Qualitative Vs Quantitative Notes and Activity Sheets
Qualitative Vs Quantitative Notes and Activity Sheets
In the previous lessons, you were oriented with the characteristics, processes, and
ethics of research. Aside from them, you also need to know the two broad categories of
research. They can be identified by the type of methodology used such as quantitative and
qualitative.
The research method determines the way on how the researcher will identify, collect,
and analyze relevant data for his/her research. As a student researcher, choosing either
qualitative or quantitative research will affect the components of your study. Hence, you need
to recognize the similarities and differences between them.
There are two broad categories of research methodology: quantitative research and
qualitative research. The method to be used in conducting a research will determine the
approach the researcher takes in identifying relevant data, and collecting and analyzing the
information gathered in the research. Choosing either a quantitative or qualitative approach
will affect the components of the research.
For you to easily understand the similarities and differences between the two research
methods, here is a short definition of terms that you have to be familiar with.
• contact time – the period when the researcher interacts with the research subjects or
participants to obtain relevant information
• sample size – the number of subjects to be taken from the target population of the
study
• trend – an assumed development in the future that will have a long-term and lasting
effect; prevailing style or preference
• variable – any characteristic that can have different values or traits that may vary
across research participants
Now, study the following table cited by Cristobal & Cristobal (2017) from the
Social Science Research Extension Institute (SSREI), University of the Philippines
(UP)-Baguio (2009).
Generally, quantitative and qualitative research differs on the type of data they
produce. The former dwells on the collection of numerical data analyzed by
statistical analysis, while the latter deals with descriptive, in-depth and holistic data
analyzed by summarizing, categorizing and interpreting. On this note, you need to
use quantitative research if you want to confirm or test a theory or hypothesis and
use qualitative research if you want to understand concepts, thoughts and
experiences.
Here is a simple example on how you can apply two methods differently on
the same research question, “How satisfied are students with their studies?”
Read and analyze the following table from “What is Qualitative Research” by
Alasuutari (2011) to be deeply acquainted with quantitative and qualitative research based on
different categories.
Here are some examples of research conducted by Abdullah (2019; 2020) to give you
a glimpse on how the two methodologies can be applied in different studies.
Qualitative Research 1:
Assessment
Read and analyze the following concepts. Then, categorize them into what type of
research method they belong to. Use the given table below and accomplish it on a whole
sheet of paper.