1641 StudentID Assignment1
1641 StudentID Assignment1
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Subject code: 1641
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Unit 14: Business Intelligence
Assignment Brief 1
Submission Format
The assignment offers students the chance to explore various aspects of big data from the
perspective of computing professionals or data scientists. It also encourages investigations into
the applications, benefits, limitations, and responsibilities associated with big data and provides
solutions to the problems it aims to solve.
Assignment guide
Your company is currently working in [Assumed Domain] for 2 years. For a new, young
company, the competition in the market is very high. Therefore, the Board of Director has
decided to apply Business Intelligence to improve the company business process by making
better decisions.
The Board of Directors assigns a small group including you in Research & Development
Department to study business intelligence to apply for the company in the coming years.
You need to research about business processes and decision support processes in the company
and identify the types of data (unstructured, semi-structured or structured) generated by these
processes with examples. You also need to research about current software used in the
business process or decision support process and evaluate these usages (benefits and
drawbacks).
Next you need to understand the types of support for decision-making at different levels
(operational, tactical and strategic) within the company and study which business intelligence
features can help on that types of support. Study the information systems or technologies (of
BI) can be used in this case, compare and contrast them to conclude which should be used.
Your group needs to present the research results to the board in a presentation of 30 minutes.
LO1 Discuss business processes and the mechanisms used to D1 Evaluate the benefits and
support business decision-making drawbacks of using application
software as a mechanism for
P1 Examine, using examples, M1 Differentiate between business processing.
the terms ‘Business Process’ unstructured and semi-
and ‘Supporting Processes’. structured data within an
organisation.
LO2 Compare the tools and technologies associated with D2 Compare and contrast a range
business intelligence functionality of information systems and
technologies that can be used to
P2 Compare the types of M2 Justify, with specific support
support available for business examples, the key features of organisations at operational,
decision-making at varying business intelligence tactical and strategic levels.
levels within an organisation. functionality.
Table of Contents
ASSIGNMENT 1 ANSWERS
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REFERENCES
Examples:
Messer, L. (2015). 'Fancy Nancy' Optioned by Disney Junior. [online] ABC News. Available at:
http://abcnews.go.com/Entertainment/fancy-nancy-optioned-disney-junior-2017/story?
id=29942496#.VRWbWJwmbs0.twitter [Accessed 31 Mar. 2015].
Mms.com, (2015). M&M'S Official Website. [online] Available at: http://www.mms.com/ [Accessed
20 Apr. 2015].
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