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50 views5 pages

Wpi Dual Pricing Quick Read

Uploaded by

api-747832556
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Your tech-enabled payment solutions provider.

PROCESSING SYSTEMS
We provide processing solutions We integrate with over 5,000
that save your business money. operating systems in the market
Whether it is Cash Discount, making a transition with simple
Share the Load or Traditional API seamless.
processing, our transparent We also provide POS systems
pricing programs reduce and equipment tailored to each
15-99% of your monthly fees. business.

COMPLIANCE CUSTOMER SERVICE


We eliminate the confusion Our 24/7 customer service team
around compliance by providing is headquarters in Lubbock,
merchants with the tools for PCI Texas. Providing comprehensive
and CDE compliance. Our team product insights, equipment,
is up-to-date on industry and real-time expert trouble
regulations thus assuring shooting.
uninterrupted service.

Sign up with Wholesale Payments Inc. today and


increase your pro tability by 10% - 20%+.
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Dual Pricing Program

$0 99%
cost
100%
customer
setup
costs savings retention

THE BIG IDEA


There are fundamental challenges happening with businesses today. Price in ation, wage in ation, and supply chain & logistics
delays are creating less pro tability for companies across the board. Unfortunately, those macroeconomic issues are not
something you can control.

There is something very small you can do that will increase your
pro tability by 10% - 20%+.

Our program uses proprietary technology and API to generate cost savings on transaction fees. On average, businesses pay a
2.5%-3.5% fee on their gross revenue when accepting credit cards. That fee has a substantial impact on their bottom line: 10%,
20%, even up to 30%+.

1
PROBLEM: PROFIT MARGINS ARE SHRINKING
SNAPSHOT. Businesses are being forced to raise prices as margins shrink, and risk losing valuable customers if their service or
product offering isn’t best in class. Processing fees of 2.5% - 3.5% on average are further contributing to the shrinking margins.

10.6M US MERCHANTS ACCEPT CREDIT CARDS


10% - 30% OF PROFITS LOST TO TRANSACTION FEES
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2 SOLUTION: TAKE YOUR PROFITS BACK
SNAPSHOT. With all the market factors and problems with traditional solutions in mind, there is a simple way to win. Do it
differently. Most businesses cannot compete with the giants, nor do they need to. What they can focus on are: operational
ef ciencies, providing top-notch service, and giving customers a great experience. With that, they can command their asking
price and continue to build demand for their service or product.

3 DUAL DISCOUNT
IMPLEMENTATION: CASH PRICING PROGRAM
PROGRAM
Dual Pricing
SNAPSHOT. We streamline your operations, help provide a uid customer experience, and save you money. The Cash
Program is built for businesses that are ready to increase their pro ts.
Discount

HOW TO WIN | OFFER CUSTOMERS A CHOICE

PAY WITH CASH AND SAVE


Customers pay with cash or cash equivalent and pay the advertised price. [Like pricing at the gas pump.]

PAY WITH CREDIT CARD AND COVER THE CONVENIENCE FEE


Customers pay with credit card and cover an up to 3.99% fee. The merchant no longer carries the cost for credit card
reward and bene t programs that most card users love and want to continue to receive.

4 FINANCIALS: HOW IT WORKS


SNAPSHOT. CashDual Pricing Program
Discount
paying with credit card.
Program eliminates the transaction fees to the merchant by passing them through to customers

EXAMPLE:
EXAMPLE DUAL PRICING PROGRAM
CASH DISCOUNT PROGRAMSAVINGS
SAVINGS SCENARIO
SCENARIO

Monthly CC Sales: $1,000,000 If your company has a 20% pro t margin, that means
Total the company earns $200,000 on monthly sales of
monthly $1,000,000.
Merchant CC Processing Fee: 3% savings:
An additional ~$30,000 in savings added to your
~$30,000
bottom line increases your pro t by 15%. That totals
Dual Discount
Cash Pricing Program
Program: eliminate 3% CC fee an additional ~$360,000 in annual pro t.
[merchant pays $45 per month for the service]

5 VALUE PROPOSITION: 100% RETENTION


The industry average is 92% customer adoption of CDP over the rst 30-60 days and 100% customer adoption beyond
60 days.

THE
The DUAL PRICING PROGRAM
Cash Discount Program provides vital cash ow to your business during the Post Covid recovery.

We make cash management easier by eliminating the risks associated with processing through the latest in technology and
compliance needs, such as: PCI DSS, CDE, charge backs, fraud, withholdings, etc.

Quick customer adoption, additional cash ow and elimination of risks allow businesses to focus on what’s important: PROFIT
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CASE STUDY RESTAURANT
Monthly - Gross CC Sales $200,000
A
Monthly - Avg. Transaction Fee 2.65%

Monthly - Total Fees $5,300

DualDiscount
Monthly - Cash Pricing Program
ProgramSavings
Savings $5,255

Monthly - Pro t Increase 18%

CASE STUDY AUTO REPAIR/DEALERSHIP


Monthly - Gross CC Sales $1,500,000
B
Monthly - Avg. Transaction Fee 3%

Monthly - Total Fees $45,000

DualDiscount
Monthly - Cash Pricing Program
ProgramSavings
Savings $44,955

Monthly - Pro t Increase 20%

CASE STUDY HOTEL


Monthly - Gross CC Sales $2,925,000
C
Monthly - Avg. Transaction Fee 2.4%

Monthly - Total Fees $70,200

DualDiscount
Monthly - Cash Pricing Program
ProgramSavings
Savings $70,155

Monthly - Pro t Increase 13%


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ABOUT WPI OUR PARTNERS
Wholesale Payments, Inc. is a leading tech- From home appliance stores and sports
enabled transaction processing, payment franchises to startups and hotels, Wholesale
consulting and merchant services company. WPI Payments Inc. has tailored payment solutions for
provides transaction processing and merchant every company. Below is just a small sample of
services: Point of Sale Systems, Mobile some of our proud partners that help make up
A p p l i c at i o n s , Vi rt u a l Ca s h M a n a g e m e n t , WPI’s ~$12B in annual credit card processing.
Quickbooks Integration, BillerGenie, Invoicing,
Loyalty Programming, Gift Cards, & Business
Loans. www.wholesalepayments.com

17
YEARS IN BUSINESS

100,000+
CLIENTS

80
STAFF MEMBERS

290+
AGENTS

$12B
IN ANNUAL PROCESSING

120M
ANNUAL TRANSACTIONS

CONTACT
Chuck Lott | Howe
Steve Strategic
| ISV Advisor
810 - 610 - 1281
steve.howewholesalepayments.com
[email protected]
The Credit Wholesale Company, Inc. is a registered Independent Sales Organization of Wells Fargo Bank, N.A. Concord, CA

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