0% found this document useful (0 votes)
62 views9 pages

Souled Store

Uploaded by

navyashah1809
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
0% found this document useful (0 votes)
62 views9 pages

Souled Store

Uploaded by

navyashah1809
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 9

Presented by :- Anushka, Mariyam & Navya

What is Souled store?

● Establish in 2013
● Clothing brand
● Marvel, Star wars and Pop culture
● Fastest growing brand through AIB
● Focus on youth
Rohin
About Founder Samtaney

Vedang patel
● Graduation
● Financial job
● Cars national
competition and meant
other co founder.
● Idea implanted.

Aditya Harsh Lal


Sharma
Journey

● Innovation for startup.


● Website and expense.
● Started at ground level.
● After not getting result, he started posting
on social media.
● Got success after posting about Tshirts
What is your business model and how have
you grown your revenue?

A few strategies which have helped us grow our revenue:


● We have to secure licenses for selling certain merchandises.
We guarantee to make the merchandise catchy and more
wearable and thus acquire the licenses for cheap
● We design around the theme which is trending. Every logo
or quote or character is placed on the product with a lot of
passion.
The biggest challenges they had faced till now and how
did you cope with them?
● Acquiring licenses is a big challenge as we need to purchase them at the
right price and also ensure that they are not fake.
● Apart from this, securing government licenses for doing business online
is not easy due to corruption(bribery) that is involved. All the accounting
processes like filing income tax returns, GST management, and
compliances are a tough task to manage, and they come as a challenge for
us every time.
Who is the competitor of The
Souled Store?
● The Souled Store has a total of 12 competitors and
it ranks 1st among them.
● The Souled Store competitors and similar
companies include Wildfang, CHARLES &
KEITH, Innovative Eyewear and Boozt. The
Souled Store is an online retailer selling various
licensed fashion pop-culture related items and
accessories.
Achievements

● The co-founders of the company were engineers and


a lawyer who were fans of superheroes, comics,
movies, and all these characters that they had grown
up watching and loving. They felt that there weren’t
any viable, good-quality products available in the
Indian market to buy official merchandise. So, they
decided to create The Souled Store. The Souled
Store has been profitable from day one and has the
highest retail productivity in the country
Thank you

You might also like