CURRICULUM VITAE

Personal Information
Name: Asif Yaseen
Gender: Male
Nationality: Pakistani, Permanent Resident of Australia
Residential Address: House B-7, BZ University Staff Colony, 60800, Multan
Phone: [Mobile]: +92 305 7070707, [Office]: +92 9210128
Email: [email protected]; [email protected]

Education
Feb 2015- PhD –Management & Entrepreneurship
The University of Queensland, Brisbane, Australia
Area of study: Entrepreneurship & Food Supply Chain Management

Aug 2008- MSc. ICT Entrepreneurship

KTH Royal Institute of Technology, Stockholm, Sweden
Area of study: Entrepreneurship & ICT Project Management

Feb 2000- MBA (MIS)-Marketing

Bahauddin Zakariya University, Multan, Pakistan
Area of study: Marketing, Management Information Systems

Work Experience
Jan 2021- To Date: Professor of Management
Bahauddin Zakariya University, Department of Commerce, Multan (Pakistan)
• Teaching Entrepreneurship Foundation, Strategic Management, Marketing Management,
and Business Research Methods at Under-graduate and Post-graduate Level
• Teaching Advanced Research Methodology, Research Seminar in Entrepreneurship,
Seminar in Management at MPhil and PhD Coursework respectively
• Coordinator, MS Innovation & Entrepreneurship (2-year Program) (Chair responsibilities)
• Supervising MS (Research) and PhD students
• Secretary, Departmental Curriculum Review Committee
• Member, Research Synopsis Evaluation Committee
Jan 2009- Jan 2021: Assistant Professor of Management
Bahauddin Zakariya University, Department of Commerce, Multan (Pakistan)
• Teaching Principles of Management, Strategic Management, Marketing Management,
Entrepreneurship Foundation, Network Society at Under-graduate and Post-graduate Level
• Teaching Advanced Research Methodology and Research in Management at MPhil and PhD
coursework for one year after completing PhD (in 2015)
• Supervising MS (Research) and PhD students

Aug 2015- Aug 2018: Postdoctoral Research Fellow

The University of Queensland, Brisbane (Australia)
• Coordinating a cohort of 05 PhD research students
• Supervised (Associate) two PhD Students at UQ
• Team leader of Export Entrepreneurship Project at Industry Transformation Training Centre,
University of Queensland, Australia
• Teaching a course- “Food in the E-landscape” and “Introduction to Agricultural Marketing”
at Undergraduate level

Sept 2002- Jan 2009: Lecturer in Management

Bahauddin Zakariya University, Department of Commerce, Multan (Pakistan)
• Teaching Principles of Management, Introduction to Marketing, Managerial Policy, and
Business Research Methods courses at Undergraduate and Postgraduate level
• Coordinator, BS Accounting & Finance (4-year Program)
• Internship program Supervisor, Department of Commerce, B.Z. University
• Director Students Affairs, Department of Commerce, B.Z. University

Research Merits- Funding, leadership, and supervision experience

Research Fundings
1- Project name: “Agents of Change: Transforming the Food industry for Australia, Asia
and Beyond”
Project Description: The Australian food industry faces unprecedented challenges to create and
market healthier foods and to respond to a surging demand from Asia’s expanding markets - both
within a resource constrained world. The Training Centre will graduate at least 13 innovation
scientists encompassing health and nutrition, consumer and sensory science, agrifood value chains
and business leadership. They will provide some of the transformative input into the food industry
necessary to address the multiple opportunities of a demand driven paradigm for high-end foods and
ingredients that are low in risk associated nutrients, which fulfill sustainability requirements.
Duration: 3 years (2015-2018), Total Project Funding: $1,866,558, Status: Completed
Role: Postdoctoral Research Fellow

2- Project name: “Women Entrepreneurship: Unlocking the potential through

understanding ecosystem”
Project Description: Women entrepreneurship has become a policy priority in most developing
economies including Pakistan. The better understanding of women’s inclination towards taking risk
and start business activities, strong economic and psychological rights to participate equally with
male counterpart in business and market place required for economic and social development, and
development through trained female orientation system is as such a question of knowing the context
of ‘Entrepreneurial Ecosystem’. The project will explore entrepreneurial ecosystem elements
fostering women entrepreneurship in Pakistan and offer a design of a program based on how
women entrepreneurship can be promoted in Pakistan.
Duration: 2 years (2018-2020), Total Project Funding: $15000, Status: Completed
Role: Principal Investigator

3- Project name: “Promoting Mass Transit as a Mode of Transportation for Combating

with Traffic Pollution”
Project Description: Traffic pollution has received a significance amount of attention in the
discourse on environmental sustainability causing air pollutants (smog), and other health related
problems in the big cities of Pakistan. It appears that Pakistani citizens are less mindful that the
issue of transportation and environment is paradoxical in nature and transport activities are
associated with increasing level of air pollutant mixtures. The project aims at developing
passengers’ mode choice model, reflecting the current travel behaviour of the residents of big cities
in Punjab and forecast a transportation system that meets the needs for mobility and accessibility
while balancing the current and long-term goals of environmental sustainability.
Duration: 2 years (2020-2022), Total Project Funding: $23000, Status: in Progress
Role: Principal Investigator

4- Project name: “Social-Media based Entrepreneurship Prospects among Pakistani

University Students”
Project Description: The emergence of social media technologies is reshaping the manner in
which entrepreneurs interact with each other, discover new prospects, involve multiple
stakeholders, and establish connections within the external ecosystem. As such, the potential of
social media for students in developing countries to become full time/part-time entrepreneurs is
high. The aim of this project is to explore the social media-based entrepreneurial opportunities for
Pakistani university students.
Duration: 2 years (2022-2024), Total Project Funding: $25000, Status: in Progress
Role: Principal Investigator

Research Supervision Experience

A- Doctor of Philosophy Supervision

1. Salman Sarwar,
PhD Thesis Title: “Developing a Framework for Export Competitiveness in the Agrifood
Sector: The Case of the Australian Beef Industry (Completed in Nov 2020)
Role: Co-Supervisor (40%), The University of Queensland, Australia
https://espace.library.uq.edu.au/view/UQ:3f486b3
2. Hou Yaochen,
PhD Thesis Title: “Investigating an E-commerce business model to act as a bridge between
the Australian beef industry and the Chinese market” (Completed in Jan 2021)
Role: Co-Supervisor (30%), The University of Queensland, Australia
https://espace.library.uq.edu.au/view/UQ:d6481d1
3. Ahsan Muhammad,
PhD Thesis Title: An investigation into market orientation and its influence on Academic
Accreditation in Degree Awarding Institutions (DAI’s) of Pakistan: A mixed-method approach
(Thesis in progress)
Role: Principal Supervisor (100%), Bahauddin Zakariya University, Multan
4. Ammara Akram,
PhD Thesis Title: Sustainable Career and Employee Wellbeing at Workplace: A study of
Pakistani organizations (in progress)
Role: Principal Supervisor (100%), Bahauddin Zakariya University, Multan

Master of Philosophy Theses Supervision

1. Shah Jahan Khan (2023): The Role of Entrepreneurship Education and University Based
Ecosystems in Enhancing Entrepreneurship Competencies: An Empirical Analysis of
University Graduates in Pakistani Universities. (MS Innovation & Entrepreneurship
dissertation, Department of Commerce, Bahauddin Zakariya University).
2. Rao Muhammad Azam (2022): Planned Luck: Investigating the Role of Regional Plan9 in
the Pursuit of Youth Entrepreneurship. (MS Innovation & Entrepreneurship dissertation,
Department of Commerce, Bahauddin Zakariya University)
3. Abdal Munir (2021): The Investigation of what drives Islamic Entrepreneurship: Empirical
evidence from Punjab (MS Innovation & Entrepreneurship dissertation, Department of
Commerce, Bahauddin Zakariya University)
4. Muhammad Sarim (2021): Transgender Entrepreneurship: Understanding Opportunities,
challenges, and obstacles from Pakistani perspective (MPhil Commerce dissertation,
Department of Commerce, Bahauddin Zakariya University)
5. Farheen Iqbal (2020): Leadership and Knowledge Worker Performance: The Case of
Pakistani Universities (MPhil Commerce dissertation, Department of Commerce,
Bahauddin Zakariya University)
6. Aiman Qureshi (2020): Personality and development of Eco- socially conscious
Entrepreneurship: Evidence from Pakistan (MPhil Commerce dissertation, Department
of Commerce, Bahauddin Zakariya University)
7. Khurram Khalil (2020): Entrepreneurship inclination among university graduates: An
Avenue towards Entrepreneurial Economy (MS Innovation & Entrepreneurship
dissertation, Department of Commerce, Bahauddin Zakariya University)
8. Anam Khan (2019): Antecedents to the motivational dynamics and its consequences: The
case of women entrepreneurship in a developing region (MPhil Commerce dissertation,
Department of Commerce, Bahauddin Zakariya University)
9. Rohma Hussain (2019): Role of Organizational capabilities in competitiveness: Evidences
from Agri-food firms in Punjab (MPhil Commerce dissertation, Department of
Commerce, Bahauddin Zakariya University)
10. Ali Kulachi (2019): Explaining the role of leadership in fostering the collaboration for
innovation: An empirical study from the Pakistan hospitality industry (MPhil Commerce
dissertation, Department of Commerce, Bahauddin Zakariya University)
11. Muhammad Muzammil Khan (2019): Investigating the relationship between
Entrepreneurial orientation and firm performance; An Empirical study from the Pakistani
Hospitality industry (MPhil Commerce dissertation, Department of Commerce,
 Bahauddin Zakariya University)
12. Farrukh Adeel (2018): Understanding Entrepreneurial Succession in Family Businesses
(MS Innovation & Entrepreneurship dissertation, Department of Commerce,
Bahauddin Zakariya University)
13. M. Haseeb Sheikh (2018): Understanding social media help in promoting
entrepreneurship. (MPhil Commerce dissertation, Department of Commerce).

Industry Consultancy Experience

May 16-June 03, 2016
Project: Train the Trainers (Effective and Efficient Management of Parliamentary Committees)
Role: Consultant
Organizer: Scope Global, UQ International Development, UQ, Australia
Sep 07- Oct 11, 2014
Project: Train the Trainers (Adult learning in Agriculture Value chains)
Role: Co-Trainer/Facilitator
Organizer: Coffey International, UQ International Development, UQ, Australia
Nov 09- Dec 06, 2012
Project: Mango Value Chain Improvement
Role: Co-Trainer/Facilitator
Organizer: ACIAR, UQ International Development, UQ, Australia
Jan- June 2007
Project Name: Pakistan Networking Research Testbed (PNRT)
Role: Project Manager
Facilitator: TSLAB (KTH-Sweden) + HEC (Pakistan)

Merits in teaching and pedagogical competence (selected)

2020- Chaired the team for developing and launching a completely new degree program, BS
Entrepreneurship (4-year) in the Department of Commerce, BZ University, Multan, Pakistan.
2019- Curriculum development and modification in the course structure of MS Innovation &
Entrepreneurship, a 2-year research degree program.
2018- Development, modification, refinement of PhD program in the Department of Commerce, BZ
University, Multan, Pakistan
2015- Revising the course scheme of Bachelor of Accounting & Finance program to reduce
courses offered along with modification and refinement of the course contents: Principles of
Marketing, Applied Marketing Research and Strategic Management.
2009 – Developed a new course named “Network Society” focussing on ICT and its application in
businesses in the degree program of MSc Accounting & Finance, Department of Commerce, BZ
University, Multan, Pakistan.

Face-to-face Education

Courses taught are Principles of Management, Marketing Management, Entrepreneurship

Foundation, Applied Business Research, Advanced Research Methodology, Seminar in
Entrepreneurship, Seminar in Management
Courses taught consist of lectures, tutorials, discussion boards
 Face to face (F2F) teaching of lectures and tutorials with Black board interface providing
discussion board and posting of course materials
Lectures consist of 2-hour presentation focussing on theoretical concepts of the course
material
Tutorial consist of 1 hour’s interactive discussion with students where case studies, related
to the theory, are presented and discussed.
Flipped classrooms for delivery to face to face cohort to enhance face to face delivery.
Courses also involving industry speakers (approx. 1hr in length) who discuss their
businesses allowing for a “real world” illustration of the theory
Creation of class internships with industry to allow student to work experience and real-
world knowledge
Use of Virtual Classroom for synchronous teaching (lecture) of face 2 face and Distance
students. Provides for recording and playback of the lecture by students and fosters
interaction between F2F and distance students.

Distance/Online Education

Experience in the following modes of distance and online education

Construction of study guide materials and course outlines
Black board “myuni interface” to deliver materials
Creation of the online teaching tools for the course “Food and Fibre in the E-landscape”
which is integrated into the Black board interface.
Developing interactive discussion board
Echo 360 use for lecture recording and flipped classroom lecture recordings.

Awards /Distinctions
1. Received Best Paper Award (2014) in 2nd International Conference on Marketing, Colombo,
Sri Lanka, 25-26 February 2014
2. Received 2nd position award in the group debate competition (2007), held at Royal
Institute of Technology (KTH) among different students’ groups from different Swedish
universities on 14th May, 2007
3. Received Nationwide “Faculty Roll of Honor” (2010) for the subject “Business Strategy” in
Pakistan
**Worked as President, Gatton International Student Association (GISA-UQ Gatton campus) for
the year 2012-2013
**Worked as Finance Secretary, Academic Staff Association, B.Z. University, Pakistan for the year
2009-2010
**KTH delegate for Board of European Students of Technology for the year 2007-2008
**Received Chief Organizer accolade award for arranging a national symposium on
“Entrepreneurship Practices in Pakistan” on 18th October, 2004
**Received Chief Organizer accolade award for arranging a series of academic seminars (total five
in numbers) on “Globalization Talk: Can Pakistan Embrace Educational Challenges” during the
year 2003
 Research Fields & Interests
• Digital Marketing
• Entrepreneurship Behavior
• Food Supply Chains
• Quantitative Modelling particularly with Structural Equation Modeling (PLS-SEM, CB-
SEM) and Choice Modelling frameworks. I am also interested in utilizing social media and
Web analytics methods along with the case study approach for qualitative research.

Professional Trainings/Skills Development

2022- Two days (07-08 March) training on ‘Entrepreneurship, Social Cohesion and Peacebuilding
in Universities’, organized by Pak Institute for Peace Studies, Pakistan.
2021- One week (24-28 March) intensive training on ‘Fundamentals of Islamic Banking
Operations’, organized by National Institute of Banking & Finance, Pakistan.
2021- Two days (27-28 March) training workshop on ‘Validating Ideas-A Systematic Approach to
Improve the Quality of Education through Capacity Building’, organized by MNS-Univ of
Agriculture (Multan)
2018- One week (18-22 June) intensive training on ‘Discrete Choice Analysis’, organized by
Institute of Transport and Logistics Studies, University of Sydney, Australia.
2017- Three days (1-3 March) Multivariate Analysis Training, organized by Industry
Transformation Training Centre, University of Queensland, Australia.
2016- One week intensive training workshop on ‘Leadership / Presentation Skills Development’ (1-
5 February), organized by Industry Transformation Training Centre, University of Queensland,
Australia.
2016- One week intensive training on ‘Business Development/Research Commercialization’ (8-12
February), organized by ITTC-UQ Business School, Australia.
2014- One day workshop on ‘Learning PLS-SEM’ (Dec 02), organized by Strategic Management
Society, USA. Held at Sunshine Coast, Noosa, Australia.
2013- Two months online training (5 sessions comprising 10 Hours) on “Hands on” with SmartPLS
Software (March-May), organized by Georgia R School, USA.
2012- Two months training course on ‘English for Academic Communication’ (March-May),
University of Queensland, Australia.
2009- Two days training workshop on ‘Academic Writing for Researchers’ (10-11 July), organized
by Institute of Research Promotion, Lahore (IRP) at the Institute of Business Administration,
Punjab University, Lahore, Pakistan.
2008- Five days training on ‘Statistical Package for Social Sciences (SPSS)’ (14-19 September),
organized by HEC-BZU at The Department of Computer Science, BZ University, Pakistan.
2007- One month training on ‘Wireless and Mobile systems Security’ (June-July), Royal Institute
of Technology, Stockholm, Sweden.
2006- Three months course on ‘Global Entrepreneurial Leadership’ (Oct-Dec), Stanford Centre for
Professional Development, USA.
 Scientific and Societal Impact of Research
Peer -Reviewed Research Publications

1- Hassaan, M., Li, G. and Yaseen, A. (2023), "Toward an understanding of Pakistani

customers' adoption of smart banking services: an extended application of UTAUT2 model
with big brother effect and information privacy concern", International Journal of Bank
Marketing, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/IJBM-09-2022-
0396
2- Hassaan, M., Li, G. and Yaseen, A. (2023), "The adoption of smart banking services from a
dual perspective: a qualitative study", Kybernetes, Vol. ahead-of-print No. ahead-of-
print. https://doi.org/10.1108/K-11-2022-1618
3- Ammara, A.; Ibn-e-Hassan; Yaseen, A. (2023). ‘In the Eyes of the Beholder: Understanding
Sustainable Career in a Developing Country Context’. Human Resource Development
International. (Final review submitted)
4- Ammara, A.; Ibn-e-Hassan; Yaseen, A. (2023). Antecedents and Consequences of
Sustainable Career: A Conceptual Model. Journal of Development and Social Sciences,
Vol 4, Issue 1, pp 261-272, https://doi.org/10.47205/jdss.2023(4-I)24
5- Yaseen, A.; Mahmood, G.; Naheed, K. (2022). Who can Practice Islamic Entrepreneurship:
A Review of Recent Literature on Personality Traits. Journal of Law & Social Studies
(JLSS) Volume 4, Issue 3, pp 429-440. https://doi:10.52279/jlss.04.03.429440
6- Rahman, A., Yaseen, A., Nawaz M A. (2021). Assessment of Youth Buying Behaviour for
Organic Food Products in Southern Punjab: Perceptions and Hindrances. Journal of
Development and Social Sciences, 2 (4),728-748, doi:10.47205/jdss.2021(2-IV)59
7- Asghar, MN., Chaudhry, MU., Rahman, A., Yaseen, A. (2021). Next-Wave of E-commerce:
Mobile Customers Churn Prediction using Machine Learning, LGURJCSIT, 5 (2), pp. 62-
72, https://doi.org/10.54692/lgurjcsit.2021.0502209
8- Ullah, S., M. Israr, S. Ahmad, N. Ahmad and Yaseen, A. (2019) Farming household socio-
economic influences on land degradation in district Mardan of Pakistan. Sarhad Journal of
Agriculture, 35(2): 449-458. DOI | http://dx.doi.org/10.17582/journal.sja/2019/35.2.449.458
9- Naheed, K., Yaseen, A., Mehdi, M. (2019) The Relationship between Work Ethics (Based
on the Qurʼān Sunnah and Aḥadīth), Intrinsic Motivation and Tacit Knowledge Sharing.
Pakistan Journal of Islamic Research, 20 (2), pp. 63-72
10- Yaseen, A.; Bryceson, K; Mungai, A.N. (2018) Commercialization behaviour in production
agriculture: the overlooked role of market orientation. Journal of Agribusiness in
Developing and Emerging Economies, Vol. 8 Issue: 3, pp.579-
602, https://doi.org/10.1108/JADEE-07-2017-0072
11- Yaseen, A.; Somogyi, S; Bryceson, k. (2018) Entrepreneurial behaviour formation among
farmers: Evidences from Pakistan’s dairy industry. Journal of Agribusiness in Developing
and Emerging Economies Vol. 8 Issue: 1, pp.124-143, https://doi.org/10.1108/JADEE-01-
2017-0002
12- Yaseen, A.; Saleem, MA; Zahra, S.; Israr, M. (2018) Precursory effects on entrepreneurial
behaviour in the Agri-food industry. Journal of Entrepreneurship in Emerging
Economies Vol. 10 Issue: 1, pp.2-22, https://doi.org/10.1108/JEEE-08-2016-0029
13- Saleem, M.A.; Yaseen, A.; Wasaya, Allah (2018) Drivers of customer loyalty and word of
mouth intentions: moderating role of interactional justice, Journal of Hospitality
Marketing & Management, 27:8, 877-904, DOI: 10.1080/19368623.2018.1469447
14- Saleem, M.A.; Eagle, Lynne; Yaseen, A., David Low, (2018) "The power of spirituality:
Exploring the effects of environmental values on eco-socially conscious consumer
behaviour", Asia Pacific Journal of Marketing and Logistics, Vol. 30 Issue: 4, pp.867-
888, https://doi.org/10.1108/APJML-10-2017-0259
15- Zhang, P.; Jian, M.; Adeel, A.; Yaseen, A. (2018) The Effects of social relationships and the
justice environment on creative idea endorsement, IEEE Access 6: 44340 – 44350.
10.1109/ACCESS.2018.2840099
16- Saleem, M. A., Yaseen, A., & Zahra, S. (2018). Predictors of Organizational Commitment
in Public Sector Hospitals of Pakistan—A Moderated Mediation Study. Journal of Health
Management, 20(2), 206–225. https://doi.org/10.1177/0972063418763656
17- Asif Yaseen, W.; Alireza Nasiri, Samia Ayyub. (2018) Determinant factors influencing
organic food purchase intention and the moderating role of awareness: A comparative
analysis, Food Quality and Preference, Volume 63, Pages 144-150,
doi.org/10.1016/j.foodqual.2017.08.006
18- Sahi, MA.; Abbas, H.; Kashif, S.; Yaseen, A.; Xiaodong, Yang; Mehmet, Orgun; Imran,
Rashid (2018) Privacy Preservation in e-Healthcare Environment: a Review. IEEE Access
6: 464 – 478. 10.1109/ACCESS.2017.2767561
19- Saleem, MA; Yaseen, A.; Zahra, S. (2017) Impact of service quality and trust on repurchase
intentions: The case of Pakistan airlines industry. Asia Pacific Journal of Marketing and
Logistics, Vol 29 (5), pp. 1136-1159
20- Yaqoob, N; Latif, S.; Latif, R.; Abbas, H.; Yaseen, A. (2017) An adaptive rule-based
approach to resolve real time VoIP wholesale billing dispute. Journal of Information
Science and Engineering, Vol 33 (6), pp. 1433-1446
21- Ashraf, Saba; Hafeez, HM; Yaseen, A.; Husnain, Amna. (2017) “Do They Care What They
Believe? Exploring the Impact of Religiosity on Intention to Purchase Luxury Products”.
Pakistan Journal of Commerce and Social Sciences, Vol. 11 (2), pp. 428-447
22- Khawar, N., Yaseen, A., Hassan, M. (2017) Impact of Islamic Work Ethics on
Organizational Citizenship behaviour: Moderating Effect of Workplace Stress. Pakistan
Journal of Islamic Research, Vol 18 (2), pp:79-93
23- Sharif, S., Mir, F.A., Qureshi, S., Yaseen, A. (2017) The Impact of Management
Commitment to Ethics on Corporate Social performance (CSP) and Organizational
Citizenship behaviour (OCB): The Mediating Role of Employee CSR Perception. Pakistan
Journal of Social Sciences Vol 37 (1), pp: 58-75
24- Muhammad Irar, Asif Yaseen, and Shakeel Ahmad, “Sustainable Development and
Livelihood Sources of the Rural Households in Mountainous Pakistan”. American Journal
of Rural Development, Vol 5 (4): 97-102
25- Ahmad, S., Israr, M., Yaseen, A., and Ahmad, N. (2017), “Climate Change Trend Analysis
on Selected Food Crops at Central Khyber Pakhtunkhwa of Pakistan”, International
Journal of Development and Sustainability, Vol 6 (12), pp: 2082-2093
26- Mehdi M., Ahmad B., Yaseen A., Adeel A.; Sayyed N. (2016) A comparative study of
traditional versus best practices mango value chain. Pakistan Journal of Agricultural
Sciences, 53 3: 733-742. doi:10.21162/PAKJAS/16.5084
 27- Yaseen, A.; Mehdi, M; Somogyi, S; Ahmad, B. (2016) Consumer preferences to pay a price
premium for quality attributes in Pakistani grown mangoes. Pakistan Journal of
Commerce and Social Sciences, 10 3: 615-637.
28- Yaseen, A., Bakar, Abou (2016) “Precursory Effects on Buying Islamic Banking Products
in Pakistan”. Jihut-Al-Islam Vol 10 (3), pp: 615-637
29- Kauser, R., Luqman, R., Yaseen, A., Azeem, M. (2015) Dividend Payout Policy and
Financial Crisis: Evidence from the Life Cycle Theory, Pakistan Journal of Commerce
and Social Sciences, Vol 9 (2), pp: 583-597
30- Yaseen, A.; Saleem, MA; Alam, S; Khan, MA. (2015) Impact of job burnout and supervisor
support on job satisfaction. Empirical Evidences from Engineering Firms. Pakistan Journal
of Social Sciences 35 (1), 161-174
31- Saleem, MA; Yaseen, A.; Saqib, N; Zahra, S. (2014) Fostering Organizational Learning:
Empirical Evidences from Pakistan. Pakistan Journal of Social Sciences, 34 (2), 795-812

Book Chapter (s)

1. Bryceson, K.; Yaseen, A. (2018) “Disruptive Technologies and the Agrifood Industry: Fit
for Practice”? Chapter 2, pp. 27-50, In E-Business and Supply Chain Integration: Strategies
and Case Studies from Industry, Editor: Ozlem Bak. Kogan Page. ISBN 978-0749478452

2. Halboob, W., Abbas, H., Haouam, K., Yaseen, A. (2014) "Dynamic Service Level
Agreement (SLA) Management for Cloud Computing", Advanced Intelligent Computing
Technology and Applications, Lecture Notes in Artificial Intelligence - Springer {Scopus-
Indexed}.

Academic Dissertations

1. Yaseen, Asif (2015). Collaborative Innovation in the Pakistan’s Dairy Industry:

Effectiveness of Managerial Leadership and Organizational Readiness PhD Thesis, The
University of Queensland. doi:10.14264/uql.2015.348

2. Yaseen, Asif (2008). Branchless banking model for delivering microfinance services in
Pakistan. Master Thesis at KTH Royal Institute of Technology, School of Information and
Communication Technology (ICT), Stockholm, Sweden.
 Referees Contact Detail

1- Prof. Dr. Simon Somogyi

Professor & Director, Weston Agri Food Sales Program
Texas A&M University, USA
P: +1 979 213 5734
Email: [email protected]

2- Prof. Dr. Shaukat Malik

Professor of Business Administration
Dean, Faculty of Commerce, Banking & Business Administration
Bahauddin Zakariya University, Multan (Pakistan)
P: +92 333 6055979
Email: [email protected]

3- Dr. Muhammad Abid Saleem

Senior Lecturer
Asia Pacific College of Business and Law
Charles Darwin University, Australia
Off: +61 8 8946 8814
Email: [email protected]

https://orcid.org/my-orcid?orcid=0000-0003-0964-2547