Joebert S.

Ayap 01-29-2024
BSIT 2-C MULTIMEDIA TECHNOLOGIES
ACTIVITY #1
Answer the following questions in complete sentences.
1. Based on the information presented, write your own description of multimedia
Based on the presented information the multimedia is a combination of text, audio,
images, video, animations, and interactive elements, It cannot be called multimedia if more
than 2 types of media are used, and because of this it creates engaging and dynamic
content, like videos, websites, or presentations.
2. Aside the various fields given that utilizes multimedia, name 3 other industries that make
used of multimedia and explain why.
E-commerce:
Multimedia enhances the e-commerce experience by visually presenting products
with high-quality images, videos and interactive content. It builds trust, engages customers
and helps make informed decisions by being an integral part of effective digital marketing
in the e-commerce industry.
Transportation:
We use some apps to help us to navigate our destination by the use of this kind of
apps we can see the traffics and making it visually appealing because of the colors, pictures
and text information. It is also used for passenger information systems, enhancing the
overall travel experience through interactive maps and digital signage.
Education:
We all know that multimedia is very useful especially in education, it helps a lot of
student and faculty members to communicate much way better and also the learning
materials, announcement, and other school stuff is more interactive and easier to learn
because oh the use of multimedia.
3.Which of the different types of advertising is the most effective and why?
Social Media Advertising
It is more effective because of the social media influencers specially in TikTok, because of them it
gains a lot of views and comments on their followers, and also, they share it to their friends so it
spread faster and engage more people on the advertisement.
4. How does the use of multimedia help students learn a concept studied in particular class?
It helps the student like me for easy to understand the lecture be the use of the video
presentation, because i can rewind the video that I didn’t understand well, and I can reach out my
instructor faster by the use of the social media apps.
5. Describe the effect of multimedia in education.
It gives the learning materials more interesting and it is easy to use and understand, And
also gaining information is much faster now, thanks to the internet and to the multimedia.
Joebert S. Ayap 01-29-2024
BSIT 2-C MULTIMEDIA TECHNOLOGIES
ACTIVITY #2

Describe the different inventors listed below that contributed to the evolution of multimedia.

Nicéphore Niépce
He was a French inventor who, in 1826, used a technique called heliography to produce the
first permanent photograph. His groundbreaking work in photography set the foundation for the
evolution of visual media, inspiring succeeding inventors and aiding in the development of
contemporary multimedia technology, even if it was not directly related to multimedia.

Louis Daguerre
In 1839, Daguerre created the daguerreotype, a pioneering and prosperous photographic
technique. Photography was greatly advanced by this technology, producing images with greater
detail and sharpness. The daguerreotype had a significant influence on the development of visual
media during its early period in photography.

Etienne-Jules Marey
By catching several stages of motion in a single shot, Marey was a pioneer in the field of
chronophotography. His contributions to the creation of cinematography and the study of motion
were foundational. Marey's inventions had an impact on how movement was portrayed visually in
multimedia.

Alexander Graham Bell

Even while Bell is most remembered for creating the telephone, he also made a big impact
on audio recording. He worked on the first iterations of the phonograph, a sound recording and
reproduction device that introduced audio aspects and was essential in the development of
multimedia.

Thomas Alva Edison

The phonograph was invented in 1877 and is attributed to American inventor Edison. With
its ability to record and replay sound, this gadget represented a significant breakthrough in audio
technology. The groundwork for the incorporation of audio components into multimedia was
created by Edison.
Joebert S. Ayap 01-29-2024
BSIT 2-C MULTIMEDIA TECHNOLOGIES
ACTIVITY #3

Evaluate three websites that use multimedia. Develop a report that compares the sites. Include
the following information:

1. The name of the company, the type of business, and the URL for each site.

2. An example of how each uses multimedia to enhance each of the company's web pages.

3. An example how multimedia could be used further to add enhancement.

4. An example of how multimedia is poorly utilized, and explanation on why it is on a poor use.

5. The best site based on your observation in terms of the use of multimedia. Include a discussion
on why you've chosen the site.

COMPANY HOW EACH USES HOW MULTIMEDIA HOW MULTIMEDIA

TYPE OF BUSINESS MULTIMEDIA TO COULD BE USED IS POORLY
URL ENHANCE EACH OF THE FURTHER TO ADD UTILIZED, AND
COMPANY'S WEB PAGES. ENHANCEMENT. EXPLANATION ON
WHY IT IS ON A
POOR USE.
COMPANY: Netflix enhances its web By adding virtual It would be a bad
Netflix pages through dynamic reality material, use of multimedia if
TYPE OF BUSINESS: Netflix might Netflix started to
visual thumbnails,
Entertainment improve the viewing show obtrusive and
services company. autoplay video previews experience for its disruptive
URL: for quick decision-making, audience by advertisements that
https:// enabling them to interfere with the
personalized background
www.netflix.com/ph- fully immerse watching
en/ images based on user themselves in experience. This
preferences, engaging particular TV series runs counter to
or films. This would Netflix's ad-free
interactive content like
offer a participatory business strategy,
Bandersnatch, and fun and immersive which could annoy
multimedia icons for watching viewers and
experience, compromise the
personalized user profiles.
increasing the user-centric concept
platform's level of of the website.
interest and
memorability.
COMPANY: Snapchat enhances its To further improve If Snapchat were to
Snap INC web pages through Snapchat, the introduce overly
 TYPE OF BUSINESS: engaging multimedia platform could complex multimedia
social media and features such as dynamic introduce advanced features or a
camera company Stories that combine augmented reality cluttered interface
URL: images and videos, filters, improve that makes it
https:// interactive filters and storytelling difficult for users to
www.snapchat.com/ / lenses for real-time capabilities with navigate and
augmented reality multimedia overlays, engage with
experiences, and visually facilitate real-time content, it could
appealing Discover collaboration, lead to confusion
content from publishers integrate interactive and frustration. A
that incorporates a mix of multimedia polls and poor multimedia
photos, videos, and implement 360- design that lacks
articles, providing users degree stories to user-friendly
with a diverse and make the user elements may result
interactive multimedia experience more in a less enjoyable
experience. immersive and and intuitive user
immersive. experience.
COMPANY: Spotify enhances its Enhance Spotify by If Spotify were to
Spotify Technology website with impressive introducing dynamic display low-quality
SA multimedia features such visuals, interactive or inconsistent
TYPE OF BUSINESS: as dynamic artist and lyrics, virtual album artwork
digital music, album art, personalized concerts, artist across its platform,
podcast, and video playlists with visually insights and custom it could diminish the
service appealing covers, music storyboards to overall visual appeal
URL: immersive wallpapers to make your music and cohesiveness of
https:// complete the listening streaming the user interface.
open.spotify.com/ experience, and experience more Poorly curated or
interactive multimedia immersive and pixelated visuals
content such as music engaging might impact the
videos and artist user experience and
interviews to provide make the platform
users with a visually less aesthetically
engaging and. engaging pleasing. Consistent
music streaming and high-quality
environment.. multimedia
elements, such as
album covers,
contribute to a more
engaging and
enjoyable user
interface.

For me, it's Spotify because the user experience is excellent. You can personalize your
preferences for music artists, add your favorites, and even enjoy features like music videos and
subtitles for podcasts or song lyrics. Additionally, there's a machine learning feature called 'DJ' that
understands your music preferences.