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Introduction To Consumer Awareness

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26 views10 pages

Introduction To Consumer Awareness

Uploaded by

sayabannachoragasti330
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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Introduction to

Consumer
Awareness
Empowering consumers to make informed decisions and protect their rights
is the foundation of consumer awareness. This first section will explore the
key principles and benefits of being a savvy, discerning consumer in today's
marketplace.

by Sayabanna Choragasti
Understanding Consumer Rights

Right to Safety Right to Information


Consumers have the right to purchase products Consumers have the right to receive accurate
that are safe and do not pose unreasonable and transparent information about products,
risks of harm. services, and their terms and conditions.

Right to Choice Right to Redress


Consumers have the right to choose from a Consumers have the right to seek
variety of products and services at competitive compensation or correction when products or
prices without undue influence or coercion. services do not meet expectations or
standards.
Identifying Deceptive Marketing
Practices

Misleading Claims Hidden Fees and Costs Sponsored Content


Beware of ads that make Look out for the fine print that Identify when influencers,
exaggerated or false promises discloses additional fees, celebrities, or social media
about a product's performance, surcharges, or costs that are not personalities are being paid to
quality, or benefits. Always verify prominently displayed in the promote a product. Ensure
claims against reliable sources. main marketing materials. disclosures are clear and
transparent.
Avoiding Scams and Frauds

1 Spot the Red Flags 2 Research Before Buying


Be wary of unsolicited offers, high-pressure Check reviews, ask questions, and verify the
tactics, and requests for personal or seller's credentials before making a
financial information. Legitimate businesses purchase. Fraudulent companies often have
won't rush you into a decision. a history of consumer complaints.

3 Safeguard Your Information 4 Stay Vigilant Online


Never share sensitive details like Social Beware of phishing emails, fake websites,
Security numbers, bank account information, and pop-up ads that try to trick you into
or passwords over the phone or online revealing private data or downloading
unless you initiated the contact. malware.
Budgeting and Financial Literacy

Budgeting Basics
1
Track income and expenses

Debt Management
2
Prioritize and pay off debts

Savings Strategies
3
Build an emergency fund

Investment Planning
4
Diversify and grow wealth

Developing strong budgeting and financial literacy skills is crucial for gaining control over your finances.
Start by carefully tracking your income and expenses to identify areas for improvement. Then focus on
paying down debts, building savings, and making smart investments to secure your financial future.
Navigating Product Reviews and Ratings

Research Thoroughly Understand Rating Compare Alternatives


Carefully read through product
Systems Don't just rely on one product -
reviews from multiple sources to Learn how to interpret ratings, compare similar items and their
get a well-rounded understanding from 5-star scales to numerical reviews to find the best fit for
of a item's strengths, scores, to make informed your needs and budget.
weaknesses, and performance. decisions about a product's
quality and value.
Sustainable Consumption and
Environmental Impact
Responsible consumers play a vital role in
reducing their environmental footprint. By making
conscious choices, we can support sustainable
business practices and minimize waste, pollution,
and resource depletion.

From reducing single-use plastics to buying


locally-sourced, organic products, every action we
take as consumers can have a positive impact on
the planet.
Protecting Personal Information and
Privacy
Safeguard Your Manage Privacy Protect Financial Be Aware of
Data Settings Information Surveillance
Be vigilant about Regularly review and Keep your credit Understand how your
sharing personal update the privacy cards, bank online activities,
information online and settings on your social statements, and other location data, and
offline. Use strong, media accounts, apps, financial documents other personal
unique passwords, and connected secure. Monitor your information may be
enable two-factor devices. Control what accounts for any collected and used by
authentication, and be information you share suspicious activity companies,
cautious of phishing and who can access and report it governments, or other
attempts that try to it. immediately to your entities. Take steps to
steal your data. financial institution. limit unnecessary
surveillance.
Resolving Consumer Disputes and
Complaints
Identify the Issue
1 Clearly document the problem, including relevant details like dates, product information, and
any actions taken so far.

Contact the Company


2 Reach out to the company's customer service department, either by phone, email, or through
their website, to try to resolve the issue directly.

Escalate if Needed
3 If the company is unresponsive or the issue remains unresolved, consider escalating to a
supervisor or manager, or filing a complaint with a consumer protection agency.
Empowering
Consumers in the
Marketplace
The journey of consumer awareness culminates in empowering individuals to
make informed decisions and advocate for their rights. Equipped with
knowledge and critical thinking skills, consumers can navigate the complex
marketplace with confidence, ultimately driving positive change through their
purchasing power.

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