ACKNOWLEDGEMENT

We want to express our heartfelt gratitude and appreciation to all the individuals
who have contributed to the successful completion of our college group project.
We would also like to thank our professor for their guidance and support. Their
expertise and mentorship have been instrumental in shaping our project and
pushing us toward excellence.

We are truly grateful for the collaboration, guidance, support, and resources
provided. Thank you all for making this project a fulfilling and rewarding
experience.
 Dedication
A dedication for a student project is a form of written expression that is used to
acknowledge and thank individuals or organizations that have provided support or
inspiration during the course of a student project.
The main purpose of a dedication is to show gratitude and appreciation for the
contributions of others and to recognize the importance of their support in the
successful completion of a project.
Introduction of Pepsi Co
PepsiCo, Inc. is a multinational food and beverage corporation that was founded on August 28,
1898. Headquartered in Purchase, New York, PepsiCo operates as one of the world’s leading
companies in the food and beverage industry. It offers a diverse portfolio of brands, including its
namesake carbonated drink Pepsi, Mountain Dew, Lay’s, Gatorade, Tropicana, Quaker, and
many more. The company has an annual worldwide workforce exceeding 315,000 as of 2022,
with operations in more than 200 countries and territories around the world. These employees
work across various divisions and locations, contributing to the company’s global operations.

In recent years, PepsiCo. has made a clear commitment to sustainability, setting ambitious
environmental goals, aiming to reduce its carbon footprint, conserve water, and minimize waste.
PepsiCo also focuses on product innovation and offers a wide range of healthier options to meet
evolving consumer preferences, including low-sugar and low-sodium beverages, baked snacks,
and oat-based products. The company has a long history of marketing campaigns and
collaborations with celebrities and athletes, contributing to its brand recognition and global
appeal.

History of Pepsi Co
Born in the Carolinas in 1898, Pepsi-Cola has a long and rich history. The drink is the invention
of Caleb Bradham (left), a pharmacist and drugstore owner in New Bern, North Carolina. The
information published here is provided by PepsiCo, Inc. and may be accessed at their site:
www.pepsi.com.The summer of 1898, as usual, was hot and humid in New Bern, North
Carolina. So ayoung pharmacist named Caleb Bradham began experimenting with combinations
of spices, juices, and syrups trying to create a refreshing new drink to serve his customers. He
succeeded beyond all expectations because he invented the beverage known around the world as
Pepsi-Cola.

Caleb Bradham knew that to keep people returning to his pharmacy, he would have to turn it into
a gathering place. He did so by concocting his own special beverage, a soft drink. His creation, a
unique mixture of kola nut extract, vanilla and rare oils, became so popular his customers named
it "Brad's Drink." Caleb decided to rename it "Pepsi-Cola,"and advertised his new soft drink.
People responded, and sales of Pepsi-Cola started to grow, convincing him that he should form a
company to market the new beverage. In 1902, he launched the Pepsi-Cola Company in the back
room of his pharmacy, and applied to the U.S. Patent Office for a trademark. At first, he mixed
the syrup himself and sold it exclusively through soda fountains. But soon Caleb recognized that
a greater opportunity existed to bottle Pepsi so that people could drink it anywhere. The business
began to grow, and on June 16, 1903, "Pepsi-Cola" was officially registered with the U.S. Patent
Office. That year, Caleb sold 7,968 gallons of syrup, using the theme line "Exhilarating,
Invigorating, Aids Digestion."

Pepsi-Cola's first bottling line resulted from some less-than-sophisticated engineering in the back
room of Caleb's pharmacy. Building a strong franchise system was one of Caleb's greatest
achievements. Local Pepsi-Cola bottlers, entrepreneurial in spirit and dedicated to the product's
success, provided a sturdy foundation. They were the cornerstone of the Pepsi-Cola enterprise.
By 1907, the new company was selling more than 100,000 gallons of syrup per year.
Pepsi co la is very popular in Pakistan due to its popularity its take 69% share of soft drink
market. Pepsi Cola International has a good name in Pakistan and doing its business through
franchising system. PCI has developed the following 10 franchisers in Pakistan.

 Karachi
 Lahore
 Multan
 Faisalabad
 Gujranwala
 Peshawar
 Islamabad
 Sukkhar
 Hyderabad
 Quetta

Pepsi co Management Hierarchy

PepsiCo., like most large organizations, is ultimately led by a Chief Executive Officer (CEO)
who is assisted in their role by a selection of other V-level executives who hold lateral C-level
positions, such as the Executive Vice President and Chief Human Resources Officer. The
company’s executive leadership team also includes CEOs for PepsiCo’s geographic regions:
North America, Africa, Middle East, South Asia (AMSA), Latin America, and Europe. At
PepsiCo., the CEO is also the Chairman of the Board of Directors, which is the governing body
of the company. The board is elected by stockholders, with members often selected for their
expertise in a particular area or their industry connections. PepsiCo’s Board of Directors
provides critical guidance to ensure its vision and strategy align with its mission. These
dedicated individuals are responsible for overseeing the company’s business strategy and affairs
through four board committees: Audit; Compensation; Nominating and Corporate Governance;
and Sustainability, Diversity, and Public Policy.

As with many boards, PepsiCo’s Board largely holds an advisory role, but some do have wide-
reaching powers, duties, and responsibilities as stipulated by corporate law and government
regulations, particularly in heavily regulated industries such as finance and pharma. PepsiCo’s
organizational structure is primarily a hierarchical one with various levels of management and
reporting relationships. At the topmost level is the Chairman and Chief Executive Officer who
oversees the entire company and sets the strategic direction. Reporting directly to the CEO are,
as you can see in the above org chart, several key executives who hold leadership positions over
functional areas within the business. These executives are responsible for overseeing these
specific areas of the business and guiding their respective teams.

Beneath the top-level executives, there are several divisions and departments. Each one typically
has its own President or General Manager who reports to one of the high-level executives. These
divisional leaders are accountable for the performance of their specific business units and are
responsible for driving growth and profitability within their respective areas.Within each
division, there are further reporting relationships and managerial hierarchies. Managers oversee
various functions such as marketing, sales, operations, finance, and human resources, among
others. They lead teams of employees and report to the divisional leaders, ensuring the execution
of business strategies and achieving departmental goals.
SWOT Analysis
PepsiCo is one of the leading food and beverage companies in the world. A typical PepsiCo
SWOT analysis would highlight its strong brand awareness, which has allowed the company to
soar above most of its competition. Based in New York, USA, PepsiCo is known not only for its
soft drink products but its line of snacks and other food products. There are about 23 brands at
PepsiCo, including popular ones like Lays, Cheetos, Ruffles, Tostitos, Gatorade, and Doritos.
Because the company has such a massive portfolio, PepsiCo employs over 309,000 employees
worldwide. And to add to its impressive portfolio, this company made about $80 billion in
revenue in 2021, leading to a net $7.6 billion income.
The company boasts a highly profitable business model. In this article, we’ve included a
comprehensive PepsiCo SWOT analysis to highlight some of this brand’s key strengths,
weaknesses, opportunities, and threats.

Strength of Pepsi Co
Weakness of Pepsi Co

Opportunities of Pepsi Co
Threats of Pepsi Co

Management Functions:
 Planning
 Organizing
 Leading
 Controlling