FEASIBILITY STUDY NEMSU December

Republic of the Philippines
Surigao del Sur State University

Cantilan Campus
Cantilan, Surigao del Sur
Telefax No. 086-214-4221
Website: www.sdssu.edu.ph
PERSONAL CONCIERGE SERVICES
An Undergraduate Feasibility Study

Presented to
The Faculty of Department of Business and Management
SURIGAO DEL SUR STATE UNIVERSITY
Cantilan Campus
In Partial Fulfillment
Of the Requirements for the Degree
Bachelor of Science in Business Administration
Major in Financial Management
By
Ariate, Cidreck Paul C.
Arreza, Lea Mary A.
Balobo, Jenevy I.
Irigan, George Paul A.
Pandan, Dania Alexis C.
Rubi, Jean Carla H.
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TABLE OF CONTENTS
Page No.
Title i
Approval Sheet ii
Table of Contents iii
List of Tables vi
List of Figures vii
Acknowledgement viii
Abstract ix
CHAPTER 1 THE PROBLEM AND ITS SETTING

Introduction 1
Conceptual Framework 3
Statement of the Problem 6
Significance of the Study 7
Scope and Limitation of the Study 8
Definition of Terms 8
CHAPTER 2 REVIEW OF RELATED LITERATURE AND

STUDIES
Related Literature
Foreign 11
Local 13
Related Studies
Foreign 15
Local 18
Synthesis Review 20
CHAPTER 3 RESEARCH METHODOLOGY

Research Design 21
Respondents of the Study 21
Research Instrument 23
Research Locale 23
Data Gathering Procedure 24
Statistical Treatment 24
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REFERENCES
APPENDICES A
APPENDICES B -
CURRICULUM VITAE
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CHAPTER 1
THE PROBLEM AND ITS SETTING
Introduction
Service management is becoming the new paradigm in the
hospitality industry. Hospitality establishments offer services to fulfill the
needs and experiences of customers through innovative concierge or
personalized services. The history of concierge service is similar to its
modern counterpart. The word “concierge” is uncertain, but some suggest
that it comes from the Latin “conserves”, meaning “fellow slave”. Others
claim that the first concierge “Count of the Candles” was in charge of Paris
royal prison, the conciergerie, where Marie Antoinette was kept before
succumbing to the blade of guillotine. Concierge services are also a terrific
new work/life benefit as corporations begins to offer these services to their
employees and clients. Concierges are being added to hospitals,
universities, shopping malls, airports and more.
A personal concierge will make arrangements and run errands, the
list of which is endless. Some examples are: booking a table at restaurant,

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Arranging a housekeeper, organizing trades and services, arranging
events through to arranging relocation.
A Concierge Service is a business that is suitable for hotels and
resorts wherein it provides services such as making restaurant
reservations, booking hotels, arranging for spa services, recommending
night life hot spots, booking transformation (especially for taxi, limousines,
airplanes, boats, etc.). These services can range from planning and
booking your family holidays to making restaurant reservations or getting
you access to special events.
According to Cho, et al., the concierge service has evolved to meet
the demands of a new era and further customer satisfaction. The
concierge is one of the pivotal guest-contact employees in a full-service
especially in home and hotel. The concierge meets a guest needs by
providing information on concerts, sightseeing, dining and other activities.
This study is conducted to determine the feasibility of Personal
Concierge Services in CarCanMadCarLan as it aims to meet the needs of
the people especially to those who want personal assistance and service
errand. There are no concierge services yet in the locality so if the
business will be found feasible; it could help cater customer preference.
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Moreover, it can also help the businessman to generate income by
performing errand service to give customer satisfaction. This study
provides significance not only to the business establishment and the
community but it is also a way to help people who need appropriate
concierge- related services.
Conceptual Framework
This study has the same concept with “Aspire Concierge Services” which
goal is to assist their clients all the time as they navigate towards new
normal. They will be able to provide different kinds of concierge related
services with a very negotiable price. Since the COVID 19 situation,
delivery services are a necessity as people are quarantined at home.
Their job is to ensure guests have everything they need by providing them
errand services.
Marketing Aspect. To determine the extent to which the goods/services be
generated by the project are needed or demanded and to design the
appropriate marketing strategies and plans that will help ensure that the
profits outputs will reach and be accepted by the target users (Jeziel K.
Camarillo, 2015).
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Technical Aspect. Assesses the details of how you intend to deliver a
product or services to customers. Think materials, labor, transportation,
where your business will be located, and technology that will be necessary
to bring all this together (Lahle Wolfe, 2019).
Management Aspect. To assessing management, feasibility studies
compile data and analyses on a variety of other business components
including product development, competitors, marketing strategies, cost
structure and potential pitfalls (Writer, 2020).
Financial Aspect. Finance helps management gain a clear understanding
of the company’s current financial position, particularly whether the
business is profitable or not. Companies of all sizes benefit from through
financial planning to guide the business steadily down the path to future
growth (Brian Hill, 2019).
Social Desirability Aspect. Can be conceptualized as an individual’s
constant need for social approval and impression management in social
interactions (Bruce B. Frey, 2018).
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Business viability in
terms of:
Demographic
Profile: Marketing Aspects
Feasibility of
Respondents Technical Aspects Personal
Concierge
Age Management
Services
Aspects
Sex
Occupation Financial Aspects
Monthly Income Social Desirability
Existing Business
Nature of
Business
Years of existence
Form of
Organization
Figure 1. Schematic Diagram of the Study
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Statement of the Problem
The main purpose of the study is to determine the feasibility of
Personal Concierge Services. Specifically, this study seeks to answer the
following questions:
1. What is the profile of the respondents in terms of?
1.1 Age;
1.2 Sex;
1.3 Occupation; and
1.4 Monthly Income?
2. What is the profile of the existing business in terms of?
2.1 Name of business;
2.2 Years of existence; and
2.3 Form of organization?
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3. What is the business viability in terms of?
2.1 Marketing Aspect;
2.2 Technical Aspect;
2.3 Management Aspect;
2.4 Financial Aspect; and
2.5 Social Desirability Aspect?
4. Based on the finding of the study, is it feasible to establish
“Personal Concierge Services” in CarCanMadCarLan?
Significance of the Study
This study would help to benefit the following:
Businessman. This will help especially the personal concierge services to
gain extra compensation in every service that they have rendered.
Community. If this study can be found feasible it would give the people
an opportunity to generate more income.
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Future Researchers. The result of the study can be used as a reference
by future researchers relevant to the feasible business services called
“Personal Concierge Services”.
Scope and Limitation of the Study
This study focuses on the feasibility of Personal Concierge
Services in the five municipalities of Surigao Del Sur. These municipalities
include Carrascal, Cantilan, Madrid, Carmen, and Lanuza. The
respondent of the study are the selected people from CarCanMadCarLan
and selected existing business who offered the same services. This study
will be conducted from Carrascal to Lanuza.
Definition of Terms
Booking. An act of reserving accommodations, travel, or buying a ticket in
advance.
Commute. To travel regularly to and from a place especially between
where you live and where you work.
Concierge. A staff member of a hotel or apartment complex who assists
guests or residents, as by handling the storage of luggage, taking and
delivering messages, and making reservations for tours.
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Events. A thing that happens, especially one of importance.
Financial Aspect. Finance helps management gain a clear understanding
of the company’s current financial position, particularly whether the
business is profitable or not. Companies of all sizes benefit from through
financial planning to guide the business steadily down the path to future
growth (Brian Hill, 2019).
Management Aspect. To assessing management, feasibility studies
compile data and analyses on a variety of other business components
including product development, competitors, marketing strategies, cost
structure and potential pitfalls (Writer, 2020).
Marketing Aspect. To determine the extent to which the goods/services
be generated by the project are needed or demanded and to design the
appropriate marketing strategies and plans that will help ensure that the
profits outputs will reach and be accepted by the target users (Jeziel K.
Camarillo, 2015).
Services. Is the transaction in which no physical goods and transferred
from the seller to the buyer? The benefits of such service are held to be
demonstrated by the buyer’s willingness to make the exchange.
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Social Desirability Aspect. Can be conceptualized as an individual’s
constant need for social approval and impression management in social
interactions (Bruce B. Frey, 2018).
Technical Aspect. Assesses the details of how you intend to deliver a
product or services to customers. Think materials, labor, transportation,
where your business will be located, and technology that will be necessary
to bring all this together (Lahle Wolfe, 2019).
Travel. Is the movement of people between distant geographical
locations?
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CHAPTER 2
REVIEW OFRELATED LITERATURE AND STUDIES
This literature review below consists of concierge’s roles working in
a hotel by selling hotel’s amenities or advising competitor’s places and
products. Some journal articles, books, interviews, internet sources, and
newspapers were used to evaluate ideas for readers.
Foreign
Online food delivery services have been around for quite some
time. Several chain restaurants created websites to order take – out, but
these services limited to within the chain’s own restaurants. Individual
restaurants followed suit, creating their own websites for delivery. Every
grocery store began offering online delivery in the early 21 stcentury
(Relihan 2017). However, generalized online food delivery services that
offer delivery from many different restaurants have only become popular in
the past decade and they have done so rapidly.
By 2018, the online food delivery service industry had an estimated
$82 billion in gross revenue and accounted for 6% of the restaurant
market in 2020(Frost and Sullivan 2018; Morgan Stanley Research 2020).

These firms are backed by revenue growth more than 14 percent over the
past four years and are on track to double their market share by
2025(Morgan Stanley Research 2020). The rapid expansion of these firms
has even influenced some restaurants to change their layouts and migrate
to a “delivery only” model (Bond 2019). The restaurant market is evolving.
Consumers that use online food delivery services also have few
empirically quantified characteristics. Delivery is ordered to the
consumer’s home 86% of the time, and 74 percent of sales occur on
weekends (Hershberger et al. 2017). Further, in 2017, 43 percent of
individuals who ordered with online food delivery services say that it
replaced in an in- person meal at restaurant. This figure increased from
38 percent just the year before, suggesting that there is incremental
cannibalization with the introduction of online channels ( Morgan Stanley
2017).
Online food delivery services often state that they are providing
supplementary sales to restaurants. In fact, a survey of several thousand
restaurateurs found that offering online delivery has generated additional
sales for 60 percent of restaurant operators (Technomic Food Trends
2018). While online food delivery services claim, and actually do, provide
incremental sales, the profitability of restaurants is declining as online
delivery increases (Dunn 2018; Thompson 2019). This is mostly dues to

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high fees that online food delivery services charge, not only as service and
delivery charges to the consumer, but also to the restaurant between 20-
30 percent of each purchase. Online delivery often represents a large bulk
of business for restaurants, so it’s not an option to cut online sales
channels.
Local Related Literature
According to the article published by Mary Delia G. Tomacruz and
Nancy T. Flor, (2018) entitled “Family perception and their buying behavior
for home- delivered food” states that Food delivery in the Philippines is
considered a major alternative to dining out and preparing meals at home
for families who want a respite from home- cooked meals and cannot
endure the inconveniences of dining out. Home delivery food
establishments can improve their competitive advantage through better
marketing efforts, more promotions and better delivery services. Food
delivery using motorcycles that can easily squeeze in and out of traffic is
deemed better option to dining out.
The take-out and delivery franchise Industry Study (2016) cited a
National Restaurant Association Survey in 2009 wherein 66% of quick
service operators believed that food delivery would become popular.
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Ultimately, food establishments offering home- delivered food,
particularly fast foods, can improve their competitive advantage through
better marketing efforts, such as the use of mobile apps or short message
service (SMS) which) believed to be more beneficial in terms of price,
convenience and flexibility; offering a variety of product choices; more
promotions and better delivery services.
Convenience is one of the main reasons to order food online. Online food
delivery apps are the media through which the restaurants parcel food
directly at the doorsteps of the customers. According to a survey
conducted by Rakuten Insight in the Philippines, 71 percent of the
respondents stated ordering more through food delivery apps due to the
imposed closure of all restaurants during the COVID 19 pandemic as of
June 2020. On the other hand, only four percent stated that they ordered
online because they couldn’t cook.
Foreign
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A research on the changing market for food delivery (Carsten
Hirschberg et al 2016) indicates that on line’s penetration of the total food-
delivery market broke 30 percent in 2016. We believe penetration rates
will grow further as the market matures, eventually reaching 65 percent
per year. According to Gloria food the advantage of online ordering and
the reasons for the growth of food delivery app industry are Convenience,
Simpler menu to manage, significant savings, no Hassles etc. Food Panda
is an introduction to the newest food sensation that’s here to stay (Shiyin
Chan, 2015).
Food panda is a global online food delivery marketplace
headquartered in Berlin, Germany. Fun fact - they’re also known as hello
food in other places in the world.
Bhavna Singh (2015) said that Food panda has been present in the
Indian market. Food panda first major move was acquisition of
TastyKhana, which was launched in the city of Pune in 2007. Together
with TastyKhana and JUST EAT, it is now present in over 200 cities and
partners with over 12,000 restaurants. She also talked about JUST EAT
was launched in Denmark in 2001 and was traded publicly on the London
Stock Exchange. Their Indian business was launched as Hungry
Bangalore in 2006. It was renamed in 2011 when JUST EAT acquired a
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majority share in the business. Today, the company partners with over
2,000 restaurants.
According to Deepinder Goyal, Zomato CEO and co-founder told
TechCrunch that he expects to reach 10,000 restaurants in India in a few
months. “We have a sales team of around 300 in India and 5,000-odd
advertisers… these partners know the volume we bring to them so it is
quite easy for us to launch this new service.”
Kim Dang et al. (2018) study on consumer preference and attitudes
regarding online food products examines how the Internet has changed
people’s food-buying behaviors. The study is significant because it
establishes the underlying consumers’ concerns with regards to food
safety information, especially for online food products. Kim Dang et al.
(2018) study relies on a cross-sectional study conducted in Hanoi,
Vietnam. The findings are reliable as they are based on responses
gathered from over 1736 customers through face-to-face interviews. While
the preferences and attitudes toward buying food online differ from buying
other commodities, Kim Dang et al. (2018) note that the laws governing e-
commerce in Vietnam are the same. As such, the findings provide
practical advice to online food retailers and the Vietnam government on
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how to implement appropriate legislation with regards to trading online
food products.
Martinez-Ruiz and Gómez-Cantó’s (2016) study emphasizes that
using the Internet to seek food service information has now become a
common practice among people today. More people than ever before
have positive attitudes toward finding information about food online.
(Martinez-Ruiz and Gómez-Cantó, 2016; Maison et al., 2018).
Also, people are more likely to search information about food on
the Internet than any other product or service (Hidalgo-Baz et al., 2017;
Whiley et al., 2017; Wong et al., 2018). However, Kim Dang et al. (2018)
study found that a significant number of consumers were unconcerned
about the accuracy of the evidence regarding food safety they found
online in selecting food products on the Internet. The conclusions drawn
from the current article review produces practical pieces of advice to
consumers buying food online as well as the food retailers selling food
over the Internet.
Local
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According to MANILA, PHILIPPINES, November 14, 2019 – Grab
Food, the leading food delivery platform in Southeast Asia and in the
Philippines, celebrates its first anniversary in the Philippines by
recognizing the most successful Filipinos on its platform. In October 2019,
Grab Food gathered its partners from Metro Manila for its first ever Golden
Lunch Box Awards, a recognition given to the consumers, merchant-
partners and delivery- partners with the most outstanding performances
and breakthrough growth.
Grab Food was officially launched in November 2018. Today, Grab
Food has the widest selection of restaurants and largest operational
footprint in the country – with 35 locations and counting, and dedicated
pool of delivery partners nationwide. It is a major partner of Mc Donald’s,
KFC, Pizza Hut, Bon Chon, The Max’s Group, and almost every major
quick service restaurant brand in the country, including being the only
accredited end-to-end food delivery partner of the Jollibee Food
Corporation. We are also trusted partner in the growth of small and
medium enterprises like Jollijeeps.
The impact it has since created in the community of consumers,
delivery- partners and merchant- partners has inspired grab food to invest
in elevating the lives of more Filipinos beyond the 40,000 micro
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entrepreneurs it has already served. Grab Food effectively improves
livelihoods by creating more income opportunities that shape the future of
the food industry in the Philippines in an increasingly digital age, and
ensuring that merchants, even smaller players like jollijeeps, can tap into
and grow into this new digital food economy. Fueled by strong growth in
2019, Grab Food aims to continue its growth trajectory and in 2020,
expand its operational footprint to at least 10 more cities in the Philippines
and accelerate the growth of its partners through new services and
innovative F&B Solutions in an increasingly digital age.
Grab Food also marks another business milestone as the #1 most
often used food delivery platform in the Philippines, as position it has held
for 10 consecutive months from December 2018 to September 2019 in a
market survey conducted by a Global Market Research Firm Kantar in the
third quarter of 2019, 76% of Filipino consumers said that Grab Food is
the most used delivery platform.
Grab Food believes that the growth shared benefit of the digital
economy, therefore putting focus on helping its partners succeed through
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rapid expansion, incremental revenue and massive consumer reach via
the Grab Food online Storefront.
Synthesis Review
The studies cited above contribute significant suggestions relevant
to the study “Personal Concierge Services”. Based on the studies cited
above, concierge service is now a significant business especially in this
era of Pandemic to cater the needs of the customer in providing errand
services such as food delivery, travel booking and more. The rise of online
food delivery apps gives the people an opportunity to purchase online in a
hassle-free transaction. It gives them convenience and satisfaction while
enjoying door to door delivery. Both foreign and local has the same
concept in providing errand services and, they are similar in the strategy
that they used. Like for example, they use an online app to promote their
business to attract more customers, to boost their sales or on how to earn
loyalty from the customers.
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CHAPTER 3
RESEARCH METHODOLOGY
This chapter provides the discussion on the design and
methodology of this research. It consists of the research design,
respondents of the study, research instrument, research locale, data
gathering procedure and statistical treatment.
Research Design
The study made use of the descriptive normative design. The design is
deemed appropriate because the study involves the collection of the data
concerning the current condition. The offshoot of the study is to determine
the feasibility of Personal Concierge Services in CarCanMadCarLan.
Respondents of the Study
The respondents of the study are taken from the secondary data of
municipal registrar for the number of populations per municipality in the
area under study. In obtaining the sample size, Slovin formula was used
from the actual population convenience sampling was used to obtain the
sample respondents. In identifying to existing business purpose sampling
was used.
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Table 1. Distribution of Respondents
No. Municipality Number of Respondents Existing

Population Sample Size Business
1. Carrascal 5,067 68 0
2. Cantilan 6,125 68 1
3. Madrid 7,611 68 0
4. Carmen 5,175 23 0
5. Lanuza 6,000 31 O
Total 29, 978 258 1
The respondent of the study as shown in Table 1 includes 258

individuals and 1 existing Business with a total of 259 respondents.
The utilization of 259 respondents made the researcher believe that
the pertinent and relevant data furnished by the said respondents
would satisfy to information sought in the study.
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Research Instrument
Questionnaire is the main tool used for gathering. It was specially
designed to suit to group of respondents. The questionnaire was
presented to the experts, professors of SDSSU Before launching it to the
respondents. Validation of instrument, suggestions, comments and
recommendations were considered in the improvement of the draft.
Research Locale
The study is conducted in CarCanMadCarLan; Surigao Del Sur
during the Academic Year 2020-2021.In describing the locale, the
researcher must consider the preference of the people who resides within
CarCanMadCarLan in getting concierge services. This location is chosen
by the researcher gather data and information relevant to the study to be
utilized in presenting the findings of the study.

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Data Gathering Procedure
The researcher asked a permit to conduct the study from the
municipal mayors of the five municipalities and from the barangay
captains of the barangay where the respondent resides. After which
arrangements were made as to administration of the questionnaire in
every barangay. The respondents are given the option to answer right
away the questionnaires on the next day. The researcher personally
collects the questionnaires, tallied and analyzed.
Statistical Treatment
All the data gathered by the instrument were tallied, tabulated,
analyzed, and interpreted accordingly. The data is treated in the following:
Percentage = this is used to determine how many respondents belongs to
a specific category.
To give in depth analysis the following treatments were used to
utilize:
Frequency counting - this is used to count the data presented by the
respondents. Frequencies are converted into ratings and determined their

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responses.
n = N/ (1+Ne2)
Where:
n = Number of samples,
N = Total population and
e = Error tolerance (level).

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REFERENCES
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CHAPTER 4
PRESENTATION, ANALYSIS AND INTERPRETATION OF DATA
This chapter presents the analysis and interpretation of the collected data
as well as the developed feasibility study of Cidreck Paul Ariate, Jenevy I.
Balobo, Leamary Arreza, George Paul Irigan, Dania Alexis Pandan and
Jean Carla Rubi entitled “Personal Concierge Services”.
PROJECT SUMMARY
Name of Business
The business name is CDJGL Express. The proponents used this name
because this establishment aims to provide errand services to the people
who reside in CARCANMADCARLAN. In this era of pandemic, this
business will suit the needs of the people since there is no existing
business yet in the locality.
Location
The main office will be located along the Highway, Purok 6, Pag-
antayan,Cantilan, Surigao Del Sur (near SDSSU Cantilan Campus). The

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proponents chose this area so that customers can easily reach out and
locate the said business.
Descriptive Definition of the Project
Personal Concierge Service is a business that focuses on providing
personal assistance to the customers. Some services might include,
shopping, food delivery and services, travel reservation, event booking
and other errand services offered to the prospect customers. This
business is appropriate especially in this era of pandemic to provide
convenience and hassle free transaction to the people of
CarCanMadCarLan.
Long Range Objectives
This study is conducted to assess whether establishing Personal
Concierge Services will be feasible in CARCANMADCARLAN. In line to
this, the researchers seek the response of the residents in
CARCANMADCARLAN to determine the feasibility of the proposed study.
If the study will be found feasible, it will benefit the people and the society
to generate profit and provide new business feature in the locality of
CARCANMADCARLAN.
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Highlights of the Project
The highlight of the project contains the summary of the four
aspects namely: management aspects, technical aspects, marketing
aspects and financial aspects.
Table 2: Profile of Respondents
Questions Frequency Percentage%
Age
15-20 28 10.85%
21-30 172 66.67%
31-40 58 22.48%
Total 258 100%
Sex
Male 113 43.8%
Female 145 56.2%
Total 258 100%

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Occupation
Government Employee 104 40.31%
Private Employee 50 19.38%
Student 82 31.78%
Others 22 8.53%
Total 258 100%
Civil Status
Single 196 75.97%
Married 57 22.09%
Window/Widower 5 1.94 %
Total 258 100%
How much is your monthly income?
5,000 and below 103 39.32%
5,000-10,000 71 27.52 %
10,001-15,000 38 14.73%
15,001- and above 46 17.83%
Total 258 100%
Table 2 shows the gathered responses from the survey
conducted by the researchers. All of the respondents are the people
who reside in CARCANMADCARLAN. The respondents are the

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people who want to avail any of the service errands offered. The
highest percentage is 66.67% of the respondents whose age are
between 21-30 years old. Next is the respondent who aged 31-40
years old which is 22.48%. The lowest percentages are the
respondents from 15-20 years old which is 10.85%.
As to sex, 56.2% are female while the remaining 43.8% are

male respondents. When it comes to occupation, Government
employees got the highest percentage which is 40.31% out of 100%
respondents; some of them are teachers and professionals who
worked on other government institutions. Students got 31.78%,
mostly are college students. Some of them already graduated and
there are still studying. Private employee also got 19.38% from the
total respondents. They are mostly employees from offices, mining
companies and other private institutions. While 8.53% is the lowest
percentage out of 100% respondents, some of them are business
owners, part time employees, and freelance and food vendors.
In terms of their monthly income, 39.32% of the respondents
have income amounting 5,000 and below, and 27.52% are within
income bracket from Php 15,001 and above. While the rest are
14.73% from the respondents have income 10,001-15,000.
Table 3: Profile of Existing Business
Questions Frequency Percentage
What form of business do you

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have?
Sole Proprietorship 1 100%%
Partnership 0 0
Corporation 0 0
Total 1 100%
Years of Existence
1-2 1 100%
3-4 0 0
5-6 0 0
Total 1 100%
Table 3 shows the Demographic Profile of Existing Business in
Cantilan Surigao Del Sur. Among the five municipalities in
CARCANMADCARLAN, Cantilan is the sole municipality who had
this kind of Business that exists just a year ago. This venture used to
have a sole proprietorship type of business.
This venture thrives between 1-2 years and is considered as
new establishment in the business industry. From this data, it is
believed that the existing business of Cantilan is feasible
considering that the services that they provide could furnish
economic preferences.
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BUSINESS VIABILITY
This part presents the assumptions and summary of Business
viability in terms of Marketing Aspects, Management Aspects, Technical
Aspects, and Financial Aspects of the study.
MARKETING ASPECT
This aspect presents the Demand analysis, supply analysis, price
study, factors affecting the market, analysis of survey in marketing,
marketing program and marketing plan utilized in this study.
Service Description
CDJGL Express includes various services such as: Food delivery
and services, travel reservation, event booking, housekeeping and other
errand services proffered to customers. These services are offered to
provide personal assistance to the prospect customers of
CARCANMADCARLAN. All individuals can benefit these services and it is

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accessible not only in CARCANMADCARLAN but also the adjacent
municipalities.
Demand
Demand plays an important role in business. It is necessary to
know the demand of our product and service to determine customer
preference.
Level of Demand of the Respondent
Questions Frequency Percentage
(n=100)
Would you like to avail any of
our concierge services?
 Yes 214 82.94%
 No 14 17.06%
Total 258 100%
If yes, what concierge service
would you avail?
 Housekeeping 45 17.44%
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 Making reservation Travel 40 15.50%
 Event Booking 37 14.34%
 Paying Household Bills 35 13.57%
 Food and Package Delivery 99 38.37%
 Others 2 0.78%
This table presents the level of demand of respondents. There are
82.94% of total respondents wants to avail the service offered while
17.06% is unwilling. Moreover, Food and package delivery got the highest
percentage which reaches 38.37%. Followed by housekeeping with a total
of 17.44% while making reservation travel got 15.50%. In addition, event
booking obtained a total of 14.34% response and paying household bills
got the lowest percentage which reaches 13.57%.
Supply
It is vital to maintain the capacity to produce sufficient supply of a
good and service to satisfy customer demands. It is always important to
provide accessibility of product and services to cater customer preference.
The supplies are purchased from big stores and online shop in the
Philippines. The proponents will buy whatever the customer wants.

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Demand supply analysis
The demand supply analysis of the proposed business is things to
consider by the proponents before making a decision to properly choose
the best option. The supply of the product is enough to sustain the
demands of the customers. There are several factors that may affect the
equilibrium such as location, seasonal changes and promotional activity.
The proposed business can render high quality services in every
transaction.
Price Study
The service fee depends on the location, quantity and number of
hours that our crew rendered. Since we are operating in CarCanMaCarlan
area, we follow the minimum wages per service to avoid overpricing.
Factors Affecting the Market

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Typhoon – this factor can affect the business because of its bad
weather. The delivery man doesn’t just easily come out to deliver the
orders or even reach out the customer for personal service when there is
a heavy rain and devastating storm due to typhoon.
Earthquake – this factor can affect the business especially when
the earthquake is in 6.0 or 7.0 intensity because it can cause damage or
destroy the office.
Customer relation - it can affect the business especially through
receiving negative feedbacks from the customers so proponents must
listen also and consider customers’ suggestions.
Technological change – the constant change of new technologies
will be a factor to concierge service in order to have more inputs. It needs
to upgrade and adapt new technology.
Table 4. Business Viability in terms of Marketing Aspects
Question Frequency Percentage
Who are your customers?
 Individuals 1 100%
 Employees 0 0
 others 0 0
 Total 1 100%
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What strategy of promotion
does your business
undertake?
 Poster 0 0
 Web 1 100%
 Fliers 0 0
 Others 0 0
 Total 1 100%
 What kind of service
does your business
undertake?
 Housekeeping 0 0
 Making reservation 0 0
travel
 Event booking 0 0
 Paying household bills 1 50%
 Food and package 1 50%
delivery
 Others 0 0
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 Total 2 100%
This table shows the business viability in terms of Marketing
Aspect of the existing business in Cantilan, Surigao del Sur. Their
customers are composed of individuals. Most of them are employees
from private and public institutions and students which reaches a
total of 100%. As to promotion, they utilize social media website like
Facebook Page to endorse their business online.
When it comes to service, the most preferred by the customers are
Paying Household Bills and Food and Package Delivery that both got
a total of 50%.
Market Distribution
The target market of the proposed business is
CARCANMADCARLAN. The proponents decided to render their services
in this locality to provide adequate access to the customers in availing
personal concierge services. As of the services, the management will offer
it at an affordable price.
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Propose Channel of Distribution
The proposed channel of distribution of Personal Concierge Services will
be a direct transaction to the customers because we render our services
directly to them. This includes the 4P’s: product, promotion, place and
price.
A. Product
CDJGL Express offers errand services to the prospect customers of
CARCANMADCARLAN. Here are some of the enlisted services
offered by this establishment to its customers.
1. Housekeeping
2. Making reservation travel
3. Event Booking
4. Paying Household Bills
5. Food and Package Delivery
B. Promotion
CDJGL Express will put tarpaulin in front of the building and in
neighboring municipalities, make advertisements through all local

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radio stations and also create a social media website to promote
the business via online and to let the customers know that the
business is on its operation. Through these platforms, the business
will be known and it can also encourage more customers and also
increase the profit.
C. Place
CDJGL Express is located at P-6 Barangay Pag-antayan Cantilan,
Surigao del Sur near NEMSU-Cantilan Campus. The proponents
choose this area so that the customer can easily locate the said
business knowing that it is located along the national Highway.
D. Price
The price of the service offered depends on how much the
proponents will charge per service. Prices vary depending on the
type of service that a customer would avail. The proponents will

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ensure to render service at a very negotiable price to guarantee
customer satisfaction.
Breakdown of Prices
Service Price
Housekeeping P400.00 per service (within Cantilan).
P450.00 per service (outside Cantilan).
Making Reservation Travel P100.00 per reservation
Event Booking P100.00/transaction ( within Cantilan)
P150.00/transaction(outside Cantilan)
Paying Household Bills P100.00/service
Food and Package Delivery P25.00/delivery
The table shows the breakdown of price of the service
offered by the proposed business establishment to the customers.
The price enlisted above depends on what service a customer
would avail. The proponents ensure to render services at an
affordable price so that the customer can avail the services offered
by the business.
Proposed Promotional Activity

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CDJGL Express is a concierge business that provides errand
services to the customers. This business establishment aimed to become
the most successful concierge business in the country. To improve the
business, the proponents agreed to set corporate objectives and goals.
Aside from advertisement and tarpaulins as a medium for the promotion,
the proponents also agreed to give points of purchase or point cards to the
first 50 customers who avail the service. In housekeeping, we offer suki
cards to each customer and get 1 point every time they avail the service.
They can enjoy free housekeeping service if they have 10 point credits in
their suki card. In delivery, event booking and Hotel reservation, the first
50 customers can avail free service charge and in every successful
transaction, they will get 1 point. 10 points is equivalent to free delivery.
Competition
The competitor of the proposed business establishment is Toktok
ng Cantilan in Cantilan, Surigao del Sur. However, this competing
establishment is only capable in delivery services and it is not totally a
concierge business unlike the proposed business. This business

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establishment will help the community avail easy access of concierge
services. The proposed business will be located along the highway for
easy access and convenience of the customer. This establishment will
offer errand services at an affordable price. Furthermore, it will also
observe compliance with all the regulations and standards prescribed by
the government to give better service.
MANAGEMENT ASPECT
This chapter tackles the business overall organizational structure.
The management aspect implies a clear and explicit definition of roles and
responsibilities, authority flow, and manpower requirements. This section

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includes the business goals, vision, mission, and objectives, as well as the
organization chart, form of ownership, officers and key personnel, project
schedule, and research data analysis. It must be set up aimed at
maximum efficiency. To attain this, management must be able to plan all
activities to become dynamic.
Goals
The company’s goal is to provide genuine service to the customer.
We exist to bring in and keep clients. Everything else will fall into place if
we adhere to this maxim. Our services will exceed our customers’
expectations. We will create an environment in which people are proud of
their contributions and feel empowered in order to accomplish their task.
Vision
To be the country’s leading concierge service business. CDJGL
express will be the most valued business partner of all customers
nationwide.
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Mission
To provide fast, guaranteed and reliable service, responsible and
understanding the needs of the customers.
Objectives
CDJGL Express aims to render high standard services that are
suitable to help the local economy generate profit. We provide services
that would satisfy each customer. Establish a customer- friendly business
to retain trust from the customers.
Organizational Chart
Owner/Manager
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Front Desk
Cashier Delivery Men
The proponents used to have a line type of organization because
they have small scale business where it only needs a plan decision that
consists of 4 employees. The organizational structure of the business
establishment shows the flow of work information that starts with the
manager to front desk. The front desk personnel are responsible for the
distribution of works information down to the cashier and delivery men.
Form of Ownership
A partnership will be the sort of business ownership in which
participants contribute money, skills, and others resources and profit and
loss will be shared according to the provisions of the partnership

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agreement. A partnership is assumed to end if the participants in a firm
agree to share the related risk and benefits equitably in the absence of
such an agreement. Each patterns complementary abilities and additional
relationships can help them attain a better financial result.
Officers and Key Personnel
It is very necessary to select officers and key personnel to run the
administration of the business. This business establishment consists of 4
personnel. Each of them is classified as Manager, Front desk, Cashier
and Delivery men.
Qualifications of Personnel
Manager
 College graduate of business course
 Expertise of managing business for at least 2 years
 Ability to work under pressure
 Has a good interpersonal, leadership and conflict resolution skills.

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Front Desk
 A degree in hotel management is preferred
 With at least 2 years of job expertise
 Good work experience background
 Ability to handle multiple tasks at once
 Excellent communication and interpersonal skills
Cashier
 A graduate of Business Management or any related course
 With at least 2 years of job experience
 He/She must be proven with ability to operate and manage cash
register.
 Ability to handle customer transactions accurately and responsibly.
Delivery Men
 At least high school graduate
 A valid driver’s license
 Excellent vision and hand eye coordination to stay safe while
driving.
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 Physical ability to load and unload items
 Time management to ensure deliveries are made on schedule
Job Description
Manager- is the one who oversees the business operations and is
responsible for affective planning, delegating, coordinating, organizing and
decision making to achieve desirable profit-making results for an
organization.
Front Desk- is the one who has the responsibilities include greeting
guests, taking phone calls, sorting correspondence, answering to client
inquiries, ordering office supplies, maintaining the reception area clean
and organized, receiving shipments, updating records and files,
maintaining schedules, and making travel arrangements.
Cashier- is the one who is responsible of cash collection, recording the
business transaction and in-charge of making daily collection reports,
inventory and other process which is related to accounting.
Delivery Men- is the one who is assign in loading, transporting, and
delivering items to clients in a safe, timely manner, Reviewing orders

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before and after delivery to ensure that orders are complete, the charges
are correct, and the customer is satisfied.
Personnel Plan Table
Personnel No. of Personnel Monthly Salary Annually Salary
Needed
Manager 1 P 15,000.00 P 180,000.00
Front desk 2 7,000.00 84,000.00
Cashier 1 6,000.00 72,000.00
Delivery men 2 5,000.00 60,000.00
Total 6 P 33,000.00 P 396,000.00
This table indicates the manpower needed for the proposed
business including the number required their monthly salary and expected
annual salary. Their jobs qualifications and descriptions are indicated
above.
Project Schedule
Activities Jan Feb Mar Apr Ma Jun Jul Aug Sept Oct Nov
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Making the
Business Plan
Preparation of
Capital
Preparation of
Building and
Plant Site
Filling of
Business permit
and Partnership
Registration
Purchasing of
materials or
equipment’s
needed in store
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Hiring and
Selection of
items in store
Preparation of
items in store
Starting of
Operation
This table shows the business schedule of the proposed
business. The proponent will prepare a business plan during the
months of January, while capital preparation will take place in the
months of February and March. The preparation of the building and
plant site will take two months, from April and May. The filling of the
business permit and partnership registration follow in the month of
June. The months of July and August will be dedicated to the
purchase of materials and equipment needed in the store, while the
month of October will be the hiring and selection of personnel. The
overall preparation of the proposed business will cover from the
months of January until October, and eventually the business
expected to begin its operations on November.

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Analysis of Research
Table 5. Business viability in terms of Management Aspect
(n=100)
How many employees do
you have?
1-2 0 0
3-4 0 0
5-6 1 100%
7 and above 0 0
Total 1 100%
What term did you use to
pay the salary of your
workers
Per Day 1 100%
Weekly 0 0
Monthly 0 0
Commission 0 0
Total 1 100%
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The table shows the viability of business in terms of management
aspect. This existing business is Toktok ng Cantilan located at
Magosilom Cantilan, Surigao del Sur. This venture has 5-6
employees and gives them a salary per day.
TECHNICAL ASPECT
The study consists of Machinery and equipment, estimate of building cost,
cost of materials and labor, building location and furniture and fixtures.
Product
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CDJGL Express offers various errand services to the customers.
Some services include Housekeeping, Making reservation Travel, Event
Booking, Paying household bills and Food and Package delivery. These
services are in demand by the customers so, the proponents ensure to
render their service at a negotiable price to attain customer satisfaction.
Business Process
Business process is very important in an organization. It helps the
organization attain its goals for their business. Each of the business
process denotes a task that is assigned to an employee. The front desks
will entertain customer queries via telephone call and chat. If the customer
will call for service and delivery, they will make a slip to synchronize the
transaction and give it to the manager for authorization and when the
order was confirmed, the delivery man will take charge and reach out the
customer to deliver service. Last is the collection of the payment which is
the task of a cashier.
Machinery and Equipment
Machineries and Source Unit cost Quantity Total

equipment
KAWASAKI Boxer Local P52,000 2 P104,000
ct150 Motorcycle
CCTV Local P4,900 1 set P4,900
Computer Local P25,000 1 set P25,000
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GOGO Expander Local P109,999 1 P109,999

Fire Extinguisher Local P1,350 2
P2,700
Air Conditioner Local P20,999 1 P20,999

Total P267,598
The table shows the machineries and equipment needed in the

business operations. This is purchased locally. The first is motorcycles. It
is needed to transport our worker and deliver foods. CCTV is used to
protect the building and surveillance. Computer is to record, receive and
book events from customers. GOGO expander is used for delivering large
orders from customers and also it is good for long distance delivery. Fire
extinguisher is used for protection against possible fire and it is
requirement in every business. And last is air conditioner. It helps regulate
the temperature especially on hot summer. The total cost of machineries
and equipment is P267, 598. The span of these machineries is 20 years.
Furniture and Fixtures
Description Source Unit cost Quantity Total

Plastic tables Local P1500 4 P6000
Plastic chairs Local P300 10 P3000
Long chairs Local P800 4 P3200
Total P12,200
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Office Supply and Equipment Quantity Unit Cost Total Cost
Printer 1 pc. 3,000 3,000
Bond Paper (500 sheets) 2 Reams 165.00 330.00
Ballpen 2 Boxes 190.00 380.00
Paper clip 4 Boxes 17.00 85.00
Scissor 3 pcs 20.00 60.00
Packaging Tape 5 pcs 50.00 250.00
Sticker Paper 3 sets 172.00 344.00
Folder 100 pcs 5.00 500.00
Brown envelop 2 sets 140.00 280.00
Puncher 1 pc. 130.00 130.00
Stapler 2 pcs 160.00 320.00
Journal 3 pcs 30.00 90.00
Invoice receipt 2 pcs 15.00 30.00
Laptop 1 pc. 32,000.00 32,000.00
Aircon 1 pc. 20,999.00 20,999.00
Computer 1 set 25,000.00 25,000.00
TOTAL 83,798.00
Plant Location
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The main office will be located along the Highway, Purok 6, Pag-
antayan, Cantilan, Surigao Del Sur (near SDSSU Cantilan Campus). The
proponents chose this area so that customers can easily reach out and
locate the said business.

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Plant Location
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Plant Layout
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Perspective View
Rear Elevation
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Left Elevation
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Right Elevation
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Front Elevation
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Floor Plan
Cost of Materials and Labor
Table. Cost of materials and labor

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NAME & DESCRIPTION QUANTITY UNIT UNIT PRICE AMOUNT
Earth
Works
Embankment (Common Borrow) 6 cu.m 350.00 2,100.00
Gravel 3 cu.m 600.00 1,800.00
Total Cost 3,900.00
Concrete
Works
Portland Cement, 40 kg 76 bags 260.00 19,760.00
3/4" Gravel 8.5 cu.m 500.00 4,250.00
Wash Sand 4.3 cu.m 600.00 2,580.00
Total Cost 26,590.00
Steel
Works
12mm diam. RSB 51 pcs 221.00 11,271.00
10mm diam. RSB 89 pcs 156.00 13,884.00
#16 G.I Tie Wire 11.5 kgs 75.00 862.50
Formworks
2" x 2" x 16' Coco Lumber 118.7 bd-ft 35.00 4,153.80
1/2" x 4' x 8' Ordinary Plywood 48 ply 606.00 29,088.00
CWN Asstd. 4 kgs 75.00 300.00

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Masonry
Works
Portland Cement 42 bags 260.00 10,920.00
Wash Sand 3.6 cu.m 600.00 2,160.00
4"x8"x16" CHB 1050 pcs 15.00 15,750.00
10mm diam. D.B 58 pcs 156.00 9,048.00
#16 G.I Tie Wire 3.8 kgs 75.00 285.00
Finishing
Works
Portland Cement 47 bags 260.00 12,220.00
Wash Sand 2.6 cu.m 600.00 1,560.00
Truss
works
2" x6" x 16' Coco Lumber 240 bd-ft 35.00 8,400.00
2" x5" x 16' Coco Lumber 53.33 bd-ft 35.00 1,866.55
2" x3" x 16' Coco Lumber 176 bd-ft 35.00 6,160.00
CWN Asstd. 20 kgs 75.00 1,500.00

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Solignum 3 gals. 450.00 1,350.00
Roofing
Works
GI Sheet Plain Gauge 26 x 8′ (0.551mm thick) 14 sheets 550.00 7,700.00
Pre-fab. Gutter 13 ln.m 350.00 4,550.00
Sealant 3 gals. 450.00 1,350.00
Umbrella Nails 7 kgs. 75.00 525.00
NAME & DESCRIPTION QUANTITY UNIT UNIT AMOUNT

PRICE
Ceiling
Works

1/2" x 4' x 8' Ordinary Plywood 13 pcs 606.00 7,878.00
CWN Asstd. 2.6 kgs 75.00 195.00
Total cost 13,805.30
Plumbing
Works
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Water Closet Complete Fittings( American Made) 1 pc 2,500.00 2,500.00
Kitchen SinkComplete Fittings( American Made) 1 pc 1,500.00 1,500.00
150mm Diam. X 6m ,PVC Series 1000 2 length 750.00 1,500.00
100mm Diam. X 6m ,PVC Series 1000 2 length 550.00 1,100.00
50mm Diam. X 6m ,PVC Series 1000 2 length 350.00 700.00
25mm Diam. X 6m ,PVC Series 1000 2 length 150.00 300.00
Clean out w/ plug & sealing ring, 75mmØ, PVC 2 pcs 55.00 110.00
100mm-75mm Diam. PVC WYE Reducer 8 pcs 55.00 440.00
100mm Diam. PVC Coupling 8 pcs 45.00 360.00
100mm-75mm Diam. PVC Tee Reducer 8 pcs 45.00 360.00
4"x4" Floor Drain 1 pc 350.00 350.00
G.I. Pipe, 1"Ø, Schedule 40 2 length 600.00 1,200.00
G.I. Tee, 1"Ø, 6 pcs 40.00 240.00
G.I. Elbow, 1"Ø, 6 pcs 25.00 150.00
G.I. Coupling, 1"Ø, 6 pcs 25.00 150.00
Teflon Tape , 3/4", big 6 pcs 50.00 300.00
Solvent Cement 5 pcs 150.00 750.00
Gate Valve, 1/2"Ø, 1 pc 400.00 400.00
Angle Valve, 3/4"Ø 1 pc 350.00 350.00

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Electrical
Works
Pin Light, 28W 5 pcs 2,500.00
500.00
2.0mm2 (or AWG #14) THHN Stranded Wire, Black 0.5 roll 1,000.00
2,000.00
2.0mm2 (or AWG #14) THHN Stranded Wire, White 0.5 roll 1,000.00
2,000.00
3.5mm2 (or AWG #12) THHN Stranded Wire, Black 0.5 roll 1,600.00
3,200.00
3.5mm2 (or AWG #12) THHN Stranded Wire, White 0.5 roll 1,600.00
3,200.00
6mm2 (or AWG #8) THHN Stranded Wire, Black 0.25 roll 1,625.00
6,500.00
6mm2 (or AWG #8) THHN Stranded Wire, White 0.25 roll 1,625.00
6,500.00
6mm2 (or AWG #8) THHN Stranded Wire, Green 0.25 roll 1,625.00
6,500.00
Duplex GFCI Outlet, 250V-16A 1 set 1,800.00
1,800.00
Duplex Universal Outlet with Ground, 250V-15A 8 set 2,000.00
250.00
2-Gang Switch with LED Set, 250V-10A 2 set 340.00
170.00
1-Gang Switch with LED Set, 250V-10A 3 set 360.00
120.00
15AT/50AF, 2P, Miniature Circuit Breaker, Plugin 2 set 600.00
300.00
6 Branches Panel Board, Plugin, with Grounding Terminal 1 pc 2,500.00
2,500.00
Service Disconnect Electrical Box, 200AF, Bolt-on, with Grounding
terminal 1 set 2,500.00 2,500.00
Octagon Junction Box 5 pcs 250.00
50.00
4" x 4" Square Box 5 pcs 500.00
100.00
2" x 4" Utility Box 5 pcs 175.00
35.00
1/2"-Ø Rigid PVC Conduit 5 pcs 375.00
75.00
1/2"-Ø Rigid PVC Long Elbow 5 pcs 225.00
45.00
Cantilan Campus
Telefax No. 086-214-4221
NAME & DESCRIPTION QUANTITY UNIT UNIT PRICE AMOUNT
1/2"-Ø Rigid PVC Electrical Coupling 5 pcs 7.00 35.00
1/2"-Ø PVC Conduit Clamp 60 pcs 2.00 120.00
3/4"-Ø Rigid PVC Conduit 5 pcs 98.00 490.00
3/4"-Ø Rigid PVC Long Elbow 5 pcs 35.00 175.00
3/4"-Ø Rigid PVC Electrical Coupling 1 pc 12.00 12.00

3/4"-Ø PVC Conduit Clamp 1 pc 3.00 3.00
3/4"-Ø PVC Male Adapter w/ Locknut and Bushing 5 set 40.00 200.00
1-1/4"-Ø Rigid PVC Conduit 2 pcs 190.00 380.00
1-1/4"-Ø Rigid PVC Long Elbow 1 pc 65.00 65.00
1-1/4"-Ø Rigid PVC Electrical Coupling 1 pc 15.00 15.00
1-1/4"-Ø Service Entrance Cap 1 pc 110.00 110.00
1-1/4"-Ø PVC Conduit Clamp 1 pc 15.00 15.00
1-1/4"-Ø PVC Male Adapter 1 pc 38.00 38.00
1-1/4"-Ø PVC Male Adapter w/ Locknut and Bushing 1 set 55.00 55.00
Electrical Tape (19mm x 20m) 2 roll 35.00 70.00
Grounding Rod (5/8 x 10ft) 1 pc 850.00 850.00
Grouding Clamp 1 pc 550.00 550.00
Electric Meter and Meter Base 1 set 5,000.00

5,000.00
8.0mm2 TW Copper, Green 5 meter 50.00 250.00

Cantilan Campus
Telefax No. 086-214-4221
Painting
Works
Concrete Neutralizer 7 pcs 185.00 1,295.00
Concrete Primer/Sealer 7 pcs 768.00 5,376.00
Patching Compound 7 pcs 440.00 3,080.00
Semi-Gloss Latex (two coats) 7 pcs 617.00 4,319.00
Davies (White) 6 pcs 550.00 3,300.00
Davies (Blue) 4 pcs 550.00 2,200.00
Paint Brush 5 pcs 45.00 225.00
Paint Roller 5 pcs 65.00 325.00
Tiling
Works
Cement Mortar 4 pcs 260.00 1,040.00
White Cement 15 pcs 217.50 3,262.50
Tile Adhesive 4 pcs 250.00 1,000.00
Tile Grout 2 pcs 250.00 500.00
Glazed Tiles 83 pcs 150.00 12,450.00
Unglazed Tiles 31 pcs 90.00 2,790.00
Doors &
Windows
Cantilan Campus
Telefax No. 086-214-4221
Wooden Panel Door , Narra (80cm x 210cm) 1 pcs 3,000.00 3,000.00
Hollow Core Flush Door (70cm x 210cm) 1 pcs 1,800.00 1,800.00
Powder Coated Aluminum Frame Glass Door (100cm x 210cm) 1 pcs 2,400.00 2,400.00
Powder Coated Aluminum Frame, Tinted Glass (Sliding

Windows ,120cm x
1.44 sq.m 3,200.00 4,608.00
120cm)
0.30 sq.m 2,600.00 780.00

Powder Coated Aluminum Frame, Tinted Glass (Awning
Windows ,60cm x 50cm)
0.36 sq.m 2,600.00 936.00

NAME & DESCRIPTION QUANTITY UNIT UNIT PRICE AMOUN
T
0.36 sq.m 2,600.00 936.00

Powder Coated Aluminum Frame, Tinted Glass (Fixed with Awning
Windows
0.36 sq.m 3,500.00 1,260.00
,120cm x 180cm)
12,588.00
Office
Materials
Acoustic Panel Office Partitions 1 pc 24,890.00 24,890.00
Adjustable Height Office Swivel Chair with Wheels 7 pcs 2,000.00 14,000.00
Steel Gang Chair 2 pcs 4,000.00 8,000.00
Crates (24in x 16in x 12in) 10 pcs 400.00 4,000.00
20-62L Motorcycle Delivery Bag Insulated Thermal Bag 10 pcs 980.00 9,800.00
Cantilan Campus
Telefax No. 086-214-4221
60,690.00
TOTAL MATERIAL COST: ₱365,412.30
TOTAL LABOR COST: ₱109,623.69
TOTAL PROJECT COST: ₱475,035.99
This table shows the cost of materials and labors of the building. The c
of labor is ₱ 109,623.69 while the material cost is ₱365,412.30. The total
project cost is ₱475,035.99.
Building and Facilities
The plant is a real estate property of building and structure and it is op

air that has a roof and utility system, path and underlying land. This is
designed to give accessibility and convenience to the customers and
clients. CDJGL Express is located at P-6 Barangay Pag- antayan
Cantilan, Surigao del Sur. The business is located along the highway so
that the customers can easily locate the business.
Cantilan Campus
Telefax No. 086-214-4221
Building
Cantilan Campus
Telefax No. 086-214-4221
Raw Materials and Supply
The proponents will purchase supplies and materials in the
Philippines. They will buy housekeeping equipments, office supplies and
food packaging materials to be utilized for service purposes. This
establishment will buy supplies from big companies that provide
guaranteed and high quality products to ensure convenience.
Utilities
Utilities Cost per Month
Electricity 2,500
Water Bill 400
Internet Access/ Wi-Fi 2,000
Total monthly Utilities Expense P 4,900
The table shows the forecast utilities expense we will have to
pay monthly that is worth P 4,900. It consists of the usage of our
Electricity worth Php 2,500, water bill that is worth Php 400, and
internet access amounting Php 2,000 that will be utilized for online
orders since we have a website.

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Miscellaneous
Description Quantity Unit Cost Total Cost
Trash Can 4 pcs P 150.00 P 600.00
Mop 2 pcs 320.00 640.00
Mask 5 boxes 150.00 750.00
Alcohol/sanitizer 1 liter 550.00 550.00
Polo uniforms 6 pcs 300.00 1,800.00
Fire extinguisher 2 pcs 1,350.00 2,700.00
Air conditioners 1 20,000.00 20,999.00
Soap / detergent 1 dozen 85.00 85.00
Total P 28, 124.00
The table shows the total miscellaneous expense of the
proposed business establishment. The things under miscellaneous
expense are: trashcan, mask, alcohol, Polo, fire extinguisher, air
conditioner and soap. The total amount to be spent under this
expense is P 28, 124.00.

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Taxes and Licenses
Particulars Cost
Business Permit 1,000.00
Barangay clearance 200.00
Mayors Permit 2,000.00
DTI registration 1,000.00
Community tax certificate/Cedula 25.00
Certificate of Occupancy 300.00
Fire Permit 300.00
Sanitary 400.00
Total Fees P 5,225.00
The table shows the fees that the owners have to pay for their
taxes and fees. It is necessary to legally start the proposed business.
Thus, there will be no complication within the government since the
proponents abide with the law.

Cantilan Campus
Telefax No. 086-214-4221
Waste Disposal
According to Republic Act 9003, otherwise known as the Ecological
Solid Waste Management Act of 2000 Chapter I Article Section 2, it says
to (a) ensure the protection of the public health and environment; Section
2 (b) Ensure the proper segregation , collection, transport, storage,
treatment and disposal of solid waste through the formulation and
adoption of the best environmental practices; and Section (f) Encourage
greater private sector participation in solid waste management.
Proper waste segregation is very significant in every business. It
should be given proper attention in order to maintain cleanliness and
orderliness to the environment. The management will make sure to
provide trash bins for biodegradable, non- biodegradable, recyclables and
hazardous waste inside and outside of the office. To maintain clean
environment, the management will make sure that the wastes are
disposed properly. This business establishment complies with the rules
and regulations of the government especially in health and cleanliness.

Cantilan Campus
Telefax No. 086-214-4221
Production Cost
Breakdown of the building cost
NAME AND LOCATION OF PROJECT: APPROPRIATION:

PROPOSED ONE STOREY COMMERCIAL BUILDING ₱475,035.99
C.D. TO
COMPLETE:
Purok 6, Pag-antayan, Cantilan, Surigao del Sur
Calendar Days
SCOPE OF WORKS %WT AMOUNT (P)

I. Earth Works 1.07 3,900.00
II. Concrete Works 7.28 26,590.00
III. Steel Works 7.12 26,017.50
IV. Formworks 11.06 40,401.80
V. Masonry Works 10.44 38,163.00
VI. Finishing Works 3.77 13,780.00
VII. Truss works 7.88 28,796.20
VIII. Roofing Works 3.87 14,125.00
IX. Ceiling Works 3.78 13,805.30
X. Plumbing 3.49 12,760.00
Works
XI. Electrical 8.93 32,633.00
Works
XII. Painting Works 5.51 20,120.00
XIII. Tiling Works 5.76 21,042.50
XIV. Doors & 3.44 12,588.00
Windows
XV. Office Materials 16.61 60,690.00
TOTAL 100.00 365,412.30

BREAKDOWN OF ESTIMATED EXPENDITURES:
Cantilan Campus
Telefax No. 086-214-4221
A. TOTAL MATERIALS COST ₱ 365,412.30
B. TOTAL LABOR COST ₱ 109,623.69
TOTAL ESTIMATED COST OF THE PROPOSED WORK ₱ 475,035.99

Prepared by: Engr. Leslie Minguillan
Labor Requirements
The workers of this business establishment must be well oriented
and flexible. They must acquire professionalism and reliability in service. It
is necessary for a worker to maintain the cleanliness of the working
station. Here are the requirements that a worker should comply:
 A high school diploma is required.
 Capacity to perform manual labor and other physical activities
 Reliable in service
 Capability to work in all weather conditions
 Employees must be punctual and dependable.

Cantilan Campus
Telefax No. 086-214-4221
Analysis of Research Data
(n=100)
How your customer contacts
you whenever they want to
avail your services offered?
Telephone and cell phone call 1 100%
Gmail 0 0
Apps 0 0
Total 1 100%
What did you use to reach out
your customer especially if
they call for service and
delivery?
Motor 1 100%
Ninja van 0 0
Mini van 0 0
Total 1 100%
How did you receive the

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delivery of your orders?
Pick up 1 50%
Cash on delivery 1 50%
Total 2 100%
Table 6. Shows the data gathered from the existing Business
in Cantilan Surigao del Sur. This is the only existing business
operating in CarCanMadCarlan. The management utilized phone call
to entertain their customer. They used motorcycle for service and
delivery and they both receive their orders via pick up and Cash on
delivery.
FINANCIAL ASPECT
Cantilan Campus
Telefax No. 086-214-4221
This section discusses the financial aspect of the study which
determines whether the proposed study will be feasible. This aspect
includes the major assumptions, total project cost, financial analysis,
decision criteria, sensitivity analysis and analysis with or without a project.
Major Assumptions
 The proponents assumed to have at least P 800,000.00 as
capital.
 Based on the survey, 82.94% of the respondents prefer our
service if affords the proponents assumed that 80% of them
will be their sure customers.
 Assuming that the profit will increase at 10% every year for a
fact that the services afford are on demand by the
customers.
 Assuming that the discount per service is 1% of the annual
operation.
 As the sales increases, the proponents assumed that the
cost of sales will increase 5% every year, because the
business will continue to innovate new services.

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 The utilities expense is expected to increase at 20% at every
year, it includes the consumption of electricity and water.
The proponents assumed that advertising expense will be
used only for the fast month to minimize cost. As time goes
by, the consumers can be a source of endorser if proponents
can develop a good relation with than through quality
product and service.
Total Project Cost
ASSETS AMOUNT
FIXED ASSETS
Land P 330,000.00
Building 475,035.99
TOTAL: P 805,035.99
CURRENT ASSETS
UTILITIES 4,900.00
Miscellaneous 28,124.00
Furnitures and Fixtures 12,200.00
Machineries and Equipment 267,598.00
Taxes and License 5,225.00
Office Supplies 83,798.00

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TOTAL P 401,845
TOTAL PROJECT COST P 1,206,880.99
The table shows the projected cost of the proposed business this
table is consisted of assets which are the fixed and current assets. This
shows the exact amount the proponents will spend in establishing the
business.
Table 7. Financial aspect
(n=100)
How much is the starting
capital of your business?
10,000 and below 1 100%
10,001- 15,000 0 0
15,001 and above 0 0
Total 1 100%
Source of income
Investor 0 0
Loan 1 50%
Personal income/savings 1 50%

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Total 2 100%
Table 7 present the data gathered from the existing business. This
existing business has a starting capital ranging from P 100,000 and below.
The capital is taken from Loan and Savings.
Sources of Project Financing
Proponents Contribution Profit/ Loss share
Ariate, Capital 300,000.00 20%
Arreza, Capital 300,000.00 20%
Balobo, Capital 300,000.00 20%
Irigan, Capital 300,000.00 20%
Pandan, Capital 300,000.00 10%
Rubi, Capital 300,000.00 10%
Total P 1,800,000.00 100%
This table shows the sources of project financing which is
funded by the proponents with a capital amount of P 300,000 each.
The total capital amount of P 1, 800,000 will serve as a primary
finance of business. Thus, this amount of capital is necessary to give
life to the business.

Cantilan Campus
Telefax No. 086-214-4221
APPENDIX A
QUESTIONNAIRE

Cantilan Campus
Telefax No. 086-214-4221
(Respondents)
Name: (optional) __________________ Signature: __________
Address: ________________________
Direction. Please check the box that corresponds to your answer.
Part 1: Profile of the Respondents
1.1 Age
C 15-20
C 21-30
C 31-40
1.2 Sex
C Male
C Female
1.3 Occupation
C Government Employee
C Private Employee
C Student
C Others, please specify __________
1.4 Civil Status
C Single
C Married
C Widow/Widower
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1.5 Years of Service: _____________
1.6 How much is your monthly income?
C P 5,000 and below
C P 5,000- 10,000
C 10,001-15,000
C 15,001 and above
1.7 Would you like to avail any of our concierge services?
C Yes
C No
If yes, what concierge services would you like to avail?
C Housekeeping
C Making reservation Travel
C Event Booking
C Paying Household Bills
C Food and Package delivery
C Others, please specify ______________
(Existing Business)
Name: (optional) __________________ Signature: __________

Cantilan Campus
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Address: ________________________
Direction: Please answer the following questions put (/) on the boxes
provided that corresponds to your answer.
Part 1: Profile of the Business
1. Year of Existence
1.1 Name of Business: _______________
1.2 Year of existence: ________________
1.3 What form of business do you have?
C Sole Proprietorship
C Partnership
C Corporation
2. Business viability in terms of:
2.1 Marketing Aspect
2.1.1 Who are your customers?
C Individuals
C Employees
C Others, please specify______________
2.1.2 What strategy of promotion does your business undertake?
C Posters
C Web
C Fliers
C Others, please specify_____________

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2.1.3 What kind of service would they avail?
C Housekeeping
C Making Reservation Travel
C Event Booking
C Paying Household bills
C Food and Package delivery
C Others, please specify____________
2.2 Management Aspect
2.2.1 How many employees do you have?
C 1-2
C 3-4
C 5-6
C 7 and above
2.2.2 What term did you use to pay the salary of your workers?
C Per Day
C Weekly
C Monthly
C Commission
C Others, please specify__________
2.2.2.1 How much will you give them?

Per Day ___________
Weekly ___________
Monthly ___________
Cantilan Campus
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Commission ___________
2.3 Technical Aspect
2.3.1 How your customer contacts youwhenever they want to avail

your services offered?
C Telephone and cell phone call
C Gmail
C Apps
C Others, please specify
2.3.2 What did you use to reach out your customer especially if
they call per service and delivery?
C Motor
C Ninja van
C Mini-van
C Others, please specify ___________
2.3.3 How are the materials bought/gathered? _______________
2.3.4 Where do the materials come from? _______________
2.3.5 Why do you buy it from there? ________________
2.3.6 What process did you used to provide errands services to

your customer? _____________
2.3.7 How did you receive the delivery of your orders?
C Pick up
C Cash on Delivery
Cantilan Campus
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APPENDIX B
APPLICATION FORM
APPLICATION FOR (please check one)
____ PROPOSAL HEARING

Cantilan Campus
Telefax No. 086-214-4221
____ ORAL DEFENSE

____ SPECIAL PROBLEM PAPER ORAL DEFENSE
Name of Student: CIDRECK PAUL C. ARIATE Program: BSBA – FM

Requirements Attached:
( ) clearance
( ) endorsement letter from adviser
( ) Payment for thesis/dissertation/special paper
OR# _____________ Date ______________ Amt.
Paid
CIDRECK PAUL C. ARIATE

Student
Action Taken:
( ) approved
( ) disapproved
Remarks:
JENI THERESA C. BONA, DBA

Department Chair - DBM
Date: __________
APPLICATION FORM

____ ORAL DEFENSE
Cantilan Campus
Telefax No. 086-214-4221
Name of Student: LEAMARY A. ARREZA Program: BSBA – FM

( ) clearance
OR# _____________ Date ______________ Amt.
Paid
LEAMARY A. ARREZA
Student
Action Taken:
( ) approved
( ) disapproved
Remarks:

Date: __________
APPLICATION FORM

____ ORAL DEFENSE
Cantilan Campus
Telefax No. 086-214-4221
Name of Student: JENEVY I. BALOBO Program: BSBA – FM

( ) clearance
OR# _____________ Date ______________ Amt.
Paid
JENEVY I. BALOBO
Student
Action Taken:
( ) approved
( ) disapproved
Remarks:
Date: __________
Cantilan Campus
Telefax No. 086-214-4221
APPLICATION FORM

____ ORAL DEFENSE
Name of Student: GEORGE PAUL A. IRIGANProgram: BSBA – FM

( ) clearance
OR# _____________ Date ______________ Amt.
Paid
GEORGE PAUL A. IRIGAN

Student
Action Taken:
( ) approved
( ) disapproved
Remarks:

Date: __________
Cantilan Campus
Telefax No. 086-214-4221
APPLICATION FORM

____ ORAL DEFENSE
Name of Student: DANIA ALEXIS C. PANDAN Program: BSBA – FM

( ) clearance
OR# _____________ Date ______________ Amt.
Paid
DANIA ALEXIS C. PANDAN

Student
Action Taken:
( ) approved
( ) disapproved
Remarks:

Date: __________
Cantilan Campus
Telefax No. 086-214-4221
APPLICATION FORM

____ ORAL DEFENSE
Name of Student: JEAN CARLA H. RUBI Program: BSBA – FM

( ) clearance
OR# _____________ Date ______________ Amt.
Paid
JEAN CARLA H. RUBI

Student
Action Taken:
( ) approved
( ) disapproved
Remarks:

Date: __________
Cantilan Campus
Telefax No. 086-214-4221
APPENDIX C
WRITTEN APPOINTMENT TO CHAIRMAN OF PANEL MEMBERS & CRITICS
May 10, 2021

Associate Professor I
Surigao Del Sur State University- Cantilan Campus
Cantilan, Surigao Del Sur
Dear Madam:
Please be informed that you are hereby chosen as CHAIRMAN OF THE PANEL
MEMBERS of the Feasibility Study of CIDRECK PAUL C. ARIATE, LEAMARY
ARREZA, JENEVY I. BALOBO, JEAN CARLA H. RUBI, GEORGE PAUL A.
IRIGAN, DANIA ALEXIS C. PANDAN, in the Bachelor of Science in Business
Administration- Financial Management with a proposed title, PERSONAL
CONCIERGE SERVICES.
Your expertise in the field through your guidance and assistance to the advisee will
assure that an appropriate level of scholarship will be exhibited in the Feasibility
Study and that it will be demonstrate a high degree of professional and scientific
competence.
The proposed schedule for proposal hearing/oral defense is on May 24, 2021 at
9:00-11:00 A.M. Attached is the Feasibility Study manuscript for your evaluation.
Please confirm.
Our cordial regards.
Very truly yours,

Department Chair- DBM
Date: ____________
Received and confirmed:

___________________
Cantilan Campus
Telefax No. 086-214-4221
Date: ________________
APPENDIX D
WRITTEN APPOINTMENT TO PANEL MEMBERS & CRITICS
May 10, 2021
LOUREVILLE GILDA M. URQUIA, DBA

Associate Professor III
Dear Madam:
Please be informed that you are hereby chosen as PANEL MEMBER of the Feasibility
Study of CIDRECK PAUL C. ARIATE, LEAMARY ARREZA, JENEVY I. BALOBO,
JEAN CARLA H. RUBI, GEORGE PAUL A. IRIGAN, DANIA ALEXIS C. PANDAN, in
the Bachelor of Science in Business Administration- Financial Management with a
proposed title, PERSONAL CONCIERGE SERVICES.
assure that an appropriate level of scholarship will be exhibited in the Feasibility Study
and that it will be demonstrate a high degree of professional and scientific competence.
The proposed schedule for proposal hearing/oral defense is on May 24, 2021 at 9:00-
11:00 A.M. Attached is the Feasibility Study manuscript for your evaluation. Please
confirm.
Very truly yours,

Department Chair-DBM
Date: ____________

___________________
Cantilan Campus
Telefax No. 086-214-4221
Date: ________________
May 10, 2021
MICHELLE P. YU, DBA

Dear Madam:
Please be informed that you are hereby chosen as PANEL MEMBER of the
Feasibility Study of CIDRECK PAUL C. ARIATE, LEAMARY ARREZA,
JENEVY I. BALOBO, JEAN CARLA H. RUBI, GEORGE PAUL A. IRIGAN,
DANIA ALEXIS C. PANDAN, in the Bachelor of Science in Business
Administration- Financial Management with a proposed title, PERSONAL
CONCIERGE SERVICES.
Your expertise in the field through your guidance and assistance to the
advisee will assure that an appropriate level of scholarship will be exhibited in
the Feasibility Study and that it will be demonstrate a high degree of
professional and scientific competence.
The proposed schedule for proposal hearing/oral defense is on May 24, 2021
at 9:00-11:00 A.M. Attached is the Feasibility Study manuscript for your
evaluation. Please confirm.
Very truly yours,

Date: ____________

Cantilan Campus
Telefax No. 086-214-4221
___________________
Date: ________________
May 10, 2021
MARGE ETHAN A. URBIZTONDO, MBA

Instructor I
Dear Madam:
Please be informed that you are hereby chosen as PANEL MEMBER of the
Feasibility Study of CIDRECK PAUL C. ARIATE, LEAMARY ARREZA, JENEVY
I. BALOBO, JEAN CARLA H. RUBI, GEORGE PAUL A. IRIGAN, DANIA
ALEXIS C. PANDAN, in the Bachelor of Science in Business Administration-
Financial Management with a proposed title, PERSONAL CONCIERGE
SERVICES.
Your expertise in the field through your guidance and assistance to the advisee
will assure that an appropriate level of scholarship will be exhibited in the
Feasibility Study and that it will be demonstrate a high degree of professional and
scientific competence.
The proposed schedule for proposal hearing/oral defense is on May 24, 2021 at
9:00-11:00 A.M. Attached is the Feasibility Study manuscript for your evaluation.
Please confirm.
Very truly yours,

Date: ____________

___________________
Date: ______________
Cantilan Campus
Telefax No. 086-214-4221
APPENDIX E
LETTER TO THE RESPONDENTS
May 10, 2021

Dear Respondent,
Greetings of peace!
The undersigned researchers are currently conducting a Feasibility Study entitled,

“PERSONAL CONCIERGE SERVICES”. This paper was conceptualized to assess
whether establishing Personal Concierge Services will be feasible in
CARCANMADCARLAN. In regards, may we request few minutes of your precious
time to answer the questionnaire for the researcher to gather data related to this
study.
Be certain that the data gathered shall be held with utmost confidentiality and shall
be used for academic purposes only. Your valuable cooperation and consideration of
this research leads to the success to this endeavor.
Respectfully yours,
CIDRECK PAUL C. ARIATE_____ GEORGE PAUL IRIGAN _____

LEAMARY A. ARREZA _____ JEAN CARLA H. RUBI _____
JENEVY I. BALOBO _____ DANIA ALEXIS C. PANDAN _____
Checked and reviewed by:
JILLARD O. MERCADO, DM KIMBERLY R. LAPAZ, MBA

Research Adviser BSBA Research Coordinator/Instructor
Noted by:
LOUREVILLE GILDA M. URQUIA, DBA JENI THERESA C. BONA, DBA

Program Chair – BSBA Department Chair – DBM
Recommending Approval:
VIRGINIA B. GRUYAL, DTE ROZETTE E. MERCADO, Ph.D.

R&D Head Assistant Campus Director
Cantilan Campus
Telefax No. 086-214-4221
Approved by:
JUANCHO A. INTANO, Ph.D.

Campus Director
APPENDIX F
APPOINTMENT AS FEASIBILITY STUDY ADVISER
May 10, 2021
JILLARD O. MERCADO, DM-HRM

Associate Professor 1
Dear Sir:
Please be informed that you are hereby chosen as adviser of the Feasibility Study of
CIDRECK PAUL ARIATE, LEAMARY ARREZA, JENEVY I. BALOBO, JEAN CARLA
H. RUBI, GEORGE PAUL IRIGAN, and DANIA ALEXIS C. PANDAN in the Bachelor of
Science in Business Administration- Financial Management with a proposed title,
PERSONAL CONCIERGE SERVICES.
assure that an appropriate level of scholarship will be exhibited in the Feasibility Study
and that it will be demonstrate a high degree of professional and scientific competence.
Sincerely,
KIMBERLY R. LAPAZ, MBA

Research Instructor
Conformed:
Date: _______________
Recommending Approval:
KIMBERLY R. LAPAZ, MBA LOUREVILLE GILDA M. URQUIA, DBA

Research Coordinator Program Chair
VIRGINIA B. GRUYAL, DTE

R & D Head
Approved:
Cantilan Campus
Telefax No. 086-214-4221

APPENDIX G
APPROVAL FOR FEASIBILITY STUDY PROPOSAL HEARING
May 10, 2021
As members of the Feasibility Study advisory panel of Mr. /Ms. CIDRECK

PAUL C. ARIATE, LEAMARY ARREZA, JENEVY I. BALOBO, JEAN CARLA
H. RUBI, GEORGE PAUL A. IRIGAN, and DANIA ALEXIS C. PANDAN we
recommend the approval of the student’s application for feasibility study proposal
hearing. The Feasibility Study proposal submitted has the necessary
parts/components to be evaluated on the set schedule:
Date: May 24, 2021 Time: 9:00-11:00 A.M. Venue: Virtual (via
Google Meet)
JENI THERESA C. BONA, DBA ___________

Chairman Date
MICHELLE P. YU, DBA ___________

Panel Member Date
LOUREVILLE GILDA M. URQUIA, DBA ___________

Panel Member Date
MARGE ETHAN A. URBIZTONDO, MBA ___________

Panel Member Date
APPROVED:

Cantilan Campus
Telefax No. 086-214-4221
Note: the candidate must submit this form to the Dean of the College
APPENDIX H
ENDORSEMENT LETTER
May 10, 2021

Dear Madam:
I hereby endorsed the Feasibility Study of my Advisee CIDRECK PAUL

ARIATE, LEAMARY ARREZA, JENEVY I. BALOBO, JEAN CARLA H. RUBI,
GEORGE PAUL A. IRIGAN, DANIA ALEXIS C. PANDAN, in the Bachelor of
Science in Business Administration- Financial Management with a proposed title,
entitled: PERSONAL CONCIERGE SERVICES.is now ready for:
_____ Proposal hearing _____ Oral examination
And is requested to be scheduled on May 24, 2021, at 9:00 – 11:00 A.M. via
Google meet with the proposed members and critics:
JENI THERESA C. BONA, DBA MICHELLE P. YU, DBA

Chairman Panel Member
LOUREVILLE GILDA M.URQUIA,DBA MARGE ETHAN A. URBIZTONDO,MBA

Panel Member Panel Member
Very truly yours,

Cantilan Campus
Telefax No. 086-214-4221

RESEARCH ADVISER
Cantilan Campus
Telefax No. 086-214-4221
APPENDIX I
LETTER FOR VALIDATION
September 15, 2021

Surigao Del Sur State University - Cantilan Campus
Dear Sir:
The undersigned are 4th year BSBA Financial Management students of Surigao Del
Sur State University undertaking a Feasibility Study entitled “Personal Concierge
Services” under the supervision of Ms. Kimberly R. Lapaz.
With your expertise, we are humbly asking your permission to validate the attached
self-made questionnaires that are necessary for the study.
We are looking forward that our request would merit your positive response.
Thank you and God bless.
Respectfully yours,
CIDRECK PAUL C. ARIATE LEAMARY A. ARREZA
JENEVY I. BALOBO GEORGE PAUL A. IRIGAN
JEAN CARLA H. RUBI DANIA ALEXIS C. PANDAN
Noted by:
KIMBERLY R. LAPAZ. MBA

Research Instructor

___________________
Date: ______________
Cantilan Campus
Telefax No. 086-214-4221
September 15, 2021

Dear Madam:
The undersigned are 4th year BSBA Financial Management students of Surigao
Del Sur State University undertaking a Feasibility Study entitled “Personal
Concierge Services” under the supervision of Ms. Kimberly R. Lapaz.
With your expertise, we are humbly asking your permission to validate the
attached self-made questionnaires that are necessary for the study.
Respectfully yours,
Noted by:

Research Instructor

___________________
Date: ______________
Cantilan Campus
Telefax No. 086-214-4221
September 15, 2021

Dear Madam:
The undersigned are 4th year BSBA Financial Management students of Surigao
Del Sur State University undertaking a Feasibility Study entitled “Personal
Concierge Services” under the supervision of Ms. Kimberly R. Lapaz.
Respectfully yours,
Noted by:

Research Instructor

___________________
Date: ______________
Cantilan Campus
Telefax No. 086-214-4221
September 15, 2021
MARGE ETHAN A. URBIZTONDO, MBA

Instructor I
Dear Madam:
The undersigned are 4th year BSBA Financial Management students of

Surigao Del Sur State University undertaking a Feasibility Study entitled
“Personal Concierge Services” under the supervision of Ms. Kimberly R.
Lapaz.
Respectfully yours,
JENEVY I. BALOBOGEORGE PAUL A. IRIGAN
Noted by:

Research Instructor

___________________
Date: ______________
Cantilan Campus
Telefax No. 086-214-4221
APPENDIX J
APPROVAL LETTER FOR BINDING
May 10, 2021
This is to certify that we have examined the Feasibility Study of

Mr. /Ms. CIDRECK PAUL C. ARIATE, LEAMARY A. ARREZA, JENEVY
I. BALOBO, GEORGE PAUL A. IRIGAN, JEAN CARLA H. RUBI, DANIA
ALEXIS C. PANDANand found that all comments and recommendation of
the defense panel had been reflected.
This certification is issued so that student can submit the
manuscript for final binding.
The Panel of Examiners:

Name Signature
JENI THERESA C. BONA, DBA __________- Chairman
MICHELLE P. YU, DBA __________ -Panel Member
LOUREVILLE GILDA M. URQUIA, DBA __________ -Panel Member
MARGE ETHAN A. URBIZTONDO, MBA _________ - Panel Member
APPROVED:

Cantilan Campus
Telefax No. 086-214-4221
ORAL EXAMINATION REPORT
_________________
Date of Examination
We, the undersigned, report that we have examined Mr. /

Ms.CIDRECK PAUL C. ARIATE, LEAMARY A. ARREZA, JENEVY I.
BALOBO, GEORGE PAUL A. IRIGAN, JEAN CARLA H. RUBI, DANIA
ALEXIS C. PANDAN. Based on the student’s oral examination of his/her
research study, we submit the following result:
( )He/She passed without modification of the manuscript

( )He/She passed the oral examination provided the attached list of
suggestions/changes will be reflected.
( )He/She failed the oral examination because of the following
reasons:
_____________________________________________________
_____________________________________________________
_____________________________________________________
Remarks (if any):
_____________________________________________________
_____________________________________________________
JENI THERESA C. BONA, DBA ________________

Chairman Signature
MICHELLE P. YU, DBA ________________
Panel Member Signature
LOUREVILLE GILDA M. URQUIA, DBA ________________
MARGE ETHAN A. URBIZTONDO, MBA ________________
Cantilan Campus
Telefax No. 086-214-4221
APPROVAL FOR ORAL EXAMINATION
Date: ___________
As members of the panel for the oral defense of Mr. /Ms. CIDRECK
PAUL C. ARIATE, LEAMARY A. ARREZA, JENEVY I. BALOBO,
GEORGE PAUL A. IRIGAN, JEAN CARLA H. RUBI, DANIA ALEXIS C.
PANDANwe have examined his/her Feasibility Study entitled:
“PERSONAL CONCIERGE SERVICES “and are found it to be in order.
We have not found any gross in his/her research study. We, therefore
recommend approval of the student's application for the oral defense.
JENI THERESA C. BONA, DBA ___________________

Chairman Date
MICHELLE P. YU, DBA ___________________
Panel Member Date
LOUREVILLE GILDA M. URQUIA, DBA _____________________
Panel Member Date
MARGE ETHAN A. URBIZTONDO, MBA ___________________
Panel Member Date
Date: Time: Venue:
Noted:
KIMBERLY R. LAPAZ, MBA

Research Instructor
VIRGINIA B. GRUYAL, DTE

R&D Coordinator
APPROVED:

Cantilan Campus
Telefax No. 086-214-4221
CURRICULUM VITAE
PERSONAL DATA
Name :Cidreck Paul C. Ariate
Date of Birth : February 21, 2000
Place of Birth : Purok- 3 GamutonLanuza, Surigao Del Sur
Civil Status : Single
Present Address : Purok – 6 Pag- antayanCantilan, Surigao Del Sur
Father :Danielo Sr. T. Ariate
Mother : Perla C. Ariate
________________________________________________________________
EDUCATIONAL BACKGROUND
College : BSBA FINANCIAL MANAGEMENT
: Surigao Del Sur State University- Cantilan
Campus : Pag- antayanCantilan, Surigao Del Sur
Secondary :Florita Herrera Irizari National High School
: Zone II Lanuza, Surigao Del Sur
Elementary :Gamuton Elementary School
: Purok 2 GamutonLanuza, Surigao Del Sur

Cantilan Campus
Telefax No. 086-214-4221
CURRICULUM VITAE
PERSONAL DATA
Name : George Paul A. Irigan
Date of Birth : December 18, 2000
Place of Birth :PalasaoCantilan, Surigao Del Sur
Present Address:PalasaoCantilan, Surigao Del Sur
Father :Jorge L. Irigan
Mother :Parolita L. Irigan
________________________________________________________________
College : BSBA FINANCIAL MANAGEMEN
Secondary:Saint Michael College
: MagosilomCantilan, Surigao Del Sur
Elementary:Palasao Integrated School
: PalasaoCantilan, Surigao Del Sur

Cantilan Campus
Telefax No. 086-214-4221
CURRICULUM VITAE
PERSONAL DATA
Name : Dania Alexis C. Pandan
Date of Birth : December 16, 1999
Place of Birth :MagosilomCantilan, Surigao Del Sur
Present Address :MagosilomCantilan, Surigao Del Sur
Father :Noel B. Pandan
Mother :Cecelia C. Pandan
________________________________________________________________
Secondary :Cantilan National High School
: MagasangCantilan, Surigao Del Sur
Elementary:Cantilan East Central Elementary School

Cantilan Campus
Telefax No. 086-214-4221
CURRICULUM VITAE
PERSONAL DATA
Name :Jenevy I. Balobo
Date of Birth : March 7, 2000
Place of Birth : Purok -13 Parang Cantilan, Surigao Del Sur
Present Address :Purok -13 Parang Cantilan, Surigao Del Sur
Father :Prudencio S. Balobo
Mother :Bienvenida I. Balobo
________________________________________________________________
Secondary :Surigao Del Sur State University- Cantilan
: Purok – 6 Parang Cantilan, Surigao Del Sur
Elementary :Parang Elementary School

Cantilan Campus
Telefax No. 086-214-4221
CURRICULUM VITAE
PERSONAL DATA
Name : Jean Carla H. Rubi
Date of Birth : January 26, 1999
Place of Birth :Cabas- an Cantilan, Surigao Del Sur
Present Address :ParangCantilan, Surigao Del Sur
Father :FlorendoS.Rubi
Mother :Lorna H. Rubi
________________________________________________________________
Secondary :Parang National High School
Elementary:Parang Elementary School

Cantilan Campus
Telefax No. 086-214-4221
CURRICULUM VITAE
PERSONAL DATA
Name :Leamary A. Arreza
Date of Birth : August 30, 1998
Place of Birth : Magsaysay Madrid, Surigao Del Sur
Present Address :MagosilomCantilan, Surigao Del Sur
Father :Inocencio G. Arreza
Mother :Nelia A. Arreza
________________________________________________________________
Secondary:Cantilan National High School
:MalinginMagasangCantilan, Surigao Del Sur
Elementary:Cantilan East Central Elementary School

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Republic of the Philippines

Surigao del Sur State University

PERSONAL CONCIERGE SERVICES

An Undergraduate Feasibility Study

CHAPTER 1 THE PROBLEM AND ITS SETTING

CHAPTER 2 REVIEW OF RELATED LITERATURE AND

CHAPTER 3 RESEARCH METHODOLOGY

THE PROBLEM AND ITS SETTING

Service management is becoming the new paradigm in the

hospitality industry. Hospitality establishments offer services to fulfill the

needs and experiences of customers through innovative concierge or

personalized services. The history of concierge service is similar to its

modern counterpart. The word “concierge” is uncertain, but some suggest

succumbing to the blade of guillotine. Concierge services are also a terrific

new work/life benefit as corporations begins to offer these services to their

employees and clients. Concierges are being added to hospitals,

universities, shopping malls, airports and more.

A personal concierge will make arrangements and run errands, the

list of which is endless. Some examples are: booking a table at restaurant,

Arranging a housekeeper, organizing trades and services, arranging

events through to arranging relocation.

A Concierge Service is a business that is suitable for hotels and

resorts wherein it provides services such as making restaurant

reservations, booking hotels, arranging for spa services, recommending

booking your family holidays to making restaurant reservations or getting

you access to special events.

According to Cho, et al., the concierge service has evolved to meet

the demands of a new era and further customer satisfaction. The

concierge is one of the pivotal guest-contact employees in a full-service

especially in home and hotel. The concierge meets a guest needs by

providing information on concerts, sightseeing, dining and other activities.

This study is conducted to determine the feasibility of Personal

Concierge Services in CarCanMadCarLan as it aims to meet the needs of

errand. There are no concierge services yet in the locality so if the

business will be found feasible; it could help cater customer preference.

Moreover, it can also help the businessman to generate income by

performing errand service to give customer satisfaction. This study

provides significance not only to the business establishment and the

community but it is also a way to help people who need appropriate

concierge- related services.

normal. They will be able to provide different kinds of concierge related

services with a very negotiable price. Since the COVID 19 situation,

delivery services are a necessity as people are quarantined at home.

Marketing Aspect. To determine the extent to which the goods/services be

generated by the project are needed or demanded and to design the

Technical Aspect. Assesses the details of how you intend to deliver a

product or services to customers. Think materials, labor, transportation,

to bring all this together (Lahle Wolfe, 2019).

Management Aspect. To assessing management, feasibility studies

compile data and analyses on a variety of other business components

including product development, competitors, marketing strategies, cost

structure and potential pitfalls (Writer, 2020).

Financial Aspect. Finance helps management gain a clear understanding

of the company’s current financial position, particularly whether the

business is profitable or not. Companies of all sizes benefit from through

growth (Brian Hill, 2019).

Social Desirability Aspect. Can be conceptualized as an individual’s

constant need for social approval and impression management in social

interactions (Bruce B. Frey, 2018).