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Business Requirement Document Sample

The document outlines requirements for a SaaS product to efficiently manage social media accounts across platforms, schedule posts, track engagement, and provide analytics. It defines objectives, audiences, functionalities like post scheduling and monitoring mentions, and non-functional needs around security, scalability, and performance.

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rabbi.yoyo.rabbi
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86 views3 pages

Business Requirement Document Sample

The document outlines requirements for a SaaS product to efficiently manage social media accounts across platforms, schedule posts, track engagement, and provide analytics. It defines objectives, audiences, functionalities like post scheduling and monitoring mentions, and non-functional needs around security, scalability, and performance.

Uploaded by

rabbi.yoyo.rabbi
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Business Requirement Document (BRD) SaaS Product for Social Media Management

1. Introduction 1.1 Purpose The purpose of this document is to outline the


business requirements for the development of a Software-as-a-Service (SaaS)
product for social media management. The product aims to provide features
such as scheduling posts, engaging with followers, tracking mentions, and
responding to comments across multiple social media platforms, including
Facebook, Instagram, Twitter, YouTube, etc.

1.2 Scope This document defines the scope of the SaaS product and the business
needs it aims to address. It outlines the key functionalities and constraints of the
proposed solution.

1.3 Document Overview This document is structured as follows:

 Section 2: Business Objectives


 Section 3: Target Audience
 Section 4: Functional Requirements
 Section 5: Non-Functional Requirements
 Section 6: Assumptions and Constraints
 Section 7: Project Timeline and Deliverables
2. Business Objectives 2.1 Efficient Social Media Management: The primary
objective of the SaaS product is to provide users with a streamlined and
efficient platform for managing their social media presence. 2.2 Enhanced
Engagement: The product aims to facilitate active engagement with followers,
including scheduling and publishing posts, responding to comments, and
tracking mentions. 2.3 Multi-Platform Support: The product should support
multiple social media platforms, including Facebook, Instagram, Twitter,
YouTube, etc., to cater to a wide range of user needs.
3. Target Audience The target audience for the SaaS product includes:
 Businesses of all sizes seeking to manage their social media presence
effectively
 Social media managers and digital marketing teams
 Influencers and individuals looking to manage their personal brand across
various platforms
4. Functional Requirements 4.1 Social Media Account Integration
 Users should be able to connect and manage multiple social media accounts
(e.g., Facebook, Instagram, Twitter, YouTube) within the product.
 Integration should support features like authentication, posting, commenting,
and analytics.

4.2 Post Scheduling and Publishing


 Users should be able to create and schedule posts for future publishing on
various social media platforms.
 The product should provide a user-friendly interface for composing posts,
attaching media (images/videos), adding captions, and selecting the desired
publishing time.

4.3 Engagement and Interaction

 Users should be able to view and respond to comments, messages, and


mentions across different social media platforms from within the product.
 The product should provide features for liking, commenting, replying, and
direct messaging to facilitate engagement with followers.

4.4 Mentions and Notifications Tracking

 The product should monitor and track mentions of the user's social media
accounts across platforms.
 Users should receive notifications or alerts for new mentions, allowing them to
respond promptly.

4.5 Analytics and Reporting

 The product should provide analytics and reporting features to track the
performance of social media accounts.
 Users should be able to access metrics such as follower growth, engagement
rates, post reach, and demographics.
5. Non-Functional Requirements 5.1 Security and Data Privacy
 The SaaS product should implement robust security measures to protect user
data and ensure secure access to social media accounts.
 Compliance with data privacy regulations, such as GDPR, should be
considered.

5.2 Scalability and Performance

 The product should be designed to handle a large volume of social media


accounts, posts, and engagements.
 Performance considerations should include fast response times and high
availability.
6. Assumptions and Constraints 6.1 Platform APIs: The product's functionality
relies on the availability and compatibility of APIs provided by social media
platforms. 6.2 Data Usage: The product should adhere to the terms of service
and data usage policies of each integrated social media platform.
7. Project Timeline and Deliverables
 The project timeline, including milestones and deliverables, will be determined
in collaboration with the development team.

This Business Requirement Document provides an overview of the SaaS product's


objectives, target audience, functional and non-functional requirements, as well as
assumptions and constraints. It serves as a foundation for the development process
and ensures that the product aligns with the business needs and goals of social
media management across multiple platforms.

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