Module 4 MIL Q4
Module 4 MIL Q4
Definition of Terms
Information Literacy
Refers to the abilities to recognize when information is needed and to locate, evaluate,
effectively use, and communicate information in its various formats.
Political participation
Derives from the freedom to speak out, assemble and associate, the ability to take
part in the conduct of public affairs.
The opportunity to register as a candidate, to campaign, to be elected, and to hold
office at all levels of government.
Social Cohesion
The set of characteristics that keep a group able to function as a unit.
Unit cohesion
Stems from a military concept of bond soldiers
Media and other information providers play a central role in information and
communication processes. Nowadays, media become the common outlet of selfexpression and
creativity. Its huge influence spreads speedily across the globe. The
connection between technological advances and people’s connectivity created a huge
impact on the lives of today’s generation. This module covers all the abovementioned concepts.
What’s In
With the growing world of media, useful innovations in the field of education greatly
flourish and bridge improved quality education. One of the current trends in
education is the Massive Open Online Course (MOOC). This online course offers
education anytime anywhere.
As the growth of learning is at its height, encoding and decoding of information
become a challenge. Being a media literate individual will be a key to become a
responsible media user.
What’s New
Activity: Answer the following questions briefly. Write your answer in your activity notebook.
1. How do you foresee the use of technology and the Internet in our daily lives?
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2. How did the government help its citizens to become more media and information literate?
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3. What makes people, in general, a media and information literate?
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What is It
MEDIA LITERACY AND ITS IMPACT
“Media and Information Literacy recognizes the primary role of media in everyday lives. It lies at the
core of freedom of expression and information- since it empowers citizens to understand the
functions of media and other information providers to critically evaluate their content, and to make
informed decisions as users and producers of information and media content.” (UNESCO)
With the flooding information that technology offers, weighing the validity, accuracy, and reliability
become a burden to an individual who doesn’t know how to use it.
Who are media literate individuals? From the framework of Aufderheide (1992 as
cited in Koltay, 2011): A media literate person can decode, evaluate, analyze and produce both print and electronic
media. Emphases in media literacy training range widely, including informed citizenship, aesthetic appreciation and
expression, social advocacy, self-esteem, and consumer competence. In other words, media literate individual
cannot only use media platforms but, able to analyze and evaluate
information that was taken from it.
Being able to evaluate media information leads an individual to explore the use of technologies in
various fields such as businesses, commerce, and communications.
The use of technologies in promoting these economic aspects creates an impact on media users and
most especially to society.
The components of Media and Information Literate to an Individual are the following: