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    02 Creating-a-Remarkable-Logo-The-Ultimate-Guide

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    coolfrostdragon
    The document provides guidance on creating a remarkable logo by outlining key steps such as understanding the brand, sketching and brainstorming design ideas, choosing color schemes and typefaces, digitizing and refining the design, getting feedback, finalizing the logo design, and concluding that an effective logo aligns with the brand's message.

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    02 Creating-a-Remarkable-Logo-The-Ultimate-Guide

    Uploaded by

    coolfrostdragon
    4 views8 pages
    The document provides guidance on creating a remarkable logo by outlining key steps such as understanding the brand, sketching and brainstorming design ideas, choosing color schemes and typefaces, digitizing and refining the design, getting feedback, finalizing the logo design, and concluding that an effective logo aligns with the brand's message.

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    The document provides guidance on creating a remarkable logo by outlining key steps such as understanding the brand, sketching and brainstorming design ideas, choosing color schemes and typefaces, digitizing and refining the design, getting feedback, finalizing the logo design, and concluding that an effective logo aligns with the brand's message.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    4 views8 pages

    02 Creating-a-Remarkable-Logo-The-Ultimate-Guide

    Uploaded by

    coolfrostdragon
    The document provides guidance on creating a remarkable logo by outlining key steps such as understanding the brand, sketching and brainstorming design ideas, choosing color schemes and typefaces, digitizing and refining the design, getting feedback, finalizing the logo design, and concluding that an effective logo aligns with the brand's message.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 8

    Creating a Remarkable

    Logo: The Ultimate Guide


    Logos are the face of any brand. They should convey the brand's
    message while being visually appealing. Let's dive into the journey of
    creating a remarkable logo.

    by Digdo Tri Hendro


    Understanding the Brand

    Brand Story Target Audience Competition Research


    To create a logo that Define the target audience It's important to study the
    blends with the message, for the brand. This will industry competition to
    first understand the brand guide design choices in the create a logo that stands
    story. Learn about the future. out.
    brand's history, message,
    and objectives.
    Sketching & Brainstorming

    Notebooks and Pens Design Thinking Be Creative


    Grab a pen and paper and Use brainstorming techniques Let your imagination run wild
    start drawing to create like mind maps or sticky notes and dare to create something
    conceptual sketches. Make with your team to explore unique.
    shortlists of words that define different concepts and ideas.
    the brand or go for a mind
    map for inspiration.
    Choosing Color Scheme and Typeface

    1 Color Psychology
    Select a color palette that matches
    the message and audience of the
    Typeface Choice 2 brand. Every color evokes different
    Choosing the typeface of the brand emotions and conveys a different
    requires knowledge of the brand's message.
    message and audience. Fonts can be
    fun, professional, or serious,
    depending on the brand. 3 Logo Variations
    Test the chosen colors and typefaces
    by creating different logo variations
    to determine the best logo design for
    the brand.
    Digitizing and Refining the Design

    Digitalize the Sketch Iterate and Refine Creating Presentable Logo


    Versions
    Digitalize the sketch, create a Refine the design by iterating
    vector, and refine the design. and experimenting with Create different versions of
    Use software like Adobe different combinations until the logo for different
    Illustrator to create the final the perfect logo is created. applications, such as social
    design while keeping the media or merchandise. Ensure
    brand's message in mind. that the logo is flexible,
    simple, and memorable.
    Presenting and Getting
    Feedback
    1 Presentation 2 Collaboration
    Present the logos to a Work with the team
    focus group, a team, or the members and clients to
    client. Provide reasoning create a logotype that
    behind design choices and aligns with the brand's
    ask for feedback. message and goals.

    3 Iterations
    Implement and adapt feedback into iterations to refine the logo
    further.
    Finalizing the Logo Design
    Trademark the Logo Finalization
    Ensure that the logo is not already The final step is to choose the perfect logo
    trademarked. Apply to trademark the logo to version, and secure all files and formats
    protect it in the future. needed in different resolutions and sizes.
    Conclusion
    A logo design that defines the brand image and aligns with the brand's message and objectives is
    crucial for any brand. With these steps, one can create a memorable logo that represents the
    brand effectively.

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