Using Google
Using Google
Using Google ™
published by Barnes & Noble
• Use advanced web search tricks that make standard searches more powerful
• Search images, news, groups, video, online retailers, books, emails, and more
• Explore Google’s newer features, from Google Book Search to Google Earth
• Locate a specific web page they assume, or know, • Google Web (www.google.com): Google’s default
Google Basics exists (e.g., the homepage of the American Red Cross) search engine, which combs the world wide web.
Google is the world’s largest search engine, and certainly • Find information (e.g., the amount of money the Red • Google Images (images.google.com): Google’s search
one of the most popular. Fifty-five percent of web searches Cross raised for tsunami relief in 2005) from any engine for photos, icons, drawings, maps, and a variety
are conducted using Google. It’s a simple and effective tool web source of other web images.
for navigating the world wide web. • Google Groups (groups.google.com): More than
Beyond basic searches, you can utilize Google for more 30,000 discussion groups organized by topic, plus a
Why Choose Google? sophisticated or personalized functions, such as tracking searchable database that dates back to 1981.
Many web browsers prefer Google for its: news stories of interest to you, viewing merchandise within • Google News (news.google.com): Google’s database
your set price range, or joining discussion groups related to of current news articles, updated by the minute, from
• Simplicity: Unlike websites that feel like commercial your professional or recreational interests. To peruse the more than 4,000 media sources.
mazes, Google’s homepage is not cluttered with links array of Google offerings, check out www.google.com/intl/ • Google Product Search (www.google.com/products):
to other pages or loud banners on the periphery of the en/options/index.html. A search engine for online merchandise that organizes
page. As a gateway to the internet, Google has a simple search results to facilitate product comparison.
design: before it leads you to the world wide web’s How Does Google Work? • Google Local/Maps (maps.google.com): A localized
plethora of options, it lets you define your search in a Ever wonder how Google works its magic? Here’s a sum- search engine for regional business information, maps,
blank search box, which is surrounded by white space. mary of what goes on behind the computer screen: driving directions, and other information specific to
• Scope: The Google search engine combs the text of your area code.
billions of web pages to produce results that correspond 1. Google’s computers constantly crawl the web and track • Google Scholar (scholar.google.com): A database of
with your keywords. And while some other popular the content of web pages in a database called an index, scholarly research and literature that archives academic
engines search text only, Google also searches the which has more than eight billion pages catalogued. papers, theses, books, abstracts, and articles.
content of PDFs and a variety of other file formats. 2. You type keywords into the Google homepage and
• Relevance: Google has developed a fine-tuned system press Enter, prompting Google to comb through its You can find direct links to Google Images, Video, News,
for determining which pages are most relevant to your vast index. Maps, and Gmail on the Google homepage. All five links are
keywords. You won’t have to sift through excessive 3. Google uses its unique algorithm to determine which located at the top left of the page.
spam in your search results; Google typically brings you web pages are the most relevant to your keywords. To access Google’s other programs, click on “About
pages suited to what you’re looking for. This algorithm is based on millions of variables, the Google” on the homepage, then on “Google Services
• Ads: When looking at a search results page, it’s easy most important being PageRank—how many other web and Tools.” This will take you to a complete list of Google
to distinguish between the pages Google has ranked pages link to a given web page, hinting at its popularity cousins, from Google Finance to Google’s Blogger. Though
according to relevance and the paid advertising in the among browsers like you. the “More Google Products” page is not quite as plain and
right-hand margin of the page. All ads are listed sep 4. Google presents you with pages of search results to intuitive as the main Google homepage, the programs are
arately under the heading “Sponsored Links,” with no click through. Each page displays 10 results. organized alphabetically to help you locate the one that
distracting images or pesky pop-ups. you need.
The information contained in this and every Quamut guide is intended only for the general interest of
its readers and should not be used as a basis for making medical, investment, legal or other important
decisions. Though Quamut makes efforts to create accurate guides, editorial and research mistakes can
occur. Quamut cannot, therefore, guarantee the accuracy of its guides. We disclaim all warranties, including
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warranties of merchantability or fitness for a particular purpose, and must advise you to use our guides at Copyright © 2007 Quamut
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All rights reserved.
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• Google Search: This button functions just like the preferences) so that each search result you click is opened • Maps: Type a complete address and Google
Return or Enter key; it commands the search engine in a new window. includes a map at the top of the search results
to find and compile the web pages most relevant to (e.g., “23 Mulberry Street, NY, NY 10013”).
your keywords. Searching Within Your Results • Patents: Visit www.google.com/patents.
• I’m Feeling Lucky: This seldom-used shortcut sends If your Google search results are too broad and you think • Flight Numbers: Type the airline plus the flight
you directly to your first search result, bypassing the of a better keyword, it’s not too late to refine your search. number to check the flight status (e.g., “Delta 1440”).
actual Search Results page. This shortcut is useful if Rather than start all over, click on the “Search within • Postal tracking codes: Type your FedEx, UPS, or
you have confidence in the specificity of your keywords results” link at the bottom of the page. USPS tracking number (e.g., “046049211045501”).
or are looking for something extremely obvious. • Movies: Type “movies” or “showtimes” plus the
Keyboard Shortcuts name of your city (e.g., “movies Houston”).
Sifting through Your Results Using keyboard commands can rapidly speed up the pro-
Google presents your search results in a simple, vertical cess of combing through your search results.
column that’s easy to scroll and click through. The page that How to Use Advanced Search
Google thinks is most relevant is listed first, and the rest are Command Windows Mac By wandering one click away from the Google homepage to
ranked below, in descending order of relevance. Advanced Search, you can customize your Google search in
Open this page Ctrl+L Command+O
Understanding all the features of the Search Results many ways. 95% of web users never use Advanced Search
page can help you evaluate each suggested page quickly Open new Ctrl+N Command+N features and remain unaware of how helpful these special
and decide whether it’s worth viewing, thereby saving you browser window controls can be. Using Advanced Search options helps you:
time. Below are the various components of each search Find text on page Ctrl+F Command+F
result listing: • Give Google highly specific directions about what
Copy highlighted Ctrl+C Command+C you’re seeking
• Page title: The name of the page text • Eliminate the need for syntax operators, such
• URL: The full page address (with your keywords bolded Paste copied text Ctrl+V Command+V as “allinurl”
if it contains them) • Confine your search to a specific type of domain, file
Print page Ctrl+P Command+P
• Text: A few sentences that give you a sense of the format, or particular website
content you’ll find on the page • Exclude certain content that you’re not interested in or
• Page size: The number of kilobytes in the page’s text More Google Tricks that you’re offended by
portion, which hints at how complex the page is Google does much more than search for keywords. It also:
• Cache: The “cached” link takes you to the last version 12 Ways to Advance Your Search
of the page that Google recorded, helping you uncover • Defines: Type “define” plus a keyword to view a 1. Keyword Instructions: In place of a single keyword
older material or material that no longer exists online. definition at the top of your search results. search box, Advanced Search offers four different
• Similar pages: Brings you to other pages that have • Calculates: Enter an equation, such as 1+1, in the fields in the top, blue portion of the Advanced Search
been categorized as this one has search box, and Google will do the math. page. These four fields allow you to give Google various
• File format: An abbreviation (pdf, xls, ppt) directly • Converts: Google can switch miles to kilometers, search directions all at once.
before the page title that signals that the page is a change dollars to pounds, and perform many other unit
formatted document (you can choose to view it in conversions (e.g., “5 USD in Mexican pesos”). Search Box Title Functions Like Syntax Code
HTML format to save yourself the time of opening • Locates: With all of the words and
the document) • Phone numbers: Enter any combination of first or
With the exact phrase “”
• More Results: If your search result is indented, this last name, as well as city, state, and area code
means it is another page from the same site as the (e.g., “Doris Stevens Albany”). With at least one of or
page above it; click “More results” if you’re interested • Stock quotes: Type the stock ticker symbol the words
in seeing more relevant pages from this same site. (e.g., “YHOO”).
Without the words -
• Weather: Type “weather” followed by a city name
If clicking the forward and back arrows is making your head to find the most recent forecast (e.g., “weather 2. Number of Search Results: This setting gives you the
spin, adjust your Google preferences (www.google.com/ Tallahassee”). choice of viewing more search results than Google’s
default 10 per page. You can view up to 100 search
results on the same page, and since scrolling is quicker
than clicking, this is a time-saver.
3. Language: Unless you alter this setting, Google
will suggest pages in any language, so long as they
correspond with your keywords. Switch this lan
guage setting if you’re only interested in pages in a
certain language.
4. File Format: This setting enables you to look for a
specific type of file, such as a PDF or a PowerPoint file.
You can also exclude one of these formats from your
search by changing the “only” setting to “don’t.”
5. Date: Adjust this setting to tell Google to search only
pages that it has indexed or gathered information about
in one of these time periods: the last three months, last
six months, last year, or any time.
6. Occurrences: This setting allows you to search a
particular part of a page only—such as the text or links.
This is helpful if you’re looking for an email address or a
particular phrase or sentence.
7. Domain: This setting limits your search to a particular
domain, such as “.edu” or “.gov.” You can also exclude
any domain from your search by switching “only”
to “don’t.”
8. Safe Search: This setting lets you control the content
filter by turning it on or off. To learn more about
what Google considers offensive content, click the
SafeSearch link (www.google.com/intl/en/help/
customize.html#safe).
Google Alerts
Because combing news headlines can be time-consuming,
Google News Alerts are a handy way to keep consistent
track of the news stories that matter to you most. Signing up
for Google Alerts is like asking Google News to let you know
Google News when certain news stories break. Google News does this by
sending you an email “alert” once a day, once a week, or as
Advanced Searching on Google News • Entertainment frequently as the stories appear.
The Advanced Search options for Google News come in • Health
handy when you have a particular media source, region, or • Most Popular To sign up for an alert through Google News:
time frame in mind. You can reach get there by clicking on 1. Click on the envelope icon marked News Alerts
the Advanced News Search (news.google.com/advanced_ Just by scrolling down the main page, you can view a few (www.google.com/alerts) on the left side of the
news_search) link on the right side of the search field. Once stories from these main categories without having to click Google News homepage.
there, you can specify: on any particular category. 2. Enter the keywords that indicate what news stories you
want to keep abreast of. Remember to be specific (for
• What part of the world to look in: If you have a local Viewing Google News example, “Venezuelan oil” instead of “Venezuela”) so
news story in mind, type the name of a U.S. state or If you want your computer to display text headlines only, that you don’t end up with a barrage of irrelevant news
foreign country into the Location field. rather than showing the photos that accompany some alerts in your inbox.
• Where your keywords occur: If you want Google Google News headlines, click on the Text Version link in the 3. Specify whether you want Web or News Alerts. Unless
News to turn up only news stories that contain your left margin of the Google News homepage. The text setting you specify otherwise, Google will treat your alert as
keywords in the headline, in the body of the article, is especially helpful if you have a dialup connection and a Google News Alert and compile your alerts from the
or in the URL, select one of these settings in the want to speed up your web searching. To switch back to Google News archives. However, if you want to know
Occurrences field (by default, Google News searches the Google News default format—photos intermixed with when a more obscure keyword, such as a specific
for keywords anywhere within an article). headlines—click on the Standard News (news.google.com/ person or company, shows up anywhere on the world
• How recent: Tell Google News whether you’re looking news?ned=us&rec=0) link. wide web, choose Web to broaden the alert. You can
for a news story from the last hour, day, week, month, also get alerts for “News & Web” combined, as well as
or anytime, by adjusting the Date setting. Google Clusters alerts for Google Groups.
• Which news source to comb: If you already have a On the main Google News page, stories are grouped by topic. 4. Tell Google News how often you want an email alert to
media outlet in mind, type the name of the particular This is especially helpful if you are following a particular news notify you of these news stories: once a day, once a
outlet into the News Source field. development and want to keep track of how various news week, or as it happens.
outlets are covering it. To delve deeper into any particular 5. Give Google News your email address. If you suspect
Just like the Advanced Search on Google Web, Advanced cluster, click on the All News Articles that Google News high- that your keywords will results in constant email alerts,
News Search gives you four syntax fields so you can command lights in green below its featured headline stories. consider setting up a new email account specifically
Google to perform various search functions simultaneously. for tracking news stories. You might also just create a
News by Country separate news folder within your existing email account
Browsing Google News If you’re interested in news stories covered by foreign media and feed all Google alerts into that folder.
Running a keyword search through Google News should outlets, scroll to the bottom of the main Google News page 6. To adjust your alert settings, click the “edit” link on the
lead you straight to the stories that you have in mind. and select the country of your choice from the international “Manage your Alerts” page. You will need a Google
However, you can also just browse through Google News as versions listed. account to do this. If the setting you chose turned out
you would peruse a print newspaper. Knowing the layout of to be too frequent or too infrequent, change the “How
Google News will help you to better navigate it, according to Customizing Google News often” field. You can also cancel an alert altogether by
what interests you most. If you spend a couple of minutes telling Google News what clicking the cancellation button at the bottom of any
types of stories interest you most, what types you’re com- Google Alert email.
Google News Categories pletely uninterested in, and how you prefer to view the daily
Google News organizes the latest news stories under these headlines, you’ll get to enjoy a customized arrangement of
major headings, which are listed with multicolored tabs on the day’s happenings every time you visit the Google News How to Use Google Groups
the left margin of the page: homepage. Click on the Personalize This Page link and fol- If you’re looking for a discussion on a particular topic rather
low these simple steps: than a web page, product, or news story, Google Groups
• Top Stories is the place to go. With more than 30,000 discussions
• World 1. On the small sample page at the right, drag the topic catalogued in its archives, Google Groups gives you access
• U.S. tabs (e.g., “Sports,” “World”) around until they are to web-based chats on everything imaginable, from stain-
• Business ordered according to your personal preference. removal techniques to political debates. Each group has
• Sci/Tech its own page where group contributors reply to discussion
• Sports threads and post their own new messages.
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Why Use Google Groups? your interests, you can move backward to the previous cat- 2. You can read the group’s correspondence in one of
The perks of Google Groups include: egory by clicking the “X” box beside the latest subcategory three ways:
you’ve visited. A. No email: Without postings sent to your
• A comprehensive directory of topics that’s easy email account
to browse Evaluating Groups B. Abridged email: A maximum of one email
• Keyword search capability, which allows you to locate Before you actually click on a group, you’ll see a one-sen- summary of the group’s activity per day
discussions on obscure topics tence description of the group, the number of members or C. Digest email: Up to 25 emails bundled into a single
• Access to a community of people with similar interests subscribers, and the date of the last posting. If you click on email, usually once per day
• A User Profile to share whatever personal information the “Group” link and then click on “About This Group” at the 3. Designate a nickname that you want displayed with
you choose right of the page, you will see data about the following: your postings.
• Bookmarks to keep track of the conversations that
interest you • Activity: Indicates the level of traffic that particular Replying
• More than a billion archived postings, dating back to group receives as well as the number of subscribers to Google Groups allows you to post a reply to any message
1981, of past discussions on Usenet, an online bulletin- that group. that is up to 60 days old. Simply scroll down to the bottom
board system accessible to anyone on the web • Description: Each group offers a brief overview of its of the message and click the Reply link.
discussion topics.
Navigating Google Groups • Categories: Google topics and subtopics, Usenet Starting New Threads
Once on the main Google Groups page, you have a few category language, activity. To post a brand-new thread, click on + New Post, choose
options for finding a discussion. • Access: Public versus restricted. a new title, type your message, and post the thread to the
• Adult Content: If Google has flagged a public as rest of the group. (Note that, as the warning at the top of the
Searching by Keyword containing adult content, it will warn you when you page states, all messages posted to Usenet will expose the
You can type in the keyword(s) that you think will turn click on the group name. To proceed, you must click on poster’s email address.)
up relevant groups or individual postings. Google Groups the “I am at least 18 years old” button.
then searches using these keywords and presents you Starting a New Google Group
with suggested: Scanning the Postings To initiate a new discussion on Google Groups, click on Create
Once you decide you’re interested in a particular group, you a Group on the main Google Groups page, and:
• Groups: Listed on the top portion of the page can begin browsing through its postings. The features and
(e.g., “soc.cultural.mongolian”) tricks listed below will help you explore the multitude of 1. Title your group in a way that will help people locate it
• Postings: Appear directly below the group matches threads without getting tangled: with keyword searches.
(e.g., “Riding in Mongolia?”) 2. Create an e-mail address that corresponds to
• Reverse chronology: The thread with the most recent your topic.
Reading your search results on Google Groups can be per- posting will appear first, regardless of how long ago this 3. Write a description of your group.
plexing at first. Knowing the search results labels below will thread was first created. 4. Check the warning box if your group may contain
help you narrow down which groups interest you. When you • Thread title: Group threads maintain the same title content suitable only for adults.
click on “Groups matching (your keywords),” you’ll see: unless a member alters the title. 5. Designate your group as public, announcement-only,
• Topic List vs. Topic Summary: To view an excerpt of or restricted.
• Topic: Indicates how the matching groups are each posting below its title, click Topic Summary. To 6. Click on “Create My Group.”
classified, including the number of groups in return to the condensed, non-text view, click Topic List. 7. Recruit members by entering the email addresses of
each subcategory • Star: You can keep track of the postings that interest people you’d like to invite, or add members directly.
• Region: What part of the world the groups originated in you most by clicking the star button beside each title. 8. Write an invitation message.
(e.g., “Europe – United Kingdom”) Everything you star gets filed under Favorites for easy 9. Click on “Invite Members.”
• Language: The language(s) used by the various groups access from any Google Groups page. 10. Click on “Tune Your Group’s Settings” for more options.
(e.g., “English”) • Related Postings: When you view a group’s postings
• Activity: The frequency with which messages are with text displayed, you’ll see a list of older posts Personalizing Google Groups
posted to the groups (e.g., Low, Medium, or High) related to your topic in the right margin, called Active You can customize Google Groups according to your topics
• Members: How many members currently belong to the Older Topics. of interest and your web usage:
groups (e.g., 1000+, 100+, 10–100, or < 10)
Following the Conversation • My Groups: Keeps track of which groups you’ve joined
You’ll notice that each subcategory name is followed by a If you’re new to Google Groups, it can be puzzling to figure and gives you quick access to them. Google also puts
number in parentheses. This indicates how many postings out who’s responding to whom. Changing the way the suggested groups on this page, based on your keyword
in the group correspond with your keywords. conversation is displayed can help you make sense of the searches and other group memberships.
sequence of replies. • My Profile: Lets you edit and view the personal
Browsing by Category information you share with other Google Groups users.
If you want to browse through Google Groups’ many cat- • View as tree: This indented format offers a helpful • Favorites: Stores all the postings you’ve marked with a
egories and subcategories, click on a category link that best visual of the conversation’s chronology. Click “Options” star. To delete any postings from this page, simply click
corresponds with your area of interest. To select from a in the title bar. A column will appear on the left side of the star a second time.
more comprehensive directory than the brief listing you see the page, with the indentation signaling the sequence • Group Alerts: If you want to be notified when a certain
on the Google Groups homepage, click on the Browse All of replies. keyword appears in larger Google Groups forums, add
Group Categories link (groups.google.com/groups/dir). • More options: Clicking this link at the top of a posting an alert for this keyword and indicate how frequently
allows you to do various things with the message, you wish to be emailed.
Google Group Categories such as reply or locate more information on the group
Google uses several main “topics” to organize its groups: member who posted the message.
How to Use Google Product Search
• Adult Joining the Group Google Product Search (formerly called Froogle) helps you
• Computers If you’re just interested in browsing the postings that are locate products instantly on the web and comparison-shop
• Home public, you don’t have to register with Google Groups. according to price, features, customer ratings, and more.
• People However, to read a restricted group, to post a reply, or to It isn’t a store in itself but rather a searchable database
• Recreation start a new group, you have to register for a free Google of millions of products sold on the web. So if you’ve got a
• Science and Technology Account. Click on the Join link in the menu. If you’re product in mind but aren’t wedded to a particular merchant,
• Society already a Gmail user, you can log in without registering for the Google Product Search search engine will collect a wide
another account. array of options for you and then give you the tools to zero
Click on any of these main categories and you’ll find dozens in on the best buy.
of subcategories to choose among. Keep clicking until you How to Subscribe
find the subcategory that matches your interest. If you find 1. Click on the “Join This Group” link in the gray box on the
yourself in a subcategory that is too narrow or irrelevant to right side of the Groups page. If the group is designated
as public, then you will be permitted to join.
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