BUSINESS PLAN

PRESENTATION
COURSE NAME: ENTREPRENEURSHIP
CODE COURSE: MPU22012
LECTURER’S NAME: PUAN NOOR AZILA

TEAM MEMBER’S: VARSHNEE A/P ARULRAJAN(08DPB23F1023)

NUR ALIAH INSYIRAH BINTI MOHAMMAD HAFIZ(08DPB23F1011)
NORSYAZWINA BINTI SYAIFUL(08DPB23F1052)
NUR ALYSSHA BT AZAN(08DPB23F1048)
 1. EXECUTIVE SUMMARY
2. INTRODUCTION
3. PURPOSE OF PREPARING A
BUSINESS PLAN
4. BUSINESS/COMPANY
BACKGROUND
5. BACKGROUND OF
TABLE CONTENT OWNER/PARTNERS
6. ORGANIZATION/MANAGEMENT
/ADMINISTRATION PLAN
7. MARKETING PLAN
8. OPERATIONAL PLAN
9. FINANCIAL PLAN
10. CONCLUSION
11. SUPPORTING/DOCUMENT
EXECUTIVE SUMMARY
MAK LIMAH is a company that offers MESH
BREAD(roti jala). This is a company which
provide good taste and quality of food. We’re
serving roti jala as our main dish. This delicate and
flavorful bread is typically served with curry.
We’re making it a popular choice for those
looking for a unique and delicious meal.

We’re providing high-quality ingredients used to

preparing roti jala with a great price. We’re may
also offers additional services such as delivery with
no extra charges.
 INTRODUCTION
NAME OF COMPANY: MAK LIMAH COMPANY
NATURE OF BUSINESS: A BUSINESS THAT
PROVIDES PREPARED FOOD AND DELIVER TO
CUSTOMERS
DATE OF BUSINESS COMMENCEMENT:16/03/23
FACTORS: TO SHOW OUR TALENT OF
COOKING AND TO EARN MONEY
FUTURE PROSPECT OF THE BUSINESS: OUR
FOOD BUSINESS EXPECTED TO BECOME
POPULAR IN OUR COUNTRY
 PURPOSE OF PREPARING A BUSINESS PLAN
We’ve prepared a business plan to get financial loan from the
PUBLIC BANK. A business plan is also prepared to attract our
costumers by our delicious mesh bread(roti jala). In addition, the
business plan provided is also to be used as a guideline to run
and manage the business. Through the business plan can also
evaluate the viability of the proposed project and so on.

5
 COMPANY BACKGROUND
NAME OF COMPANY: MAK LIMAH COMPANY

ADDRESS: NO.4 GERAI MEDAN SELERA, JLN KLANG -

TELUK INTAN, SUNGAI BULOH, 45800 JERAM,
SELANGOR
EMAIL: [email protected]
ACCOUNT
FORM OF BUSINESS OWNERSHIP: SHARING NUMBER:324786354

MAIN BUSINESS ACTIVITIES: SELLING

DELICIOUS MESH BREAD(roti jala)

DATE OF REGISTRATION: 16/3/2023

NAME OF COMPANY’S BANK: PUBLIC BANK

BACKGROUND OF OWNER/PARTNERS

NAME OF OWNER: NORSYAZWINA BINTI SYAIFUL

PERMANENT ADDRESS: NO15,JALAN BENDAHARA 3,TAMAN BENDAHARA,
45000 KUALA SELANGOR,SELANGOR.

MOBILE NUMBER:011-10014014
MARITAL STATUS: SINGLE
DATE OF BIRTH: 13 JUN 2005

AGE: 19

ACADEMIC QUALIFICATION: DIPLOMA CIVIL ENGINEERING

EXPERIENCE: ONCE WORKED AS A WAITER AT PAK ABU RESTAURANT 7

 ORGANIZATION/MANAGEMENT/ADMINISTRATION
PLAN
VISION: "To become the leading provider of authentic and delicious roti jala,
known for our commitment to quality, innovation, and customer satisfaction.“
MISSION: "Our mission is to delight customers with the irresistible taste of roti
jala while preserving its rich heritage and tradition”
OWNER ORGANIZATIONAL
NORSYAZWINA BINTI SYAIFUL CHART

MARKETING MANAGER FINANCE MANAGER HEAD CHEF

VARSHNEE A/P ARULRAJAN NUR ALYSSHA BT AZAN NUR ALIAH INSYIRAH

PRODUCTION ADMINISTRATIVE STAFF

SUPERVISOR 8
MANPOWER PLANNING
NO. POSITION EMPLOYEES
1) OWNER 1
2) FINANCE MANAGER 1
3) HEAD CHEF 1
4) MARKETING MANAGER 1
5) ADMINISTRATIVE STAFF 1

6) PRODUCTION SUPERVISOR 1
POSITION NO. MONTHLY KWSP PERKESO TOTAL
PAYMENT
OWNER 1 RM 1800 RM 200 RM 50 RM 2050
FINANCIAL 1 RM 1500 RM 195 RM 48 RM 1743
MANAGER
HEAD CHEF 1 RM 1300 RM 150 RM 39 RM 1489
MARKETING 1 RM 1300 RM 150 RM 39 RM 1489
MANAGER
STAFF 1 RM 1300 RM 150 RM 39 RM 1489
SUPERVISOR 1 RM1300 RM 150 RM 39 RM 1489
TASK DESCRIPTION SCHEDULE
POSITION MAIN TASK
OWNER Responsible for overall strategic Learn to infuse energy
direction and management of the into your delivery to leave
business. a lasting impression
FINANCIAL MANAGER Manages financial planning, budgeting,
One of the goals of
and forecasting.
effective communication is
MARKETING MANAGER Manages advertising, social media, to motivate your audience
and promotional campaigns.
PRODUCTION SUPERVISOR versees production process, ensuring
efficiency and quality standards are
met.
ADMINISTRATIVE STAFF Handles customer inquiries,
processes orders, and manages
customer accounts.
HEAD CHEF Prepares roti jala and other dishes
according to recipes and quality
standards.
10
MARKETING PLAN
DESCRIPTION OF PRODUCT

ROTI JALA IS TRADITIONAL MALAYSIAN DELICACY THAT DELIGHTS THE SENSES WITH ITS INTRICATE DESIGN AND DELECTABLE
FLAVOR. IT MADE FROM A LIGHT AND AIRY BATTER CONSISTING OF FLOUR, EGGS, COCONUT MILK, AND TURMERIC, ROTI JALA IS
SKILLFULLY POURED ONTO A HOT SKILLET OR GRIDDLE IN A LACY, NET-LIKE PATTERN, CREATING DELICATE CREPES WITH A
BEAUTIFUL GOLDEN HUE.

EACH PIECE OF ROTI JALA IS A WORK OF ART, WITH ITS THIN, THREAD-LIKE STRANDS FORMING AN ELEGANT LATTICE THAT
CAPTURES THE ESSENCE OF MALAYSIAN CULINARY HERITAGE. ITS SUBTLE HINT OF TURMERIC NOT ONLY ADDS A VIBRANT COLOR
BUT ALSO IMPARTS A SUBTLE WARMTH AND EARTHINESS TO THE FLAVOR PROFILE.

SERVING AS A VERSATILE ACCOMPANIMENT TO A VARIETY OF DISHES, ROTI JALA PAIRS PERFECTLY WITH SAVORY CURRIES, SPICY
SAMBALS, AND FLAVORFUL RENDANGS, SOAKING UP THE RICH SAUCES AND ENHANCING THE OVERALL DINING EXPERIENCE.
WHETHER ENJOYED AS A SIDE DISH, A SNACK, OR A MAIN COURSE, ROTI JALA OFFERS A DELIGHTFUL COMBINATION OF TEXTURE,
FLAVOR, AND VISUAL APPEAL THAT EMBODIES THE ESSENCE OF MALAYSIAN CUISINE."

11
MARKET SIZE
TOTAL DAYS UNIT
CUSTOMERS
25 7 175
25 28 700
25 300 7500

COMPETITORS
Traditional Malaysian Restaurants: Established restaurants specializing in
Malaysian cuisine may offer roti jala as part of their menu, competing
directly with your business in terms of authenticity and taste.

Street Food Vendors: Street food vendors and stalls in Malaysia often serve
roti jala alongside other popular local dishes, providing convenient and
affordable options for customers looking for a quick bite. 12
SALES FORECAST
YEAR UNIT (RM) PERCENTAGE OF TOTAL
INCREASE
1 RM10000× 15% RM101500
15%=RM1500
2 RM101500× 20% RM121800
20%=20300

MARKETING STRATEGY

NO. ROTI JALA TYPE OF CURRY TOTAL

4 THICK CHICKEN CURRY 8
8 BEEF RENDANG 10
PROMOTION
-We will consider promotions during festive seasons and holidays, such as Eid al-Fitr
(Hari Raya Aidilfitri), Diwali, or Chinese New Year, when people are looking for
traditional and festive foods to celebrate with their families and loved ones.

-We also distribute pamphlets in places that are the focus of the public, especially in
shopping centers.

Promoter workforce

POSITION NO. MONTHLY KWSP(RM) PERKESO TOTAL(RM)

SALARY
PROMOTER 1 RM500 78 18 596
PROCESS FLOW CHART
CUSTOMER PLACES AN
ORDER

CHEF COOKS ON THAT

DAY

ORDERS SHIPPED TO THE

CUSTOMER

PAYMENT
MONTHLY MATERIAL REQUIREMENTS
THINGS PRICE OF ONE TOTAL
DAY
COOKING 150 4500
INGREDIENTS
PLASTIC 40 1200
CONTAINER AND
COOKING
GLOVES
STOVE GAS 20 600
COOKING OIL 50 1500
TOTAL=RM7800
 CONCLUSION
"Our business aims to introduce traditional Malaysian roti jala to the local
market, offering a variety of authentic dishes with high-quality ingredients and
innovative twists. With a mission to delight customers and preserve culinary
heritage, our market analysis identifies key demographics and competitors while
capitalizing on market trends and opportunities. Our marketing strategy
emphasizes product positioning, pricing, and promotion through both traditional
and digital channels. Operationally, we prioritize sourcing, cooking methods, and
quality control, ensuring a seamless supply chain and efficient operations.
Financially, we forecast startup costs, revenue projections, and funding sources,
supported by risk mitigation strategies to address potential challenges. Overall,
our business plan outlines a comprehensive approach to delivering delicious roti
jala dishes while achieving sustainable growth and success in the competitive
food industry."
THANK YOU!!!!