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Business Model Canvas

Key Partners Key Activities Value Propositions Customer Relationships Customer Segments
Who are our Key Partners? Who What Key Activities do our What value do we deliver to the What type of relationship does For whom are we creating
are our key suppliers? Which Value Propositions require? Our customer? Which one of our each of our Customer Segments value? Who are our most
Key Resources are we acquiring Distribution Channels? customer’s problems are we expect us to establish and important customers? Is our
from partners? Which Key Customer Relationships? helping to solve? What bundles maintain with them? Which ones customer base a Mass Market,
Activities do partners perform? Revenue streams? of products and services are we have we established? How are Niche Market, Segmented,
offering to each Customer they integrated with the rest of Diversified, Multi-sided Platform
MOTIVATIONS FOR CATEGORIES: Segment? Which customer our business model? How costly
PARTNERSHIPS: Optimization Production, Problem Solving, needs are we satisfying? are they?
and economy, Reduction of risk Platform/Network
and uncertainty, Acquisition of CHARACTERISTICS:
particular resources and Newness, Performance,
activities Customization, “Getting the Job
Key Resources Done”, Design, Brand/Status, Channels
What Key Resources do our Price, Cost Reduction, Risk Through which Channels do our
Value Propositions require? Our Reduction, Accessibility, Customer Segments want to be
Distribution Channels? Convenience/Usability reached? How are we reaching
Customer Relationships them now? How are our
Revenue Streams? Channels integrated? Which
ones work best? Which ones
TYPES OF RESOURCES: are most cost-efficient? How are
Physical, Intellectual (brand we integrating them with
patents, copyrights, data), customer routines?
Human, Financial

Cost Structure Revenue Streams

What are the most important costs inherent in our business model? Which Key For what value are our customers really willing to pay? For what do they currently
Resources are most expensive? Which Key Activities are most expensive? pay? How are they currently paying? How would they prefer to pay? How much does
each Revenue Stream contribute to overall revenues?
IS YOUR BUSINESS MORE: Cost Driven (leanest cost structure, low price value
proposition, maximum automation, extensive outsourcing), Value Driven (focused on TYPES: Asset sale, Usage fee, Subscription Fees, Lending/Renting/Leasing,
value creation, premium value proposition). Licensing, Brokerage fees, Advertising
FIXED PRICING: List Price, Product feature dependent, Customer segment
SAMPLE CHARACTERISTICS: Fixed Costs (salaries, rents, utilities), Variable costs, dependent, Volume dependent
Economies of scale, Economies of scope DYNAMIC PRICING: Negotiation (bargaining), Yield Management, Real-time-Market

Designed by: The Business Model Foundry (www.businessmodelgeneration.com/canvas). Word implementation by: Neos Chronos Limited (https://neoschronos.com). License: CC BY-SA 3.0
 Designed for: Designed by: Date: Version:

Business Model Canvas

Key Partners Key Activities Value Propositions Customer Relationships Customer Segments
Achizitionarea de aparatura Afacerea noastră ii va ajuta pe Clientii nostri vor dispune de Clientii tinta sunt tinerii si elevii
------- performanta. toți cei ce trec prin anumite sfaturi saptamanale prin din comuna Pechea.
Mentinerea unor standarde momente dificile și doresc să intermediul retelelor de Dar si persoanele pasionate de
inalte de curatenie. aibă câteva clipe de relaxare, socializare, care sa ii ghideze si fitness ce nu isi permit sa se
Ne vom face cunoscute mișcarea fiind cea mai bună sa ii ajute sa inteleaga deplaseze pana in oras, unde se
serviciile prin intermediul soluție. importanta unui stil de viata afla cea mai apropiata sala.
retelelor de socializare si a Vrem sa cream un loc special sanatos. Baza noastra de clienti este
site-ului pe care il vom avea. amenajat pentru toate Tinerii cu rezultate foarte bune nisata in special pe tineri, insa
Relatia cu clientii va fi una persoanele care isi doresc sa la invatatura vor beneficia de o dorim sa-i educam cu timpul si
bazata pe respect reciproc si faca miscare si de ce nu, sa reducere de 20%. pe adulti, astfel incat sa
incredere. faca performanta in acest Iar persoanele cu dizabilitati vor constientizeze importanta
domeniu. avea acces gratuit in sala sportului in viata lor. De aceea
Pentru persoanele ce isi doresc noastra. preconizam ca numarul adultilor
Key Resources sa aiba acces doar la Channels ce vor frecventa sala noastra va
Principalele resurse de care echipamentul sali vom crea Canalele prin care vrem sa creste o data cu trecerea
avem nevoie sunt de natura abonamente lunare care le vor ajungem la clientii nostri sunt timpului.
financiara, si anume capital facilita accesul in sala. reprezentate de site-uri de
pentru a putea achizitiona Iar pentru doamne si pentru socializare precum: facebook,
echipamentul necesar si pentru persoanele ce isi doresc sa instagram, si site-ul nostru.
a amenaja sala. scada in greutate intentionam Fiindca sala pe care dorim sa o
In acelasi timp vom avea nevoie sa le punem la dispozitie deschidem este pozitionata in
de resurse informationale, persoane pregatite in domeniu mediul rural, oamenii vor afla
precum cursuri de pregatire care sa le pregateasca planuri foarte rapid despre ea,
profesionala, pentru oferirea personalizate de nutritie. informatia circuland mult mai
celor mai bune sfaturi de nutritie rapid in astfel de comunitati.
si antrenament. Astfel reputatia pe care ne-o
vom crea in primele luni de
activitate va fi vitala pentru
viitorul acesteia
Cost Structure Revenue Streams
Cele mai importante costuri vor fi realizate in primele luni de la deschiderea afacerii Pentru inceput principalele surse de venit ale firmei vor fi abonamentele lunare
pentru achizitionarea echipamentului, crearea aplicatiei de care va dispune dar pe parcurs intentionam sa oferim servicii de consiliere nutritionala si sa
sala noasra si pentru amenajarea spatiului. colaboram cu diferiti furnizori de suplimente nutritionale si echipamente sportive,.
Costurile lunare vor fi de asemenea, semnificative. Aici includem: chiria,
utilitatile, costurile salariale si alte cheltuieli neprevazute.
Designed by: The Business Model Foundry (www.businessmodelgeneration.com/canvas). Word implementation by: Neos Chronos Limited (https://neoschronos.com). License: CC BY-SA 3.0