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BUSI TOMS 5302

Course Name Here

Mini Case Analysis: SLCC INC.
Marking Scheme/Rubrics
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Exceeds Below
Meets Expectations Below Expectations Unsatisfactory
Components Expectations Unsatisfactory
(B range) (C range) (D range))
(A range) (F range)
[8-10 points] [7-7.9 points] [6-6.9 points] [5-5.9 points] [0-4.9 points]
Written in a logical,
interesting way, Written in a logical
Cover letter which is easy to manner, which is easy Written without clarity, Written without
(10 out of 400) follow. to follow. The purpose is stated clarity, Task not
The purpose is The purpose is clearly but does not assist in The purpose is not attempted
clearly stated and stated and assists the following the work stated
explains the structure of the work
structure of the work
[8-10 points] [7-7.9 points] [6-6.9 points] [5-5.9 points] [0-4.9 points]
Includes all
expected Includes some of
Includes all expected Includes some of the
information the expected
information (problem, expected information
Executive summary (problem, results, information
results, and (problem, results, and
(10 out of 400) and (problem, results, Task not
recommendations) recommendations)
recommendations) and attempted
written in a logical written in a logical
written in a logical, recommendations)
manner, which is easy manner, which is easy
interesting way, , but written
to follow. to follow.
which is easy to without clarity.
follow.
Main body Exceeds Below
Meets Expectations Below Expectations Unsatisfactory
components Expectations Unsatisfactory
(B range) (C range) (D range))
(Question 1) (A range) (F range)
[32-40 points] [28-31.9 points] [24-27.9 points] [20-23.9 points] [0-19.9 points]
Q1a – business (28-32) Accurate and (24-28) Somehow (20-24) Inaccurate
strategy /competitive (32-40) Accurate
complete with accurate with with or without
priorities definitions and complete with (0-20) Task not
elaboration and elaboration or elaboration/
(40 out of 400) explanation and attempted
explanation to some explanation to some explanation of
elaboration
degree degree some degree
[16-20 points] [14-15.9 points] [12-13.9 points] [10-11.9 points] [0-9.9 points]
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(16-20) Concise and (14-16) Concise but (12-14) Somehow

Q1b – order (10-12) Unconcise
rich (in terms of not rich with concise with
qualifiers/order with or without (0-10) Task not
cited items) with explanation and explanation and
winners’ listings explanation/ attempted
explanation and elaboration to some elaboration to some
(20 out of 400) elaboration
elaboration degree degree
[48-60 points] [42-47.9 points] [36-41.9 points] [30-35.9 points] [0-29.9 points]
Accurate and Inaccurate with or
Accurate and Somehow accurate
Q1c – value chain complete with without
complete with with elaboration and Task not
drawings elaboration and elaboration/
explanation and explanation to some attempted
(60 out of 400) explanation to some explanation of
elaboration degree
degree some degree
Main body Exceeds Below
Meets Expectations Below Expectations Unsatisfactory
Components Expectations Unsatisfactory
(B range) (C range) (D range))
(Question 2) (A range) (F range)
[40-50 points] [35-39.9 points] [30-34.9 points] [25-29.9 points] [0-24.9 points]
Q2a – Customer
Benefit Package Accurate and Inaccurate with or
Accurate and Somehow accurate
drawing and complete with without
complete with with elaboration or Task not
definition elaboration and elaboration/
explanation and explanation to some attempted
(50 out of 400) explanation to some explanation of
elaboration degree
degree some degree
[12-15 points] [10.5-11.9 points] [9-10.49 points] [7.5-8.9 points] [0-7.49 points]
Q2b – Core business Accurate and Inaccurate with or
Accurate and Somehow accurate
definitions complete with without
complete with with elaboration or Task not
(15 out of 400) elaboration and elaboration/
explanation and explanation to some attempted
explanation to some explanation of
elaboration degree
degree some degree
[12-15 points] [10.5-11.9 points] [9-10.49 points] [7.5-8.9 points] [0-7.49 points]
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Concise with Concise with

explanation and explanation and
elaboration. elaboration to some Somehow concise Unconcise with or
Q2c – Examples of
degree. with explanation and without Task not
processes
Goes above and elaboration to some explanation/ attempted
(15 out of 400)
beyond the Meets the degree elaboration
requirements (# of requirements of two
processes) processes.
Main body Exceeds Meets Expectations Below Expectations Unsatisfactory Below
Components Expectations (B range) (C range) (D range)) Unsatisfactory
(Question 3) (A range) (F range)
Q3a – Issues [24-30 points] [21-23.9 points] [18-20.9 points] [15-17.9 points] [0-14.9 points]
identification with the Identify and Identify and Identify and Identify and
current strategy, understand all understand most of understand some understand none
CBP, and VC) resulting the resulting resulting of the resulting Task not
(30 out of 400) issues/problems issues/problems issues/problems issues/problems attempted
Q3b – pre- and post- [24-30 points] [21-23.9 points] [18-20.9 points] [15-17.9 points] [0-14.9 points]
service issues
identification
(associated with the Identify and Identify and Identify and Identify and
current strategy, understand all understand most of understand some understand none
CBP, and VC) resulting the resulting resulting of the resulting Task not
(30 out of 400) issues/problems issues/problems issues/problems issues/problems attempted
Main body Exceeds Below
Meets Expectations Below Expectations Unsatisfactory
components Expectations Unsatisfactory
(B range) (C range) (D range))
(Question 4) (A range) (F range)
[12-15 points] [10.5-11.9 points] [9-10.49 points] [7.5-8.9 points] [0-7.49 points]
Q4a – New/revised Accurate and Inaccurate with or
business strategy Somehow accurate
Accurate and complete with without
definition with elaboration or Task not
complete with elaboration and elaboration/
(15 out of 400) explanation to some attempted
explanation and explanation to some explanation of
degree
elaboration degree some degree
[12-15 points] [10.5-11.9 points] [9-10.49 points] [7.5-8.9 points] [0-7.49 points]
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Q4b – New/revised Accurate and Inaccurate with or

Somehow accurate
Customer Benefit Accurate and complete with without
with elaboration or Task not
Package drawing and complete with elaboration and elaboration/
explanation to some attempted
definition explanation and explanation to some explanation of
degree
(15 out of 400) elaboration degree some degree
[12-15 points] [10.5-11.9 points] [9-10.49 points] [7.5-8.9 points] [0-7.49 points]
Q4c – Revised value Accurate and Inaccurate with or
Somehow accurate
chain drawings Accurate and complete with without
with elaboration and Task not
(15 out of 400) complete with elaboration and elaboration/
explanation to some attempted
explanation and explanation to some explanation of
degree
elaboration degree some degree
[24-30 points] [21-23.9 points] [18-20.9 points] [15-17.9 points] [0-14.9 points]
Suggest little or no
Q4d –Strategic Suggest appropriate Suggest artificial
Suggest well- options to address
options suggestions options to address the options to address the
reasoned options to the issue with or Task not
(30 out of 400) issue with or without issue with or without
address the issue without attempted
explanation and explanation and
with explanation and explanation and
elaboration elaboration
elaboration elaboration
[12-15 points] [10.5-11.9 points] [9-10.49 points] [7.5-8.9 points] [0-7.49 points]
Q4e – Strategic
option Suggest an Suggest an
Suggest a creative Suggest no option
recommendation appropriate option appropriate option Task not
and actionable with/without a
(15 out of 400) with a rationale of without a rationale of attempted
option with a rationale of choice
choice choice
rationale of choice
Main body Exceeds Below
Meets Expectations Below Expectations Unsatisfactory
Components Expectations Unsatisfactory
(B range) (C range) (D range))
(Question 5) (A range) (F range)
[24-30 points] [21-23.9 points] [18-20.9 points] [15-17.9 points] [0-14.9 points]

Q5a – identification Identify and Identify and Identify and Identify and
of “green” related understand all understand most of understand some understand none
issues resulting the resulting resulting of the resulting Task not
(30 out of 400) issues/problems issues/problems issues/problems issues/problems attempted
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