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RPost Logo Style Guide

Discover how RSIGN Digital Signature revolutionizes document signing with advanced security and compliance features. Say goodbye to paper-based processes and ensure the authenticity of your digital documents.

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jcqsmills
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© © All Rights Reserved
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0% found this document useful (0 votes)
37 views

RPost Logo Style Guide

Discover how RSIGN Digital Signature revolutionizes document signing with advanced security and compliance features. Say goodbye to paper-based processes and ensure the authenticity of your digital documents.

Uploaded by

jcqsmills
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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LOGO STYLE GUIDELINES

Table of Contents

1 RPOST ALL LOGOS & ICONS ................................................................... 3


READ FIRST – DIRECTORY OF LOGOS & ICONS BY NUMBER ................ 3
2 RPOST COMPANY TRADEMARK POLICIES ............................................. 8
2.1 TRADEMARK GRAMMAR ................................................................. 8
2.2 IMPORTANT TRADEMARKS ............................................................. 8
2.3 SAMPLE FORMATTING OF TRADEMARKS (CAPITALIZATIONS) FOR
USA MATERIALS ....................................................................................... 9
3 RPOST LOGO ........................................................................................ 10
3.1 CLEARING SPACE ........................................................................... 10
4 LOGO COLOR VARIATIONS .................................................................. 10
4.1 COLORS OF FULL-COLOR LOGO ..................................................... 11
4.2 USAGE OF FULL COLOR LOGO ....................................................... 11
4.3 REVERSE (KNOCKOUT) LOGOS ....................................................... 11
5 INCORRECT LOGO USE......................................................................... 12
5.1 UNAPPROVED COLORS .................................................................. 12
5.2 NO SHADOW EFFECTS AND UNAPPROVED ARRANGEMENTS OF
LOGO ELEMENTS .................................................................................... 12
5.3 NOT USING LOGO ON BACKGROUND THAT DOESN’T PROVIDE
SUFFICIENT CONTRAST ........................................................................ 12
6 LOGO DIMENSIONS FOR DIFFERENT USERS ........................................ 13
6.1 LOGO DIMENSIONS FOR BANNERS ............................................... 13
6.2 LOGO DIMENSIONS FOR SOCIAL MEDIA ....................................... 14
6.3 LOGO DIMENSIONS FOR PARTNER MARKETING ........................... 14

2 www.rpost.com
1 RPOST ALL LOGOS & ICONS

READ FIRST – DIRECTORY OF LOGOS & ICONS BY NUMBER


The logos & Icons on the background colors are the examples of how
the logos & Icons (white) look on the background and they are not the logos &
Icons themselves.
To download each logo & Icons noted below identifiable by the number
associated with the logo, click here: https://rpost.com/downloads/RPost-Logo-Style-
Guide.pdf

3 www.rpost.com
4 www.rpost.com
5 www.rpost.com
6 www.rpost.com
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2 RPOST COMPANY TRADEMARK POLICIES

TRADEMARK GRAMMAR

A trademark is an adjective that describes a noun. Therefore, WHENEVER you


use an RPost trademark in text (i.e., not as a title, but in a letter, e-mail, or
marketing document), please make sure you use the term as an adjective.

For example, write, “send a Registered Email™ message” or, “try the
Registered Email™ service” or perhaps, “use the Registered Email™ system”
rather than “send a Registered Email” or “try Registered Email”.

Note, you are adding the noun, “message” or “service” or “system” of which
“Registered Email” is describing, and that noun should begin with a lowercase
letter. For example, the “s” in “system” or “service” should be lowercase as
well as the “m” in message. (The exception would be when using in a title).

While you must properly use the trademark as an adjective followed by a noun
in all contexts such as letters, e-mail, or marketing documents, you generally
need to only include the appropriate “TM” trademark markings in the first
display of the trademark in a document. An exception to this is that for press
releases, the trademark symbols should not be used in headlines, taglines, nor
in the first sentence of the press release.

It should be referenced that, “The listed trademarks are owned by RPost


Communications Limited.”

IMPORTANT TRADEMARKS
For USA focused material

REGISTERED EMAIL™, (R)EGISTERED EMAIL™, RETURN RECEIPT™, REGISTERED


RECEIPT™, CERTIFIED EMAIL™, (R)ETURN RECEIPT®, (R)EGISTERED RECEIPT®,
CERTIFIED EMAIL™, RPOST®, RMAIL®, RSIGN®, RFORMS™, RCRYPT™, (R)®,
LEGAL PROOF®, ESIGNOFF®, SIDENOTE®.

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Non-US materials in English (Sample)

REGISTERED EMAIL™, (R)EGISTERED EMAIL™, RETURN RECEIPT™, REGISTERED


RECEIPT™, CERTIFIED EMAIL™, CERTIFIED EMAIL™, RPOST™, RMAIL™, RSIGN™,
RFORMS™, RCRYPT™, (R)™, LEGAL PROOF™, ESIGNOFF™, SIDENOTE™.

For Non-US materials in Languages other than English (Sample)

Email Registrado™, Email Certificado™, Aangetekend E-mail™, Eingeschriebene


E-Mail™, Recibo Certificado™, Recibo Registrado™

The above is a short list, not an exhaustive list, of RPost Communications’


trademarks. RPost Communications also has trademarks in foreign languages,
not listed above.

SAMPLE FORMATTING OF TRADEMARKS (CAPITALIZATIONS) FOR USA


MATERIALS
• RMail® service (note capital “R” and “M”)
• RSign® service (note capital “R” and “S”)
• Registered Email™ service (note capital “R” and “E”)
• Legal Proof® records (note capital “L” and “P”)
• Registered Receipt™ email (note capital “R” and “R”)

For more information, please click here.

9 www.rpost.com
3 RPOST LOGO
1 2 3

1. White R in the Red Circle with hex code - c3272e


2. Avenir Next Condensed Bold font
3. Avenir Next Condensed Medium font

CLEARING SPACE
The minimum clear space around the logo should be the width of the ½ px in
RPost Logo.

1/2 PX 1/2 PX
1/2 PX 1/2 PX

1/2 PX 1/2 PX 1/2 PX 1/2 PX

Single Logomark Full Logomark

4 LOGO COLOR VARIATIONS


To simplify the usage of logo on various backgrounds, we provide full-color
logo and reverse (knockout) logos.

Full-color logo – this logo is the primary logo should be used for brochures,
word templates and all the marketing or branding materials. The background
color for full-color logo should be white or variants of colors that have enough
contrast to make the logo visible.

Reverse (knockout) logo – this logo is the secondary logo should be used on
the images and videos where there is a dark color background.

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COLORS OF FULL-COLOR LOGO

HEX: #c3272e HEX: 1a171b HEX: #666666

rgb(195,39,56) rgb(26, 23, 27) rgb(102, 102, 102)

USAGE OF FULL COLOR LOGO


Full-color logo is the primary logo for white and light color backgrounds

REVERSE (KNOCKOUT) LOGOS


The Reverse (Knockout) logos with Red Circle White R or White Circle Red R or
White Circle Transparent R should be used on dark backgrounds.

Option 1 Option 2 Option 3 Option 4

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5 INCORRECT LOGO USE

UNAPPROVED COLORS

NO SHADOW EFFECTS AND UNAPPROVED ARRANGEMENTS OF LOGO


ELEMENTS
No shadow effects Unapproved arrangement of logo elements

RPost Logo has text, icon and trademark symbol as logo elements, using these
elements in any unapproved way is strictly not acceptable.

NOT USING LOGO ON BACKGROUND THAT DOESN’T PROVIDE SUFFICIENT


CONTRAST

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6 LOGO DIMENSIONS FOR DIFFERENT USERS

LOGO DIMENSIONS FOR BANNERS


For banners with the text, RPost logo should be on the top of text. Logo and
text should be center aligned vertically and horizontally.

Banner dimensions: 890X356px

Logo dimensions: 186x75px

RMail & RSign: Feature-Rich. More Affordable.


Elegantly Easy. We’re Here for You.
Track. Prove. E-Sign. Encrypt. Share. Certify.
The Global Standard in Secure & Certified E-Communications.
Award winning, since 2000.

13 www.rpost.com
LOGO DIMENSIONS FOR SOCIAL MEDIA
The ideal size for social media images is 870X648px and the logo size is
213X86px.

The logo placement – left bottom corner with left margin 30px and bottom
margin 36px

LOGO DIMENSIONS FOR PARTNER MARKETING


Partner logo shouldn’t dominate RPost logo and the height of partner logo
should be same as the height of RPost logo.

RPost logo should be on the left bottom corner and partner logo should be on
the right bottom corner. Partner logo should have same bottom and right-side
margin same as RPost logo.

14 www.rpost.com
6033 West Century Blvd., Ste. 1278, Los Angeles, CA 90045, 1-866-468-3315, [email protected] https://rpost.com

RPost 2023©. RPost has more than 50 patents granted and additional patents pending in 23 countries, including US patent nos.
7,966,372; 8,484,706; 9,432,313 among others listed at www.rpost.com/patents. RPost owns registered and unregistered
trademarks in countries worldwide, including: REGISTERED EMAIL™, RMAIL®, RSIGN®, RPOST®, LEGAL PROOF®, among others listed
at www.rpost.com and its associated websites. Use of third-party trademarks is intended to be compliant with and respecting their
trademark policies. RPost presentations, brochures, and website content are for informational purposes only and should not be
relied upon as legal advice.

15 www.rpost.com

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