distribution can be used to make product available to consumers (a) 3 (b) 4 (c) 7 (d) 5 17. Reasons for marketing research include the following except (a) Customer Satisfaction (b) Competition analysis (c) Introduction of new product Services (d) Price Skimming 18. _________ is the way in which business makes its products known to the customers (a) Promotion (b) Packaging (c) Pricing (d) Procurement 19. ________ is a market that consists of individuals that buy products for resale or for use in the daily operation of the business (a) Government market (b) Reseller Market (c) Consumer market (d) Industrial Market 20. ____________, _________ and _________ are the causes of customer dissatisfaction in a product except (a) Fraudulent practices of staff (b) Advertising done by the manufacturer (c) Poor Service delivery by the company (d) Inadequate packing space ESSAY Instruction: Answer all questions 1a. Define Warehouse b. List and explain types of market c. List and explain the four elements of marketing mix 2a. What is marketing research b. What is Pricing c. List 10 advertising media and explain 7 out of it 3a. Write 3 Qualities of Merchandiser b. What is Facilitator c. List and explain factors affecting the choice of transportation 4a. List 5 forms of promotion b. List and explain features of merchandising c. What are the types of warehouses d. Differentiate between primary products and secondary products SUBJECT: Economics CLASS: ss1 Third term examination 1. ______ refers to the branch of economics which deals with larger units of the economy (a) Macro-economics (b) Micro-economics (c) Efficiency economic (d) Production economy 2. Economics belongs to a group of subject called social science because it ___ (a) Treats phenomena from the stand point of price (b) Studies human behaviour (c) Acquire material wealth which improves the welfare of human beings (d) Involves the production of mineral resources 3. ___ is the list showing the order in which our wants are arranged in order of priority (a) Choice (b) Opportunity cost (c) Choic (d) Scale of preference 4. Sources of capital for sole proprieforship are the following except _____ (a) Trade credit (b) Personal savings (c) Loan and over draft from banks (d) Hire purchase 5. _____ is a line used for data where emphasis is on continuous change (a) Pie graph (b) Line graph (c) Bar graph (d) Joint line 6. ____ is the difference between the highest number and lowest number (a) Mode (b) Median (c) Mean (d)Range 7. Basic economics problems of society in dude the following except ____ (a) Effient use of resources (b) How to produce (c) For whom to produce (d) Type of economy to produce 8. Production is defined as the creation of _____ (a) Utility (b) Diminishing returns (c) consumer income (d) Cost of production 9. _____ labour makes use of their mental effort in productive activities (a) Unskilled (b) Skilled (c) Technical (d) Propensity 10. The aim of business organizations irrespective of the ownership and structure is ____ (a) The provision of goods and services to make profit (b) The provision of goods and services to meet the numerous need of the people (c) The provision of goods and services to intimidate (d) The provision of goods and services for accountability to the government 11. There are ____ types of partners (a) 3 (b) 6 (c) 4 (d) 5 12. _____ may be defined as agreements, rulers and regulations guiding the members of a partnership (a) Deed of choice (b) Deed of partnership (c) Deed of agreement (d) Deed of perpetuity 13. The first producer co-operative society in Nigeria was established in ____ (a) 1990 (b) 1982 (c) 1985 (d) 1922 14. The type of population census are_____ and ____ (a) Defects and derail (b) Dejure and Debenture (c) Defector and Dewar (d) Dejure and Defactor 15. The type of migration are ____ in number (a) 3 (b) 4 (c) 2 (d) 5 16. The name of company, which must end with the word “limited” is _____ (a) Private limited liability company (b) Public liability company (c) Memo-random of association (d) companies limited by shares 17. Example of public corporation in Nigeria include the following excluding ____ (a) NITEL (b) FRCN (c)NRC (d) WHO 18. ____ enterprises are the types of business organization which are owned, controlled and managed by the government (a) Private (b) Public (c) Enterprineur (d) sole 19. The company act contains the effects of incorporation as these except (a) Right to b)borrow (b) Right to transfer shares (c) Right of perpetual existence (d) Right of debenture 20. A ____ can be defined as the individual portion of the company’s capital owned by shareholders (a) Share (b) Co-operative society (c) Business enterprises (d) Population THEORY 1a. What is population? b. List the forms of migration c. Represent the information by means of pie chart. The value of the most important export in Nigeria in 1980, both in percentage and in degrees Export product value in million Cocoa 200 Coal 50 Groundnut 140 Petroleum 240 Others 90 2a. List the type of bar chart b. A farmer harvested 60 tubers of yam for eight days. Draw a histogram to represent the information. Numbers of day 1 2 3 4 5 6 7 8 Tubers of yam 4 12 7 20 2 9 1 5
c. Define the following
i. Durable goods ii. Shares iii. Non durable goods 3a. Briefly discuss the factors of production b. Use the table below to answer the following questions Variable Units Fixed factors Total product Average Marginal of Labor Hectares of (kg) Product (kg) Product (kg) Land 1 3 8 2 3 18 3 3 36 4 3 48 5 3 55 6 3 60 7 3 60 8 3 56 c. Write the following features of Sole Proprietorship i. Ownership ii. Objective iii. Source of Capital iv. Liability v. Legal entity vi. Life Span 4a. What is Co – operative society? b. Write Seven advantages and disadvantages of Large population c. Write the Characteristics of Public limited liability company i. Ownership ii. Liability iii. Membership iii. Life Span 5. The following table represent a hypothetical age distribution of the population of a town in Nigeria. Sex Age in years 11 – 14 15 – 35 36 – 64 65 above below 10 Male 1350 2275 1135 Y 3250 Female 2650 2725 1365 9265 Z Total 400 X 2500 7500 6000 From the data above calculate a. X, Y, Z b. The total population c. The difference between the population of male and female from age 14 and below d. The percentage of the population aged 14 years and below e. The dependency ratio in the town.