Content

1. INTRODUCTION……………………………..………………………………………………………….…………….…..

2. OBJECTIVE OF THE STUDY………………………………………………..…………………………………..…….

3. Interpretation…………………………………………………………………………………………………………….

3.1. FOR CUSTOMERS………………………………………………………………………………………………

3.2. FOR RIDERS………………………………………………………………………………………………………….

3.4. NEW FUNCTIONS………………………………………………………………………………………………

3.5. GROWTH………………………………………………………………………………………………………

3.6. FUTURE PLANS……………………………………………………………………………………………………

3.7. FOR VISUALLY-CHALLENGED BIKE TAXI APP RAPIDO TO LAUNCH NEW FEATURES

3.8. HUGE POTENTIAL…………………………………………………………………………………………

3.9. PRIVACY POLICY………………………………………………………………………………………………

3.9.1 DEFINITIONS…………………….………………………………….………………………………………..

3.9.2. WHAT INFORMATION DO RAPIDO COLLECT?..........................................

3.9.3. USE OF INFORMATION COLLECTED……………………………………………………

3.9.4. HOW AND WHEN DO RAPIDO DISCLOSE INFORMATION TO THIRD PARTIES

3.9.5. THIRD PARTY CONTENT AND LINKS TO THIRD PARTY SERVICES………

3.9.6. SOCIAL MEDIA FEATURES AND WIDGETS……………………………

3.9.7. INFORMATION COLLECTED BY CAPTAINS……………………………………

3.9.8. CHANGE OF INFORMATION AND CANCELLATION OF ACCOUNT………

3.9.9. SECURITY………………………………………………………………………

3.9.10. GRIEVANCE OFFICER……………………………………………………

3.9.11. CHANGES TO THE PRIVACY POLICY…………………………………………………

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3.10 SUBMIT/FEEDBACK………………………………………………………………………………………………

3.10.1 FOR USERS

3.10.2.FOR CAPTAINS

3.10.3.FOR PARTNER MANAGER

3.11. RAPIDO ON THE WEB…………………………………………………………………………………………

3.12. RAPIDO’S TECH STACK……………………………………………………………………………………………

3.12.1. JOB’S BY FUNCTION………………………………………………………………………………………

3.12.2. FOR EMPLOYERS…………………………………………………………………………………………

3.13. INSTAHYRE…………………………………………………………………………………………………………

3.14. CONNECT……………………………………………………………………………………………………………

4. CONCLUSION………………………………………………………………………………..……….………….………

5. SUGGESTION…….………………………………………………………………………………………….…….…….

6. REFERENCES……………………………………..……………………………………..……………………………..
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1. Introduction
Rapido is an online bike taxi aggregator based out of Bangalore, India. The
company was founded in 2015 in Bengaluru. It operates in more than 95
cities across the country.
Founded by Aravind Sanka, the company has sky rocketed into fame in the
few years of its launch and was appreciated by huge investors in the region.
They recently made headlines when they earmarked ₹200 Crore (~$28
Million) for marketing budgets.
The company was founded in 2015 as the Karrier by two IIT alumni and
a PESU alumni – Aravind Sanka, Pavan Guntupalli, and SR Rishikesh. In
September 2018, reports were that Rapido has over 15,000 registered
riders, with average rides of 30,000 per day. By July 2019, Rapido was
completing 3,00,000 orders every day. Among those who have stakes in
Rapido are HERO MOTOCORP chairman Pawan Mujal and
former Google India head Rajan Anandan.
In 2019, Rapido co-founder Aravind Sanka claimed that the company has
created more than 500,000 jobs in India. In November 2019, the company
claimed to have 1 crore registered users.

2. Objective of The Study

• To find out the customer satisfaction towards the call-taxi services.
• To find the level of convenience and comfort with call-taxi services.
• To know their opinion about the tariff system and promptness of
service.
• To ascertain the customer view towards the driver behaviour and
courtesy.
4

• To provide inputs to enhance the services to delight the customers.

• To know the functioning of the taxi services.
• To learn about the privacy policy of taxi service.
• To find out its potential in the market.
• To find out how it connect with its customers.

3. Interpretation
3.1 Business model
Rapido is focused on short distance commute in town, our
majority of customers are office goers. Our aim is to become
most affordable commute option for last mile connectivity.
We don’t have any full-time riders, we offer full-time
flexibility to our riders, means they can offer a ride when
they want, thus we are more of a bike ride sharing platform
as compared to other bike taxi's.

We’re pioneer in bike ride-sharing industry and we are the

first company in India who builds an on-demand bike ride
sharing platform for the user. With more than 150k users, we
currently operate in Gurugram and Bengaluru.

We charge a commission back from riders. The commission

rate is 20% of the ticket size.

According to government statistics, the total number of

registered two-wheeler in India is around 154 million which is
5 times the total number of 4-wheelers. We believe bike ride
sharing platform can definitely be one of the best solutions
to solve our commute problems. Bike Ride-sharing can be
the future of transport in India.

3.1 For customers – Rapido is economical, faster and

reliable commute option in town. We provide insurance on
every ride to our customers.
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3.2 For riders- Rapido provide an extra income source for

bike owner who is travelling alone. We do have insurance
policies for our riders also.

So far, Rapido is doing well in both the cities and we are

touching more than 2500 completed rides daily. Soon we will
be launching in new cities.
Rapido is the service India needs. It focuses on affordability.
A cab or Auto-Rickshaw is just inefficient for single
passenger.

Things you have to know is, Rapido does not own any bikes
and does not hire drivers and call them their “Employee”.
They just provide a platform where demand meets supply. In
this case, passengers meet their drivers.

Their business model is similar to that if Uber and Ola.

They provide a platform, for which they charge a percentage

of the fare amount.
The Rapido app allows the user to book a ride, after which a rider
(called "Captain") arrives at the location. The fare includes a base
fare of ₹15 in addition to ₹3 for every kilometer of the ride.[7][8][9] The
"Captains" need to register through the Rapido-Captain app and get
validated by submitting the required documents. They can use
motorcycles, scooters, or e-bikes, but the vehicle cannot be older
than 2010.

3.4. New function

Rapido Bike Taxi launches new ‘power pass’ feature for app users

Guwahati: Bike-cum-taxi service application Rapido, which is currently

available in most cities of India including Guwahati, is planning to roll out a
couple of new features for the benefit of its customers.
6

In an effort to make daily commute more economical, the online application

for bike and taxi hire has launched a ‘power pass’ subscription programme
for customers. The ‘power pass’ will allow customers to book their rides
without any surge pricing levied on flat fares.

Interestingly, the ‘power pass’ is developed with an in-house tool that

analyses riding frequency, average riding distance and finally suggests a
best-suited pass for every individual user.

Speaking on the idea behind the unique tool, head of Rapido Power Pass,
Hiran Gunasekaran, said that every user is different and has a unique
preference and, understanding this, they were motivated to develop a one-
of-a-kind solution that will cater to everyone’s need.

“Our tool understands the user's behaviour and provides the best-suited
pass rather than showing multiple passes and confusing them,”

The subscription option has been rolled out to a limited set of customers
across a few cities in India but it is expected to be made available to all
Rapido customers in the coming months. Rapido claims that the pass users
are able to save up to 40% on their travel expenses. Also, the company
claims that pass users are riding 60% more frequently when compared to
other users. Rapido aims to have 1 million active pass users by June 2020.

Rapido is a Bengaluru-based company that provides technology-based

services for booking two-wheelers through its mobile application. Its
services have been widely received in south India, and the company is
gradually looking to expand its reach across the country.
7

Rapido started its operation in 2015 and in just four years they have
expanded the operations across the country. The organisation has around
5,00,000 ‘captains’, including women, across India.

It follows a dual helmet policy where helmets are provided to both the
captain and the passenger for their safety and security. Also, shower caps
are provided to passengers for their personal hygiene. The app has GPS,
live-tracking, SOS and live chat facilities too. It has an option for the users to
share …

This Bike Taxi Start-up Aims To Make Transportation Accessible to Next 200
million Users This Year Dealing with traffic congestion while commuting to
work is one common trouble faced by almost every daily commuter.
Increasing number of personal vehicles on the road is not only resulting in
daily congestion but also increasing pollution levels. Meanwhile, public
transport users are left with little choice between dealing with the huge
crowd in public transports or spend huge sums to afford comfortable cab
ride.

Bengaluru-based bike taxi provider, Rapido is working towards making

commuting easier and affordable by allowing users to book a two-wheeler
ride through its mobile app

But what if rides could not only be comfortable but also pocket friendly?
Bengaluru-based bike taxi provider, Rapido is working towards making
commuting easier and affordable. Founded in 2015 by Pavan Guntupalli,
Aravind Sanka and Rishikesh SR, Rapido offers a platform where users can
book a two-wheeler ride through its mobile app.

3.5. Growth
According to the company, Rapido is now operational in nearly 100 cities in
India. It claimed that the Rapido app has already hit the 10 million-mark
and is adding new users every day.
8

Currently, Rapido has over 15 million registered users and more than 15
lakh registered captains (ride providers).

Rapido witnessed a growth of five times in number of rides in 2019 with a

month-on-month growth of 20 per cent. “For Rapido, 2019 has been an
extremely successful year. Our customers have grown close to four times
and this is a testament to our overall growth and reach in the country. The
Rapido app has already hit the 10 million-mark and is adding new users
every day,”

Till date, Rapido has raised a total funding of INR 558 crore from various
investors. Some of its major backers include Westbridge AIF, Nexus
Ventures, Konark Trust, Sabre Investment, Skycatcher LLC, Bace Fund and
Integrated Growth Capital, among others. In August 2019, Rapido closed its
Series B funding round at INR 390.11 crore led by Westbridge Capital.

Talking about challenges, the concept of bike taxi is relatively new in India
with a certain perception attached to it. There are cultural and societal
challenges such as sitting behind a stranger, rider safety and so on. This
requires a certain amount of awareness which Rapido is trying to create.

Rapido has earmarked a marketing budget of INR 200 crore which will be
used to make transportation accessible to the next 200 million users. The
funds will be invested heavily in various, national and regional, marketing
campaigns across the country.

We’re currently at 15 million downloads and with the new campaign, we

want to reach 50 million downloads and we feel ATL is the way to go for
this. The marketing mix will include different media platforms, with a focus
on regional communication since we have a strong presence in tier II and
tier III markets. 2020 is going to be an even more aggressive year for us as
we plan to reach more than 200 cities,”
9

The company is currently looking to explore television and out-of-home

partnerships with well-reputed digital platforms. Apart from this, Rapido is
also aiming to get recognized as one of the top 10 consumer Internet
transactional companies in the country and all our focus is in this direction.

This Privacy Policy explains how we collect, process, use, share and protect
information about you. It also tells you how you can access and update your
information and make certain choices about how your information is used.

The Privacy Policy covers both “online” (e.g., web and mobile services,
including any websites operated by us such as RAPIDO WEBSITE or Mobile
Application, however accessed and/or used, whether via personal
computers, mobile devices or otherwise) and “ofline” (e.g., collection of
data through mailings, telephone, or in person) activities owned, operated,
provided, or made available by the Company. Our “online” and “ofline”
activities, in relation to facilitation of transportation services offered by
third party drivers or vehicle operators, are collectively referenced as the
“Services”. This Privacy Policy also applies to your use of interactive features
or downloads that: (i) we own or control; (ii) are available through the
Services; or (iii) interact with the Services and post or incorporate this
Privacy Policy.

3.6. Future Plans

Currently with over 15 million registered users, Rapido aims to expand its
user base to 200 million this year.

Early Journey

Speaking with Entrepreneur India, co-founder Arvind Sanka revealed that

the idea of bike-taxi services came to them when the founders themselves
found it difficult to spend huge amounts on cab and taxi services on a daily
basis. “While we were working and earning a limited salary, it was difficult
for us to spend on cab and taxi services available in the city on a daily basis.
It is then when we realized that there isn’t a mode of commuting available
10

for early jobbers that is easy on pocket and yet convenient. Keeping in mind
this problem statement, we wanted to make transportation convenient,
accessible and affordable to the masses,”

The idea behind Rapido’s launch was to make intra-city transportation

convenient, affordable and accessible in the country. Apart from making
rides convenient, Rapido also opens up an earning opportunity for two-
wheeler owners who can list themselves on the platform as ride providers.

“Rapido saw the opportunity in using bikes to provide taxi-service and use
that free pillion seat to help earn some additional income for bikers, as and
when they liked,”

3.7. For visually-challenged Bike taxi app Rapido to launch new

features

Leading bike taxi pooling app Rapido is all set to launch

special and simplified features for the visually-challenged
commuters to make their travels more comfortable from
next month

Nearly 80-100 visually-challenged people use Rapido app

every day at different places to reach their destinations. We
are working on creating a simplified and user-friendly version
of our app for their easy usage. It will go live in the first week
of October,” Aravind Sanka, Co-Founder, Rapido,
told BusinessLine.

Founded in October 2015 by three IIT alumni, India’s first

bike taxi pooling service is currently available in 16 cities
across India and is adding two cities every month. It also
provides pillion riders with helmets and shower caps to soak
sweat.
11

Explaining the new features, Sanka said that the visually-

challenged users will now be able to activate the app using
their voice, which will be converted into text for selecting
destination. They will also be able to get their digital wallet
loaded with money using the driver’s

services, for automatic debiting after the travel.

“Usually, the visually-challenged people have fixed

destinations, like home and workplace. The Rapido captains
(drivers) mostly pick them up or drop at these destinations
every day,” he said. “We have also partnered with TrueCaller.
The visually-challenged people will have to just give a
missed call to us for auto-registration,” he added.
12

3.8. Huge potential

Co-founder Pavan Guntupalli maintained that taxi hailing

services like Ola and Uber cater to only 13-14 per cent of
commuters in cities like Bengaluru, as many others choose
alternative and affordable means of commuting. “Rapido
identified that need-gap and were curious to figure a way
out. With approximately 70 per cent of the motor vehicles
being two-wheelers in Bengaluru alone, Rapido sighted a
strong opportunity to seize and maximize it.”
Currently, the app is growing 30 per cent month-on-month
with 1.5 lakh registered ‘captains’ on the platform. It serves
30,000 daily rides with 10,000 monthly drivers on-board. The
captain can earn easily through a value-added “Redeem”
feature on the app by linking it with his bank account for
instant money transfer, unlike the cab drivers who have to
wait for a weekly or monthly payment cycle.

“Our customers, on an average, save 60 per cent-70 per

cent of the costs and spend 30 per cent- 40 per cent less
time in the traffic when compared to the cabs.” It’s captains
are trained professionals and the start-up also provides
insurance on all rides.

Rapido had raised an undisclosed amount in pre-Series A

funding from investors including Hero MotoCorp Chairman
Pawan Munjal, Google India Managing Director Rajan
Anandan and others. “Rapido is currently in an advance
stage of talks for the next round of funding,” said Sanka.
13

3.9. PRIVACY POLICY.

Please review the following carefully so that you understand our privacy
practices. If you do not agree to this Privacy Policy, do not accept the
Customer Terms and Conditions or use our Services. This Privacy Policy is
incorporated by reference into the Customer Terms and Conditions.

If you have questions about this Privacy Policy, please contact us through
email address provided on our website and/ or Mobile Application.

3.9.1. DEFINITIONS

Unless otherwise provided in this Privacy Policy, the terms capitalized in the
Privacy Policy shall have the meaning as provided hereunder:

a) “Co-branded Services” shall have the meaning assigned to the term in

paragraph 4(c) hereto.

a) “Device” shall mean computer, mobile or other device used to access the
Services.

a) “Device Identifier” shall mean IP address or other unique identifier for

the Device.

a) “Mobile Application” shall mean application provided by us on the Device

to access the Services.

a) “Mobile Device Information” shall have the meaning assigned to the term
in paragraph 2(d)(ii) hereto.

a) “Promotion” shall mean any contest and other promotions offered by us.

a) “Protected Information” shall mean such categories of information that

could reasonably be used to identify you personally, including your name, e-
mail address, and mobile number.

a) “Third Party” shall mean a thirdparty service provider.

a) “Usage Information” shall have the meaning assigned to the term in

paragraph 2(b)(i) hereto.
14

3.9.2. WHAT INFORMATION DO REPIDO COLLECT?

1. INFORMATION WE PROVIDE TO RAPIDO

Rapido may ask you to provide us with certain Protected Information. We

may collect this information through various means and in various places
through the Services, including account registration forms, contact us
forms, or when you otherwise interact with us. When you sign up to use the
Services, you create a user profile. We shall ask you to provide only such
Protected Information which is for lawful purpose connected with our
Services and necessary to be collected by us for such purpose.

The current data fields that might be requested for are:

• a) Email

• b) Name

• c) Address

• d) Mobile Number

• e) Gender

• f) Date of birth

INFORMATION WE COLLECT AS YOU ACCESS AND USE SERVICES

a) In addition to any Protected Information or other information that you

choose to submit to us, we and our third party service provider may use a
variety of technologies that automatically (or passively) collect certain
information whenever you visit or interact with the Services (“Usage
Information”). This Usage Information may include the browser that you are
using, the URL that referred you to our Services, all of the areas within our
Services that you visit, and the time of day, among other information. In
addition, we collect your Device Identifier for your Device. A Device
Identifier is a number that is automatically assigned to your Device used to
access the Services, and our computers identify your Device by its Device
Identifier.
15

b) In addition, tracking information is collected as you navigate through our

Services, including, but not limited to geographic areas. The driver’s mobile
phone will send your GPS coordinates, during the ride, to our servers. Most
GPS enabled mobile devices can define one’s location to within 50 feet.

c) Usage Information may be collected using a cookie. If you do not want

information to be collected through the use of cookies, your browser allows
you to deny or accept the use of cookies. Cookies can be disabled or
controlled by setting a preference within your web browser or on your
Device. If you choose to disable cookies or flash cookies on your Device,
some features of the Services may not function properly or may not be able
to customize the delivery of information to you. The Company cannot
control the use of cookies (or the resulting information) by third parties,
and use of third party cookies is not covered by our Privacy Policy.

d) Information Third Parties provide about You

Rapido may, from time to time, supplement the information we collect

about you through our website or Mobile Application or Services with
outside records from third parties.

e) Information collected by mobile application

i) Rapido Services are primarily provided through the Mobile Application.

We may collect and use technical data and related information, including
but not limited to, technical information about your device, system and
application software, and peripherals, that is gathered periodically to
facilitate the provision of software updates, product support and other
services to you (if any) related to such Mobile Applications.

ii) When you use any of our Mobile Applications, the Mobile Application
may automatically collect and store some or all of the following information
from your mobile device (“Mobile Device Information”), in addition to the
Device Information, including without limitation:
16

a) Your preferred language and country site (if applicable)

b) The manufacturer and model of your mobile device

c) Your mobile operating system

d) The type of mobile internet browsers you are using

e) Your geolocation

iii) Information about how you interact with the Mobile Application and any
of our web sites to which the Mobile Application links, such as how many
times you use a specific part of the Mobile Application over a given time
period, the amount of time you spend using the Mobile Application, how
often you use the Mobile Application, actions you take in the Mobile
Application and how you engage with the Mobile Application

iv) Information to allow us to personalize the services and content available

through the Mobile Application

v) Data from SMS/ text messages upon receiving Device permissions for the
purposes of (i) issuing and receiving one-time passwords and other device
verification, and (ii) automatically filling verification details during financial
transactions, either through us or a third-party service provider, in
accordance with applicable law. We do not share or transfer SMS/ text
message data to any third party other than as provided under this Privacy
Policy.

3.9.3. USE OF INFORMATION COLLECTED

Rapido’s primary goal in collecting your information is to provide you with
an enhanced experience when using the Services. Rapido use your
information to closely monitor which features of the Services are used
most, to allow you to view your trip history, rate trips, and to determine
which features we need to focus on improving, including usage patterns and
geographic locations to determine where we should offer or focus services,
features and/or resources.
17

Based upon the Protected Information you provide us when registering for
an account, we will send you a welcoming email to verify your username
and password.

Rapido use the information collected from our Mobile Application so that
we are able to serve you the correct app version depending on your device
type, for troubleshooting and in some cases, marketing purposes.

Rapido use your Internet Protocol (IP) address to help diagnose problems
with our computer server, and to administer our web site(s). Your IP address
is used to help identify you, but contains no personal information about
you.

Rapido will send you strictly service-related announcements on rare

occasions when it is necessary to do so. For instance, if our Services are
temporarily suspended for maintenance, we might send you an email. If
you do not wish to receive them, you have the option to deactivate your
account.

We may use the information obtained from you to prevent, discover and
investigate violations of this Privacy Policy or any applicable terms of service
or terms of use for the Mobile Application, and to investigate fraud,
chargeback or other matters.

We provide some of your Protected Information (such as your name, pick

up address, contact number) to the captain who accepts your request for
transportation so that the driver may contact and find you.

We use that geo-location information for various purposes, including for

you to be able to view the captains in your area that are close to your
location, for you to set your pick up location, for the captains to identify the
pick up location, to send you promotions and offers, and to allow you (if you
choose through any features Rapido may provide) to share this information
with other people.
18

In addition, Rapido may use your Protected Information or Usage

Information that Rapido collect about you:

(a) to provide you with information or services or process transactions that

you have requested or agreed to receive including to send you electronic
newsletters, or to provide you with special offers or promotional materials
on behalf of us or third parties;

(b) to enable you to participate in a variety of the Services’ features such

as online or mobile entry sweepstakes, contests or other promotions;
(c) to contact you with regard to your use of the Services and, in our
discretion, changes to the Services and/or the Services’ policies;
(d) for internal business purposes;
(e) for inclusion in our data analytics; and
(f) for purposes disclosed at the time you provide your information or as
otherwise set forth in this Privacy Policy.

Rapido may use the information collected from you for targeted advertising.
This involves using information collected on an individual's web or mobile
browsing behavior such as the pages they have visited or the searches they
have made. This information is then used to select which advertisements
should be displayed to a particular individual on websites other than our
web site(s). The information collected is only linked to an anonymous
cookie ID (alphanumeric number);

it does not include any information that could be linked back to a particular
person, such as their name, address or credit card number.

3.9.4. HOW AND WHEN DO RAPIDO DISCLOSE INFORMATION TO

THIRD PARTIES
Rapido do not sell, share, rent or trade the information Rapido have
collected about you, other than as disclosed within this Privacy Policy or at
the time you provide your information. Following are the situations when
information may be shared:
19

a) WHEN YOU AGREE TO RECEIVE INFORMATION FROM THIRD PARTIES.

You may be presented with an opportunity to receive information and/or

marketing offers directly from third parties. If you do agree to have your
Protected Information shared, your Protected Information will be disclosed
to such third parties and all information you disclose will be subject to the
privacy policy and practices of such third parties. Rapido are not responsible
for the privacy policies and practices of such third parties and, therefore,
you should review the privacy policies and practices of such third parties
prior to agreeing to receive such information from them. If you later decide
that you no longer want to receive communication from a third party, you
will need to contact that third party directly.

b) THIRD PARTIES PROVIDING SERVICES ON OUR BEHALF

Rapido use third party companies and individuals to facilitate our Services,
provide or perform certain aspects of the Services on our behalf – such as
host the Services, design and/or operate the Services’ features, track the
Services’ analytics, process payments, engage in anti-fraud and security
measures, provide customer support, provide geo-location information to
our drivers, enable us to send you special offers, host our job application
form, perform technical services (e.g., without limitation, maintenance
services, database management, web analytics and improvement of the
Services‘ features), or perform other administrative services. These third
parties will have access to user information, including Protected
Information to only carry out the services they are performing for you or for
us. Each of these third parties including are required to ensure the same
level of data protection as us and are obligated not to disclose or use
Protected Information for any other purpose. Analytics Third Party may set
and access their own cookies, web beacons and embedded scripts on your
Device and they may otherwise collect or have access to information about
you, including non-personally identifiable information. Rapido use a third-
party hosting provider who hosts our support section of our website.
Information collected within this section of our website by such third party
is governed by our Privacy Policy.
20

c) CO-BRANDED SERVICES.

Certain aspects of the Services may be provided to you in association with

third parties (“Co-Branded Services”) such as credit houses, loan providers,
sponsors and charities, and may require you to disclose Protected
Information to them. Such Co-Branded Services will identify the third party.
If you elect to register for products and/or services through the Co-Branded
Services, you shall have deemed to consent to providing your information
to both us and the third party. Further, if you sign-in to a Co-Branded
Service with a username and password obtained through our Services, your
Protected Information may be disclosed to the identified third parties for
that Co-Branded Service and will be subject to their posted privacy policies.

d) CONTESTS AND PROMOTIONS

Rapido may offer Promotions through the Services that may require
registration. By participating in a Promotion, you are agreeing to official
rules that govern that Promotion, which may contain specific requirements
of you, including, allowing the sponsor of the Promotion to use your name,
voice and/or likeness in advertising or marketing associated with the
Promotion. If you choose to enter a Promotion, you agree that your
Protected Information may be disclosed to third parties or the public in
connection with the administration of such Promotion, including, in
connection with winner selection, prize fulfilment, and as required by law
or permitted by the Promotion’s official rules, such as on a winners list.

e) ADMINISTRATIVE AND LEGAL REASONS

Rapido cooperate with Government and law enforcement officials and

private parties to enforce and comply with the law. Thus, Rapido may
access, use, preserve, transfer and disclose your information (including
Protected Information, IP address, Device Information or geo-location data),
to Government or law enforcement officials or private parties as Rapido
reasonably determine is necessary and appropriate: (i) to satisfy any
applicable law, regulation, subpoenas, Governmental requests or legal
process; (ii) to protect and/or defend the Terms and Conditions for online
21

and mobile Services or other policies applicable to any online and mobile
Services, including investigation of potential violations thereof; (iii) to
protect the safety, rights, property or security of the Company, our Services
or any third party; (iv) to protect the safety of the public for any reason; (v)
to detect, prevent or otherwise address fraud, security or technical issues;
and /or (vi) to prevent or stop activity Rapido may consider to be, or to pose
a risk of being, an illegal, unethical, or legally actionable activity.

f) WHEN YOU SHARE INFORMATION

Protected Information may be collected and shared with third-parties if

there is content from the Mobile Application that you specifically and
knowingly upload to, share with or transmit to an email recipient, online
community, website, or to the public, e.g. uploaded photos, posted reviews
or comments, or information about you or your ride that you choose to
share with others through features which may be provided on our Services.
This uploaded, shared or transmitted content will also be subject to the
privacy policy of the email, online community website, social media or
other platform to which you upload, share or transmit the content.

g) BUSINESS TRANSFER

Rapido may share your information, including your Protected Information

and Usage Information with our parent, subsidiaries and affiliates for
internal reasons, including business and operational purposes. Rapido also
reserve the right to disclose and transfer all such information: (i) to a
subsequent owner, co-owner or operator of the Services or applicable
database; or (ii) in connection with a corporate merger, consolidation,
restructuring, the sale of substantially all of our membership interests
and/or assets or other corporate change, including, during the course of
any due diligence process.

h) MARKET STUDY AND OTHER BENEFITS

Rapido may share your information, including your Protected Information

and Usage Information with third parties for any purpose, including but not
22

limited to undertaking market research/ study, conduct data analysis,

determine and customize product or service offerings, to improve the
products or Services or to make any other benefits/products/ services
available to you.

3.9.5. THIRD PARTY CONTENT AND LINKS TO THIRD PARTY

SERVICES

The Services may contain content that is supplied by a third party, and
those third parties may collect website usage information and your Device
Identifier when web pages from any online or mobile Services are served to
your browser. In addition, when you are using the Services, you may be
directed to other sites or applications that are operated and controlled by
third parties that Rapido do not control. Rapido are not responsible for the
privacy practices employed by any of these third parties. For example, if you
click on a banner advertisement, the click may take you away from one of
our websites onto a different web site. These other web sites may send
their own cookies to you, independently collect data or solicit Protected
Information and may or may not have their own published privacy policies.
Rapido encourage you to note when you leave our Services and to read the
privacy statements of all thirdparty web sites or applications before
submitting any Protected Information to third parties.

3.9.6. SOCIAL MEDIA FEATURES AND WIDGETS

Our online and mobile Services may include social media features, such as
the Facebook Like button, and widgets such as a “Share This” button, or
interactive mini-programs that run on our online and mobile Services. These
features may collect your IP address, photograph, which page you are
visiting on our online or mobile Services, and may set a cookie to enable the
feature to function properly. Social media features and widgets are either
hosted by a third party or hosted directly on our online Services. Your
interactions with these features and widgets are governed by the privacy
policy of the company providing them.
23

3.9.7. INFORMATION COLLECTED BY CAPTAINS

This Privacy Policy shall not cover the usage of any information about you
which is obtained by the Captain while providing you a ride on a bike
booked using the Services, or otherwise.

3.9.8. CHANGE OF INFORMATION AND CANCELLATION OF

ACCOUNT
(a) You are responsible for maintaining the accuracy of the information you
submit to us, such as your contact information provided as part of account
registration. If your Protected Information changes, or if you no longer
desire our Services, you may correct, delete inaccuracies, or amend
information by making the change on our member information page or by
contacting us through through email address mentioned on our website or
Mobile Application. Rapido will make good faith efforts to make requested
changes in our then active databases as soon as reasonably practicable.

(b) You may also cancel or modify your communications that you have
elected to receive from the Services by following the instructions contained
within an e-mail or by logging into your user account and changing your
communication preferences.

(c) If upon modifying or changing the information earlier provided to Us,

Rapido find it difficult to permit access to our Services to you due to
insufficiency/ inaccuracy of the information, Rapido may, in our sole
discretion terminate your access to the Services by providing you a written
notice to this effect on your registered email id.

(d) If you wish to cancel your account or request that Rapido no longer use
your information to provide you services, contact us through email address
mentioned on the trip bill received. Rapido will retain your Protected
Information and Usage Information (including geo-location) for as long as
your account with the Services is active and as needed to provide you
services. Even after your account is terminated, Rapido will retain your
Protected Information and Usage Information (including geo-location, trip
24

history, and transaction history) as needed to comply with our legal and
regulatory obligations, resolve disputes, conclude any activities related to
cancellation of an account, investigate or prevent fraud and other
inappropriate activity, to enforce our agreements, and for other business
reason. After a period of time, your data may be anonymized and
aggregated, and then may be held by us as long as necessary for us to

provide our Services effectively, but our use of the anonymized data will be
solely for analytic purposes.

3.9.9. SECURITY
The Protected Information and Usage Information Rapido collect is securely
stored within our databases, and Rapido use standard, industry-wide,
commercially reasonable security practices such as encryption, firewalls and
SSL (Secure Socket Layers) for protecting your information. However, as
effective as encryption technology is, no security system is impenetrable.
Rapido cannot guarantee the security of our databases, nor can Rapido
guarantee that information you supply won't be intercepted while being
transmitted to us over the Internet or wireless communication, and any
information you transmit to the Company you do at your own risk. Rapido
recommend that you not disclose your password to anyone.

3.9.10. GRIEVANCE OFFICER

Rapido Manager would be appointed the grievance officer for the purposes
of the rules drafted under the Information Technology Act, 2000, who may
be contacted at [email protected]. You may address any grievances
you may have in respect of this privacy policy or usage of your Protected
Information or other data to him.

3.9.11. CHANGES TO THE PRIVACY POLICY

From time to time, Rapido may update this Privacy Policy to reflect changes
to our information practices. Any changes will be effective immediately
upon the posting of the revised Privacy Policy. If Rapido make any material
25

changes, Rapido will notify you by email (sent to the e-mail address
specified in your account) or by means of a notice on the Services prior to
the change becoming effective. Rapido encourage you to periodically review
this page for the latest information on our privacy practices.

3.10. Submit a request/ Feedback

3.10.1 For Users :-

General

· What is Rapido?
26

· In which cities is Rapido currently operational?

· Who is captain?

· Bookings/Trips

· How can I book a Rapido?

· Can I schedule a ride in advance?

· How do I use a promo code?

· Where can I find my Captain details?

· How do I contact my captain?

· How does ETA work?

Safety & Security

· Female rider safety

· How does the SOS option work?

· What happens in case of mishap?

Payments

· How can pay for my ride?

· How can I add money into a wallet?

· Where can I find the ongoing offers?

· Why am I charged a cancellation fee?

Referrals

· What is the referral program?

· How can I refer my friend my friend to book with Rapido?

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3.10.1 For Captains:-

General

· What is Rapido?

· Who is a Captain?

Becoming a Captain

· How can I become a Captain?

· What do I need to become a Rapido captain?

Getting a ride

· How do I get a ride through the Rapido Captain app?

· What if I don’t have shower caps and/or my helmet is damaged?

· Why am I not getting ride requests?

After accepting the ride

· Can I pick up a passenger even If I have luggage with me?

· I am stuck in traffic. What should I do?

· I accepted the ride but I don’t know where the pickup location is. What
should I do?

· I am trying to call the passenger but he is not answering. What should I

do?

· I accepted the ride but I need to cancel due to an emergency?

Safety

· What should I do in case of an accident?

Payments
28

· What is the payment structure? How will get paid?

· How will the passenger pay for the ride?

3.10.2 For Partner Manager:-

General

· What is Rapido?

· Who is Captain?

· Who? is a Partner Manager?

· What do I need to become a Partner Manager?

Referral Program and Payment Structure

· What is Partner Referral Program?

· How can I refer Captains?

· What are the prerequisites to add a captain?

· What id the payment structure? How do I get paid?

3.11. Rapido on the Web

· Website

· LinkedIn

· Twitter

· Facebook

· Android App

3.12. Rapido’s Tech Stack

· Mean
29

· Redis

· Mariadb

· Java

· Python

· Android

· IOS

Job’s by Location

· Jobs in Bangalore

· Jobs in Delhi/NCR

· Jobs in Hyderabad

· Jobs in Mumbai

12.1 Job’s by Function

· Software Engineering Jobs

· Technical Management Jobs

· Marketing Jobs

· Sales Jobs

12.2 For employers

· Post Your Jobs

· Success Stories

3.13. Instahyre

· About
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· Privacy

· Terms

3.14. Connect

· Blog

· Facebook

· LinkedIn

· Twitter

4. Conclusion
The study reveal the customer satisfaction about the call taxi services, the
factors they give importance in selection of the service provider, tariff,
comfort, convenience, service quality and customer care rendered. This will
help the service providers as an important input to understand about the
customer satisfaction about their service, and to what extent they are with
us by utilizing our services. The finding depicts the exact replica of the
customer’s mindset and level of satisfaction towards the service providers
operating the call taxi in the Chennai market. Appropriate suggestions were
provided considering the facts and feasibility, if the market players take
these outcomes into account and act, its sure to create fullest satisfaction
rather delight the customers and expand the market base. This will also help
the service providers full fill the customer expectation that fetches the
goodwill and develop their brand image in the market.
31

5. Suggestion
The young crowd is the major source of market for the call taxi
International service provider. They are attracted towards the offers and cash
discounts. The drivers and the call center executives are to be trained in well
in communication and multi-linguistic proficiency to attract new markets.
The service providers shall provide more facilities and for their privileged
customers. They drivers are to be properly trained on various routes and
driving efficiency, so that they maintain promptness in reaching the place
and guiding the customers. The tariff rates are bit higher as felt by the
customers, especially during the peak hours, they can follow competitive
pricing strategy, and it should be made clear to the passengers. The
customers are also to be educated with advance booking facility and
privileges of booking in advance, instead of opting Ride now, as it leads to
dis-pleasure at times. The infrastructure facilities are to be increased to give
the passengers to pleasant travel. Some of the common suggestions
provided by the customers from the survey are like, to maintain cleanliness
of the vehicle, the vehicle has to be properly painted, proper grooming of the
drivers, vehicle sticker (Brand), Well versed in route, Card payments,
Discounts, etc.

Bibliography
6. Reference
Rapido.fastpad.com
Blog.appscrip.com9
Www.financialexpress.com

www.startupranking.com/rapido/competitors

www.owler.com/company/rapido