Data Analysis

Portfolio
Prepared by:
 Professional Background
➢ 2013-2017: Masters Degree in Pharmacy (MPharm) from Aston University, Birmingham.
➢ 2017-2019: Pre-Registration training year; General Pharmaceutical Council & Pharmacy
Council of Nigeria Registration.
➢ 2019-2021: Research & Product Analyst at SeamHealth Innovations where I managed the
development & deployment of over 7 products for NGOs and health institutions.
➢ 2021-2022: Senior Program Officer- Clinical Trials Pharmacist at Institute of Human Virology
Nigeria where I handled confidential patient data in a double-blinded randomized controlled
clinical trial for COVID-19 inpatients.
➢ 2021-2022: Co-founded MyChassis; an automobile technology company & was accepted into
an incubator programme sponsored by JICA with $8000 in funding.
➢ 2022 - Present: Business Intelligence Associate at Câm managing organization-wide data,
business metrics, impact metrics, departmental KPIs and presenting reports to management
for decision-making.

To excel in my varied background, I have developed and honed skills in MS Office & G-Suite
especially Excel & Sheets for Data Analysis, Data visualisation using Tableau, Requirements
Gathering & Documentation, Task tracking & Project Management software like Quire, Asana &
Trello, Flowchart & Process flow design software like LucidChart & Whimsical.

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 TABLE OF CONTENT
Content Page

Professional Background 2

TABLE OF CONTENT 3

UDEMY PROJECT DESCRIPTION 5

DATA DESIGN 6

KEY FINDINGS 6

Question 2 9

Question 3 10

Question 4 11

Question 5 12

Question 6 13

CONCLUSION 14 3
 TABLE OF CONTENT
Content Page

CAPSTONE PROJECT DESCRIPTION 16

DATA DESIGN 17

KEY FINDINGS 19

Question 2 20

Question 3 21

Question 4 22

SUMMARY OF FINDINGS 23

CONCLUSION 24

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 UDEMY PROJECT DESCRIPTION
➢ As a data analyst at Udemy, I set out analyse data on course sales and trends to
understand patterns and assist management in making smart, data-driven decisions. The
results of this analysis will provide management with ways to improve the business model
and also increase revenue.

➢ This analysis will provide information on the most popular courses and those that prices
can be increased for, as well as what courses marketing and advertising efforts should be
tailored towards?

➢ The aim of this report is to help Udemy identify opportunities to increase the next
quarterly earnings.

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 DATA DESIGN
The following questions guided this data analysis project:

1. What are the total numbers of subscribers in each subject?

2. How does the average content duration/price/number of students vary across
different subjects?
3. How many courses are free and paid for each subject?
4. What is the average price of web development courses at different levels?
5. What are the 20 most popular courses? Also, include the following information:
a. Their level
b. Whether they are free or paid
c. Whether any are free beginner courses,
d. and the duration of the courses.
6. Does content duration impact the price of the course?

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 DATA DESIGN
Methods:

➢ Data on course sales and trends was cleaned and analysed using Google Sheets
and visualised using Google Sheets and Tableau to understand patterns and
elicit data for evidence-based decision making.

➢ This project focused on analysing data on the following subjects: Web

Development, Graphic Design, Business Finance and Musical Instruments.

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 KEY FINDINGS
The total number of subscribers in the subjects analysed during the course of this
project is 11,760,483.

Of this number, majority of subscribers (67.9%) are subscribed to Web Development

courses making this the most popular subject out of the four.

Subject Total number of subscribers

Business Finance 1868711
Graphic Design 1063148
Musical Instruments 846689
Web Development 7981935
Grand Total 11760483

Table 1 Figure 1
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 Question 2

Figure 2 Figure 3 Figure 4

Similar to the previous finding, Web Development courses have the longest content than courses in the other subjects
on average.

Web Development courses are also the most expensive on average yet this has no effect on the number of subscribers
as we already learned from Question 1.

This means that content duration and price do not have any significant effect on whether people subscribe for a course
or not.
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 Question 3

Free courses are a good customer acquisition strategy as

prospective customers can engage with content on the
platform and are incentivised to pay for more content.

This holds true for Web development courses as they

have the highest number of free courses and the highest
number of subscribers (from previous findings).

Though, same cannot be said for Business Finance with

more free courses but less number of subscribers than
Graphic Design.

Figure 5
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 Question 4

Figure 6

When looking at the average price of Web Development courses across the various
levels, we can see that that Intermediate level courses cost the most on average
followed by Beginner level courses, with expert level courses costing the least on
average.

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 Question 5
Course Title Level Free or Paid Free Beginner course Content Duration
Learn HTML5 Programming From Scratch Beginner Level Free Yes 10.5
Coding for Entrepreneurs Basic Expert Level Free No 3.5 From this list of the 20
The Web Developer Bootcamp Beginner Level Paid No 43 most subscribed
Build Your First Website in 1 Week with HTML5 and CSS3 All Levels Free Yes 3 courses, 100% are Web
The Complete Web Developer Course 2.0 Beginner Level Paid No 30.5 development courses
Free Beginner Electric Guitar Lessons All Levels Free Yes 4.5 and 65% are free.
Web Design for Web Developers: Build Beautiful Websites! All Levels Free Yes 3
Learn Javascript & JQuery From Scratch All Levels Paid No 2 The availability of a
Practical PHP: Master the Basics and Code Dynamic Websites Intermediate Level Free No 6.5 Free Beginner Course
JavaScript: Understanding the Weird Parts All Levels Paid No 11.5 includes those that are
Pianoforall - Incredible New Way To Learn Piano & Keyboard Beginner Level Paid No 30
free in All levels.
Angular 4 (formerly Angular 2) - The Complete Guide Beginner Level Paid No 22
Beginner Photoshop to HTML5 and CSS3 All Levels Free Yes 2
Content duration also
Web Development By Doing: HTML / CSS From Scratch All Levels Free Yes 1
varies from 1-43 hours.
HTML and CSS for Beginners - Build a Website & Launch ONLINE All Levels Free Yes 6
Become a Web Developer from Scratch All Levels Paid No 27.5
Bitcoin or How I Learned to Stop Worrying and Love Crypto All Levels Free Yes 8
Quickstart AngularJS Beginner Level Free Yes 1.5
Learn Responsive Web Development from Scratch All Levels Free Yes 4.5
Learn and Understand AngularJS Beginner Level Paid No 7
Table 2
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 Question 6
There is no correlation between Content
Duration and Price when considering all 4
subjects together as most content is under 20
hours but the prices are almost evenly spread
out.

Also, taking a look at the data points in

orange, they exist within the same content
duration bracket but are on opposite ends of
the price spectrum with other similar data
points scattered in between

Figure 7
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 CONCLUSION
➢ Web development is the most popular subject despite having the highest prices
on average and the lengthiest content.

➢ This means that beyond length of content and price, there are other factors
that are responsible for the popularity of Web development courses.

➢ To increase revenue, prices web development courses can be increased since

the interest is there. Marketing and advertising efforts should also be
channelled towards promoting those courses.

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CAPSTONE PROJECT
 CAPSTONE PROJECT DESCRIPTION
➢ As a prospective MBA student, going through the details of
different MBA programs and what they offer is an important
activity. Like many other MBA prospects, increasing marketability
as a professional as well as the quality and quantity of job
opportunities are major reasons for undertaking an MBA[1].

➢ The aim of this project is to analyse a Maven Business School

Dataset to primarily elicit the employability rate and factors that
have any effect on employability.

[1] Why Get an MBA: Benefits & Advantages | Wharton MBA. (2020, June 12). MBA Program.
https://mba.wharton.upenn.edu/why-get-an-mba/#:~:text=An%20MBA%20can%20enhance%20your,well%20as%20a%20professional%20network. 16
 DATA DESIGN
The key questions that guided this data analysis project are:

➢ Does having prior work experience have any bearing on being placed in a
job?
➢ What undergraduate degree backgrounds do the MBA class have and does
that impact their likelihood of being placed?
➢ Students of the MBA class from what undergraduate background are likely
to earn more post-MBA?
➢ Compare employability pre- and post- MBA for each undergraduate degree
subject to know which graduates are most likely to benefit from an MBA.

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 DATA DESIGN
To answer the questions above, the original dataset was cleaned to remove
blanks.

A total total of 47 records with blanks were removed leaving 1153 records for
analysis.

The data set was analysed using Google Sheets and visualised using both Google
Sheets and Tableau.

The findings from the analysis are discussed in the following slides.

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 KEY FINDINGS

Figure 8 Figure 9

We can observe that 95.4% of candidates who had pre-MBA work

experience were placed in a job post-MBA compared with 55.1% of those
with no prior work experience.
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 Question 2

MBA candidates with previous

degrees in Business, Computer
Science and Finance are more
likely to be placed in a job post
MBA than those with
undergraduate degrees in Art
or Engineering.

Figure 10
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 Question 3

Figure 11

When it comes to earnings among those who are placed in a job

post-MBA, earnings are within the same bracket between candidates
except those with undergraduate degrees in Art that earn
considerably less.
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Question 4

➢ Employability of MBA
candidates across all
undergraduate degree
backgrounds was roughly
the same pre-MBA and
post-MBA.
➢ An MBA at Maven Business
school therefore has the
same effect on employability
on all candidates

Figure 12
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 SUMMARY OF FINDINGS
➢ To reap the benefit of increased quantity and quality of job opportunities
from undertaking an MBA, having prior work experience is important.

➢ Undergraduate degrees subjects of MBA candidates has an impact on their

likelihood of getting a job post-MBA.

➢ Asides from candidates with an undergraduate background in Arts, if

placed in a job post-MBA, average annual salaries are roughly the same.

➢ An MBA at Maven Business School, boosts its candidates employability

equally regardless of their undergraduate background.

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 CONCLUSION
Actions & Recommendations
➢ MBA prospects should seek to gain a number of years of work experience
prior to undertaking an MBA. This will help put learning into context and also
provide added value to existing experience and communicate as much to
potential employers.

➢ That the data suggests that MBA candidates with undergraduate degrees in
Art and Engineering are less likely to be placed in a job post MBA should not
be a deterrent to undertaking an MBA. However, having industry experience
other measures to boost employability should be employed to increase their
chances.
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THANK YOU

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