PENYERAHAN DAN PENILAIAN TUGASAN ASSIGNMENT SUBMISSION AND ASSESSMENT _________________________________________________________________________ BBRC4103 RESEARCH METHODOLOGY SEPTEMBER 2011 _________________________________________________________________________

ARAHAN KEPADA PELAJAR / INSTRUCTIONS TO STUDENTS

1. Tugasan ini mengandungi SATU (1) soalan sahaja yang disediakan dalam bahasa modul bercetak kursus ini. / This assignment contains only ONE (1) question that is set in the language of the printed module for the course. 2. Jawab dalam Bahasa Melayu atau Bahasa Inggeris. / Answer in Malay or English. 3. Muat turunkan templat tugasan versi bahasa yang berkenaan daripada MyVLE untuk penyediaan dan penyerahan tugasan anda. Tugasan anda hendaklah ditaip dengan menggunakan saiz fon 12 Times New Roman dan langkau baris 1.5. / Download the language version of the assignment template concerned from the MyVLE for preparation and submission of your assignment. Your assignment should be typed using 12 point Times New Roman font and 1.5 line spacing. 4. Tugasan anda hendaklah antara 2500 hingga 3000 patah perkataan tidak termasuk rujukan. Bilangan perkataan hendaklah ditunjukkan di hujung tugasan anda. Jangan menyalin soalan dan arahan tugasan dalam jawapan anda. / Your assignment should be between 2500 to 3000 words excluding references. The number of words should be shown at the end of your assignment. Do not copy the assignment question and instructions to your answer. 5. Anda dikehendaki menghantar tugasan SECARA ON-LINE melalui MyVLE. Sila rujuk kepada portal untuk arahan mengenai prosedur menghantar tugasan anda secara on-line. Anda dinasihatkan menyimpan senaskah tugasan yang diserahkan untuk rujukan sendiri. / You must submit your assignment ONLINE via the MyVLE. Refer to the portal for instructions on the procedures to submit your assignment on-line. You are advised to keep a copy of your submitted assignment for personal reference. 6. Anda hanya boleh menghantar tugasan SEKALI sahaja dalam SATU fail. / You can submit your assignment ONCE only in a SINGLE file. 7. Tugasan anda hendaklah diserahkan antara 2hb November 2011 hingga 13hb November 2011. Serahan selepas 13hb November 2011 TIDAK akan diterima. / Your assignment must be submitted between 2nd November 2011 until 13th November 2011. Submission after 13th November 2011 will NOT be accepted. 8. Tugasan hendaklah disiapkan secara individu. Anda dilarang meniru tugasan orang lain. Anda juga dilarang sama sekali memplagiat kerja orang lain sebagai kerja sendiri. /

Your assignment should be prepared individually. You should not copy another persons assignment. You should also not plagiarise another persons work as your own. PENILAIAN / EVALUATION Tugasan ini menyumbang sehingga 30% daripada jumlah markah kursus berkenaan dan akan dinilai berdasarkan kepada Rubrik yang dilampirkan. / This assignment accounts for 30% of the total marks for the course and shall be assessed based on the Rubrics attached . Anda akan diberikan maklum balas tentang tugasan ini sebelum Peperiksaan Akhir Semester bermula / You would be given feedback on the assignment before the Final Semester Examination commences. PLAGIARISME: POTONGAN MARKAH / PLAGIARISM: MARKS DEDUCTION Amaran: Tugasan yang diserahkan, secara automatik, akan disemak untuk menentukan kadar pertindihan. Jika plagiarisme dikesan, markah akan dipotong seperti berikut: / Warning: The submitted assignment will automatically undergo a similarity check. If plagiarism is detected, marks would be deducted as follows: Tugasan dengan pertindihan kandungan antara 10 - 30 % : potongan 20% daripada jumlah markah yang diperoleh. Tugasan dengan pertindihan kandungan lebih daripada 30 %: Markah sifar akan diberikan. Assignments with 10 - 30 % overlap with others: 20% deduction from the total marks scored. Assignments with more than 30% overlap with others: Zero mark would be given.

ASSIGNMENT QUESTION

PURPOSE The purpose of this assignment is to develop learners ability to apply the first four steps in the research process, i.e. Problem Identification, Formulation of Research Questions, Reviewing the Literature, and Selecting the Research Approach, to a practical situation. REQUIREMENT Evaluate the possible implications that might arise if an organisation is to make a presence in online social networks such as the Facebook, using the first four steps of the research process. ________________________________________________________________________

MUKA SURAT TAMAT / END OF PAGE

ATTACHMENT ASSIGNMENT RUBRICS BBRC4103 RESEARCH METHODOLOGY SEPTEMBER 2011 SEMESTER

Low Criteria Introduction Weig ht 0 No introduction. 1 Only a brief statement on the purpose of the assignment was given.

Fair 2 The introduction stated the purpose of the assignment but there was limited description of online social networks and the steps involved in the research process.

Above average 3 The introduction clearly stated the purpose of the assignment with concise description of online social networks but some of the steps involved in the research process were left out. The organisational problem is stated clearly and translated into research problem, but the appropriate information needed is not specified. 3 research questions are developed from the research problem and the corresponding information required are specified.

Excellent 4 The introduction clearly stated the purpose of the assignment with concise description of online social networks and all the steps involved in the research process. The organisational problem is stated clearly and translated into research problem with the appropriate specification of information needed. 4 research questions are developed from the research problem and the corresponding information required are specified. Max Mar ks

Problem identification

No statement on management problem. 2

Only the organisational problem is stated.

The organisational problem is stated but not fully translated into research problem; appropriate information needed is not specified. 2 research questions are stated and the corresponding information required are specified.

Formulated research questions 2

No mention of any research question.

Only 1 research question is stated and no required information specified.

Literature review

No literature review. 2

Only 1 article is reviewed and the purpose of research is not stated.

2 appropriate references in the research area are reviewed and the overall purpose of the research is stated clearly. The research approach is stated but with weak justification & the types of information needed are not included. The major points in only 2 of the sections are highlighted.

3 appropriate references in the research area are reviewed and the overall purpose of the research is stated clearly. The research approach is clearly stated and justified based on the research questions but the types of information needed are not included. The major points in 3 of the sections are highlighted.

4 appropriate references in the research area are reviewed and the overall purpose of the research is stated clearly. The research approach is clearly stated and justified based on the research questions and the types of information needed. The major points in each of the section are highlighted.

Selection of the research approach 2

The research approach is not addressed.

The research approach is stated but not justified.

Conclusion 1 Total points 10

No major points are highlighted.

Only 1 major point is highlighted.

4 40