LEAD GENERATION

SECRETS

The 51 Traffic Strategies I Use To Fill Up

WhatsApp Groups With Paid Participants
Every Month

Emmanuel Akpe

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 INTRODUCTION

What I will be sharing with you are keys that work and have
transformed my life.

You may already know how I lived in a face me I slap you

compound with my mum, sis and aunt. We lived there for 15
years.

By light, this is 38 months of monthly millions. By light, next

month makes it 46 months of every day alert.

We get results by light and not by luck! Luck is trial and

error. Luck is not predictable. Light is consistent and
predictable.

If you put rice in a hot pan of oil, you would have fried rice
but you have not made fried rice. A chef who know how to
make fried rice knows the process. It is predictable.

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Light is PROCESS!!

Now, when it comes to making money online, you need to

understand this.

There are 5 basic things you need to make money online or

offline:

● A product
● An offer
● Leads (people)
● Conversion
● Delivery + upsells

And in this book, we will be focusing on the third part of

these 5 things. Which is leads.

I have talked about the other parts in my other ebooks. That's

why I won't be talking about it here.

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I will be showing you lead generation strategies that I use to
fill up my classes with paid participants.

But first, I just want you to know that the base of lead
generation is PEOPLE and PLATFORMS.

Money is the hands of people and people are gathered in

platforms.

When we talk about people, we are talking about

influencers, mentors and the rest. When we are talking
about platforms, we are talking about Facebook, Instagram
and the rest.

So everything I am going to talk about is revolving around

these two things.

So on platforms, you will see the strategies will be on the

features of these platforms. Then on people, the strategies
will be on affiliates, mentees, mentors, influencers and the
rest.

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So if there is a summary for traffic generation, it's that traffic
generation has to do with people and platforms. Where two
or three people are gathered there is money in their midst.
Now where thousands and billions of people are gathered,
there is money on that platform.

You need PEOPLE.

Sir, if you need 1,000 people to pay, you must seek to reach
1,000 x 100 persons... That’s 100,000.

So... whenever I am ready to start selling, I pen down these

strategies on how to reach more people.

I will try as much as possible to be brief, but then I will still

try to give as much value on each idea.

Lets start with WhatsApp:

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WhatsApp Grown Groups

The first idea is growing groups. This is where you grow a

free group or an interest group.

Now these days I do more of interest groups. But you can

start with free groups. If you are starting new, you can start
with WhatsApp free groups.

So let's say you want to teach something on Facebook ads.

You can teach a free group on the basics of Facebook ads.

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Let's say you want to start a copywriting training. You can
start with the basics or how to succeed with copywriting.

People will come in more with free.

Now if you have grown to a level, you can now do interest

groups. So these days I don't do free groups. I do interest
groups. So if you are interested you join.

So what do I do? I create a WhatsApp status copy.

Just like what I did with Fill It Up here:

Fill it Up!!

Learn the 51 traffic strategies + 12 conversion pillars Prof.

Emmanuel Akpe uses to fill up whatsapp groups with paid
participants month in month out!

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He has used these principles to earn over 70 million online in 2
years.

Click the link to get more information: bit.ly/Fillitupclass

So that is an interest group. People join, then when people

come in, you want to grow them.

You want to use the people in the group to grow them by

telling them to post on their status and get a gift from you.

So they post on their status, their friends get to see it. Their
friends of friends get to see it. When people come in, they
keep posting.

Don't tell them to create the post by themselves. Create a post

and give it to them. Let them post. Then you can now give
them a gift after that.

So you grow groups. You can grow 1,2,3,4,5,6,7 or even 10

groups with this strategy.

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Why?

When the multitude were gathered. First, let the multitude

be gathered. Then you can now convert them to be baptized.
That's from the acts of apostles.

People need to be gathered because people need to hear a

message at least 7 times. That is why groups are very
important.

People need to hear messages again and again and again.

That's why groups are important.

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WhatsApp Status

Number two is WhatsApp status. Now you have friends

already. You have people who are on your contact list
already.

You can first use them to grow groups. So you start by telling
them to post.

You can post your group, or your WhatsApp training or

product on your WhatsApp status.

First let them come in. Then from there you can then tell
them to post for you.

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First you post it on your WhatsApp status, then when they
come into the group they can now help you to grow your
groups.

But then, how do you grow your WhatsApp status? You can
offer trainings on your WhatsApp status.

Okay, there is someone I follow, Eno Sam. She does

WhatsApp status trainings.

When people also come into your free groups you can ask
them to save your contact. Tell them in the group, not
messaging them. That they should save your contact.

So you start from there. That's how you grow your WhatsApp
status. Because you are adding people as people are adding
you, you keep growing your WhatsApp status.

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WhatsApp Status Help

Now these strategy is for your friends to help you.

If you follow my status, you will notice I always do

something. I will post my WhatsApp copy on my status. Then
on the next status I will say if you want to help me post this
on your status just send me a code like "fill it up" or "fiverr
post".

Now when you send that I will say, "thank you for posting,
and see the post to make on your status."

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And this is very powerful, because someone like me who has
like 3,000 views on my status, whenever I do that I get as
many as 500 people, sometimes 300 people to post for me.

Now even if you are just getting started, even if it's just 100
people, just imagine that 20 of your friends agree to post for
you, that's something. That grows your group.

So don't be shy to ask for help. That's one thing you must
understand. Don't be shy to ask for help. You tell them to post
for you and they post for you. This strategy works a lot. It's
called the WhatsApp status help.

You are asking the people who can view your WhatsApp
status to also help you post your WhatsApp copy or your
WhatsApp class.

Whatever it is your product, anything you are selling, they

can help you post it. You can give them a gift at the end. If
you don't want to give a gift, you can say thank you.

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Previous WhatsApp Groups

What people don't know is that I have lots of groups. Like I've
been creating groups, doing trainings, and been doing lots of
these things since 2019.

I have lots of groups. The same way people have chats, that's
the way I have groups. And I call them previous groups.
Whenever I have an offer, I post it on the previous groups
also.

Today I have BOC groups, WhatsApp Automation groups,

Fiverr class groups.

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I do well to post it for them also. Because one of the assets
you have are previous customers. If someone has bought
from you before, the likelihood of buying from you again
increases.

So one thing you can do is you can give them past customer
advantage. Or a past customer fee.

You may not know that few persons from BOC, that is those
that have taken bachelor of copywriting, I gave them 800
naira discount to pay on one of my 1k offers. And most of
them took up the offer.

Why? PCA: Past Customer Advantage.

So you want to go back to your previous WhatsApp groups,

could be free or paid, and still share your offer to them. And
you will see them buying. You will see your WhatsApp
groups filled. You use the PCA formula.

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WhatsApp Broadcast

The good thing about WhatsApp broadcast is that it takes the

message directly to the person.

Now, I don't really do broadcasts a lot because I don't like to

disturb people's privacy. But then it's not bad.

Especially now that there is a tool, where even on groups you

can extract numbers and send them direct messages. It will
be like email marketing. It will be so direct people will feel
like you are writing to them.

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When you do DM marketing on WhatsApp broadcast, you
must make sure you are speaking to people directly. You are
not doing it like you are talking to everybody.

It must look like you are talking to one person. You don't say
"dear all." No. You try to make it very personal as possible.

Broadcasts still works. If people have bought from you

before, or your friends, you can put them in a broadcast, ask
them to help you share or ask them to recommend or bring
more people to you.

If you are selling physical products, you can still use

broadcasts. If someone has bought from you before, keep
them in a broadcast list, and then you can always show them
the new products or a catalog of products that are still
available. You can give them a discount.

All of these things still work.

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WhatsApp Paid Group Help

This is one thing I do a lot. And I told you, I was going to

teach the strategies and principles I use.

Now when people come into my group, you must help me.
You always help me, right?

Because I always ask you to help me post on your status. And

their own copy is usually more of "I have paid, join me and
others who have paid."

You know one of the best things you want to utilise is warm
audience. And when somebody who sees it on their friends
status, they are more likely to believe their friends.

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So you want to utilise people who have already paid that are
ready to also post for you as a recommendation.

You can do this by giving them a gift after they've posted. Or

you can drop a gift on the group after they've posted. Just
anything to make them post for you.

So paid groups help. People that have paid, let them also help
you.

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WhatsApp TV's And Influencers

One other place you can get lots of people to buy your
products or fill your groups with participants is through
WhatsApp TV's.

And there are guys that have 5,000, 10,000, 20,000 views on
their WhatsApp status. And the good thing about WhatsApp
status is that it's direct. And WhatsApp is homely.

You know when you are on WhatsApp you feel like you are
in the house. It feels like on a closed room. So WhatsApp is
very homely.

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You want to utilise these TV's. And some of these guys are all
influencers. My boss Emeka Nobis is a WhatsApp influencer.
I have Isaiah, Fortune, Grace, Naheem, Ayobami.

These are my students that are also Influencers on

WhatsApp. People who have great number of people viewing
their status. And most of them accept ₦5,000, ₦3,000,
₦10,000, depending. You can get a lot of people to see your
offer through them.

It also depend on what you are selling. If you are selling

digital or physical products, you want to find influencers
who are doing what you are doing. So don't take take rice to
people that need vegetable. I hope you understand.

Don't take hair products to people who are in need of a

digital product. Find the influencers who are really into you
are doing.

You can also ask on your status, "guys help me recommend

WhatsApp influencers or TV's" and you will see people

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sending numbers. That was how I got most of the WhatsApp
TV numbers I have.

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WhatsApp Group Affiliates

This is something that I learnt from the Holy Spirit. He just

gave me this strategy... boom! And it was very powerful.

Now, I use an autoresponder. It's called Autoresponder WA.

Or Autoresponder for WhatsApp. It's very powerful. It's
contributed a lot to the conversion of my class.

What Autoresponder also does is that it can teach in groups.

You know, groups are 250. Some people have like 5 or 7
groups.

So what I started doing is that I have affiliates who have

groups of 100+ people. So I asked, "do you have a groups of

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100+ people who are ready to learn copywriting, let us make
money together, add me to the group and I will teach, but
any conversion that comes we share the money."

I used to have sometimes 150 people who have groups. So

just imagine 100 people having groups of, let's say, 100. 100
times 100 is 10,000 eyes you get to reach.

So it's powerful when you do group affiliates, because groups

are more of 250 people, like there are more people in a
group.

So you get to teach them, you get to leverage on the person

who brought you in and their influence. It could be free
groups or interest groups that they have created, but you are
leveraging and making money with them.

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Affiliates (Profilliates)

I think everybody needs affiliates. My affiliates are called

Profiliates, that's Professor affiliates.

And they earn 50% of every product I have. Yours may not be
50%. It could 10%, 15%, 5%. Depending on the kind of
products you sell.

But then you need affiliates. You need people to make money
with you. The good thing is, when people's livelihood are tied
to making money for you, you're made.

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Truth me, when people's livelihood is now tied, that they
need to make money for themselves through your products,
your products will always make money.

So you need affiliates. But mine is called "Profiliates." I don't

expect you to call yours Profiliates. But you need people to
make money with you.

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Affiliate Competitions

One thing we do in the Bachelor of Copywriting is an affiliate

competition. Most times you see; laptop to be won, iPhone to
be won. Those iPhone and laptop are won by the highest
affiliates.

So you want to do competition, you want to put something.

Some people use car, some use Dubai trip. You know, those
things work.

But the truth is, most times you make more money doing
affiliate competition that would cover up for the prize, than
not doing at all.

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But whenever we do, say, laptop. Let's say the laptop is
₦150,000, we end up making like ₦600,000 or ₦700,000 pure
profit that we can now use to buy the laptop.

So affiliate competition is very good. You can put ₦10,000 or

₦20,000. People love competition. Healthy competition.

People want to win a prize. So you want to also do affiliate

competition. Affiliate competitions are also very good for
filling up groups.

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Facebook Profile

Another place you can get traffic is from your Facebook

profile.

The truth is, we have friends that are in Facebook. Some of

us have people with followers as much as 40,000, 30,000,
10,000, sometimes 5,000 followers on our Facebook profile.

So you want to add value on your Facebook profile. You also

want to drive people from your Facebook profile to your
WhatsApp group or whatever it is.

I still sell on my Facebook profile. Check on my Facebook

profile: Emmanuel Emmylionaire Akpe

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You will see that I still sell on my profile. Some people came
to my class from my Facebook profile.

You want to sell on your Facebook profile. Your Facebook

profile is a very good place to sell from.

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Facebook Groups

Another good place to sell is groups. The thing about groups

is that it's not a one day thing. You create a group and it takes
time. You are adding value to them.

You are creating a community where you add value to them

and you sell to them.

I have a group called the College Of Copywriting. They're

over 18,000 in the group. I have another group called The
First Million. We have close to 10,000 people in the group.

These people did not just come in one day. The groups have
been around for like 8 months now, or 1 year now.

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So you want to create groups that you grow. You groom them,
you grow them, then you can sell to them.

You can add value to them.

You can fill up WhatsApp groups from Facebook groups, that

is, the one you've grown.

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Third Party Groups

Another place to get traffic is third party groups. Now, when

we talk about third party groups, we are talking about
Facebook groups that do not belong to you.

We are talking about, say, Headstart by John Obidi. Or a

group like OPEN (Online Publishers and Entrepreneurs
Network) by Edirin Edewor. Or another good group like
BEWA (Brilliant Entrepreneurs and Writers Academy) by
Eno Sam.

These are groups you can go and add value. As you are
adding value, people are coming to you.

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I'm not saying you should go and post your WhatsApp links
there. I'm not saying you should go and sell there.

I'm saying that you can do content marketing. You share you
content to the extent that people see you as being valuable,
and people will come to your profile.

You can now put your own link on your profile. You can pin
your own link on your profile where people come and follow
there.

So you can go to third party groups. I started posting on

Headstart daily. I was posting everyday.

There are people who have gathered these people there, you
can go and start from there.

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Facebook Business Page

You can also have your Facebook business page so people

follow you.

Pages are not too popular now again like before, but that
doesn't mean you can't have a page. And you can't even run
ads without a page. So everybody needs a page. You can also
get traffic from that.

I think my page has like 3,000 people following me. But there
are people with 14,000, 40,000, 50,000 people following or
liking their page. 1 million, 1.5 million people liking their
page.

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So you want to create your own page that you can use to run
ads later or you add value and people follow you. You know,
like a business page.

You can also get traffic from pages.

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Facebook Stories

We also have Facebook stories that are very important. Just

like WhatsApp status now, we have Facebook stories.

It's a very powerful way of selling. You can drop a link there
on your Facebook story and people will, from that story,
come to your WhatsApp group.

One thing I also talk about WhatsApp is, your WhatsApp

status is a multiplier content platform. You can from your
WhatsApp status send or share to Facebook or Instagram.

So when you share things to your WhatsApp status you can

easily share them to your Facebook stories.

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Just go on your WhatsApp status, then you will see those
three dotted lines, click and you see share, and you will see a
place that says Facebook stories, and you can now put it on
stories.

If you have a WhatsApp status copy, it will also show on the

Facebook stories. So you can also share things on the
Facebook stories.

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Facebook Ads

So how do we talk about Facebook without talking about

Facebook Ads? Facebook ads are very powerful. I've used ads
a lot of time.

This is not an ad course. There is a powerful ad course you

can get from my mummy; Mummy Chioma, Accounting Hub.

A very powerful course. You should check her out on

Facebook and get the course.

Okay. But Facebook ads are very powerful. You are giving
Mark Zuckerberg your cash so that he can give you traffic.

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For as little as ₦1,000, ₦2,000, ₦10,000, you can get Mark
Zuckerberg to give you people that are interested in what
you do.

I always tell people that reason why Advantage starts with

Ad, is because you need an Ad to gain Advantage.

So you need Facebook ads. Go and learn Facebook Ads. Or get

people to run it for you.

You can move them to your WhatsApp group. You can move
them to your WhatsApp DM and close them from there.

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Facebook Marketplace

Facebook marketplace is a feature on Facebook where you

can list your products.

This is specifically for people who sell mainly physical

products. Even if you sell digital products, you can also list
your products on Facebook marketplace.

In fact, if you do a post and put sell or pay, Facebook will ask
you if you want to list it. Just click on list and you will see it
will be shown on Facebook marketplace.

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You can go to the marketplace part and list your products,
put the price, the link and everything. And you will see it on
the Facebook marketplace.

You know, Facebook is trying to promote the marketplace

more these days.

So Facebook marketplace is a place to see and even get

people to see your offer, link or profile, or just see what you
are offering. So it's a good place to get leads too.

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Facebook Influencers

We still have Facebook influencers who have a very large

following and engagement.

As you know, most of the people who came for one of my

class, came from a post that my mummy in the online space,
Mummy Nelly. She made a post for me on her Facebook
group and it blew up. People came a lot from there.

She posted it also on her Instagram, and people came a lot

from there.

So influencers can blow you up. They can blow you more
than Boko Haram. They can literally blow you up.

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So if you get influencers, some of them can accept to get paid,
like collect money. Some will do it for you for Goodwill, like
Mummy Nelly posted for me for free.

So you can get people to influence on your product for you

on Facebook for either free or paid. You need influencers
because these guys already have the kind of audience you
need.

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Instagram Feed

We are into Instagram now. Instagram is a very powerful

platform.

As you know, we are getting more of pictorial and "videorial"

(if there is a word like that), so more people are getting into
Instagram, and there is a lot of money to be made from it.
Some people came to my class from Instagram.

There is a lot to do on Instagram. So as you share value on

Instagram, you also sell on Instagram.

One thing I always tell people is lead with value. Don't sell,
sell, sell, sell. You must sandwich selling in value.

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You give out value. There is a law of value. There is
something called value bank account. The value you sow
today is the value you reap tomorrow in money. You want to
sow value daily.

I will tell you now to follow me on Instagram so that you can

see what I do on Instagram.

Follow me on Instagram here:

Instagram.com/princeofcopywriting

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Instagram Stories

Another place you can actually get traffic is the status of

Instagram, which is Instagram stories.

There two way things about stories now. The first one is,
anybody can put links on their stories now. You don't need to
have 10,000 followers again. Just update your Instagram, put
story, you will see a link, it's like a sticker now.

You can put your WhatsApp group link on that place. You can
put any link. You can put a link to your website, and when
people click on the link it takes them directly to the website.

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Before now it used to be swipe up for accounts with 10,000+
followers.

Secondly, on Instagram stories, when you make comment on

other people's post, and you know that red thing is showing,
people can easily move from there and check your stories.

It's not like WhatsApp where people have to save your

contact. No, this one, anybody can check your stories. So you
can have stories of even 20k views, even when your
followers are not up to that.

That's how powerful stories can be. Instagram stories are

also very important.

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Instagram Comments

One great way to actually generate leads on Instagram is

through comments.

Now, there are some pages we call poll pages, where they are
very big pages, where you could actually comment on and
people will follow or maybe go into your profile and see your
profile.

Let's say you are into real estate. You can go to real estate
influencers or big real estate pages and make comments on
those pages.

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If you say you are into digital marketing, you want to go Dan
Lok, Russell Brunson, you know, those big names and make
comments there. If your comments are really good, people
will come and check your profile.

So you must have an optimised profile with link in the bio,

telling people what you do or moving to your class or
whatever it is you do.

You need to do this so that when people to check you through

your comments, it's easier, and those people can even follow
you.

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Instagram DM

Another place to generate traffic is through Instagram DM, or

DM marketing. This is one thing that my team will be
deploying from next year fully.

I don't know if you have received a message from a top guy,

maybe a big person. I think Steve Harris has a team on that.
Some of them are like autoresponder. But some of them are
like their team members.

They say like, "Hi, are you interested in being coached by

(let's say) Steve Harris."

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And you are like, "Oh wow, Steve Harris sent me a message."
And you are happy about it.

You can do the same thing. You can send people personal
DM's. You can give them a free book and build your email list
from there. Or you can share a free class to them, maybe a
free WhatsApp class where they come in.

But if you are doing, let's say 100 DM's a day, you could send
like a 100 or 200 a day, I think there is a limit to DM's.

You could send them DM's to your followers like, "Hi my

name is ___. Thanks for following me. I have this class
coming up on Saturday, would you love to join? This is the
link..."

Then you drop the link, to your followers. It's easy that way.
Just go to your followers list and you can send them a DM.
It's also a way to generate traffic.

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IG Live

If there is one way to convert people, like a live webinar, it's

IG live. IG lives are where you show your face, you add
value, then you talk about your products and offers.

Let's say I want to sell Bachelor of Copywriting. I can do; 7

ways to earn from copywriting.

A free IG live where people can come from different places.

They can come from my status, friends of friends (asking
people to post for me).

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I can even host a class and tell them on this day I'm going to
have an IG live. So on that IG live I will talk about it, then I
will sell my Bachelor of Copywriting to them.

You can also do IG live, where you give out value; how to
spot fake hair, how to spot fake bags, how to get your cream
right. And at the end you can now recommend your product.

It's also a way to fill up your WhatsApp groups. It's also a

way to move people to buy from you.

It's also a good lead generation strategy. IG live is an

awesome strategy I have used over and over again.

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Twitter Feed

Let talk a little about Twitter. The Twitter feed is a great

place to market. Twitter is also a very good place to draw
traffic. And I will just give you 3 strategies on Twitter.

The first one is Twitter feed, which I will talk about now.

It is your profile, your feed. You can just put a link on your
Twitter bio and get people to fill a group from there. You can
get people there from your Twitter bio.

Then you can add value, create threads, post valuable things,
pictures, follow the conversations, and also sell from there.

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One good thing you can do on Twitter is, you can do an
attention grabbing post, then you can put your link in the
first comment. You will always be at the top.

So you just do an attention grabbing post, something that will

grab people's attention.

Then on the first comment, instead of just selling outrightly,

you can just put your link on the post.

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Twitter Free + Hashtag

Another thing is Twitter free + hashtag. This is very

powerful. This is something I do a lot. And it has really
helped me.

Let's say you have an ebook on twitter and you want to

generate leads or traffic from twitter, what you can do is
this...

You just tell them that, guys I'm going to give you this free
ebook I wrote on how to make 7 figures a month, (or how to
sleep better, anything you are adding value on).

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So you tell them that, for you to get this all you have to do is
retweet this and comment done then I will send it to you.

So what you want to do is you want to use the trending

hashtag in the post also. So that when people retweet, you
will reach a larger audience.

Use Twitter free + hashtag. Give out something free and use a
trending hashtag. I've done this a lot and I have gotten over
600 retweets and comments with this strategy.

It's a very powerful strategy for getting people. You can just
DM them the link and you will see that you will get lots of
people coming to you.

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Twitter Influencers

Just like every platform; Facebook, WhatsApp, you know,

there are also Twitter influencers. People who have gathered
the kind of audience you want to sell to.

So you need to find them. You need to ask for suggestions.

Then if they are free, if there are people who don't want to be
paid for adverts, what you want to is add value to them, get
closer to them, till they mention you.

But if it's paid, you'd want to ask them how much they
charge, and also pay them for their service.

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They can just make a very good post, then put a link under,
and you will just see how you fill your WhatsApp groups
from there.

So Twitter influencers are also very powerful.

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Twitter Ads

We've heard of Facebook Ad, we've heard of Instagram Ad,

but most people don't know that there is also Twitter Ad.

You want to create Twitter Ad. It's actually easier. If you go

through your phone you can also do it, but if you use a
laptop it's also less.

So if you check your Twitter profile, you will see Twitter Ads.
You can just do it for like $50 or $100 and you get to reach a
lot of people.

So if it's a free class, you get to reach a lot of people, people

joining your group for free.

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Twitter Ads still work, but they just show your ads to a lot of
people. The reach could be like 18,000 or 20,000.

So your duty is to put a bait. To put something free that

people really interested in to join.

So, with $50 or $100, you can do your Twitter Ad.

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 28, 29
Google And YouTube Ads

I need to join these two together. These two are actually

beyond the scope of this training, but it's also very powerful.

In fact, they're 2 of the 4 most powerful ad platforms. They

platforms are; Facebook, Instagram, Google, and YouTube
Ads. I call them the FIGY ad platforms.

So you want to learn this 4 platforms very well. It's beyond

the scope of this ebook, so I can't start teaching you how it
goes.

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But then, these 4 platforms are the most powerful platforms
in the world. They have the biggest congregation on the kind
of clients you want.

You can also run Google AdWords or YouTube Ads. So the

same platform works for Google and YouTube.

So what you want to do is you want to go on YouTube and

check, how to run Google ads, or how to run YouTube Ads.
And you will see videos. Watch 2 or 3 of those videos and you
will notice that you will be far ahead of the curve.

So, Facebook works, Instagram works, but most importantly,

run Google and YouTube Ads, they are also very powerful.

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 30
Forums Like Nairaland And Quora

One very big platform that has actually helped me especially

when I was starting out was nairaland.

Nairaland is Africa's biggest forum. And just like we've

always said, where 2 or 3 people are gathered there is money
in their midst.

Now, nairaland has sections. Nairaland has business section,

politics section, job and vacancy, career, education,
romance... different sections.

So you want to go to the section where your people are

gathered.

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When I was into NYSC kits and all of those things, I used to be
at education. There was a time I was selling job test
questions, I used to be at job and vacancy area. When I
started selling my fiverr course, I went to the business area,
and job and vacancy area also.

So you want to be where your people are gathered. So if you

go to nairaland.com, you will see sections. You will see all the
sections in the front page. Just below the dashboard there
you will see sections.

So you want to go to those sections, create an account, create

a thread on nairaland, and market yourself.

You can create a thread on nairaland where you are talking

about the advantages of something, then you can always
drop your link in the signature, or in the post. And people
will come and meet you.

Nairaland is a big place. Quora is also a very big place to also

get traffic. But it's international.

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So you can create topics, create questions, or answer
questions, whatever it is. But there are lots of people there.

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 31
Blogs And Newsletters

Are blogs dead? No, blogs are not dead. There are people
who run very good blogs and newsletters till date.

There are still influencers who are still using newsletters.

Akin Alabi still has a newsletter. Toyin Omotoso also has a
newsletter, like a blog.

So there are people who are still in blogging who still write.

What do you want to do?

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There are influencers. So you want to meet them, talk to
them, then write a blog post, a content marketing about what
you do, and put your product or class in it.

That's just the idea. That people write blog post for you,
marketing to their audience, but they also put the link for
you.

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 32
Email Marketing

Are emails dead? No! Emails are also not dead. Email
marketing is very powerful, and it's a great tool for filling up
your class, or getting leads.

So what do you want to do?

You want to lead with value. You want to give out a free
ebook or a free training to grow your email list.

You want to start with MailChimp, which is free (I think for

the first 500 contact). Or you want to start with sendfox,
which is just a one time payment. There are other platforms
like GetResponse, you know.

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So you want to grow your list. Because like I always say, you
will be least online if you are not building a list online.

Trust me, most of the ideas I have given to you, they are
courses on their own. Like, it takes a full day or a full course
on their own.

So what I'm doing for you is I'm giving you these ideas with
the believe that you will go and research more on it and
become a master at it.

Okay. So I can't tell you everything about email marketing in

just 2 or 3 minutes. But I'm giving you the strategies I use and
the things that work. So email marketing works a lot.

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 33
Free Ebooks

This strategy is for you to write a free ebook on a high value

content, then you can drive them to a group, before you post
the ebook there.

So you can host an ebook on selar or you can just tell them
that, "Guys if want my new ebook join this WhatsApp group.
And before you get it, post the link on status and send a DM
and you will get this ebook."

Or you could just tell them that for joining they are eligible to
get your free ebook on this topic.

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You are filling WhatsApp groups with that. You can sell them
the training, even the training that comes sell the ebook.

We are talking about a free high value content. We're talking

about something that adds value that people would not want
to reject.

Okay. That's the free ebook strategy.

I have lots of free ebooks. In fact, if you read some of my

ebooks, you'll notice that I sold at the end of the ebook.

You can do that also. Free ebook or free lead magnet.

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 34
Free Zoom Meetings

In the family of free also lies free zoom meetings. So it's just
like the Instagram live, but now you are using the zoom
platform, where you put a high value content topic and you
do a zoom meeting.

It could be a zoom walkthrough, you know, to show people

how something works. Then you can charge them to teach
them.

You can do a free zoom walkthrough where you teach them

like part 1, then you teach them part 2 for paid.

So how do you use that to fill WhatsApp groups?

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You tell people you are going to teach a zoom meeting, but
then they should join your WhatsApp group if they want to
be a part of the zoom meeting because you will be dropping
the link to the zoom meeting in the WhatsApp group.

So people join and you fill up groups, then when they pay,
you still add them to WhatsApp group where you now send
them the link to the zoom where they will later learn from.

So free zoom meeting is also very powerful.

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 35, 36, 37
Mentees, Masterminds
And Mentors

I'm grouping all of these together because they are actually

in the same family: mentees, masterminds and mentors.

Mentees are people who look up to you. Masterminds are

people who are at your level. And mentors are people you
look up to.

So the same thing is applicable here: you are asking for help.

You are basically asking for help. So you are telling your
mentees, help me post. You are telling your masterminds,
help me post. You are telling your mentors, help me post.

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That's the strategy. That is the help strategy. You need to ask
for help.

So mentees are people who look up to you. Masterminds are

people who are at your level. And mentors are people you
look up to.

They can help you post. They can help you post on their
status or Instagram, or wherever. It's the manner of
approach. That is how to approach them, how you meet
them.

I have mentees who help me post every time. I have friends,

and I also have fathers who help me post every time

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 38
Special Bonuses or Slash

I do this a lot also. If you want to increase sales you have to

increase leads. You have to get more people to see your offer
and take your offer. You can do special bonuses or slashes.

Okay, for example, when I hit 9k members in the Bachelor of

Copywriting course, what I did was I did a "9000 people
slash."

So you pay ₦9,000 for 3 people instead of ₦15,000. That's a

special bonus or slash.

It's like doing Black Friday sales where you are doing like a
special slash. Okay, so it's the same thing.

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You can do that for cyber Monday, or you can do that for
Fridays, or Saturdays, or you can do that when you hit a
number, or in an hour time.

That's like flash sale or flash slash, whatever it is. It also

helps in increasing your leads or people who get to see your
post and join your course or class.

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 39
Giveaways

Who doesn't like giveaways? Everybody likes giveaway. So

you want to giveaway spots, free trails or free things. You
want to give away maybe 1 or 2 spots in your class.
Giveaways always help.

So what do you want to do?

You want to ask people to tag other people to see that

giveaway. It increases in a way. Tag 2 people, tag 3 people.
Tell this to 2 or 3 people. I will choose at random.

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So giveaways are very powerful. You can giveaway spots in
your class, maybe 2 or 3 spots, just to increase the number of
people that sees it.

Some people will not win but you have made them see that
offer. So giveaways are very powerful.

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 40
Interviews

By interviews, it works on IG live and Facebook live. You can

even use streamyard to do interviews.

What you want to do is interview somebody who is big in

your area and has crowd. So it's like you are renting the
person's audience. People would want to come and listen to
what their big oga wants to say. It could even be a podcast.

So you want to intelligently ask questions, and as you are

doing that, you are adding your own offer or course in it and
selling it.

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So with interviews, bring other people. And the big person
you are bringing, the credibility will rub on you. You are
basically taking their trust also into your brand.

It's also very important that you do interviews with senior

friends, some people who could bring more people to come
and see and hear about what you are offering.

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 41
Podcast

Some people are more auditory, some people listen more. So

you want to start your own podcast, maybe with anchor or
Apple podcast.

You want to share value and get more people to come, and
you redirect them to your classes or whatever it is.

And it also works with interviews, where you bring people

and interview them on your podcast.

Nigerians still listen to podcasts. I listen to podcasts. I listen

to Dan Lok podcast, and most times at the end he tells us to
go and buy something.

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So you can start your own podcast. It's a good way to also
generate leads.

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 42
Classified Platforms

On classified platforms, there are marketplaces where people

buy and sell, where there are lots of traffic, like Jiji, you can
also put your products there.

You can also generate leads for your products there.

Whatever you sell; hairs, shoes, you can put your products
on those classified platforms and get massive leads.

With your phone number, that can give you enough people
to even fill your groups. Do classified platforms and you can
get leads from there.

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 43, 44, 45
Radio, TV, Newspapers
Ads or Appearance

So I actually wrote this one down when I was brainstorming.

I have not done it but I think it works.

I have seen people who have done radio ads. You know, they
go on appearances and they talk about things, and they give
out their WhatsApp contact. I think that it really works.

You can do that on radio. You can do that on TV. You can even
put it on newspaper where you appear, you make your ads
and pull people into your WhatsApp.

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So I think that is also a very powerful strategy that will also
work.

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 46
Normal SMS

Do you know one thing that has more open rates than
WhatsApp? It's the normal SMS. Because people are prone to
look at their alerts. People are waiting for money to come.

So if you send a normal message, people feel like they really

know you. So it gets opened quickly.

If you have people's number, you can send them normal

SMS, normal text message, with the link to your WhatsApp.

Especially now that people now have smartphones, the links

will be clickable, and it will take them straight to your
WhatsApp group.

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You can do this with bulk SMS also. So it could be normal
SMS or bulk SMS.

It would still move people there. It will still convert lots of

people.

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 47, 48, 49
Certificate, Testimony And
Video Challenges

I have to group all of these 3 together because these are

things I do, and it has worked for me.

First, I give out certificate in the Bachelor of Copywriting

course.

Two, we do something called the certificate challenge. Where

we ask you to put a post with your certificate and say
something about the Bachelor of Copywriting course. It
brings lots of leads.

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Third, this is called the testimony challenge. This is where it's
a written testimony.

People write these testimonies and post on maybe the college

of copywriting group or WhatsApp group, or their Facebook
or Instagram where people get to see it, and they like it. And
the highest like will now win.

The same thing with video challenges. You want them to

create videos talking about your offer or what you have, then
you can actually give a prize to the highest person with the
highest views or likes, or whatever it is.

So certificate, testimony, and challenges are also very

powerful.

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 50
Scholarship Challenges

One thing that works is scholarship challenges. People like

Eno Sam, Grace Kalu, they are very good at this, where they
put 100k, 200k for the challenge.

You should check out BEWA, and you will see how it is done.
Very powerful strategy they have used to get lots of leads.

You know, people come and comment and vote... I vote this
person, I vote this person.

So at the end, the scholarship will be 50k, or 100k, based on

the highest person who vote.

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So scholarship challenges are also very powerful ways of
generating leads into your class, group or offer.

You are just generally getting lots of eyeballs to see what you
have to offer.

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 51
Our Sweet Holy Spirit

If you are not using this master lead strategist, you are
missing out oh.

The Holy Spirit is the King of lead generation. He knows

where people are gathered, and He knows how to go and
bring them.

The Holy Spirit knows where people are. He knows how to

amplify your voice. He knows how to make sure you get lots
of people coming to you.

He increases your content and brings the ants so you will be

as sweet as sugar.

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So the Holy Spirit is the last but the most important lead
generation strategy everybody needs to know.

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 CONCLUSION

I am sure you got value from this ebook! I got value from
myself too.

Like I said earlier...

You don't need everything from this ebook, you just need one
good idea to run with!

Another thing that will help you, APPLY!

Start applying what you've learnt.

Information never changes anyone. It is decisions and

executions that does!

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If you don't make a decision to go ahead and apply, you will
only end up as a fly.

Don't mind my rhymes.

We were 1,213 in the first Fill It Up! course! 4 filled groups

and group 5 at 193!

Bachelor of copywriting alone has seen over 16,000+ paid

registrations!

I am telling you this because these strategies work! And I

know they will work for you!

Before you go, here is something for you below...

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 IMPORTANT... READ THIS!

Please permit me to introduce my baby to you!

Her name is the Bachelor of copywriting course...

What is the Bachelor of copywriting all about?

This idea actually came after I realised the wonders

copywriting has done in my life.

I studied microbiology for 4 years in the University of Uyo..

Graduated with a 2'1

Spent over a million naira in the course of my Four years in

school fees, feeding, accommodation, materials, transport..

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After that, nothing to show for it.

The only money I've made from Microbiology is the one ITF
paid me for doing industrial training.

Even that one was just N15,000.

2016 I discovered copywriting and put my head into it..

From September 2019, I don't think I've done below a million

monthly.

All thanks to God and copywriting.

The number 1 skill that has created more “online

millionaires” than any other is copywriting.

Most people are PASSIVE copywriters

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They write ads, write sales letters, write product
descriptions, send emails, sell to their friends..

They do this UNCONSCIOUSLY

You can play monkey post and be better than Messi but you
will NEVER win the world best there.

Same way, until you CONSCIOUSLY and ACTIVELY learn

copywriting, you will be selling like an amateur

There are systems..

There are formulas..

Just this month, I did over 1.6M in sales from my 1k offers..

I used a working System.

104
So in the Bachelor of copywriting course, you will learn the
exact system I use in making millions online monthly.

• You will get free copywriting materials worth N370,000

• The top 10 students will gain automatic employment to

work with me.

• You will get a certificate at the end of the course.

• LIFETIME Access to my e-library worth N800k+

• Best student wins an IPHONE

• Access to all my e-books.

My e-books:

1. Copywriting 101

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2. Why You Are Broke

3. Whatsapp Income Mastery

4. E-book Creation Mastery

5. Premium Articles of 2019

6. Organic Traffic Generation

Everything for you!!!!

It will be so corrosive you will call your VC and ask for your
money back for the time you spent in the University.

This course as you know is pegged at N20,000

If I charge N50,000 it will still be a steal for you.

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Will you exchange N50,000 for millions monthly??.. Who
wouldn't??

Wait a minute..

Early Bird Fee is N5,000

Is there a guarantee?

I’ve been doing this 4 years now. I’ve coached over 10,000
people in over 6 countries. I don’t tell you this to brag. I say
this because, frankly, my reputation is on the line.

If I don't deliver the results I promised, my reputation would

go down the trash..

I want to be known and respected as the Prince of

Copywriting.

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So, if you follow the instructions and principles I teach and
you don't make 10X your money back, meet me for a refund
after the class.

I will give you back all your money and add a written
apology. I will so drop the name Prince of Copywriting

I will go back and get a job in a lab and be probably known

as the Prince of Microbes AKA Corona Master.

Please note: Only those who make payment today will get
access to my free library worth N800k+

Only fast action takers will collect my library.

I don't want people who will be thinking if I should pay or

not.

You are either IN or OUT.

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It's either HELL YES or HELL NO

If you are in the middle, you are in HELL

So, in the name of Jesus the author and giver of this great
idea, I declare payments open!!

Akpe Emmanuel

GTB: 0130177563

Firstbank: 3058878575

Fee again for you today is N5,000.

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