2 Understanding Machine Learning m2 Slides
2 Understanding Machine Learning m2 Slides
David Chappell
PRINCIPAL, CHAPPELL & ASSOCIATES
@DChappellAssoc www.davidchappell.com
What
Finds patterns in data
machine
Uses those patterns to predict the future
learning does
Examples:
- Detecting credit card fraud
- Determining whether a customer is
likely to switch to a competitor
- Deciding when to do preventive
maintenance on a factory robot
- Lots more
How did you learn to read?
Learning requires:
- Identifying patterns
What
- Recognizing those patterns when you
Does It Mean see them again
to Learn? This is what machine learning does
Finding Patterns: A Simple Example
Adams $8,488.32 No
Finding Patterns: Another Example
Where Where
Name Amount Issued Used Age Fraudulent
Smith $2,600.45 USA USA 22 No
Potter $2,294.58 USA RUS 29 Yes
Peters $1,003.30 USA RUS 25 Yes What’s the
Adams FRA USA 64 No pattern for
$8,488.32
fraudulent
Pali $200.12 AUS JAP 58 No transactions?
Machine
Data learning Model
algorithm
Supplies new
data to see if it
Application
matches known
patterns
Doing machine learning well requires:
- Lots of data
- Lots of compute power
Why is machine - Effective machine learning algorithms
learning so hot All of those things are now more available
right now? than ever
Who’s Interested in Machine Learning?
Vendor Category
SAS Analytics Suite
RapidMiner Studio Analytics vendors
Alteryx Analytics
IBM SPSS
SAP Predictive Analysis
Megavendors
Oracle Advanced Analytics
Microsoft Azure Machine Learning
Amazon Machine Learning Cloud vendors
R is an open source programming language
and environment
- Supports machine learning, statistical
computing, and more
- Has many available packages
R is very popular
The Role of R - Many commercial machine learning
offerings support R
But it’s not the only choice:
- Python is also increasingly popular
Machine learning lets us find patterns in
existing data, then create and use a model
that recognizes those patterns in new data
Machine learning has gone mainstream
The Main Points - Big vendors think there’s big money in
this market
Machine learning can probably help your
organization