Oppa Wikip

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The brand name "Oppo" was registered in China in 2001 and launched in 2004 by Tony

Chen in Dongguan, China. In 2005, they introduced their first device


internationally, the Oppo X3 MP3 player. [3] Since then, the company has expanded
to over 50 countries and become a major player in electronic devices around world.
[3]

In June 2016, Oppo became the largest smartphone manufacturer in China,[4] selling
its phones at more than 200,000 retail outlets.[5] In 2018, Oppo Digital announced
that they were discontinuing their disc player business in major markets, and
focusing on mobile devices. Oppo was the top smartphone brand in China in 2019 and
was ranked fifth in market share worldwide.[6]

Oppo officially launched in Pakistan in the year 2014. Since then, they have been
providing their smartphones and other products to the Pakistani market.

In 2021, Oppo announced that they were acquiring OnePlus, a major phone
manufacturer. This deal was extended in 2022, with OnePlus becoming one of Oppo's
subsidiaries and sharing major components with Oppo phones, processors, screens,
and even the phones themselves. OnePlus will also essentially serve as Oppo's US
outlet with similar phones within the OnePlus brand.

Branding

Oppo logo used until March 2019

Ollie, official mascot of Oppo


The South Korean boy band 2PM prepared a song known as "Follow Your Soul" in a
promotional deal with Oppo for launching its brand in Thailand in 2010.[7] In June
2015, the company signed an agreement with FC Barcelona to become a sponsor of the
Spanish football club.[8][9][10]

In 2016, the Philippine Basketball Association tied up with this company as its
official smartphone partner, starting at the 2016 PBA Commissioner's Cup.

Oppo hires celebrity endorsers in Vietnam. Sơn Tùng M-TP endorsed three smartphone
units: Neo 5, Neo 7, and F1s. Oppo made a sponsorship to one of Vietnam's top-rated
reality shows, The Face Vietnam.[11][12]

In 2017, Oppo won the bid to sponsor the India national cricket team, which allowed
their logo to be used on the team's kits from 2017 to 2019.[13]

In 2019, Oppo became a sponsoring partner of the French Open tennis tournament held
in Roland-Garros, Paris. The same year, they also became a sponsoring partner of
Wimbledon Championships for 5 years as the first official smartphone partner.[14]
[4]

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