TGI Fridays India Brochure

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THE BRAND

MOST RECOGNIZED BAR WORLDWIDE


Most recognized Present in Operates more Fridays corner bar
bar world over 51Countries than 690 outlets compliments the
world over Hotel FnB offering

U.S. FRANCHISEE INTERNATIONAL COMPANY-OWNED


Tenured Franchisees with an average Current Global Footprint Opportunity Tenured Franchisees with an average
of 15 years of Brand Experience for Future Growth of 15 years of Brand Experience

154 Locations Present in 51 Countries 154 Locations

Operating in 25 States With a Large, Well-Capitalized Operating in 25 States


Franchisee Base
Current TTM AUV of $2.7M Current TTM AUV of $2.7M
Opportunity to more than double
Double-digit SSS Growth in our footprint Double-digit SSS Growth in
back-half of 2021 back-half of 2021
MISSION | VISION | VALUES

MISSION VISION
To lift spirits around the Fridays will be the Ultimate
world by celebrating the fun Host for the world’s most
in every moment and the sought-after experiences…for
potential in every individual. our team members, guests
and stakeholders.

OUR VALUES
Deliver Extraordinary
Experiences : Raise the bar,
take the initiative, be scrappy
DELIVER THAT FRIDAYS FEELING

DIFFERENTIATION REACH CONNECTION ENGAGEMENT


Highly Differentiated Extend Brand Experience Deliver Brand Experience Activate Strong
Experience to More People in New Markets Thru Fun and Celebration Engagement

Wow Food and Beverage Virtual Restaurants Wow Food and Beverage Wow Food and Beverage

Bar/Beverage Leadership Satellite kitchens Staffing and training


Frictionless off-premise
Strength In Young, Multi-Cultural Expanded Licensing execution Employer of choice
Audience Internationally
Individualized Local Rigorous communication
Leverage Global Scale of Fridays New International Development sales-building program, creating a sense of a
single united global organization
Unique and personalized service
experience
FRIDAYS CORNER BAR DESIGN
SUB-FRANCHISING OPPORTUNITY

AVAILABLE MARKET - INTERNATIONAL


SOUTH ASIA SOUTH EAST ASIA

• INDIA • THAILAND

• BANGLADESH • INDONESIA

• SRILANKA • SINGAPORE

• NEPAL • VIETNAM

AVAILABLE MARKET - INDIA


• MUMBAI, THANE, NAVI MUMBAI, • CHANDIGARH, LUDHIANA,
PUNE, NASHIK, NAGPUR AMRITSAR

• DELHI, GURGAON, NOIDA • KOLKATA, SILIGURI,


DARJEELING
• BANGALORE
• BHUBANESWAR, CUTTACK
• HYDERABAD,
• RANCHI, JAMSHEDPUR
• CHENNAI
• GAWHATI, GANGTOK
• GOA
USE Support

GLOBAL KNOWLEDGE
GUEST
LOYALTY
MARKETING
PROGRAM

PROCESSES
& PRACTICES

HANDHOLDING DESIGN
THROUGH PROJECT
WHAT IS REQUIRED

LOCATION:

HIGH STREET
Close Proximity to Commercial and Residential Areas.
Owner of the Commercial Space
2500 – 3500 Sqft Carpet

HOTEL INFRASTRUCTURE
Ground Floor
Separate Entry
Easy of Access from the Street.
CBD Location or High Tourist Hub (Non Seasonal)
2000 to 3000 sq feet
ABOUT MASTER FRANCHISEE

Universal Success Enterprises Limited (USEL)


is a Singapore headquartered, multi-national, diversified conglomerate operating in
South Asia & South East Asia.

Founded in 1995, by Mr Prasoon Mukherjee, with a vision to create a


company that is world-class, Universal Success Enterprises Limited
(USEL) today is a multi-national company engaged in diverse fields under
the following company verticals.

CHAIRMAN
UNIVERSAL SUCCESS ENTERPRISES

USE INFRA USE ENERGY USE HOSPITALITY


• Mega-township Development, • Coal mining • Master Franchisee of
• Industrial & Logistics Parks • Energy resources TGI Fridays Restaurants
• Business & IT Parks (South & South East Asia)
USE COMPANY JOURNEY

1995 1996 2000


BEGINNING HYDROCARBON TRADING OUTBACK STEAKHOUSE
Founded by Ventured into Hydrocarbon • Opened the first Outback Steakhouse
Mr Prasoon Mukherjee trading from Indonesia Restaurant in Singapore
• Became Exclusive Franchisee of Outback
Steakhouse restaurants in Indonesia,
Singapore, Malaysia & Thailand

2003 2005 2008


REAL ESTATE IT PARK DEVELOPMENT FORAY INTO GUJRAT
DEVELOPMENT • Initiated development of West Embarked on Gujarat’s landmark
• Commenced Real Estate Bengal’s first IT Park over 50 Township project at Dholera SEZ
development in India with the acres
development of Kolkata West • Executed another 100 Acre
International City township over Mixed-use residential township
377 acres
• Kolkata West International City
becomes India’s first Foreign
Direct Investment (FDI) project

2009 2012 2017


PHILIPPINE EXPANSIONS COAL MINE DEVELOPMENT LOGISTIC PARK
Acquired Outback Steakhouse Became Partner-developer in one Commenced Development of Eastern
Restaurant in Philippines. of Indonesia’s largest coal mines India’s first Grade A Warehousing Park
over 100 Acres

2019 2022
TGI FRIDAYS INDIA TGI FRIDAYS SOUTH & SOUTH
Acquired the TGI Fridays franchise EAST ASIA
business in India Became Master Franchisee of TGI Fridays
restaurants in South Asia and South East Asia
RAJ CHATTERJEE
GM - Business Development
USE - Hospitality
TGI Fridays, South Asia
[email protected]
+91 91672 12067 www.tgifindia.com

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