12.

0 BUSINESS PLAN
(FINANCIAL PLAN)
CLO3:
Demonstrate entrepreneurial skills in preparing a business plan
11.0 Business Plan - Financial Plan
Learning Outcome
At the end of the session, students should be able to:

1. Understand the importance of preparing a financial

plan
2. Understand the process of developing a financial plan
3. Identify the components of a financial plan
4. Analyze the financial position of the proposed business
5. Prepare a financial plan for a small business
INTRODUCTION

A financial plan incorporates all financial data derived

from the operating budgets i.e. the marketing, production
(or operations) and administration budgets. Financial
information from the operating budgets is then translated
or transformed into a financial budget.

Based on the financial data, projections are prepared via

the following pro forma statements:
1. Cash flow
2. Income statement
3. Balance sheet
THE IMPORTANCE OF A FINANCIAL PLAN

A financial plan is crucial to the overall business plan that

is developed for a particular business or project. Its
importance can be summarized as follows:

1. To determine the size of investment

2. To identify and propose the relevant sources of finance
3. To ensure that the initial capital is sufficient
4. To analyze the viability of the project before actual
investment is committed
5. To be used as a guideline for project implementation
THE PROCESS OF DEVELOPING A FINANCIAL PLAN

To develop a workable and meaningful financial plan, the

entrepreneur has to follow these steps:
Step 1: Gather all financial inputs
Step 2: Determine the project implementation cost
Step 3: Determine the sources of finance
Step 4: Prepare the pro forma cash flow statement
Step 5: Prepare the pro forma income statement
Step 6: Prepare the pro forma balance sheets
Step 7: Perform basic financial analysis
Step 1: Gather the Financial Input

• The process of developing a financial plan for a specific

project begins with the accumulation of financial information
from the marketing, operations and organizational plans.
• The financial requirements for each plan are presented in
the form of budgets known as operating budgets (i.e.
marketing, operations and organization budgets)
• In addition, the monthly or annual sales forecast derived
earlier in the marketing plan is a very important input for the
financial plan.
• After gathering all information the financial plan is prepared
in terms of financial budget.
Marketing Plan Organizational Plan
Sales Forecast Administrative Budget
Marketing Budget Financial Plan
Project implementation cost
Sources of financing
Pro forma cash flow statement
Pro forma income statement
Pro forma balance sheet
Financial Analysis

Operations Plan
Operations Budget
Step 2: Determine the Project Implementation Cost

• A project implementation cost incorporates both long-

term and short-term expenditure needed to start a
project.

• Long-term expenditure refers to such expenditure as

the procurement of plant, machinery, equipment,
vehicles and other fixed assets needed by the new
business.
Step 2: Determine the Project Implementation Cost

• Short-term expenditure such as payments of utilities,

salaries and wages, factory overheads, purchase of raw
materials or inventories, represent the amount of initial
working capital required to finance the daily operation
until the business gets its first sale.
• Components of project implementation cost:
✓ Capital expenditure
✓ Working capital
✓ Other expenditure
✓ Contingency cost
Step 3: Determine the Sources of Finance

• Sources of finance refers to the sources where funds

to finance a particular project’s implementation costs
can be secured.

• These can be categorized into internal and external

sources. The internal sources mainly come in the
form of equity contributions from the entrepreneurs.
These contributions can either be in the form of cash
or other assets.
Step 3: Determine the Sources of Finance

• External sources of finance are mainly derived from

commercial banks, finance companies and
government agencies. It may come in the form of term
loans, hire purchase or grants.

The total amount of funds that has to be sourced should

equal the total project implementation cost calculated
earlier. This is to ensure that the project is fully funded
and to avoid the risks of under-financing.
Step 3: Determine the Sources of Finance

Components of sources of finance:

1) Internal sources
✓ Equity contributions (cash and/or assets)

2) External sources
✓ Term loan
✓ Hire purchase
✓ Others
Step 4: Prepare Pro Forma Cash Flow Statement

• Pro forma cash flow statement refers to the projected statement of

cash inflow and outflow throughout the planned period.

• Under normal circumstances, the pro forma cash flow statement is

prepared for three consecutive years, detailed by month for the
first year and by year for the second and third years. However,
longer periods are sometimes needed depending upon the
projects undertaken.

• The total amount of funds that has to be sourced should equal the
total project implementation cost calculated earlier. This is to
ensure that the project is fully funded as well as to avoid the risks
of under-financing.
Step 4: Prepare Pro Forma Cash Flow Statement

• The pro forma cash flow statement must be able to

show the following information:
✓ Cash inflows – the projected amount of cash flowing
into the business.
✓ Cash outflows – the projected amount of cash flowing
out of the business.
✓ Cash deficit or surplus – the difference between cash
inflows and outflows.
✓ Cash position – the beginning and ending cash
balances for a particular period.
Step 4: Prepare Pro Forma Cash Flow Statement

• Elements of cash inflows:

✓ Equity contribution (cash)
✓ Term loan
✓ Cash sales
✓ Collection of receivables
✓ Others
Step 4: Prepare Pro Forma Cash Flow Statement

• Elements of cash outflows:

✓ Marketing expenditure
✓ Operations expenditure
✓ Administrative expenditure
✓ Term loan repayment
✓ Hire purchase repayment
✓ Purchase of fixed assets
✓ Pre-operating expenditure
✓ Payments for deposits
✓ Miscellaneous expenditure
Example: Pro Forma Cash Flow Statement
Example: Pro Forma Cash Flow Statement (contd.)
Step 5: Prepare Pro Forma Income Statement

• The next step in developing a financial plan is to

prepare the pro forma income statement which shows
the expected profit or loss for the planned period,
usually for three consecutive years.

• The pro forma income statement consists of the

following elements:
✓ Sales
✓ Gross Income
✓ Net Income Before Tax
Step 5: Prepare Pro Forma Income Statement

• Net income before tax is derived as follows:

Sales - Cost of Sales = Gross Profit

Gross Profit - Operating Expenses = Net Income Before Tax
 Example: Pro Forma Income Statement

Year 1 Year 2 Year 3

Sales 240,000 276,000 317,400
Cost of sales 94,600 103,900 108,940
Gross profit 145,400 172,100 208,460

Less: Operating Expenses

Marketing expenses 18,000 18,900 19,845
Administrative expenses 96,000 100,800 105,840
Depreciation charges 7,200 7,200 7,200
Miscellaneous 2,700 600 600
123,900 127,500 133,485
Operating income 21,500 44,600 74,975
Less: Financing expenses:
Interest on term loan 4,500 3,600 2,700
Interest on hire-purchase 1,600 1,600 1,600
6,100 5,200 4,300
Net profit before tax 15,400 39,400 70,675
Step 6: Prepare Pro Forma Balance Sheet

• While the pro forma income statement shows the

financial performance of the business for the planned
period, the pro forma balance sheet shows the financial
position of the business at a specific point in time in
terms of assets owned and how those assets are
financed.

• The pro forma balance sheet is normally prepared for a

period of three years.
Step 6: Prepare Pro Forma Balance Sheet

• The pro forma balance sheet consists of the following

elements:
✓ Assets
✓ Owners’ equity
✓ Liabilities

• The balance sheet shows the following equation:

Assets = Owners’ equity + Liabilities

Step 6: Prepare Pro Forma Balance Sheet

• Assets are the economic resources of a business that

are expected to be of benefit in the future. Assets
reported in the balance sheet are generally categorized
into two categories: non-current and current assets.

• Non-current assets include fixed assets and other

assets that are owned and usually held to produce
products or services. These assets are not intended for
sale in the short term. Examples: property, plant,
machinery, equipment, vehicles, major renovations and
long-term investments. For fixed assets, the values
shown in the balance sheet are the book value i.e. the
original cost less the accumulated depreciation.
Step 6: Prepare Pro Forma Balance Sheet

• Current assets are short-term assets that can be

converted into cash within a year. Examples: cash,
inventories (raw materials, work-in-process and/or
finished goods), receivables and other short-term
investments.

• Owners’ equity refers to capital contributions from the

owners or shareholders in terms of cash or assets plus
the accumulated amount of net income. However, if the
business suffers a loss, the amount of loss will be
deducted from the capital contributions.
Step 6: Prepare Pro Forma Balance Sheet

• Liabilities are the amounts owed by the business to

outsiders. They are categorized as non-current (long-
term) and current liabilities.

• Non-current or long-term liabilities refer to the long-term

obligations of the business that mature in a period of
more than one year. They usually include long-term
loans as well as hire purchase.

• Current liabilities refer to the short-term obligations of

the business that mature within a period of less than a
year. The most common forms of current liabilities are
accounts payable and accrued payments
Step 6: Prepare Pro Forma Balance Sheet

• Liabilities are the amounts owed by the business to

outsiders. They are categorized as non-current (long-
term) and current liabilities.

• Non-current or long-term liabilities refer to the long-term

obligations of the business that mature in a period of
more than one year. They usually include long-term
loans as well as hire purchase.
 Example: Pro Forma Balance Sheet

Year 1 Year 2 Year3

Non-Current Assets (book value)
Land & building 45,000 45,000 45,000
Machinery & equipment 18,400 13,800 9,200
Furniture & fixtures 5,600 4,200 2,800
Renovation 3,200 2,400 1,600
Vehicles 20,000 15,000 10,000
Deposit 800 - -
93,000 81,200 69,400
Current Assets
Inventory of raw materials 3,000 3,500 4,000
Inventory of finished goods 3,000 4,000 5,000
Cash 40,900 77,600 145,575
46,900 85,100 154,575
Total Assets 139,900 166,300 223,975

Owners’ Equity
Capital 72,500 72,500 72,500
Accumulated profit 15,400 54,800 125,475
87,900 127,300 197,975
Long-term Liabilities
Term loan 36,000 27,000 18,000
Hire-purchase 16,000 12,000 8,000
52,000 39,000 26,000
Total Owners’ Equity & Liabilities 139.900 166,300 223,975
Step 7: Perform Basic Financial Analysis

• Financial analysis is a technique of examining financial

statements to help the entrepreneur analyze the
financial position and performance of the business.

• Financial analysis involves two basic steps: generating

the information from the financial statements and
interpreting the results.

• The most common form of financial analysis is “ratio

analysis”.
Step 7: Perform Basic Financial Analysis

• Financial ratios are normally used to compare figures

from the financial statement with other figures, so that
the true meaning of financial pictures can be obtained.
• There are various financial ratios that the entrepreneur
can look at. However, the most commonly considered
ratios in small business decision-making fall into four
categories: liquidity, efficiency, profitability and solvency.
• For illustrative purposes, financial data presented in pro
forma financial statements in the next slides will be
used.
 Pro Forma Income Statement

Year 1 Year 2 Year 3

Sales 576,000 662,400 794,880
Cost of sales 227,000 254,600 278,460
Gross profit 349,000 407,800 516,420

Less: Operating Expenses

Marketing expenses 56,500 62,150 68,365
Administrative expenses 226,000 248,600 273,460
Depreciation charges 21,000 21,000 21,000
Other operating expenses 5,000 4,000 4,000
308,500 335,750 366,825
Operating income 40,500 72,050 149,595

Less: Financing expenses:

Interest on term loan 16,500 13,200 9,900
Net income before tax 24,000 58,850 139,695
 Pro Forma Balance Sheet

Year 1 Year 2 Year3

Non-Current Assets (book value)
Land & building 100,000 100,000 100,000
Motor vehicles 64,000 48,000 32,000
Office equipment 5,600 3,000 2,000
Renovation 16,000 12,000 8,000
Machinery 32,000 24,000 16,000
Other assets (deposits) 1,000 1,000 1,000
217,000 188,000 159,000
Current Assets
Inventory of raw materials 2,000 3,000 4,000
Inventory of finished goods 5,000 6,000 8,000
Cash 46,500 105,350 244,645
53,500 114,350 256,645
Total Assets 270,500 302,350 415,645

Owners’ Equity
Capital 105,500 105,500 105,500
Accumulated profit 24,000 82,850 222,545
129,500 188,350 328,045
Long-term Liabilities
Term loan 132,000 99,000 66,000

Current Liabilities
Accounts payable 9,000 15,000 21,600

Total Owners’ Equity & Liabilities 270.500 302,350 425,645

Step 7: Perform Basic Financial Analysis

• Liquidity Ratios

▪ The term liquidity refers to the availability of liquid

assets to meet short-term obligations. Thus,
liquidity ratios measure the ability of the business
to pay its monthly bills.

▪ The most widely used liquidity ratios are current

ratio and quick ratio.
Step 7: Perform Basic Financial Analysis
▪ Current ratio can be determined by dividing total
current assets by total current liabilities. Generally,
this ratio shows the business’ ability to generate cash
to meet its short-term obligations.
Current ratio = Total current assets
Total current liabilities
Year 1 Year 2 Year 3
Current assets RM53,500 RM114,350 RM256,645

Curent liabilities RM 9,000 RM15,000 RM 21,600

Current Ratio 5.94 7.62 11.88

Step 7: Perform Basic Financial Analysis
▪ If the business’ current ratio falls below 1, it means
that the business is in a serious liquidity situation. In
most cases, the comfortable current ratio for most
businesses is ‘2’.
▪ Quick ratio, also known as the acid test ratio,
measures the extent to which current liabilities are
covered by liquid assets.
▪ To determine quick ratio, the calculation of liquid
assets does not take into account inventories since
it is sometimes difficult to convert them into cash
quickly.
Step 7: Perform Basic Financial Analysis

Quick ratio = Total current assets-inventories

Total current liabilities

Year 1 Year 2 Year 3

Current assets RM53,500 RM114,350 RM256,645
Inventories RM 7,000 RM 9,000 RM 12,000
Current liabilities RM 9,000 RM15,000 RM 21,600
Quick Ratio 5.17 7.02 11.33

▪ In most cases, the comfortable quick ratio is ‘1’.

Step 7: Perform Basic Financial Analysis

• Efficiency Ratios

▪ The efficiency ratios measure how efficient the

business uses its assets to generate sales.

▪ The most widely used efficiency ratio for planning

purposes is inventory turnover ratio.
Step 7: Perform Basic Financial Analysis

▪ Inventory turnover (or stock turnover) measures the

number of times inventories have been converted into
sales and indicates how liquid the inventory is. All
other things being equal, the higher the turnover
figure, the more liquid the business is.

▪ This ratio divides the cost of sales (or cost of goods

sold) by the average value of inventory. The average
value of inventory is derived by adding the opening
and closing balance of and dividing the total by two.
Inventory turnover = Cost of sales
Average inventory
Step 7: Perform Basic Financial Analysis

Year 1 Year 2 Year 3

Cost of sales RM227,000 RM254,600 RM278,460
Average inventory RM 7,000 RM8,000 RM 10,500
Inventory turnover 32.42 times 31.83 times 26.5 times
Step 7: Perform Basic Financial Analysis

• Profitability Ratios

▪ Profitability ratios are important indicators of the

business’ financial performance. Investors will
particularly be interested in these ratios since they
measure the performance and growth potential of
the business.

▪ Some of the commonly used profitability ratios are

gross profit margin, net profit margin, return on
assets and return on equity.
Step 7: Perform Basic Financial Analysis

▪ Gross profit margin give a good indication of financial

health of the business. Without an adequate gross
margin, the business will be unable to pay its
operating and other expenses.

▪ Gross profit margin is calculated by dividing the

business gross income by sales.

Gross profit margin = Gross profit

Sales
Step 7: Perform Basic Financial Analysis

Year 1 Year 2 Year 3

Gross profit RM349,000 RM407,800 RM516,420
Sales RM576,000 RM662,400 RM794,880
Gross profit margin 60.59% 61.56% 64.97%

▪ Net profit margin is an indication of how effective the

business is at cost control. The higher the net profit
margin, the more effective the business is at
converting sales into actual profit.
Step 7: Perform Basic Financial Analysis

▪ Net profit margin is calculated by dividing the

business net income by sales.

Net profit margin = Net profit

Sales

Year 1 Year 2 Year 3

Net profit RM 24,000 RM 58,850 RM139,695
Sales RM576,000 RM662,400 RM794,880
Net profit margin 4.16% 8.88% 17.57%
Step 7: Perform Basic Financial Analysis

▪ Return of assets measures the overall return that the

business is able to make on its assets.

▪ This ratio is derived by dividing the business net profit

by total assets.
Return on assets = Net profit
Total assets
Year 1 Year 2 Year 3
Net profit RM 24,000 RM 58,850 RM139,695
Total assets RM270,000 RM302,350 RM415,645
Return on assets 8.89% 19.46% 33.61%
Step 7: Perform Basic Financial Analysis

▪ Return of equity shows what the business has earned

on its owners’ investment in the business.

▪ This ratio is derived by dividing the business net profit

by total equity.
Return on equity = Net profit
Total equity
Year 1 Year 2 Year 3
Net profit RM 24,000 RM 58,850 RM139,695
Total equity RM129,500 RM188,350 RM328,045
Return on equity 18.53% 31.25% 42.58%
Step 7: Perform Basic Financial Analysis

• Solvency Ratios

▪ This final category of ratios is designed to help the

entrepreneur measure the degree of financial risk
that his business faces. By referring to this ratio,
the entrepreneur can assess his level of debt and
decide whether it is appropriate for the business.

▪ The most commonly used solvency ratios are total

debt (liabilities) to equity (also known as leverage
or gearing), total debt to total assets and times
interest earned (also known as interest coverage).
Step 7: Perform Basic Financial Analysis
▪ The total debt to equity ratio indicates what proportion
of equity and debt that the company is using to
finance its assets.
▪ This ratio is calculated by dividing the the total debt
by total equity.
Debt to equity ratio = Total debt
Total equity
Year 1 Year 2 Year 3
Total debt RM141,000 RM114,000 RM 87,600
Total equity RM129,500 RM188,350 RM328,045
Debt to equity ratio 1.09 : 1 0.61 : 1 0.27 : 1
Step 7: Perform Basic Financial Analysis
▪ The debt to asset ratio measures the percentage of
the business’ assets financed by creditors relative to
the percentage financed by the entrepreneur.
▪ This ratio is calculated by dividing the total debts by
total assets.
Debt to equity ratio = Total debts
Total assets
Year 1 Year 2 Year 3
Total debts RM141,000 RM114,000 RM87,600
Total assets RM270,500 RM302,350 RM415,645
Debt to total assets ratio 52.13% 37.70% 21.08%
Step 7: Perform Basic Financial Analysis
▪ Times interest earned ratio measures the number of
times interest expense can be covered by profit
before interest and tax.
▪ This ratio is calculated by dividing total interest
expense by profit before interest and tax.
Time interest earned = Profit before interest & tax
Interest expense
Year 1 Year 2 Year 3
Profit before interest RM40,500 RM72,050 RM149,595
Interest expense RM16,500 RM13,200 RM9,900
Time interest earned 2.45 times 5.46 times 15.11 times
SUMMARY

• The financial plan is an important part of the business

plan. It incorporates all financial data derived from the
operating budgets, i.e. marketing, operations and
administrative budgets.

• Based on this financial data, several financial

projection tools are prepared to provide the
entrepreneur with a clear picture of the amount of
money needed to start a business, sources of finance,
the amount of cash available and the financial
performance and position of the business.
SUMMARY

• The output of a financial plan covers project

implementation cost schedule, sources of financing
schedule, pro forma cash flow statement, pro forma
income statement and pro forma balance sheet.

• The business financial data gathered in the financial

statements are analyzed in order to obtain an overall
financial picture of the business. The financial ratios
are used to analyze the financial performance of the
business.