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Purposivecommunication First Lecture

The document discusses three communication models: the transmission model, interaction model, and transaction model. It also covers communication principles, including that communication meets physical, instrumental, relational, and identity needs. Communication is a process that is integrated into all parts of life and is guided by culture and context.
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0% found this document useful (0 votes)
3 views

Purposivecommunication First Lecture

The document discusses three communication models: the transmission model, interaction model, and transaction model. It also covers communication principles, including that communication meets physical, instrumental, relational, and identity needs. Communication is a process that is integrated into all parts of life and is guided by culture and context.
Copyright
© © All Rights Reserved
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Download as DOCX, PDF, TXT or read online on Scribd
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Communication Processes, Principles and Ethics

Communication Processes

- These three (3) models will help us understand what really happens in the systematic process of
communication in a way, it captures the elements, the tenets, and the various aspects that are
involve when we are communicating. These models actually paint pictures of the processes and
will let us see where we are in the communication, what we serve as, and what is really
happening between us and the other components.
1. Transmission model – linear communication. One way. Simple communication
Sender – channel – receiver
Encoding and decoding -process involves in communication that lets us understand what’s
happening with the message.
Encoding (sender) – is the process of translating thoughts into communication.
Decoding (receiver) – is the process of translating communication into thoughts.
Channel – can be written or verbal.
Communication barriers- noise can be physiological, psychological noise

Thoughts ( I want to eat) – channel – communication barrier (noise) – receiver (my daughter is
hungry)
 No feedback or you can’t send feedback immediately.

2. Interaction Model
There’s a sender – channel – receiver
 Sender can be a receiver, and receiver can be a sender as well.
 A two-way conversation. There’s an interaction between the participants.
 This allows participants to send feedback to their own channel
 This model is cyclical because there is a channel for feedbacking. Feedbacks can be done in
so many ways it can be verbal or non-verbal, a nod is an example of feedback.

3. Transaction Model – a very sophisticated model, created for communication.
 Allows us to understand that communication does not only sends messages but
communication creates social realities—the community that we are moving in, the norms,
it’s rules, the language community and everything that’s in it and how we shape this things
including culture and multi-culture.
 Creating social realities is intricate and sophisticated and communication is one prime
mover of it. For without communication we can shape our social reality.

Communicator – participants are communicator it doesn’t matter if they are the sender or the
receiver as long as they participate the creation of social realities.

Co-creation of meaning – physical and psychological context, social context, cultural context,
relational context
Social context – the rules, the norms of the society—embedded or explicit. How you move in a
society, how you move as a social being, how you participate in your community, how you are as
a citizen for example.

Cultural context – cultural differences, cultural sensitivity, you have to operate as a


communicator sensitive of the need of the welfare of the different ethnicities different genders,
different races, how do you go about dealing with the indigenous people, foreigners, and all.

Relational context – how are you related with the communicator—are your related by blood, by
kinship, by friendship. how we communicate with other the president is way different with how
we communicate with a pal or a friend.

Communication Principles- communications does not just happened because there are
principles embedded with that certain communication. And knowing that principles will makes
us appreciate communication more and helps us relate to others more.

1. Communication is integrated into all parts of our lives


2. Communication meets our needs .
a. Physical needs- communication helps us maintain our physiological and psychological
needs
b. Instrumental needs – communication helps us achieve our short term and long term
goals.
c. Relational needs – communication helps us understand our relational needs, when we
maintain and develop relationwith others, when we try to relate and be intimate with
others, when we try to initiate conversations tobuild any kind of relationships
d. Identity needs – communication helps us build our own unique ways, character and
personality.
3. Communication is a process
4. Communication is guided by culture and context – help us define and achieve
communication better. And influence us how we operate in the communication scenario on
how we get into.
5. Communication is learned- we learned language differently, it’s because of different people
we’ve interacted with.

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