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BBA23

The document outlines the proposed curriculum structure for a Bachelor of Business Administration degree, including the distribution of major, minor, and other courses across 8 semesters. Core business courses such as management, economics, marketing, and finance are covered as major subjects. Minor courses include computer fundamentals and software skills. Other requirements include ability enhancement, skill enhancement, and common value added courses.

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Gourab Gorai
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13 views4 pages

BBA23

The document outlines the proposed curriculum structure for a Bachelor of Business Administration degree, including the distribution of major, minor, and other courses across 8 semesters. Core business courses such as management, economics, marketing, and finance are covered as major subjects. Minor courses include computer fundamentals and software skills. Other requirements include ability enhancement, skill enhancement, and common value added courses.

Uploaded by

Gourab Gorai
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Maulana Abul Kalam Azad University of Technology, West Bengal

(Formerly known as West Bengal University of Technology)


Syllabus of Bachelor of Business Administration
Effective from academic session 2023-2024

Bachelor of Business Administration (Hons. with Research Project)

Proposed Curriculum Structure - Overview

Yr Sem Major Minor Inter- Ability Skill Common Credit


disciplinary Enhancement Enhancement Value added
Courses
I 2X5 1X3 1X3 1X2 1X2 1X2 22
1st
II 2X5 1X3 1X3 1X2 1X2 1X2 22
III 2X5 1X4 1X3 1X2 1X2 21
2nd
IV 2X4 2X4 1X2 23
1X5

V 1X4 2X4 22
3rd 2X5

VI 1X4 2X4 22
2X5

VII 2X5 2X4 Project 22


4th Presentation:
4 Credits

VIII 2X5 Research Project: 22


12 Credits
Maulana Abul Kalam Azad University of Technology, West Bengal
(Formerly known as West Bengal University of Technology)
Syllabus of Bachelor of Business Administration
Effective from academic session 2023-2024

Bachelor of Business Administration (Hons. with Research Project)

Proposed Structure - Detailed

SEM Major Minor Inter Ability Enhancement Skill Enhancement Common Value Total
(Offline) (Blended Disciplinary (Offline) (Online / Sessional ) added Course Credits
Mode) (Offline) (Sessional)
I Principles of Management (5 Computer Any one from English & Professional Life Skills & Yoga/ Health & 22
Credits) Fundamental GE baskets A Communication Personality Wellness/ Sports
Business Economics - Micro (3 Credits) or D (2 credits) Development (2 Credits)
(5 Credits) (3 Credits) (2 credits)

II Environment & Sustainable Management Any one from Modern Indian IT Tools for Business NSS/ Critical 22
Development (5 Credits) Information GE baskets B Languages and (2 credits) Thinking/ Mental
Business Economics - Macro System or E Literature Health
(5 Credits) (3 Credits) (3 Credits) (2 Credits) (2 Credits)

III Operations Management (5 Word, Any one from The Constitution, Understanding 21
Credits) PowerPoint & GE baskets C Human Rights and Law basics of Cyber
Financial Management and Spreadsheet or F (2 credits) Security
Risk Analysis Application with (3 Credits) (2 credits)
(5 Credits) Excel(4 Credits)

IV Marketing Management (4 Database Society Culture and 23


Credits) Management Human Behavior
with SQL (2 credits)
(4 Credits)
Human Resource Graphic Design
Management (4 Credits) with PhotoShop
Maulana Abul Kalam Azad University of Technology, West Bengal
(Formerly known as West Bengal University of Technology)
Syllabus of Bachelor of Business Administration
Effective from academic session 2023-2024
& Illustrator
(4 Credits)
2L+2P
Organizational Behaviour
(5 Credits)

V Entrepreneurship (4 Credits) Cloud 22


Computing
(4 Credits)
2L+2P
Sales & Distribution E-commerce
Management & Logistics and Application
or (4 Credits)
Financial Markets, Institutions
and Financial Services
or Industrial Relations
(5 Credits)
Consumer Behaviour Or
Elements of Taxation or
Management of
Organisational Change
(5 Credits)

VI Project Management Web 22


(4 Credits) Development
with HTML and
CSS
(4 Credits)
2L+2P
Business Research Methods Internet and
(5 Credits) Networking
(4 Credits)
Maulana Abul Kalam Azad University of Technology, West Bengal
(Formerly known as West Bengal University of Technology)
Syllabus of Bachelor of Business Administration
Effective from academic session 2023-2024
Data Analytics Skills for
Managers
(5 Credits)

VII Management Accounting Software Summer Internship 22


(5 Credits) Project Project Presentation
Management (4 Credits)
(4 Credits)
Business Intelligence Digital
(5 Credits) Marketing
(4 Credits)

VIII Customer Relationship RESEARCH PROJECT 22


Management (12 CREDITS)
or
Company Accounts or Audit or
Human Resource
Development
(5 Credits)
Marketing Analytics or
Financial Analytics or
Human Resource Analytics
(5 Credits)
91 Credits 42 Credits 9 Credits 8 Credits 22 Credits 4 Credits 176

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