Annotated-Writing 1-ThuAnhTran-2

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In an age where technology is increasingly developing and it is possible that humans will be

replaced by machines due to their accuracy and speed, the core values will always have to be

mentioned at the highest level. McDonald's can clearly show the aspects they focus on the most

which are people. Inside it can be mentioned: talent philosophy, human resource strategy and

human resources strategy. They have committed to being “the best employer in every community

around the world”.

McDonald's has proven the above theory with their famous restaurant chain around the world.

Things that customers are satisfied with include good service quality, cleanliness, fast service

and value for customers. This all comes down to the foundation – their employees, the

company's most important resources. The resources working here have all the good qualities to

create the resounding success of this restaurant chain, they work with an extremely effective

attitude.

With an operating style far ahead of its time, It can be clearly seen that McDonald's has

succeeded in synchronizing business strategy and human resources in an extremely effective

way, contributing to the company's success. In addition to accurately defining the five human

principles (respect and recognition, the value of accompanying leadership, reasonable

compensation for employees and the certainty that employees will have enough resources to

complete good job assigned). More than what was mentioned before, McDoanld's smart business

strategies have helped them have more loyal bonds with customers.

However, along with the company's enthusiasm and development, the food industry is

increasingly more competitive than in the past. There are many talent-related threats that can

affect McDonald's competitive advantage including: competition from competitors in the fast

food industry, attracting and retaining good employees because of competition in the labor
market and, finally, technological transformation and changes in customer preferences. In today's

labor market, it will be quite difficult to find and maintain an employee who is enthusiastic about

the job if the salary and compensation policy are kept the same. Companies are required to

change flexibly to adapt promptly and respond to oncoming advantages to protect their

competitive position.

One thing is for sure, if you want to maintain your position in the market and at least within half

a decade, I would like to propose the following measures: continuously increase training for

employees so that they can improve service productivity and provide good services. best for

customers. When employees and the company daily update new knowledge and absorb

additional requests from customers to make appropriate changes, the company will increase the

ability to retain customers longer and be able to maintain gain a competitive position in the fast

food food industry. On the other hand, when change will always come with risks, the risk is a

disturbance in the company's core position.Therefore, building a working environment to

promote employee development and commitment is also a good thing to do. Success sometimes

must be accompanied by commitment to bring about high performance.

McDonald's could consider measures such as fair performance appraisals and rewarding

excellent performers. We're not just talking about ensuring that jobs at McDonald's are high-

value, but also about fostering a work environment where employees feel recognized and

rewarded for their hard work. go out. Furthermore, it is necessary to ensure that compensation

and rewards are fair and commensurate with the employee's merits. We're not just talking about

ensuring that jobs at McDonald's are high-value, but also about fostering a work environment

where employees feel recognized and rewarded for their hard work. go out.
In addition, finding new ways to promote creativity to attract other good employees to the

company, especially focusing on salaries, bonuses and employee benefits, is also a compliment.

indirectly for their dedication to the company. Nowadays, in an era where technology is

becoming extremely developed, companies should also have continuous updates not only on

human issues but also on machine issues. Machines will help companies optimize resource costs

in recruiting and managing human resources easily and accurately.

Using technology to optimize recruitment and human resource management processes can also

help McDonald's address challenges. Technology can help companies quickly find the most

suitable candidates and manage human resources more effectively. This saves time and resources

and ensures that McDonald's always has enough talented employees to meet their needs.

In conclusion, the smooth coordination between business strategy, human resources and

recruitment is a very important part of McDonald's success. Although the company has clearly

recognized that employees are an important factor, they still have to face constant changes from

the outside world, forcing them to constantly update and enhance the company's foundation.

(invest in employees, create an attractive work environment that promotes employee

commitment, stay innovative and look for ways to increase employee loyalty). When they solve

the nature of the above problems, McDonald's can maintain its leading competitive advantage in

the fast food restaurant chain.

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