Team Disha Newsletter: January 2016

Team Disha Newsletter
January 2016
Design Thinking
Design thinking is a formal method for practical, creative resolution of problems and creation of solutions,
with the intent of an improved future result.
Distinguishing characteristics
 Finding simplicity in complexity
 Beauty as well as functionality
 Improving quality of experience
 Creating elegant solutions
 Serving the needs of people
Design Thinking draws upon logic, imagination,

intuition, and systemic reasoning, to explore
possibilities of what could be, and to create
desired outcomes that benefit the end user (the customer). A design mindset is not problem-focused, it’s
solution focused, and action oriented. It involves both analysis and imagination.
‘Design thinking’ is changing the way we approach problems

Design Thinking as a Strategy for Innovation
Using Design Thinking to Improve the Customer Experience
How AirBnB uses Design Thinking in Projects – An Example
Internet of Things
The Internet of Things (IoT) is the network of things, physical devices that can be embedded or stand alone
with electronics that sense and/or control, most likely through software, with network connectivity, that
enables them collect and exchange data. IoT allows devices to be sensed and controlled remotely across a
network infrastructure such as the Internet.
Applications in the Retail Industry

IoT data harvested from smartphones, wearables, sensors and other devices will provide significant new
insights and opportunities.
1. Enhanced customer experience - A retailer could use a shopper’s in-store location to deliver timely,
relevant and personalized content and offers, such as digital coupons or loyalty rewards.
2. Optimize store operations - In-store IoT-enabled smart cameras, beacons, and sensors can be
combined with real-time location data from apps on smartphones to show customer traffic patterns
and buying behaviors. Employees can quickly react to bottlenecks, reducing customer wait times.
3. Improved inventory and supply chain management - IoT-enabled systems can trigger real-time
inventory actions based on data from high-resolution cameras and sensors on packages, shelves and
other assets.
4. Capture new revenue opportunities
a. An in-store app can identify long wait times at certain locations in the store, sending
customers text alerts and notifications to save at-risk purchases.
b. Sensors on products, kitchen pantries and refrigerators can automatically order groceries
when needed. Buttons on a washing machine can help homeowners order new laundry
detergent.
Four Ways The Internet Of Things Will Innovate The Retail Industry
The dark side of IoT: By 2020, a $5 billion black market will exist to sell fake sensor, video data
Challenges – Is it a mere hype?
 Interoperability
 Security and privacy - How is security defined? Should there be a more standardized approach to
IoT security, and if so, who should produce them?
 Legal and economic issues
 Network Impact - IoT traffic will occur on the internal network and on the Internet, which is
influenced by Bandwidth, Network Delay/Latency, Security, Delivery Accuracy, Availability and
Resiliency.
CES 2016: 10 Products That Brought IoT To The Next Level

At CES, IoT Was Everywhere. In the Real World, It's More Hype Than Reality
Free Basics and Net Neutrality
Internet.org was renamed ‘Free Basics’ in September, just ahead of Prime Minister Narendra Modi’s visit to
Facebook’s headquarters at founder Mark Zuckerberg’s invitation. According to Facebook, it is an open
platform that gives Indian developers the opportunity to make their services and websites available free of cost
to those who cannot afford internet access. However, this free access is limited to partner websites and
applications. But the problem is that, contrary to what it claims, it doesn’t offer equal and unbiased access to
all services. Facebook is partnering with ISPs to provide preferential and selective access to a set of app
developers and services. This is the main criticism of those opposed to Free Basics; they argue that the internet
should be free and equal for all users. This is also the cornerstone of net neutrality i.e. Free and unbiased
internet for all.
Zero-rating is a practice where internet service providers (ISPs) do not charge customers on data for select
applications that they use. So conceptually, Free Basics operates on the zero-rating principle.
In India, FB launched Free Basics partnering with RCom. However, the service is currently stopped as per
orders by TRAI.
FaceBook Free Basics All You Need to Know/

From internet-org to Free Basics
John Oliver on Net Neutrality
Airtel TRAI fight on Net Neutrality
Free Basics vs Free Internet, Guide to Net Neutrality
Smart Cities
The government of India under Prime Minister Narendra Modi has a vision of developing 100 smart cities as
satellite towns of larger cities and by modernizing the existing mid-sized cities.
The government plans to identify 20 smart cities in 2015, 40 in 2016 and another 40 in 2017.
The 100 potential smart cities nominated by all the states and union territories based on Stage 1 criteria will
prepare smart city plans which will be evaluated in stage 2 of the competition for prioritizing cities for
financing. In the first round of this stage, 20 top scorers will be chosen for financing during this financial year.
The remaining will be asked to make up the deficiencies identified by the Apex Committee in the Ministry of
Urban Development for participation in the next two rounds of competition. 40 cities each will be selected for
financing during the next rounds of competition.
What is a Smart City

All You Need to know about Smart Cities
Indian Smart Cities Reinventing Wheel
Smart Cities:5 Mistakes of the West India must avoud
Will Smart Cities Stifle Local Democracy

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Team Disha Newsletter

Design Thinking draws upon logic, imagination,

‘Design thinking’ is changing the way we approach problems

Applications in the Retail Industry

CES 2016: 10 Products That Brought IoT To The Next Level

Free Basics and Net Neutrality

FaceBook Free Basics All You Need to Know/

What is a Smart City

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