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Introduction

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Introduction

Uploaded by

Nila editz
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© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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A STUDY ON (TITLE OF THE PROJECT) AT

(NAME OF THE COMPANY)


Submitted to
THE UNIVERSITY OF MADRAS
in partial fulfillment of the requirement
of Post Graduate Degree in

Master of Business Administration


by

TV GOWTHAM
REGNO: 712200500
(PERIOD: 2022 – 2024)

Under the Guidance of

(Name of the Guide with Qualification)

Shri. G. Suresh
M.C.A.,MBA.,DCBM.,FDPM(IIMA)
Director

Natesan institute of cooperative management


An Institution of National Council for Cooperative Training (NCCT), New Delhi
an Autonomous Society promoted by Ministry of Agriculture & Farmers’
Welfare, Govt. of India
(Accredited By C-PEC (BIRD -LUCKNOW)
2377-A,IV Avenue,AnnaNagar,Chennai–600040
VIVA-VOCE CERTIFICATE

This is to certify that Mr. TV GOWTHAM is the student of Natesan Institute of

Cooperative Management, Chennai, the project work entitled INTRODUCTION

OF INNOVATION AND ITS ROLE IN DRIVING BUSINESS GROWTH for the

award of the degree of Master of Business Administration by the

University of Madras and submitted to the External Examiner for the Viva-

voce held on __ ( Date of Viva-voce Exam )___

Place: Chennai
Date: __________

INTERNAL EXAMINER EXTERNAL EXAMINER

THE DIRECTOR
NICM
GUIDE DESK

The Project work report “INTRODUCTION OF

INNOVATION AND ITS ROLE IN DRIVING BUSINESS GROWTH”) is

carried out under my direct supervision and guidance by Mr. TV

GOWTHAM (REGNO: 712200500) for the award of degree master of

business administration and the report is purely original work at

___(Company name and place) ___

Place: Chennai

Date:
Signature of the Guide.

( Name of the Guide , Qualification and Designation)


DECLARATION BY THE CANDIDATE

I TV GOWTHAM hereby declare that the

Project work report “INTRODUCTION OF INNOVATION AND ITS

ROLE IN DRIVING BUSINESS GROWTH” is based on an original

study conducted by me under the guidance and supervision of an internal

guide Name of the faculty with designation).That has submitted for the

award of, the degree of MASTER OF BUSINESS ADMINISTRATION

for the UNIVERSITY OF MADRAS, Chennai and this report has not been

previously submitted for the award of any other degree, diploma, fellowship

and any other similar titles.

Signature of the Candidate


Place : Chennai
Date : __date of submission___
CERTIFICATE OF ORGANIZATION
(Where the Project Work done by the Student)

This is to certify that Mr./Ms. ____(Name of the student, Registration

No)___ period from 2022 to 2024 is the student of Natesan Institute of

Cooperative Management, Govt. of India, Chennai and has undergone

Project Work “A STUDY ON (TITLE OF THE PROJECT) AT (NAME

OF THE COMPANY”) in our Organization for the period of six weeks

from to . During this period the conduct and character of the

student is Very Good and we wish the student all Success in future

endeavors.

Company Seal Signature of the Authorized Person


ACKNOWLEDGEMENT

I have great pleasure to study at the Department of Management


Studies in Natesan Institute of Cooperative Management, Govt. of India, Chennai,
Which is having national network in the country. During my academic period, the
institute shaped me as a complete intellectual candidate to work in the competitive
world. Therefore I would like to express my sincere regard and gratitude to our beloved

Director Shri. G. Suresh, M.C.A.,MBA.,DCBM.,FDPM(IIMA), for


giving me an opportunity to conduct a study and take part in this Project Work Report

I put forward my sincere thanks to Head of the Department, MBA,


Smt.Dr.U.Homiga, for all the support provided related to the Project Work Report.

I acknowledge my heartfelt thanks to my Project Work guide


(Name of the guide and Qualification for his/her valuable guidance, suggestions and
encouragement from time to time throughout Project Work Report.

I also like to record with gratitude to the Office staff members, staff
members of Department of Management studies and the Librarian for their timely
assistance.
CONTENTS

CHAPTE CONTENT PAGE


R NO. NO
I Industry profile
1.1 General Introduction
1.2 Industrial Background
II Research Design
2.1 Review of literature
2.2 Statement of the problem
2.3 Objectives of the study
2.4 Hypothesis of the study
2.5 Sources of data
2.5(a)Primary data
2.5(b)Secondary data
2.6 Sampling plan
2.7 Data collection instruments
2.7(a) Tools and Techniques of
Data Collection
2.7 (b) Statistical Tools for
analyses
2.8 Data processing and analysis plan
2.9 Limitations of the study
III Organization Profile
IV Analysis & Interpretation of the Data
V Summary of Findings, Recommendations
and Conclusion.
Annexure
Bibliography

VII
LIST OF TABLES

TABLE TITLE OF THE TABLE PAGE NO


NO.

VIII
LIST OF PICTURES

PICTURE NO. TITLE OF THE PICTURE PAGE NO.

IX
LIST OF BAR DIAGRAMS
DIAGRAM DIAGRAM TITLE PAGE NO.
NO

X
LIST OF PIE DIAGRAMS
DIAGRAM DIAGRAM TITLE PAGE NO.
NO

XI
LIST OF CONE DIAGRAMS
DIAGRAM DIAGRAM TITLE PAGE NO.
NO

XII
LIST OF ABBREVIATIONS
ABBREVIATIONS EXPLANATION

XIII
EXECUTIVE
SUMMARY

XIV
CHAPTER I

XV
CHAPTER II

XVI
CHAPTER III

XVII
CHAPTER IV

XVIII
CHAPTER V

XIX
ANNEXURE

XX
BIBLIOGRAPHY

XXI

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