Chapter 7
Chapter 7
OBJECTIVES:
1. Linked learned concepts to the development of the information age and its impact on
society
2. Illustrate how social media and the information age have impacted our lives
Imagine that you are at lost in the wilderness and there is a substitution cypher (a method
of encrypting message in which the letters of the original text are systematically replaced by
different alphabet) that you need to answer to solve your dilemma.
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
S T U V W X Y Z A B C D E F G H I J K L M N O P Q R
Hint: This is the first thing that you will be doing when you are at lost
Answer: __________________________________
PRESENTATION OF CONTENTS
Information Age
German goldsmith, Johannes
Gutenberg, invented the printing press around
1440. This invention was a result of finding a
way to improve the manual, tedious, and slow
printing methods. A printing press is a device
that applies pressure to an inked surface lying on a
print medium, such as cloth or paper, to transfer ink.
Gutenberg’s hand mould printing press led to the
creation of metal movable type. Later the two
inventions were combined to make printing methods faster and they drastically reduced the
costs of printing documents.
Figure 1. The Gutenberg Press
(www.pinterest.com)
The beginnings of mass communication can be traced back to the invention of the
printing press. The development of a fast and easy way of disseminating information on print
permanently reformed the structure of society. Political and religious authorities who took pride
in being learned and threatened by the sudden rise of literacy among people. With the rise of
the printing press, the printing press made the mass production of books possible which made
books accessible not only in the upper class.
As years progressed, calculations became involved in communication due to the rapid
developments in the trade sector. Back then, people who compiled actuarial tables and did
engineering calculations served as ―computers‖. During World War II, the Allies, (US,
Canada, Britain, France, USSR, Australia, etc.), countries that opposed the Axis powers
(Germany, Japan, Italy, Hungary Romania, and Bulgaria), were challenge with the serious
shortage of human computers for military calculations. When soldiers left for war, the shortage
got worse, so the United States addressed the problem by creating the Harvard Mark 1, a
general-purpose electromechanical computer that was 50 feet long and capable of doing
calculations in seconds that usually took people hours. At the same time, Britain needed
mathematicians to crack the German Navy’s Enigma code. The Enigma was an enciphering
machine that the German armed forces used to securely send messages.
ACTIVITY 7
Name: __________________________________ Date: _________________
Course/Yr./Block: ________________________ Score: _________________
1. Arrange the photos chronologically by writing numbers 1-12 below each photo and
explain the manner by which information is being acquired, stored, retrieve and utilize
2. Fake News
Problems on fake news have surfaced different multimedia platform, with these, users must
be knowledgeable on how to verify the authenticity of a source. Create a checklist on how to
check on the reliability and authenticity of information found in websites and journals.